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INDONESIA
JAM : Jurnal Aplikasi Manajemen
Published by Universitas Brawijaya
ISSN : 16935241     EISSN : 23026332     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
Jurnal Aplikasi Manajemen - Journal of Applied Management (JAM) publishes all forms of quantitative and qualitative research articles and other scientific studies related to the field of functional management (marketing, finance, human resources, and operations) as well as the applied management and a wide range of applications.
Arjuna Subject : -
Articles 19 Documents
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Search results for , issue "Vol. 23 No. 3 (2025)" : 19 Documents clear
Retaining Employees Amidst Waves of Change: A Study on Organizational Culture Post-Acquisition Maulana, Syahrial; Sukmawati, Anggraini; Nurhayati, Popong; Sumarwan, Ujang
Jurnal Aplikasi Manajemen Vol. 23 No. 3 (2025)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/

Abstract

In the context of globalization, company acquisitions are a common strategic move; however, the post-acquisition phase often brings challenges, especially in organizational culture integration and employee retention. This study explores how organizational culture integration after acquisition affects employees' decisions to remain in the organization. Using a qualitative case study approach, data were collected through in-depth interviews with employees who experienced the acquisition process at an oil and gas company in Indonesia. The findings reveal that transparent communication, recognition of employee concerns, and opportunities for growth significantly contribute to employee retention. Moreover, psychological and emotional aspects such as perceived security, cultural compatibility, and inclusive leadership emerge as key influencing factors. The study highlights the need for empathetic, structured, and inclusive integration strategies as part of effective human resource management practices to enhance post-acquisition employee retention.
Social Entrepreneurship Orientation, Organizational Commitment, and Ambidextrous Leadership: Enhancing Village-Owned Enterprises Performance Azhari, Intan Putri; Nofirda, Fitri Ayu; Junita, Dewi
Jurnal Aplikasi Manajemen Vol. 23 No. 3 (2025)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/

Abstract

Studies on performance-improving techniques are called for as Village-Owned Enterprises (BUMDesa) in Indonesia demonstrate poor performance; 1,094 of 1,601 BUMDesa in Riau Province function at basic levels, and only 195 attain advanced classification. This study presents an integrated mediation-moderation model examining how social entrepreneurship strategy affects BUMDesa performance through organizational commitment mediation, moderated by ambidextrous leadership. Data were obtained from BUMDesa directors and were analyzed using quantitative SEM-PLS analysis. Results reveal that although organizational commitment has a favorable influence and serves as a partial mediator, the social entrepreneurship method also has a clear influence on organizational commitment and performance. But ambidextrous leadership shows no meaningful moderating effect. This paper presents the first empirical investigation of an integrated mediation-moderation model in Indonesian village companies, therefore extending the Resource-Based View theory to rural environments.   Results guide policymakers' decisions on capacity-building programs for sustainable rural economic development through social entrepreneurship development, thereby providing strategic frameworks for strengthening organizational commitment.
The Influence of Three Forms of Collaboration on the Performance of Food SMEs in Indonesia Hadi, Suryadi; Dwiwijaya, Kadek Agus; Murad, Mohammad Ali; Anjany, Ni Luh Verha; Hendra, Syaiful; Ngemba, Hajra Rasmita
Jurnal Aplikasi Manajemen Vol. 23 No. 3 (2025)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/

Abstract

The increasing complexity of supply chains, driven by globalization and technological advancements, necessitates effective logistics collaboration, particularly for food SMEs in Indonesia. Despite its recognized benefits, many SMEs face fragmented supply chains, inefficient distribution networks, and resource limitations that hinder competitiveness. Addressing these challenges is crucial for improving supply chain resilience and efficiency. This research examines the influence of horizontal, vertical, and lateral logistics collaboration on the supply chain performance of food SMEs in Indonesia. Using a quantitative approach and Partial Least Squares Structural Equation Modeling (PLS-SEM), the study analyzes data from food SMEs in Palu, Indonesia. A purposive sampling technique was employed, targeting SME owners and managers involved in logistics collaboration, resulting in a final sample size of 92 respondents. The findings reveal that horizontal logistics collaboration has the most significant impact, enhancing efficiency and effectiveness through partnerships among SMEs and distributors. Vertical collaboration also demonstrates a strong influence, improving integration and synchronization between producers and distributors. However, lateral logistics collaboration does not exhibit a statistically significant effect, likely due to coordination challenges and a lack of resources. This research contributes to logistics literature by empirically validating the varying impacts of collaboration types on SMEs' supply chains in an emerging market. The findings highlight the superior role of horizontal partnerships and suggest fostering collaboration through digital platforms, training, and the adoption of technology. Future research should explore government policies, digitalization, and sustainability practices to develop comprehensive strategies for optimizing logistics collaboration among SMEs.
Innovation Capability: The Role of Positional Advantage, Visual Aesthetics, and Generational Cohort in SMEs’ Competitiveness Pancanugraha, Indra; Bachri, Syamsul; Wahyuningsih; Syamsuddin; Sutomo, Maskuri
Jurnal Aplikasi Manajemen Vol. 23 No. 3 (2025)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/

Abstract

In competitive markets, innovation capability is critical in enhancing marketing strategies. The present study analyzes the effect of innovation capability on marketing performance outcome with visual aesthetics and positional advantage as mediating variables, and generational cohort as a moderating variable. The population of this study comprised 113 respondents from weaving and batik small-to-medium enterprises (SMEs) in Central Sulawesi, who were selected through a census sampling method. The data were collected through the administration of questionnaires and subsequently analyzed using the Smart PLS 4 application to evaluate the relationships in the conceptual model. The findings suggest that innovation capability exerts a negative and non-significant influence on marketing performance. However, visual aesthetics and positional advantage have been shown to significantly enhance the impact of innovation capability on marketing performance. Subsequent findings demonstrate that visual aesthetics significantly enhances positional advantage. The generational cohort substantially moderates the relationship between innovation capability and marketing performance. This study posits that when employed as a marketing strategy, local wisdom can be a source of competitive advantage by leveraging visual elements derived from unique cultural symbols. As evidenced by the study's findings, this approach can be convenient in dynamic marketplaces where imitation is challenging. Generational groups exhibit divergent capacities for innovation within small- and medium-sized enterprises (SMEs), which can result in disparities in their ability to attain competitive advantage.
The Moderating Role of Age: The Influence of Service Quality and Word of Mouth on Customer Loyalty with Trust as an Intervening Variable in the Banking Industry Qomariah, Nurul; Andhika, Stanly Reza; Herlambang, Toni; Martini, Ni Nyoman Putu; Sari, Mutiara Dwi
Jurnal Aplikasi Manajemen Vol. 23 No. 3 (2025)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/

Abstract

The increase in customers who experience delays and bad debts indicates a challenge in maintaining the quality of customer relationships and loyalty, despite the bank's success in attracting new customers. Although the number of customers continues to increase, the rise in arrears and bad debts suggests potential issues in customer relationship management. Therefore, the purpose of this study is to determine and analyze the effect of service quality and word of mouth on customer loyalty at the BRI Jember Branch, with customer trust serving as an intervening variable. This study method employs a descriptive quantitative approach, utilizing Structural Equation Modeling (SEM) data analysis techniques processed with the WarpPLS 8.0 Application. The population in this study was 531,266 customers. The study comprised 400 research samples, selected using a purposive sampling technique. The results showed that service quality and word of mouth had a significant effect on customer trust at the BRI Jember Branch. Service quality, word of mouth, and customer trust have a significant impact on customer loyalty at the BRI Jember Branch. Indirectly, service quality and word of mouth have a significant effect on customer loyalty through customer trust as an intervening variable at the BRI Jember Branch. Regarding the moderation variable, the age variable moderates the influence of word of mouth on loyalty. On the other hand, the age variable does not strengthen the influence of service quality on loyalty. This finding has practical implications for banking institutions to continue improving service quality and enhancing word of mouth, as it has been proven to increase customer trust and loyalty.
Techno-Wisdom Synergy: Reinventing Digital Zakat Compliance with Integrating Technology and Local Wisdom Mardhika Adif, Riandy; Susanto, Perengki; Yumna, Aimatul
Jurnal Aplikasi Manajemen Vol. 23 No. 3 (2025)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/

Abstract

Digital transformation presents both opportunities and challenges in enhancing zakat compliance, particularly in regions with strong cultural and religious values such as West Sumatra. This study aims to analyze the influence of the Technology Acceptance Model (TAM), Theory of Planned Behavior (TPB), knowledge, trust, and relationship marketing on zakat compliance behavior in the digital era. A quantitative approach was employed through a survey of 286 respondents across five selected districts/cities using cluster sampling. Data were analyzed using Structural Equation Modeling–Partial Least Squares (SEM-PLS). The results show that positive attitudes toward zakat, subjective norms, perceived behavioral control, ease of use, perceived usefulness, trust, and relationship marketing significantly affect zakat compliance. Knowledge also strengthens the influence of trust and relationship marketing on compliance. The novelty of this study lies in its multidisciplinary integration of technology, social psychology, and marketing within the digital zakat context. The implications provide strategic guidance for zakat institutions to design technology-based policies aligned with local values to increase zakat participation sustainably.
Navigating Satisfaction in Smart Tourism: A Multi-Destination Study of Infrastructure, Safety, and Accessibility in Post-Pandemic Indonesia Nur, Indrayani; Suriani, Seri; Abubakar, Herminawaty; Baharuddin, Sitti Mujahida; Salam, Ermawati Abdul; Vano, Vinson
Jurnal Aplikasi Manajemen Vol. 23 No. 3 (2025)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/

Abstract

As smart tourism evolves and health concerns grow post-pandemic, understanding what drives tourist satisfaction and revisit intention becomes increasingly urgent. This study investigates how smart tourism infrastructure, destination management communication, and perceived safety and hygiene affect tourist satisfaction and revisit intention, with perceived destination accessibility as a mediator. A quantitative survey was conducted among 380 domestic and international tourists who recently visited six major destinations in Indonesia. Using purposive sampling, respondents with experience using digital tourism services were selected. Data were analyzed using PLS-SEM via SmartPLS 4, with reliability, validity, and bias control checks. Results show that all three independent variables significantly influence tourist satisfaction, both directly and through the mediating role of destination accessibility. Tourist satisfaction, in turn, strongly predicts revisit intention. This study introduces perceived safety and hygiene into the smart tourism framework and highlights the critical role of accessibility in shaping satisfaction. The findings offer practical insights for destination managers and policymakers seeking to enhance tourism experiences and visitor retention in smart, health-conscious environments.
Ethics-Driven Competitiveness: The Role of Sharia Compliance in Enhancing Financial and Strategic Capabilities of Indonesian SMEs Suhirman, Gatot; Azizurrohman, Muhammad; Riqfi, Husni Muhammad; Abubakar, Herminawati
Jurnal Aplikasi Manajemen Vol. 23 No. 3 (2025)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/

Abstract

Indonesia’s retail SMEs face growing pressure to maintain competitiveness amidst economic uncertainty and increasing demands for financial transparency. This study examines how internal strategic capabilities, specifically market orientation and strategic financial practices, shape competitive advantage, with a focus on the mediating roles of innovation, resource allocation, and financial reporting quality. It also explores how Shariah Compliance Orientation moderates the relationship between financial practices and reporting quality. A quantitative, cross-sectional survey was conducted with 500 SME owners and managers across Java, Sumatra, Bali, and Sulawesi. Structural Equation Modeling using SmartPLS 4 was applied to assess the hypothesized relationships. The findings confirm that both market orientation and strategic financial practices significantly enhance competitive advantage. Strategic financial practices are also found to improve financial reporting quality, positioning it as a vital intangible asset. Innovation and resource allocation further mediate the effects of internal capabilities on firm performance. Moreover, Shariah Compliance Orientation strengthens the influence of financial discipline on reporting outcomes. By integrating Islamic ethical principles into the Resource-Based View and Dynamic Capabilities Theory, this study provides a culturally grounded and practically relevant framework for enhancing SME competitiveness in emerging markets.
Bridging Knowledge and Practice: The Role of Knowledge Sharing and Transfer of Training in Enhancing SPG Performance Suriadi; Jasiyah, Rabiyatul; Bahari, Samsul; Murini; Sultraeni, Wiwin; Hasddin; Mirad
Jurnal Aplikasi Manajemen Vol. 23 No. 3 (2025)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/

Abstract

In today’s highly competitive fast-moving consumer goods (FMCG) industry, sales promotion performance continues to face serious challenges due to the persistent imbalance between knowledge acquisition and its actual application in daily work practices. This issue is particularly evident among Sales Promotion Girls (SPG), whose performance directly affects customer engagement and company sales outcomes. This research aims to investigate how knowledge sharing and the transfer of training contribute to enhancing SPG performance at PT Unilever in Kendari City. Using a descriptive qualitative design, the study involved 25 key informants selected purposively from a population of 32 SPGs. Data were gathered through in-depth interviews, direct observation, and document analysis. The findings reveal that knowledge sharing significantly enhances performance through two dimensions: knowledge collecting (facilitated through formal training sessions, which increased conceptual understanding of product mastery and personal selling) and knowledge donating (through voluntary peer exchanges that strengthened practical competence). However, its effectiveness is often constrained by uneven knowledge distribution and limited institutional recognition. Successful training transfer is driven by field-based practice opportunities, cohesive teamwork, and motivation provided through reward systems. This study provides a novel perspective by highlighting how the integration of formal and informal knowledge flows can reinforce sustainable SPG performance and inform more adaptive human resource development strategies in dynamic sales environments.
Beyond Likes: The Impact of Social Media Marketing on Healthy Product Repurchase through Brand Image and Trust Adelia, Winalda; Nuralam, Inggang Perwangsa; Wilopo
Jurnal Aplikasi Manajemen Vol. 23 No. 3 (2025)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/

Abstract

The rapid development of digital technology has reshaped business competition dynamics, especially in the food sector. Social media marketing activities (SMMA) have emerged as strategic tools to engage consumers, build brand image, and foster repurchase intention. This study aims to investigate the influence of Social media marketing activities (SMMA) on repurchase intention, mediated by brand image and brand trust, and moderated by health consciousness. Using a quantitative explanatory approach, data were collected from 280 respondents who had purchased products from PT. Lean Lab Indonesia through TikTok Shop. The sampling method used was purposive sampling. Structural Equation Modeling (SEM-PLS) was employed to analyze the data. The findings indicate that Social media marketing activities (SMMA) significantly influence brand image, brand trust, and repurchase intention. Both brand image and brand trust mediate the relationship between Social media marketing activities (SMMA) and repurchase intention. Furthermore, health consciousness moderates the relationship between brand trust and repurchase intention. The results highlight the importance of integrating health values in digital marketing strategies to boost consumer loyalty in the healthy food industry.

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