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International Journal of Economy, Education and Entrepreneurship (IJE3)
Published by Education and Social Center Publisher
ISSN : 27980138     EISSN : 2798012X     DOI : https://doi.org/10.53067/ije3
Core Subject : Economy, Education,
Economics, Econometrics & Finance Education Other
International Journal of Economy, Education and Entrepreneurship (IJE3) is a peer-refereed open-access international journal which has been established for the dissemination of state-of-the-art knowledge in the field of Economy and Education. Starting from 2021, IJE3 would be published Three times in a year. All submitted manuscripts will be initially reviewed by editors and are then evaluated by a minimum of one International Reviewers through the double-blind review process. This is to ensure the quality of the published manuscripts in the journal. IJE3 is a multidisciplinary forum for the publication of articles and research and discussion of issues that bear upon and enfold the field of Economy, Education and entrepreneurship. IJE3 on Economy focuses on a broad range of topics covering economics, banking, payment systems, financial stability, financial markets, and economic growth (including policy coordination) that are of regional and World relevance. on Education, IJE3 Focuses of topics Teaching and learning, Curriculum, Pedagogy, Reading, comprehension, Philosophies of education, Vocational education, Higher education, Educational psychology, Bilingualism, Special education, Institutional management and performance, Child development, Multicultural studies, Social theory, Educational approaches. on Entrepreneurship Focuses of topics intrapreneurship, managership, organisational behaviour, leadership, motivation, training and ethical/ moral notions guiding entrepreneurial behaviour.
Arjuna Subject : Ilmu Ekonomi, Ekonometrika dan Keuangan (semua kategori) - Ilmu Ekonomi, Ekonometrika dan Keuangan (Lain-Lain)
Articles 380 Documents
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Analysis of Tariff Policy in The Global Trade War: Its Impact on The Industrial Sector and International Trade Jumhana, Enjum; Bella, Nilla; Qurba, Harry
International Journal of Economy, Education and Entrepreneurship (IJE3) Vol. 5 No. 3 (2025): International Journal of Economy, Education and Entrepreneurship
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ije3.v5i3.411

Abstract

The trade war between major economies, particularly the United States and China, has created new dynamics in the global trade system. Tariff policies imposed by these countries have reshaped global supply chains, altered industrial cost structures, and disrupted export–import flows across multiple sectors. This study has aimed to analyze the effects of tariff policies within the context of the trade war on the industrial sector and international trade, and to examine their implications for economic policy strategies in developing economies. A descriptive–comparative method has been employed, utilizing secondary data from international institutions such as the World Bank, IMF, and WTO covering the period 2015–2024. The analysis has focused on the development of tariff levels, export–import values, and the industrial sector’s contribution to gross domestic product (GDP). The findings have shown that protectionist tariff policies have tended to suppress export performance, increase production costs, and widen trade deficits. However, countries that have strengthened industrial productivity and diversified export markets have proven more resilient. These results highlight the importance of adaptive, competitiveness-oriented trade policies amid global uncertainty.
MODELING AND OPTIMIZATION OF HUMAN RESOURCES (POP-SDM) IN IMPROVING TEACHER INNOVATIVENESS IN TASIKMALAYA REGENCY Kencanawaty, Gita; Hardhienata, Soewarto; Herfina, Herfina
International Journal of Economy, Education and Entrepreneurship (IJE3) Vol. 5 No. 3 (2025): International Journal of Economy, Education and Entrepreneurship
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ije3.v5i3.412

Abstract

The purpose of this study was to test a model for increasing teacher innovation through strengthening the variables of work motivation, knowledge sharing, organizational culture, and creativity. The method used in this study was a mixed method with a POP-SDM approach. The sample in this study consisted of 163 teachers taken from 43 public elementary schools in Tasikmalaya Regency. The results of the study show that R² = 0.820, meaning that 82% of the exogenous variables jointly influence the endogenous variables. Teacher innovation (Q² = 0.508). A Q² value of 0.508 indicates that the model has strong predictive power for the teacher innovation variable. BIC (Bayesian Information Criterion) -115.125 is the lowest value in the initial model, thus the initial model chosen in this study is the best model.
CONTENT MARKETING STRATEGIES AND BUILDING BRAND AWARENESS IN THE ERA OF SOCIAL MEDIA: A PHENOMENOLOGICAL STUDY ON INDONESIAN MSMES Dumarya Manik, Cornelia
International Journal of Economy, Education and Entrepreneurship (IJE3) Vol. 5 No. 3 (2025): International Journal of Economy, Education and Entrepreneurship
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ije3.v5i3.413

Abstract

This study aims to explore the experiences of Indonesian MSMEs (Micro, Small, and Medium Enterprises) actors in implementing content marketing strategies and building brand awareness in the social media era. Digital transformation has created strategic opportunities for MSMEs to reach broader markets, yet its implementation still faces complex challenges related to digital literacy, resource constraints, and platform algorithm dynamics. This research employs a qualitative approach with transcendental phenomenology method involving 20 informants from various business sectors and geographical regions in Indonesia. Data collection was conducted through semi-structured in-depth interviews, participant observation of social media activities, and document analysis of marketing content. Data analysis utilized the Colaizzi method while adhering to Lincoln and Guba's trustworthiness criteria to ensure data validity. The research identified six main themes: (1) evolution of content marketing understanding from transactional to relational, (2) creative strategies in content creation based on storytelling and format diversification, (3) challenges in content consistency and management due to time and technical skill limitations, (4) importance of active interaction and engagement with audiences to build brand communities, (5) adaptation to algorithm changes and social media platform trends, and (6) success measurement and continuous learning. Findings indicate that success in building brand awareness is not determined by formal educational background or business scale, but rather by creativity, consistency, adaptability, and deep understanding of audience characteristics. Effective strategies include authentic storytelling based on brand values, collaboration with micro-influencers, utilization of user-generated content, and development of loyal brand communities. This research contributes theoretically to the development of contextual content marketing models for MSMEs in developing countries and provides practical implications for MSME actors, policy makers, educational institutions, and digital platform providers. Research limitations lie in the geographical focus on urban and semi-urban areas, thus future research is recommended to explore MSME experiences in remote areas and conduct longitudinal studies to understand the evolution of content marketing strategies in the long term.
FINANCIAL STRESS AND ITS IMPACT ON RISKY CREDIT BEHAVIOUR: EVIDENCE FROM GENERATION Z PAYLATER USERS IN SUKABUMI Selviana, Neng; Zulkarnain, Zulkarnain
International Journal of Economy, Education and Entrepreneurship (IJE3) Vol. 5 No. 3 (2025): International Journal of Economy, Education and Entrepreneurship
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ije3.v5i3.414

Abstract

This study aims to examine the effect of financial stress on risky credit behaviour among Generation Z paylater users in Sukabumi City. A quantitative method was applied using a questionnaire distributed to 397 respondents. The data were analysed using multiple linear regression with SPSS 27. The results show that financial stress has a positive and significant effect on risky credit behaviour. This means that individuals experiencing higher financial stress tend to make impulsive financial decisions, such as borrowing excessively or delaying payments. The coefficient of determination (R²) value of 0.173 indicates that financial stress explains 17.3% of the variation in risky credit behaviour, while other factors explain the rest. This finding highlights the importance of managing financial pressure to prevent irresponsible credit usage among Generation Z in the digital era.
MOTIVATION, WORKLOAD, AND WORK ENVIRONMENT AS DETERMINANTS OF EMPLOYEE PERFORMANCE: INSIGHTS FROM PT MAJU MAKMUR, INDONESIA Sutoro, Moh.; Solihin, Dede
International Journal of Economy, Education and Entrepreneurship (IJE3) Vol. 5 No. 3 (2025): International Journal of Economy, Education and Entrepreneurship
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ije3.v5i3.415

Abstract

This study investigates the influence of motivation, workload, and work environment on employee performance at PT Maju Makmur, Indonesia. The research aims to analyze how these factors contribute to improving employee performance within the organization. A quantitative method was employed using the Partial Least Squares (PLS) approach to examine the structural relationships among variables. Data were collected from 120 employees through a structured questionnaire and analyzed using SmartPLS 4. The results reveal that motivation and work environment have a positive and significant effect on employee performance, while workload shows a weaker and insignificant influence. These findings indicate that employees with high motivation and supportive work environments tend to perform better, whereas excessive workload can reduce effectiveness. Therefore, organizations should focus on enhancing motivation and maintaining a conducive work environment while ensuring workload remains manageable to sustain optimal employee performance.
OPTIMIZATION OF THE MANAGEMENT OF MAINTENANCE OF EDUCATIONAL FACILITIES AND INFRASTRUCTURE TO IMPROVE THE QUALITY OF LEARNING Mardiana, Dinny; Sujani, Asep; Ruhyat, Alpa; Meilani, Mila; Hetiawati, Ruri C.
International Journal of Economy, Education and Entrepreneurship (IJE3) Vol. 5 No. 3 (2025): International Journal of Economy, Education and Entrepreneurship
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ije3.v5i3.416

Abstract

This study aims to analyze the optimization of educational facilities and infrastructure maintenance management and its contribution to improving learning quality in secondary schools. Qualitative research with multi-site case study design was conducted in eight junior and senior high schools in Cianjur City, West Java, involving 85 participants consisting of school principals, vice principals for facilities and infrastructure, teachers, school committee members, educational staff, and students. Data were collected through in-depth interviews, participatory observation, and documentation study over four months, then analyzed using Miles, Huberman, and Saldaña thematic approach with NVivo 12. The findings identified four key dimensions of optimization: (1) data-based maintenance planning with priority scales; (2) structured implementation of preventive, corrective, and predictive maintenance; (3) budget allocation of minimum 15-20% of operational budget; (4) continuous monitoring and evaluation. Schools with optimal maintenance systems demonstrated learning quality improvement through smooth learning process (93%), increased student motivation (87%), effective learning media use (89%), minimized disruptions (91%), and higher learning outcomes (average 8.5 points higher). Optimization success was influenced by principal leadership, human resource competence, integrated management systems, stakeholder participation, and organizational culture. The study concludes that optimization of facilities and infrastructure maintenance management contributes significantly to learning quality improvement, recommending development of digital inventory systems, increased budget allocation, implementation of integrated systems, and establishment of minimum maintenance standards in educational policies.
MARKETING STRATEGY ANALYSIS IN AN EFFORT TO INCREASE THE NUMBER OF STUDENTS AT INSAN RABBANY BSD JUNIOR HIGH SCHOOL SOUTH TANGERANG CITY Sulhan, Sulhan; Ahidin, Udin; Kasmad, Kasmad
International Journal of Economy, Education and Entrepreneurship (IJE3) Vol. 5 No. 3 (2025): International Journal of Economy, Education and Entrepreneurship
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ije3.v5i3.417

Abstract

This study aims to analyze the marketing strategy implemented by Insan Rabbany Junior High School, BSD, South Tangerang City, in an effort to increase the number of new students. The research method used is qualitative with data collection techniques of interviews, observation, and documentation. Data were analyzed using the 7P service marketing mix approach and SWOT analysis to identify strengths, weaknesses, opportunities, and threats and determine the appropriate strategy. The results show that the school implements an integrated Islamic curriculum-based marketing strategy with active promotion through social media, open houses, and the involvement of all school elements. Weaknesses are seen in limited parking facilities and a suboptimal school website. The SWOT analysis indicates a strategic position in the aggressive quadrant, so it is recommended to strengthen digital promotion, differentiate Islamic programs, involve alumni, and improve physical facilities. This research contributes to the development of marketing strategies in digital-based educational institutions.
STRENGTHENING SCHOOL PRINCIPAL SUPERVISION, LEARNING ORGANIZATION, AND CREATIVITY IN IMPROVING CLASSROOM MANAGEMENT EFFECTIVENESS Purnomo, Dwi; Wulandari, Dian; Wulandari, Farida
International Journal of Economy, Education and Entrepreneurship (IJE3) Vol. 5 No. 3 (2025): International Journal of Economy, Education and Entrepreneurship
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ije3.v5i3.418

Abstract

This study aims to analyze the influence of principal supervision, learning organization, and creativity on classroom management effectiveness among civil servant teachers at public elementary schools in Cisauk District. The research method used is quantitative, utilizing SPSS for statistical calculations. The research sample consists of 120 teachers selected through purposive sampling from a population of 221 teachers. Data were collected using questionnaires that had been tested for validity and reliability. The results showed that: (1) Principal supervision had a direct positive effect on classroom management effectiveness; (2) Learning organization had a direct positive effect on classroom management effectiveness; (3) Creativity had a direct positive effect on classroom management effectiveness; (4) Principal supervision has a direct positive effect on creativity; (5) Learning organization has a direct negative effect on creativity; (6) There is an indirect effect of principal supervision on classroom management effectiveness through creativity; (7) There is no indirect effect of learning organization on classroom management effectiveness through creativity. The implications of this study emphasize the importance of improving the quality of principal supervision, strengthening learning organizations that maintain space for creativity, and encouraging teacher innovation in classroom management. It is recommended that schools conduct regular training and seminars to improve these three variables.
IMPLEMENTATION OF KAHOOT-ASSISTED PROBLEM-BASED LEARNING MODEL TO IMPROVE NUMERACY SKILLS: A CASE STUDY OF FRACTIONAL MATERIALS Gunawan, Gunawan; Nalim, Nalim; Rahayu, Sinta Puji; Kusuma, Jaka Wijaya
International Journal of Economy, Education and Entrepreneurship (IJE3) Vol. 5 No. 3 (2025): International Journal of Economy, Education and Entrepreneurship
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ije3.v5i3.419

Abstract

Numeracy skills are an important component of 21st century learning and are a reference in PISA results. This research aims to improve numeracy skills in fractional materials through a problem-based learning model assisted by kahoot media. The subject of the study was a grade VI student of SD Negeri 3 Karangtengah. The research method applied is class action research. The research was carried out in two cycles, each cycle consisting of two meetings. Each meeting consists of 4 stages, namely planning, implementation, observation/observation, and reflection. The research instruments used were numeracy skills tests and observation sheets on learning implementation. The data analysis technique used in this study is quantitative by analyzing the increase in the cycle of the numeracy test and learning observation sheets. The results of the study show that the application of the problem-based learning model assisted by kahoot media can improve students' numeracy skills. This condition is evidenced by the results of the numeracy skills test in the implementation of the first cycle, obtaining an average score of 78.75% then increasing in the second cycle by 80%. The results of the research provide scientific and practical contributions on learning innovations that are encouraging and support the improvement of learning outcomes, especially numeracy.  
DEVELOPMENT OF CONTEXTUAL E-MODULES IN MATHEMATICS LEARNING IN STATISTICS MATERIALS Sugihandardji, Chumaedi; Setiowati, Sulis; Wardayani, Ari; Gunawan, Gunawan; Kusuma, Jaka Wijaya; Widiyastuti, Erni
International Journal of Economy, Education and Entrepreneurship (IJE3) Vol. 5 No. 3 (2025): International Journal of Economy, Education and Entrepreneurship
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ije3.v5i3.420

Abstract

Encouraging the use of the independent curriculum emphasizes flexibility and student-centered learning. The development of a contextual e-module provides a solution to facilitate relevant and interactive mathematics learning, particularly in statistics for eighth-grade students. This e-module is designed based on students' daily experiences, making the material easier to understand and promoting independent learning. The research method used is Research and Development (RD) with the 4D model (Define, Design, Develop, Disseminate). Validation results from the subject matter and media experts indicate that the contextual e-module in mathematics learning on statistics for eighth grade is valid. Practicality tests through teacher and student response questionnaires show highly practical results, with average scores of 3.6 and 3.5 on a maximum practicality scale of 4.0. In conclusion, the contextual e-module in mathematics learning on statistics for eighth grade has proven valid and practical for use in mathematics education and can serve as an effective and relevant learning resource tailored to students' current needs and conditions.

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