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INDONESIA
Indonesian Journal of Business and Entrepreneurship (IJBE)
Published by Institut Pertanian Bogor
ISSN : 24075434     EISSN : 24077321     DOI : -
Core Subject : Economy, Science,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance
Indonesian Journal of Business and Entrepreneurship (IJBE) publishes information of empirical research and reviews in business and entrepreneurship. IJBE is published by School of Business, Bogor Agricultural University (SB-IPB) associated with Indonesian Alliance of Magister Management Program (APMMI). IJBE was first published at the beginning of 2015 with three issue per year in January, May, and September. Editor receives articles of empirical research and reviews in business and entrepreneurship.
Arjuna Subject : -
Articles 393 Documents
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External Antecedents of Entrepreneurial Orientation in Junior High School Students Ersa Lanang Sanjaya; Jimmy Ellya Kurniawan; Stefani Virlia
Indonesian Journal of Business and Entrepreneurship (IJBE) Vol. 7 No. 3 (2021): IJBE, Vol. 7 No. 3, September 2021
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.7.3.209

Abstract

Several previous studies on entrepreneurial orientation are studied were examined in the bussiness context and show the contribution of internal factors within individuals to the development of entrepreneurial orientation. However, only a few research that focused on entrepreneurship orientation in the context of education, especially for junior high school students in Java Island. This study aims to examine external factors, about authoritative parenting, and creativity climate for the entrepreneurial orientation of junior high school students. The research respondents were 291 junior high school adolescents in Jakarta, Tangerang, Bandung, Yogyakarta, Semarang and Surabaya. Data collection was carried out from August to November 2019. The data were analyzed using multiple regressions. The results showed that there was a significant influence between the authoritative parenting and the creativity climate on entrepreneurial orientation. The role of parents in providing responsible freedom to children allows children to be more courageous in facing risks, innovative, and open to competitive situations. The creative climate at school allows students to express their ideas and get used to solving problems. Keywords: entrepreneurial orientation, authoritative parenting, creativity climate, adolescents, Indonesia
Key Actors in DKI Jakarta Entrepreneurial Development Model With The Intrepretative Structural Modeling (ISM) Approach Asep Taryana; Mukhamad Najib; Harianto; Bustanul Arifin
Indonesian Journal of Business and Entrepreneurship (IJBE) Vol. 7 No. 3 (2021): IJBE, Vol. 7 No. 3, September 2021
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.7.3.227

Abstract

Entrepreneurship is faced with the challenges of environmental dynamics in the TUNA era (Turbulence, Uncertainty, Novelty, and Ambiguity). This paper aims to analyze entrepreneurship development models in DKI Jakarta. The data used in this study are primary and secondary data. This study uses a method with an analytical approach, Interpretative Structural Modeling (ISM). The elements and sub-elements in the ISM questionnaire were obtained from discussions with experts, including local government, entrepreneurs, academics, and the community. The output of ISM analysis is the sub-elements' positions in the four quadrants of the diagram and the level structuring based on the follow-up priority. This study found that sub-elements comprised of bank financial institutions (Bank DKI), LPDB, entrepreneurial empowerment volunteers, universities (LPPM), and researchers (lecturers) were included in sector II (dependent). Other sub-elements like DPRD, kasatpel, the business community, non-bank financial institutions, entrepreneurial activists, influential figures, and the public were included in sector III (linkage). There are sub-elements in sector IV (independent), such as governors, mayors/regents, related agencies, business actors, e-commerce, online media, and endorsers. The ISM analysis results show that the sub actor with the highest influence level is the governor. It shows that the governor has a very strategic role in developing entrepreneurship in DKI Jakarta. Keywords: entrepreneur, ISM, entrepreneurship development model, developing entrepreneurship
Strategy of Business Digitalization of Micro, Small, and Medium Entreprises (A Case Study of Cultive Apparel) Muhammad Faizurrohman; Lukman M. Baga; Siti Jahroh
Indonesian Journal of Business and Entrepreneurship (IJBE) Vol. 7 No. 3 (2021): IJBE, Vol. 7 No. 3, September 2021
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.7.3.257

Abstract

Transformation needs to be carried out by various scales of business including Micro, Small and Medium Enterprises (MSMEs). Cultive Apparel is one of the clothing MSMEs that has experienced a decline in business performance since digital development. This study aims to analyze the causes of the gap between actual and expected conditions, identify and map business environmental factors, and formulate digital business strategies. Data analysis use spider web, IFE and EFE analysis (PESTEL and 5 Forces Porter), IE matrix, and QSPM Matrix. The results show a gap in the lack of product promotion activities in the digital. The main strength lies in the product brands that are known by consumers. The biggest weakness is the limited human resources. The greatest opportunities for a price match with suppliers and consumer loyalty. The biggest threat to suppliers who carry out direct retail sales to consumers and price wars. IE matrix shows the company is in quadrant II. Strategies that can be carried out in this quadrant are intensive and integrative strategies. QSPM matrix showed that the company should develop the market. Managerial implications are carried out by improving digital infrastructure, improving operational capabilities, developing market segments, and increasing the intensity of digital marketing. Keywords: business digitalization, fashion, industry 4.0, market development
The Design & Implementation of CRM-Taxi Online in Indonesia Rusdiaman Rauf; Hengki Wijaya; Ezra Tari
Indonesian Journal of Business and Entrepreneurship (IJBE) Vol. 8 No. 1 (2022): IJBE, Vol. 8 No. 1, January 2022
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.8.1.128

Abstract

Lifestyle shifting is directly proportional to advances in information technology. These developments cannot be prevented or stopped, so everyone must keep up with the changes. System changes occur including in transportation. There are three big online taxis, namely: GoJek, Grab, and Uber, Maxim. TheirIts problems exist in regulation, drivers, consumers, and human resource development. Furthermore, the main tThings that need attention are the comfort and income of the community. This paper will describe how to solve problems between government, society, and online taxi entrepreneurs. The research approach used is development. Researchers are trying to find information to implement the program created. We have a solution framework that is thought of and constitutes an innovative idea based on two directions. CRM is proposed as a system used to help online taxi users avoid inconvenience problems. All parties must follow this change because society may not survive in the face of globalization if everyone does not want changes that are more effective and efficient changes. Changes were made to improve people's lives. Furthermore, as the main person in charge, the applicator must have a sophisticated system in developing human resources, especially the drivers they have. Keywords: online taxi, innovations, human resource, systems, aplicator
Extending The Theory of Planned Behavior With Religiosity: Explaining Entrepreneurial Intention of Employees Students Hermansyah Andi Wibowo; Hamdan Hamdan; Muhammad Kamil Husain
Indonesian Journal of Business and Entrepreneurship (IJBE) Vol. 8 No. 1 (2022): IJBE, Vol. 8 No. 1, January 2022
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.8.1.49

Abstract

Employees students face major threats related to the development and implementation of the industrial revolution 4.0. However, how employees students handle this situation scientifically is rarely found in the behavioural science literature. This study tries to fill this gap and at the same time extends the Theory of Planned Behavior by adding a variable of religiosity. A total of 421 Muslim students in Banten Province who are still working, were sampled using the purposive sampling method. Structural Equation Modeling is used to test hypotheses simultaneously. The results showed that all independent variables, namely religiosity, subjective norms, and perceived behavioural control had a positive effect on the entrepreneurial intentions of employees students. That is, although the influence of religiosity is second only to perceived behavioural control, empirically, extending the theory of planned behaviour with religiosity is still acceptable. For policymakers, the results of this study can be used to make policies that can increase perceptions about the ease of doing business in Indonesia, especially for employees students. Keywords: employees students, the theory of planned behaviour, religiosity, industry 4.0, entrepreneurial policy
The Effect of Entrepreneurial Marketing Perceptions on MSMEs Business Performance During Covid-19 Pandemic in Bogor City Rinda Tri Wijayanti; Mukhamad Najib; Mimin Aminah
Indonesian Journal of Business and Entrepreneurship (IJBE) Vol. 8 No. 1 (2022): IJBE, Vol. 8 No. 1, January 2022
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.8.1.24

Abstract

This study aims to analyze the factors that affect the business performance of Micro, Small and Medium Enterprises (MSMEs) during the COVID-19 pandemic in Bogor City. The research was carried out during January-February 2021 on 150 MSME respondents with the criteria of a food processing business, a minimum business age of 2 years or have opened a business before the pandemic period. The data processing method employed in the form of quantitative descriptive analysis, cross-tabulation and using the SEM-PLS. The results showed that the characteristics of the business doers described by gender, age, educational background, reasons for pursuing a business, initial work before starting a business, the beginning of running a business, length of business which reflected by age and education level had a correlation with production techniques on internal environmental factors. External environmental factors have a significant positive effect on entrepreneurial marketing and performance which are explained by government policy aspect, socio-cultural and economic aspect, role of related institutions aspect and aspect of competitors, from these indicator variables, socio-cultural and economic aspects most reflect the external environment from the business doers. Internal environmental factors have a positive and significant effect on entrepreneurial marketing, but on the contrary, the higher the internal environmental factors, the lower the business performance. Entrepreneurial marketing shows a significant and positive influence on the business performance of MSMEs in Bogor City with a proactive indicator that can reflect entrepreneurial marketing, while business performance is reflected by the customer growth indicator. Keywords: business performance, business environment, COVID-19 pandemic, entrepreneurial marketing, MSMEs
The Entrepreneurs' Acceptence Ability in Learning The Use of Digital Media Miftahul Rozaq; Sri Hastjarjo; Yulius Slamet
Indonesian Journal of Business and Entrepreneurship (IJBE) Vol. 8 No. 1 (2022): IJBE, Vol. 8 No. 1, January 2022
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.8.1.38

Abstract

In today's digital era, learning the use of digital media for entrepreneurs is mostly done by imitation through various role models on digital media such as content creators who display various content strategies for business development. However, success in learning through observation on digital media depends on the entrepreneurial receptivity ability to assess, interpret and apply the knowledge gained from the observed results. This study aims to investigate the acceptance of entrepreneurs in learning the use of digital media in an effort to develop their business. The research was conducted with a qualitative approach using a case study method on six novice entrepreneurs from micro, small and medium enterprises in Surakarta City, Indonesia. In-depth interviews were conducted from October 2020 – to March 2021. The results showed that three entrepreneurs in each use of digital media strategies were in a dominant acceptance position, two entrepreneurs were in a negotiating position, and one entrepreneur was in an oppositional position. Entrepreneurial receptions in the three acceptance positions show, among other things, in the dominant acceptance the entrepreneur makes a similar imitation, in the negotiated acceptance the entrepreneur carries out development, and in the oppositional acceptance the entrepreneur makes a new version. Keywords: case studies, entrepreneurship learning, reception analysis, SMEs. use of digital media strategies
Business Model Development Strategy for Frozen Food Micro-Businesses in The New Normal Era (Case Study: CV XYZ) Ardelia Nadhilah Rosyad; Rizal Syarief; M. Faiz Syuaib
Indonesian Journal of Business and Entrepreneurship (IJBE) Vol. 8 No. 1 (2022): IJBE, Vol. 8 No. 1, January 2022
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.8.1.93

Abstract

The limitation of community movement in the new normal era has changed consumer behaviour to frozen food products, and digital marketing has been used to carry out a transaction. CV XYZ, a company that produces frozen food, must optimize the existing opportunities and utilize its strengths. The high level of social hygiene and the increasing demand for food integrity has become a challenge the company is facing today. Other than that, the company is now facing several obstacles on product development and channel limitation. Therefore, this research is aimed to identify the business model available, develop an alternative business strategy and create a new business model innovation. The data sources are from primary and secondary data; the primary data are observation, interview, FGD with the research experts, businessmen, and consumer survey. The secondary data used are literature studies such as journals, thesis, dissertation, economic data, and textbooks. Data processing techniques are carried out by analyzing business model canvas, SWOT, internal factor evaluation, and external factor evaluation , grand strategy, and 360° business model innovation. The result of SWOT analysis maps the company in quadrant one, which indicates the company is in high market growth and strong competitive position, so the company needs to improve its business model through BMI 360° analysis model. This model is used to help see the business activity process from creating value in the upstream until it can become the core competition downstream of a business process. Keywords: 360° business model innovation, business model canvas, small and medium enterprise (SMEs), SWOT, value
THE The Future of Entrepreneurship in Indonesia: Fostering The Millennials' Entrepreneurial Intention Elkana Timotius
Indonesian Journal of Business and Entrepreneurship (IJBE) Vol. 8 No. 1 (2022): IJBE, Vol. 8 No. 1, January 2022
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Employment opportunities are unbalanced due to the addition of workers each year. Without proper management, this condition may increase unemployment, burdening the country's economy. Therefore, the entrepreneurial intention needs to be fostered for millennials to overcome the intense competition in the labor market. This quantitative study aims to identify the factors that influence the millennial's entrepreneurial intention in Indonesia in order to foster them appropriately. The survey was conducted in May-June 2021, involving 100 randomly selected respondents aged between 25 and 40 in Indonesia. A questionnaire with twenty-six questions was used to identify the right strategy for fostering entrepreneurial intention among millennials. Entrepreneurial knowledge, entrepreneurial orientation, and entrepreneurial efficacy were the three independent variables in this study. They were mediated by the entrepreneurial mindset on entrepreneurial intention as the dependent variable in path analysis, with family support as the moderating variable. Moreover, fifteen hypotheses were tested and accepted by statistical analysis using SmartPLS. The results showed that entrepreneurial knowledge, entrepreneurial orientation, and entrepreneurial efficacy affected the formation of the entrepreneurial mindset, influencing the growth of entrepreneurial intention. Furthermore, family support strengthened the effect of each relationship between these variables. However, family support could be limited by the millennials' unique characteristics and psychological development. Keywords: entrepreneurial knowledge, entrepreneurial orientation, entrepreneurial efficacy, entrepreneurial mindset, millennial's entrepreneurship
The Willingness of Motivations to Fund The Visual Game Project: A Case Study in Crowdfunding From Visual Novel Game – Xagia Wars Atik Aprianingsih; Teresia Debby; Iqro Setiawan Jati; Ira Fachira
Indonesian Journal of Business and Entrepreneurship (IJBE) Vol. 8 No. 1 (2022): IJBE, Vol. 8 No. 1, January 2022
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.8.1.116

Abstract

Nowadays, crowdfunding is an alternative way to find funds to develop a product or service. It is no exception for game creators who want to get funds to develop the games they will create. This study is unique and was made based on a case study of Xagia Wars, a visual game created by a game creator in Jakarta called Vifth Floor. This study analyzes the motivations to increase a funder's willingness to fund a visual game project. This study used observation and netnography to get data and regression analysis to measure the motivation to fund the visual game project. The results showed that the factors that influence the funders' willingness to fund are the level of innovation of the project, reward, involvement, and support for the project. Several things need to be considered for project creators to increase the rate of successful crowdfunding. Such as the value of the reward, whether it makes people interested, a visual game must-have innovation, and invite the funders to participate in the game creation process so that funders can provide support for what is needed is not only in the form of funds. Keywords: crowd-funding, funding, game, visual novel game

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