cover
Contact Name
Rizal Kurniansah
Contact Email
rizalkurniansah@unram.ac.id
Phone
+6281239748244
Journal Mail Official
rizalkurniansah@unram.ac.id
Editorial Address
Jl. Majapahit No.62, Gomong, Kec. Selaparang, Kota Mataram, Nusa Tenggara Bar.
Location
Kota mataram,
Nusa tenggara barat
INDONESIA
International Journal of Tourism Business Research
Published by Universitas Mataram
ISSN : -     EISSN : 29855934     DOI : -
Core Subject : Economy, Social,
The main focus of this journal covering the study of tourism business research (Tourism Attraction and Tourism Insdustry). The others scope of these areas include tourism planning; halal tourism; geography tourism; management; travelling; environment; gastronomic tourism; heritage tourism, and culture tourism
Arjuna Subject : Umum - Umum
Articles 53 Documents
Feasibility Analysis of the Attractiveness of Lake Ngade Tourism in Ternate City, North Maluku Betly Taghulihi; Vidhia Agmareina Hirto
Jurnal Internasional Riset Bisnis Pariwisata Vol 4 No 2 (2025): International Journal of Tourism Business Research (INTOUR)
Publisher : Faculty of Economics and Business, University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/intour.v4i2.2679

Abstract

This study analyzes the feasibility of the natural tourism attraction of Danau Ngade in Ternate, Indonesia, by evaluating eight key criteria: attractiveness, accessibility, accommodation, visitor facilities, market potential, clean water availability, environmental conditions, and management quality. A descriptive–exploratory qualitative approach was employed, supported by a scoring technique based on the modified ODTWA guidelines of the Directorate General of PHKA (2003) and the feasibility calculation formula by Putri et al. (2019). Data were collected through field observations, in-depth interviews, and documentation. The results show that Danau Ngade achieves an overall feasibility score of 78.898%, indicating that the destination is generally feasible and holds high development potential. Components such as attractiveness, accessibility, accommodation, visitor facilities, and environmental quality obtained high scores, demonstrating strong physical and ecological potential. However, the management, maintenance, and service components recorded low feasibility, highlighting weaknesses in organizational structure, service quality, and facility upkeep. The study concludes that while Danau Ngade has significant natural and market advantages, strengthening institutional capacity and improving service standards are essential to ensure sustainable development. These findings contribute to the understanding of feasibility assessment in small lake-based destinations and provide practical insights for improving tourism management and planning.
English: English Pertiwi, Putu Ratih; Sulistyawati, Agung Sri; Ratna Sari, Ni Putu
Jurnal Internasional Riset Bisnis Pariwisata Vol 4 No 2 (2025): International Journal of Tourism Business Research (INTOUR)
Publisher : Faculty of Economics and Business, University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/intour.v4i2.2688

Abstract

This study explores the everyday work practices of women who own and manage family-based homestays in Sayan Village, Ubud, Bali. The research aims to describe the operational roles undertaken by female owner-managers and examine how these responsibilities intersect with their domestic routines. A qualitative descriptive design was employed, involving in-depth interviews and non-participant observations with eight women who have operated their homestays for five to fifteen years. The findings indicate that women carry out a wide range of tasks, including housekeeping, breakfast preparation, guest relations, booking communication, and basic financial documentation. These responsibilities are performed alongside ongoing domestic duties, creating a continuous rhythm of household and tourism work within the same spatial and temporal setting. The study shows that women’s hands-on involvement forms the core of homestay service delivery and underpins the personalized atmosphere characteristic of family-run accommodations. These findings contribute to a deeper understanding of micro-level tourism labor in rural Bali and highlight the essential role of women in sustaining homestay quality.
Typologies of Female Transformative Leadership in Balinese Tourism Villages: A Social Representation Perspective L.G.L.K. Dewi; Yayu Indrawati; Wayan Citra Juwitasari; I Putu Andre Adi Putra Pratama
Jurnal Internasional Riset Bisnis Pariwisata Vol 4 No 2 (2025): International Journal of Tourism Business Research (INTOUR)
Publisher : Faculty of Economics and Business, University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/intour.v4i2.2690

Abstract

This study analyzes the transformative typologies of female leadership in Balinese tourism villages through the lens of Social Representation Theory. Despite their vital role in community-based tourism, women remain underrepresented in formal governance due to patriarchal norms. Employing a qualitative phenomenological design, the study examines the lived experiences of three key female leaders in Tista, Sayan, and Klecung. The findings identify three distinct typologies: Environmental Awareness Leadership (ecological stewardship), Professionalized Leadership (digital and managerial competence), and Community Empowerment Leadership (cultural and economic collectivism). Through these roles, women reconstruct their social representations shifting from domestic figures to strategic public actors by re-anchoring leadership within local cultural values. This research contributes to gendered tourism scholarship by reconceptualizing Balinese women not merely as agents of change, but as "custodians of change," capable of synergizing cultural preservation with modern tourism management.