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Unveiling nexus between live streaming, trust, and fashion products purchase decision in Indonesian e-commerce Sulastri, Ria; Purmono, Bintoro Bagus; Listiana, Erna; Rosnani, Titik; Hendri, Muhammad Irfani
Journal of Enterprise and Development (JED) Vol. 6 No. 1 (2024): Journal of Enterprise and Development (JED)
Publisher : Faculty of Islamic Economics and Business of Universitas Islam Negeri Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20414/jed.v6i1.8816

Purpose — This research aims to investigate the impact of live streaming on purchase decisions and the mediating role of trust.Method — This research adopts a quantitative approach and utilizes Structural Equation Modeling (SEM) along with AMOS 24 statistical software for data analysis. The data were gathered through a questionnaire, employing a purposive sampling technique with 210 respondents.Result — The results of this research indicate that both live streaming and trust exert a positive and significant impact on purchase decisions. Additionally, live streaming demonstrates a positive and significant influence on trust. Trust is identified as a mediator between live streaming and purchase decisions.Novelty — This research centers on examining the role of live streaming in shaping purchase decisions for fashion products in Indonesian e-commerce. Unlike previous studies that primarily explore the impact of live streaming on social media, this research expands its scope by conducting a comprehensive analysis of its overall influence on purchasing decisions.

The Effect of Communication, Work Discipline and Work Life Balance on Employee Performance Sigit Wicaksono, Angga; Hendri, M. Irfani; Daud, Ilzar; Rosnani, Titik
Jurnal Ilmiah Manajemen Kesatuan Vol. 12 No. 4 (2024): JIMKES Edisi Juli 2024
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v12i4.2728

This study aims to analyze the influence of communication, work discipline, and work-life balance on employee performance, with motivation as a mediating variable. The research data were collected through questionnaires distributed to 15 respondents. The results of the analysis show that communication has a positive and significant influence on employee motivation. In addition, work discipline is also proven to have a positive and significant influence on motivation. Likewise, work-life balance has a positive and significant impact on motivation. Furthermore, motivation has a positive and significant influence on employee performance. This study also found that communication, work discipline, and work-life balance each have a positive and significant influence on employee performance. Furthermore, motivation is proven to mediate the relationship between communication and employee performance. The same thing also happens in the relationship between work discipline and employee performance, as well as between work-life balance and employee performance, where motivation acts as a significant mediating variable. These findings indicate that improvements in communication, work discipline, and work-life balance can increase employee motivation, which in turn will have a positive impact on their performance in the workplace. Thus, efforts to improve these three variables are very important for management to pay attention to in order to improve overall employee performance.

The Effect of Human Resource Planning on the Performance of Police Members Maryadi, Romi; Shalahuddin, Ahmad; Daud, Ilzar; Rosnani, Titik
Jurnal Ilmiah Manajemen Kesatuan Vol. 12 No. 4 (2024): JIMKES Edisi Juli 2024
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v12i4.2730

This study aims to determine and analyze the effect of human resource planning on the performance of police members with workload as a mediating variable. Data analysis uses literature studies. The success of an organization will never be separated from the role of human resource performance itself with the optimal quality it provides. In addition, quantity also needs to be considered because completing tasks according to the time given certainly indicates that the performance given is optimal. It is necessary to measure the workload as a basis for calculating optimal workforce needs. This aims to determine the workload and the optimal number of employees. It can be concluded that human resource planning is indeed important to do to produce good performance in an organization. In addition, it can foster high professionalism from each employee so that the workload or tasks given to each employee can be completed properly and organizational goals can be achieved. In other words, human resource planning and workload do affect performance.

Servant Leadership on Work Engagement: Mediating Job Satisfaction and Trust in Leader Putri, Haliza Nabila; Daud, Ilzar; Rosnani, Titik; Fahruna, Yulyanti; Shalahuddin, Ahmad
Jurnal Informatika Ekonomi Bisnis Vol. 5, No. 4 (December 2023)
Publisher : SAFE-Network

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37034/infeb.v5i4.742

The banking industry is currently one of the most competitive industries. For this reason, a leadership style is needed that can increase employee engagement to achieve better company performance. The aim of this research is to ascertain the impact of servant leadership workers' job satisfaction and trust in their leaders as mediating variables. It is conducted at government-owned banks, namely, Bank BNI, Bank BRI, Bank BTN, and Bank Mandiri. Purposive sampling was the technique employed in this study, and the sample consisted of 273 individuals who worked for government-owned banks. This study employed structural equation modeling (SEM) with AMOS software as a data analysis technique. The study's findings demonstrate that: servant leadership influences job satisfaction significantly; job satisfaction influences work engagement significantly; Trust in Leader significantly influences work engagement; job satisfaction mediates the relationship between servant leadership and work engagement; and Trust in Leader mediates the relationship between servant leadership and work engagement. There is one rejected hypothesis, namely, that employee engagement at work is not significantly impacted by servant leadership.

The Influence of Live Streaming, Flash Sale, and Free Shipping Programs on Generation Z’s Impulsive Buying with Positive Emotion as the Role of Meditating Aqsa, Daffa Fernanda; Rosnani, Titik; Pebrianti, Wenny; Ramadania; Heriyadi
Ilomata International Journal of Management Vol. 6 No. 2 (2025): April 2025
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijjm.v6i2.1510

The rapid growth of e-commerce has revolutionized consumer behavior, especially among Generation Z. who are highly engaged with digital platforms and interactive shopping experiences. This study examines the influence of live streaming, flash sales, and free shipping programs on impulsive buying behavior, with positive emotion serving as a meditating factor. Using data acquired from 326 Generation Z consumers through an online questionnaire, the research used Structural Equation Modeling (SEM) to investigate the correlations between these variables. The findings reveal that all three marketing strategies—live streaming, flash sales, and free shipping—significantly influence impulsive buying. Positive emotion plays a critical meditating role, enhancing the effect of these strategies on spontaneous purchases. Live streaming was found to be the most influential, generating strong emotional responses that drive impulsive buying, followed by flash sales and free shipping. These results offer valuable insights for e-commerce retailers aiming to engage Generation Z through emotionally driven marketing strategies. The study underscores the importance of leveraging positive emotional triggers to increase consumer engagement and impulsive buying behavior in the digital marketplace.

The influence of transformational leadership and servant leadership on employee performance mediated by job satisfaction Putri, Rizki Wahyuni; Saputra, Pramana; Rosnani, Titik; Irdhayanti, Efa
Junal Ilmu Manajemen Vol 8 No 1 (2025): January: Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/jmas.v8i1.584

This study aims to analyze the effect of transformational leadership and servant leadership on employee performance, with job satisfaction as a mediating variable. Transformational leadership is known for its ability to inspire and motivate employees to achieve organizational goals more effectively through self-development and stronger commitment. On the other hand, servant leadership emphasizes the well-being and needs of employees, which creates a supportive and empathetic work environment. Both leadership styles have the potential to increase job satisfaction, which then has a positive impact on employee performance. In the context of public organizations, particularly the Dinas Perhubungan Kota Pontianak, an understanding of leadership and work ethics is essential to improve employee performance. This study used SmartPLS version 4 as a statistical tool and Structural Equation Modeling (SEM) as a data analysis method to test the hypothesis. The population in this study were 119 employees with sampling techniques using simple random sampling and resulted in 92 respondents being sampled in this study. The results showed that transformational leadership had no significant effect on employee performance. However, servant leadership has a positive and significant impact on employee work habits. In addition, job satisfaction can have a significant impact on employee performance. In addition, job satisfaction serves as a mediation between servant leadership, transformational leadership, and employee performance.

The impact of workload and external locus of control on premature sign off audit mediated by emotional intelligence Tatia, Tatia; Irdhayanti, Efa; Rosnani, Titik
Junal Ilmu Manajemen Vol 8 No 1 (2025): January: Management Science and Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/jmas.v8i1.588

Auditors must be professionally responsible for clients completing their duties to produce audit reports because of the magnitude of client demands for the work performed by auditors. Inappropriate time pressures cause auditors to create work that is not optimal and cause auditors to take dysfunctional actions. This action can occur for many reasons, one of which is due to the high workload and the influence from within the auditor himself. Therefore, auditors must have high emotional intelligence to prevent this from happening. This study aims to ascertain and test the effect of workload and external locus of control on premature sign-off audits with emotional intelligence as a mediator. The population in this study are auditors with domiciles in West Kalimantan; the criteria are auditors who work actively in public accounting firms, companies, and government agencies. Data acquisition requires a sample of 74 auditors. Partial Least Square (PLS) is used to analyze data using the SmartPLS version 4 analysis tool.

Workload on SOEs employee performance: Mediating effects of work stress and burnout Meliani, Azzalia; Heriyadi, Heriyadi; Rosnani, Titik; Saputra, Pramana
Journal of Management and Digital Business Vol. 4 No. 3 (2024): Journal of Management and Digital Business
Publisher : Nur Science Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53088/jmdb.v4i3.1322

Sakernas August 2023 results also show that the quality of workers in West Kalimantan is low. State-owned enterprises (SOEs) in West Kalimantan are vulnerable to high workloads. Employees often encounter diverse pressures and challenges in performing their responsibilities, including time constraints, heavy workloads, and rising performance expectations. This study aims to analyze the impact of workload on employee performance in state-owned enterprises (SOEs) in West Kalimantan, emphasizing the mediating roles of work stress and burnout. The study includes a sample of 145 respondents and utilizes Structural Equation Modeling (SEM) and Partial Least Squares (PLS). The research findings indicate that workload hurts employee performance but positively affects work stress and burnout. Work stress positively affects burnout but does not affect employee performance. Burnout hurts employee performance. Workload through work stress does not affect employee performance but hurts employee performance through burnout. Work stress hurts employee performance through burnout.

The Influence of Live Streaming, Flash Sale, and Free Shipping Programs on Generation Z’s Impulsive Buying with Positive Emotion as the Role of Meditating Aqsa, Daffa Fernanda; Rosnani, Titik; Pebrianti, Wenny; Ramadania; Heriyadi
Ilomata International Journal of Management Vol. 6 No. 2 (2025): April 2025
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijjm.v6i2.1510

The rapid growth of e-commerce has revolutionized consumer behavior, especially among Generation Z. who are highly engaged with digital platforms and interactive shopping experiences. This study examines the influence of live streaming, flash sales, and free shipping programs on impulsive buying behavior, with positive emotion serving as a meditating factor. Using data acquired from 326 Generation Z consumers through an online questionnaire, the research used Structural Equation Modeling (SEM) to investigate the correlations between these variables. The findings reveal that all three marketing strategies—live streaming, flash sales, and free shipping—significantly influence impulsive buying. Positive emotion plays a critical meditating role, enhancing the effect of these strategies on spontaneous purchases. Live streaming was found to be the most influential, generating strong emotional responses that drive impulsive buying, followed by flash sales and free shipping. These results offer valuable insights for e-commerce retailers aiming to engage Generation Z through emotionally driven marketing strategies. The study underscores the importance of leveraging positive emotional triggers to increase consumer engagement and impulsive buying behavior in the digital marketplace.

THE ROLE OF CAREER DEVELOPMENT AND WORK-LIFE BALANCE ON JOB SATISFACTION THROUGH WORK ENGAGEMENT Istikarani, Miranda; Rosnani, Titik; Marumpe, Dody Pratama; Daud, Ilzar; Karsim, Karsim
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8, No 4 (2024): IJEBAR, VOL. 08 ISSUE 04, DECEMBER 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i4.15538

This study examines the role of career development and work-life balance on job satisfaction among healthcare workers in Kubu Raya, West Kalimantan, with a focus on work engagement as a mediating variable. Utilizing a quantitative approach, data were collected from 210 health workers through a structured questionnaire and analyzed using Structural Equation Modeling (SEM) and tools AMOS to processed the data. The results of this study indicate that career development and work-life balance have a positive and significant impact on job satisfaction. Additionally, this research successfully tested the role of work engagement in mediating the indirect effect of career development and work-life balance on job satisfaction. Although the work engagement variable can mediate the relationship between career development and job satisfaction, it has not been able to mediate the relationship between work-life balance and job satisfaction. Furthermore, work engagement in this study also has a positive and significant effect on job satisfaction. These results will underscore the importance of fostering career growth opportunities and promoting a balanced work-life environment to enhance employee satisfaction and performance. The insights gained from this research offer valuable guidance for healthcare organizations and policymakers aiming to improve workforce well-being and organizational productivity.

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