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Jejak digital: Jurnal Ilmiah Multidisiplin
Published by Indo Publishing
ISSN : 30897742     EISSN : 30897734     DOI : https://doi.org/10.63822/jejakdigital
Core Subject : Economy, Education, Social,
Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences Other
Jurnal Ilmiah Multidisiplin adalah jurnal elektronik dan cetak Open Access Journal yang diterbitkan oleh Indo Publishing setiap 6 kali dalam setahun menyediakan forum untuk mempublikasikan artikel penelitian asli, artikel review dari kontributor, dan berita teknologi baru mencangkup multidisiplin ilmu
Arjuna Subject : Umum - Umum
Articles 504 Documents
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Pengaruh Work Life Balance dan Loyalitas Kerja Terhadap Kinerja Karyawan Derry Wijaya; Ali Jufri; Risdianto
Jejak digital: Jurnal Ilmiah Multidisiplin Vol. 1 No. 5 (2025): SEPTEMBER
Publisher : INDO PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/y9wy9463

Abstract

This study aims to analyze the influence of Work Life Balance and Work Loyalty on Employee Performance at PT. Sudinar Artha. The research approach used is quantitative with a survey method. Data were collected through questionnaires distributed to 37 respondents, then analyzed using multiple linear regression with the help of SPSS 22. The results of the study indicate that Work Life Balance has a positive and significant effect on employee performance. The better the balance between work and personal life that employees feel, the higher their performance will be. In addition, Work Loyalty has also been proven to have a positive and significant effect on employee performance. Loyal employees tend to be more responsible, dedicated, and committed to achieving company targets. Simultaneously, Work Life Balance and Work Loyalty have a strong influence on employee performance. This study recommends companies to implement a balanced working hours policy, improve the reward and compensation system, pay attention to employee welfare, and build a work culture that supports loyalty so that employee performance can continue to improve sustainably.
Pengaruh Distribusi Produk dan Kualitas Pelayanan Terhadap Kepuasan Pelanggan (Study Kasus PT. Daya Muda Agung Cirebon untuk Penjualan Produk Mahakam) Mohamad Fikhan Primananda Kamilrizka; Pebi Kurniawan; Tedi Kustandi
Jejak digital: Jurnal Ilmiah Multidisiplin Vol. 1 No. 5 (2025): SEPTEMBER
Publisher : INDO PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/pee32g08

Abstract

This study aims to determine the influence of Product Distribution and Service Quality on Customer Satisfaction. The research method used is quantitative. The population in this study is all 71 consumers of Mahakam products at PT. Daya Muda Agung Cirebon. The sample was determined using a census/total sampling method, and primary data was collected through questionnaires. The research variables consist of Product Distribution and Service Quality as independent variables and Customer Satisfaction as the dependent variable. Data analysis was performed using SPSS 22. The results show that Product Distribution has a positive and significant influence on Customer Satisfaction, Service Quality has a positive and significant influence on Customer Satisfaction, and Product Distribution and Service Quality simultaneously have a positive and significant influence on Customer Satisfaction
Pengaruh Kualitas Pelayanan dan Digital Marketing Terhadap Kepuasan Pelanggan dalam Penggunaan Jasa Ekspedisi di PT Pos Indonesia (Persero) Kota Malang Wildan Habibie Abdullah; Lina Budiarti; Musthofa Hadi
Jejak digital: Jurnal Ilmiah Multidisiplin Vol. 1 No. 5 (2025): SEPTEMBER
Publisher : INDO PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/qtc30027

Abstract

This study investigates the impact of service quality and digital marketing on customer satisfaction within the expedition service sector, focusing on PT. Pos Indonesia (Persero) Malang Branch Office. In highly competitive logistics, customer satisfaction is a critical success indicator, directly influenced by service interaction quality and effective digital promotion. The research aims to understand how PT. Pos Indonesia can enhance its service quality and optimize digital marketing strategies to improve customer satisfaction and maintain competitiveness.This study employed a quantitative approach by distributing questionnaires to  customers of PT. Pos Indonesia (Persero) Malang Branch Office. The collected data were then analyzed using multiple linear regression to examine the influence of independent variables on the dependent variable. The population consisted of all customers using the company’s expedition services, with the sample selected through purposive sampling. The results indicated that both service quality and digital marketing had a positive and significant influence on customer satisfaction. Both simultaneously and individually. The coefficient of determination revealed that 77.6% of the variation in customer satisfaction was  explained by the two variables, while the remaining 22.4% was influenced by other factors outside the research model. In conclusion, good service quality and effective digital marketing strategies are crucial factors in enhancing customer satisfaction at PT. Pos Indonesia (Persero) KCU Kota Malang. Therefore, the company is advised to continue investing in improving service quality, both in terms of speed, accuracy, and staff friendliness, as well as developing more innovative digital marketing strategies to reach broader market segments.
Pengaruh Customer Experience dan Kualitas layananTerhadap Loyalitas Pelanggan di UMKM Anda Cookies Eni Sukmaningsih; Yulis Nurul Aini; Lina Budiarti
Jejak digital: Jurnal Ilmiah Multidisiplin Vol. 1 No. 5 (2025): SEPTEMBER
Publisher : INDO PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/c49nwe78

Abstract

Companies in the Micro, Small, and Medium Enterprises (MSME) play a vital role in sustaining customers loyalty amid growing business competition. Anda Cookies as an MSME has delivered quality service and a positive shopping experience but continues to face difficulties in retaining repeat customers. This study aims to analyze the influence of customer experience and service quality on customer loyalty at Anda Cookies. This research adopted a quantitative approach, with data collected through questionnaires. Purposive sampling, was used to select 97 customers. The data were analyzed using multiple linear regression with SPSS version 25. The results showed that customer experience had a positive and significant effect on customer loyalty, meanwhile service quality had a positive but insignificant effect. Simultaneously, both variables significantly influenced customer loyalty. Based on the findings, it can be concluded that customer experience and service quality simultaneously have a positive and significant influence on customer loyalty at Anda Cookies. However, only customer experience shows a significant individual effect. It is recommended that the business continues to optimize customer interactions and service delivery in order to sustain and enhance customer loyalty.  
Pengaruh Kepuasan Layanan dan Customer Experience Terhadap Kepuasan Konsumen di Umayumcha Malang Alifia Dyah Puspita Ayu; Rizky Kurniawan Murtiyanto; Mohammad Maskan
Jejak digital: Jurnal Ilmiah Multidisiplin Vol. 1 No. 5 (2025): SEPTEMBER
Publisher : INDO PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/nkmy3h31

Abstract

In the highly competitive food and beverage (F&B) industry, consumer satisfaction plays a crucial role in ensuring customer loyalty and business sustainability. The increasing popularity of dimsum in Malang has led to the emergence of various dining options, including Umayumcha, a leading dimsum cafe established in 2020. This study aimed to examine the influence of service quality and customer experience on consumer satisfaction at Umayumcha Malang. This explanatory quantitative research examined how service quality and customer experience influenced consumer satisfaction. One hundred respondents were selected through purposive sampling based on three criteria: minimum age of 17 years, at least two previous purchases, and having dining experience at the venue. Data were collected through online questionnaires distributed via social media and were analyzed using multiple linear regression. The research results showed that service quality and customer experience had significant and positive effects on consumer satisfaction. Both independent variables were proven to have significant influence on the dependent variable. Service quality and customer experience explained most of the variance in consumer satisfaction, although there were still other factors that influenced consumer satisfaction beyond the variables studied. Based on the research results, it can be concluded that service quality and customer experience had positive and significant effects on consumer satisfaction at Umayumcha Malang. Therefore, it is recommended that Umayumcha Malang continue to improve service quality and maintain customer experience to enhance consumer satisfaction.
Perubahan Sosial, Pendidikan, dan Mobilitas Sosial: Studi Kasus Mahasiswa Perguruan Tinggi di Mataram Habib, Abdul; Ningsih, Dewi Puspita; Apriawan, Andika
Jejak digital: Jurnal Ilmiah Multidisiplin Vol. 1 No. 5 (2025): SEPTEMBER
Publisher : INDO PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/qjjhsv14

Abstract

Higher education is often regarded as a crucial instrument in fostering social change and upward mobility in Indonesia. This study examines the interrelation between education, social mobility, and social transformation, with a particular focus on university students in Mataram City. The research combines literature review with secondary data obtained from the Central Bureau of Statistics and the Higher Education Database. Findings reveal that higher education in Mataram serves not only as a medium for improving economic status but also as a vehicle for socio-cultural transformation. The relatively high proportion of the population with tertiary education in Mataram (12.76% as of 2024) underscores the pivotal role of education as a determinant of social mobility. However, a paradox emerges when access to education has not fully succeeded in eliminating social disparities, especially among vulnerable groups. This study highlights the strategic role of higher education in strengthening intergenerational mobility, while at the same time identifying challenges rooted in structural inequalities and complex social dynamics among students.
Pengaruh Kualitas Pelayanan dan Digital Payment Terhadap Kepuasan Konsumen di Metro Swalayan Kota Malang Nimas Rahayu Sri Wilujeng; Ayu Sulasari
Jejak digital: Jurnal Ilmiah Multidisiplin Vol. 1 No. 5 (2025): SEPTEMBER
Publisher : INDO PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/g6jh3344

Abstract

The rapid growth of the retail industry in Indonesia motivates businesses to innovate, especially in improving service quality and using digital payments. Metro Swalayan Malang City has adopted these two things to increase the customer satisfaction. This study aims to examine the effect of service quality and digital payments on customer satisfaction, both partially and simultaneously. This research used a quantitative approach with an explanatory method. The data were primary and secondary data were used, collected through observation and interviews. The data respondents were collected through online and offline questionnaires using purposive sampling technique from 100 respondents. The data analysis was carried out using IBM SPSS 23 with descriptive methods, classical assumption tests, multiple linear regression, coefficient of determination, and hypothesis testing. The results showed that service quality and digital payments had a positive and significant effect on customer satisfaction, both partially and simultaneously. The coefficient of determination of 46.5% indicated that these two variables were able to explain most of the variation in customer satisfaction.  In conclusion, improving service quality and ease of digital payment effectively increases customer satisfaction at Metro Supermarket Malang City.
Pembuatan Prosedur Tunjuk Silang Arsip Kartografi dan Kearsitekturan pada Upa Kearsipan Politeknik Negeri Malang Abrari Thoriq Rizky; Diana Eka Poernamawati
Jejak digital: Jurnal Ilmiah Multidisiplin Vol. 1 No. 5 (2025): SEPTEMBER
Publisher : INDO PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/4ett8562

Abstract

This study aims to develop a cross-reference procedure for cartographic and architectural archives at the Archival Service Unit (UPA Kearsipan) of Politeknik Negeri Malang (POLINEMA) to improve the efficiency of archival retrieval, which has previously been suboptimal. The research employed Action Research using the Kemmis and McTaggart model, consisting of planning, action, observation, and reflection stages, with archivists actively involved as research subjects. Data were collected through in-depth interviews, limited participant observation, and the System Usability Scale (SUS) questionnaire. Qualitative data were analyzed descriptively, while quantitative data from the SUS were processed to obtain usability scores. The resulting procedure includes identifying needs, gathering key information, preparing and completing cross-reference cards, assigning identification numbers, creating metadata, and placing the cards. Implementation results indicated a significant improvement in archive retrieval, with an average SUS score of 76.6, classified as “good” in usability and “high” in acceptability. The procedure proved relevant, practical, and aligned with the operational needs of UPA Kearsipan POLINEMA. The study recommends continuous implementation, regular evaluation, and integration with digital systems, while suggesting future research to adapt the procedure for other archive types and explore technology-based cross-referencing for digital archives.
Pembuatan Patung Naga Nusa Nipa sebagai Simbol Pulau Flores Menggunakan Bahan Alam (Daun Lontar) Alexius Boer; Claudio Geovani Da Rato; Yoseph Esternus Ropi; Siprianus Wangge; Florensius Nong Alpriyadi; Yoseph Freinandemens Ngera; Theresia Alvina Lebi; Charolina Wahyuni Banik
Jejak digital: Jurnal Ilmiah Multidisiplin Vol. 1 No. 5 (2025): SEPTEMBER
Publisher : INDO PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/6ddaeq91

Abstract

This article reviews the process of making the Naga Nusa Nipa statue as a cultural symbol of Flores Island, which combines traditional art with the use of environmentally friendly natural materials, namely palm leaves. The Naga Nusa Nipa, as a mythological representation of the Flores community, has a deep meaning in the spiritual and social life of the local community. The creation of this sculpture aims to explore and preserve local cultural values, as well as introduce the uniqueness of Flores Island in the form of fine art. Palmyra leaves were chosen as the main material due to their abundant availability in the area and their functional and aesthetic value. The process of making the sculpture includes the techniques of selecting, processing, and assembling palm leaves into the form of a dragon full of symbolism. The results of this research are expected to contribute to the development of traditional Flores handicrafts and become a medium for education and promotion of local culture for the younger generation and tourists. Thus, the Naga Nusa Nipa statue becomes a symbol that not only elevates Flores culture, but also supports the preservation of natural materials that have the potential to be further developed in the creative industry.
The Phenomena of Glass Ceiling in Institutions Tuhapeut Gampong (Study on the Experiences of Women Reaching Top Positions in the Gampong Goverment System in Langsa City) Maula Salsabila
Jejak digital: Jurnal Ilmiah Multidisiplin Vol. 1 No. 5 (2025): SEPTEMBER
Publisher : INDO PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/dpcfcx57

Abstract

Tuhapeut is a gampong consultative organization that has undergone several changes in terms of regional regulations and the community's point of view. The inclusion of women in the organizational structure of tuhapeut is part of a change in the identity of tuhapeut, which was previously filled only by male gampong figures. So that in terms of work practices, women are still not fully covered in several institutional policies. Even the important position of women is weakened by the existence of modernized customary law and culture in the gampong area. This research attempts to reveal the cultural constructions in the gampong that affect women's ability to obtain positions in the institution by using the glass ceiling concept. Apart from that, this research looks at the strategies used by Tuhapeut women to achieve strategic positions in the gampong government system.This research is a field research type of qualitative research using feminist ethnography research methods. Data obtained from observations, in-depth interviews, and documentation. While the theory used is the glass ceiling theory, and the theory of agency and modality of Pierre Bourdieu.The findings from this study are that there are still many performance dysfunctions faced by Tuhapeut women. The patriarchal culture that is still strong and the shari'a law that is brought in often weakens the existence of women in institutions. Nevertheless, the modality of the village women indicates that the form of women's empowerment is getting better. Such as the existence of supporting aspects of economic modality, namely social capital and cultural capital owned by Tuhapeut women. Some of these capitals form various strategies in the field, such as the family field, the religious field, and the legal and customary field.

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