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International Journal of Asian Business and Management (IJABM)
Published by PT FORMOSA CENDEKIA GLOBAL
ISSN : -     EISSN : 29643651     DOI : https://doi.org/10.55927/ijabm.v2i2
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
The International Journal of Asian Business and Management (IJABM) aims to provide an international platform for disseminating the practices of Asian business in a timely and in-depth analysis of globalization and sustained development with a focus mainly on Asian business practices. This international platform is aimed to provide a comprehensive resource for policymakers, government officials, academicians, and business practitioners. IJABM Journal publishes articles in February, April, June, August, October and December.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 144 Documents
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The Effect of Self-Efficacy and Happiness at Work on Employee Resignation Rates Through Servant Leadership (Study at PNM Mekaar PT. Permodalan Nasional Madani, Balikpapan Branch) Lulut Endah Susanti
International Journal of Asian Business and Management Vol. 2 No. 4 (2023): August, 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijabm.v2i4.5740

Abstract

The purpose of this study is to investigate, via employee servant leadership at PT. Permodalan Nasional Madani, Balikpapan Branch, the relationship between turnover intention and self-efficacy and job satisfaction. This study employs a quantitative methodology utilizing IBM Statistics SPSS 26.0 and the PLS tool for structural equation modeling (SEM). The workers at the Balikpapan Branch of PT. Permodalan Nasional Madani serve as the study's unit of analysis. The sample size is made up of 117 participants. A questionnaire that was sent online was used as the data gathering method. The study's findings demonstrate that self-efficacy and job satisfaction might moderate the impact of these factors on employees' intentions to leave PT. Permodalan Nasional Madani, Balikpapan Branch
The Impact of Competence on Digital Leadership Toward Curriculum Management and Teaching Performance of Islamic Lesson of SMP Teachers in Bogor Gunarti Sukriyatun; Budi Handrianto; Muh. Arbiyansyah Nur
International Journal of Asian Business and Management Vol. 2 No. 4 (2023): August, 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijabm.v2i4.5742

Abstract

The purpose of the study was to investigate the impact of Digital Leadership Competencies on Curriculum Management and Islamic Learning Performance. The research method used is qualitative research with a case study approach. Data collection techniques in the form of interviews with participants, field observations, documentation studies. The findings consist of two topics of discussion. First, that there has been a curriculum innovation that is tailored to the needs of teachers and students during the Covid 19 pandemic. The learning syllabus has become simpler, learning hours are simpler and achievement targets are lower than they should be in face-to-face meetings. Second, the leadership carried out by digital-based principals has not had an optimal impact in helping teachers improve their performance. Principals have not routinely conducted virtual assessments of teacher performance. As a result, teachers find it difficult to run online learning because of some perceived deficiencies to be a challenge for teachers. It is a special concern that there is still a syllabus whose basic competency target is very high, in online learning conditions it will be difficult to achieve the expected basic competency target
The Role of Brand Awareness Mediating the Influence of Social Media Marketing on Purchase Intention I Gusti Bagus Krisna Saputra; I Made Wardana
International Journal of Asian Business and Management Vol. 2 No. 4 (2023): August, 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijabm.v2i4.5752

Abstract

Social media marketing can be utilized as a digital marketing channel to establish brand awareness, as a well-known brand provides a sense of security and makes it easier for potential customers to identify a brand. Strong brand awareness has a greater chance of being chosen, and therefore, it has the potential to increase purchase intention. This research attempts to explain the crucial role of brand awareness in mediating the impact of social media marketing on purchase intention among potential consumers of the online travel agent Traveloka. The study was conducted in the Badung Regency, which is the tourism hub of Bali Province. The sample size consisted of 104 respondents, selected using a non-probability sampling technique from the population of potential Traveloka consumers. The survey was distributed online through the Google Form platform. This research follows a quantitative associative approach, employing path analysis and the Sobel test for analysis. The findings of the study reveal that social media marketing has a positive and significant impact on purchase intention; social media marketing has a positive and significant impact on brand awareness; brand awareness has a positive and significant impact on purchase intention; and brand awareness significantly mediates the effect of social media marketing on purchase intention
Sports Human Resources Development (Human Resources Management Survey in Petanque Sport Branch, Surakarta City) Sri Wijiastuti; Zandra Dwanita Widodo; Fatkhul Imron; Kodrad Budiyono
International Journal of Asian Business and Management Vol. 2 No. 4 (2023): August, 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijabm.v2i4.5773

Abstract

The existence of sports human resources in the petanque sport in Surakarta City, competency development in various ways is needed so that human resources in petanque sports in Surakarta City can be competent in completing their main tasks and functions. The aims of this study were to: (1) Know and describe the flow and process of sports human resource management in the petanque sport in the city of Surakarta. (2) Knowing and describing the potential of sports human resources in the petanque sport in Surakarta City. In this study the method used is descriptive qualitative with an inductive approach. The sample used. Data collection techniques used in this study were interviews, observation, questionnaires and document collection. Data analysis used interactive analysis includes data reduction, data presentation and drawing conclusions and verification. The findings from the research conducted included: (1) The sports human resource management process carried out by Petanque Surakarta City has fulfilled the provisions of the running of the organization, namely processes in the form of planning, organizing, directing and supervising. (2) The potential of Human Resources for the Petanque Sport in Surakarta City in general has not been optimally developed. This can be seen from the results of the data obtained from several indicators, namely the number of Sports Human Resources, qualifications, involvement in activities, achievements and welfare of the Surakarta City Petanque
The Influence of Perceived Travel Risk, Celebrity Endorsement, and Destination Image on Attitude and Revisit Intention of Tourists I Putu Gde Sukaatmadja; I Gusti Ngurah Jaya Agung Widagda; Ni Nyoman Kerti Yasa; Putu Laksmita Dewi Rahmayanti; I Gusti Ayu Tirtayani
International Journal of Asian Business and Management Vol. 2 No. 4 (2023): August, 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijabm.v2i4.5787

Abstract

This study aimed to explain how attitudes and revisit intentions are affected by celebrity endorsement, perceived risk of travel, and perception of the destination. The study's participants are domestic travelers who have been to Bali. 170 domestic tourists were included in the sample using a purposive sampling technique. Path Analysis utilizing SEM-PLS is the analysis method employed. The findings demonstrated that attitudes and intentions to revisit were negatively and significantly impacted by perceived travel risk. While celebrity endorsement has no impact on the intention to return, it has a positive and large impact on attitude. Additionally, views and inclinations to return are positively and significantly impacted by the final picture. The image of a destination is positively and significantly impacted by attitudes. thanks to celebrity support Impact on the intention to revisit is favorable and considerable. Because of this, it's critical for companies in the tourism industry to focus on among order to foster a positive attitude among visitors and increase their intention to return to Bali, perceived travel risk, celebrity endorsements, and destination image are used which is increasing
Implementation of the Comandos Application Accounting Information System at Bank BTPN Makassar Branch Office Linda Arisanty Razak; Ainun Arizah; Amiruddin Husni
International Journal of Asian Business and Management Vol. 2 No. 4 (2023): August, 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijabm.v2i4.5956

Abstract

This research is a type of research with case studies approach with the aim of knowing whether the application commands have been effectively applied to PT. Bank BTPN KC Makassar based on indicators of accounting information systems. Which method used in this study is a descriptive analysis. Technique data collection obtained through observation, documentation. the data that is obtained is secondary data and primary data. Based on the research results, the authors draw important conclusions, namely the application of commandos is very effectively implemented at PT. Bank BTPN KC Makassar. The Comandos app helps BTPN banks to become more efficient in managing and monitoring collateral data. This application is also well integrated with the existing system at Bank BTPN. The quality of the system produced by the Commandos application is very good and works optimally in processing customer data quickly and efficiently. The quality of the information generated by the Commandos application is also very good. Employees who use the Commandos application are very satisfied because the Commandos application is easy to understand, and especially easy to input data. After the application is updated the application performance gets better. Internal constraints use the application only on a network that is sometimes bad or slow
Elevating Success: The Impact of a High-Performance Work System and Job Satisfaction on Employee Performance at the Bank Rosyadi, Rafiq Zainur; Hayati, Keumala; Mardiana, Nova
International Journal of Asian Business and Management Vol. 2 No. 5 (2023): October, 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijabm.v2i5.6338

Abstract

Human resources are crucial to a business. Human resources must be managed well to give the company an edge. Companies must consider high-performance work systems and job satisfaction because they affect employee performance. A high-performance work system shows employees that the company cares about their competence, motivation, contribution, and career growth, which improves performance. Job satisfaction is also essential because it improves performance. This causal, quantitative study examines how high-performance work systems and job satisfaction affect PT Bank Lampung Head Office employees' performance. Primary data for this study comes from a Likert scale questionnaire. This study used SPSS 26 to analyze 141 employees using multiple linear regression. Results showed that high-performance work systems significantly improved employee performance. Job satisfaction positively and significantly impacts employee performance, according to the study. This means this study supports the hypothesis. Companies should prioritize high-performance work systems and their implementation to improve employee mobility and promotion, job satisfaction, especially regarding compensation and career expansion, and sick leave rights
Informative Advertising and Attitudes Towards Advertising Cheung, Fanny; Guo, Guoqing; Leung, Wing-Fai
International Journal of Asian Business and Management Vol. 2 No. 5 (2023): October, 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijabm.v2i5.5466

Abstract

An Infotainment advertisement is a type of TV advertisement which begins with providing knowledge to the audience and the sponsor’s name is shown only at the end of the advertisement. One question is that whether Infotainment advertisements are effective compared with advertisements focusing on own product information. Self-referencing is a reason that infotainments may have more positive attitudes toward the advertisement and thus the product. We operated 2x2x2 experiments, 2 products (facial masks vs card debt consolidation loans) 2 media (TV vs print) and 2 types of advertisements (i.e. Infotainment ad vs self-product-focused ad). The results suggest that the Infotainment TV ads do have positive effects on the audience’s attitudes toward the advertisement and product as well as purchase intention. However, the effects are not significant for print ads. The results may provide managerial implication on creating advertisements
Antecedents and Consequences of State Civil Apparatus Performance at the Paser Regency Regional Secretariat Widiasie, Lynie; Amir Fikri; Geraldina, Ira
International Journal of Asian Business and Management Vol. 2 No. 5 (2023): October, 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijabm.v2i5.5609

Abstract

This study aims to analyze the factors that influence the performance of the State Civil Apparatus at the Regional Secretariat of Paser Regency. The type of research used is quantitative research. Data collection technique used is to use a questionnaire. The population in this study were all State Civil Apparatuses within the Regional Secretariat of Paser Regency, namely 168 people. The sampling technique used was Simple Random Sampling and succeeded in determining a total of 63 samples. The data analysis used was multiple linear regression data analysis using the Smart PLS (SEM) calculator. The results showed that discipline has a significant effect on performance, the path coefficient value is 0.884 and the P value is 0.000 (<0.05), incentives have a significant effect on discipline, the path coefficient value is -0.173 and the P value is 0.297 (> 0.05), the work environment has a significant effect on discipline, the path coefficient value is -0.168 and the P value is 0.401 (> 0.05), motivation has a significant effect on discipline performance, the path coefficient value is 0.024 and the P value is 0.706 (> 0.05), work stress has a significant effect on motivation, the path coefficient value is 0.101 and the P value is 0.612 (> 0.05), organizational culture has a significant effect on motivation, the path coefficient results are 0.509 and the P value is 0.000 (<0.05) and leadership style has a significant effect on motivation, with a path coefficient result of 0.148 and the P value is 0.380 (> 0.05). Therefore, it is hoped that the leadership of the Paser Regency Regional Secretariat will pay attention to various determinants of employee performance
Concepts Marketing Mix : Increase in Sales of Airlines Ticket on Route International Panggabean, Helena Louise; Widiyanto, Prima; Yulihapsari, Ika Utami; Perwitasari, Erni Pratiwi; Maianto, Teguh; Suryawan, Ryan Firdiansyah
International Journal of Asian Business and Management Vol. 2 No. 5 (2023): October, 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ijabm.v2i5.5651

Abstract

This article aims to provide an arrangement of literature related to this scientific article by providing an answer. The method used is to describe with qualitative methods the literature review of existing scientific articles and the findings of the results related to this scientific article by corroborating the answers conveyed in the results.Marketing mix has been implemented in the aviation industry, especially in serving passengers and goods that exist today, existing literature that states the findings to strengthen research results in the form of scientific articles can provide a view that the suitability in implementing the marketing mix depends on the existing airlines, because the ability of each management is different to achieve an organizational goal expected by Management over and the expectation of fulfilling passenger expectations. For other researchers in the future to develop using these variables in continuing this research or developing, the results of this collaborative scientific article can add a wealth of literature to aviation bisang in particular

Page 6 of 15 | Total Record : 144

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