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All Journal Sodality: Jurnal Sosiologi Pedesaan JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi) Martabe : Jurnal Pengabdian Kepada Masyarakat Jurnal Kebijakan Sosial Ekonomi Kelautan dan Perikanan Convergence : The Journal of Economic Development EKONOMI, KEUANGAN, INVESTASI DAN SYARIAH (EKUITAS) Journal of Social Science Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Public Policy : Jurnal Aplikasi Kebijakan Publik dan Bisnis Cita Ekonomika: Jurnal Ilmu Ekonomi International Journal of Social Service and Research Multidiciplinary Output Research for Actual and International Issue (Morfai Journal) MAKILA: Jurnal Penelitian Kehutanan International Journal of Science and Society (IJSOC) Indonesian Community Journal Journal Of Human And Education (JAHE) Jurnal Pengabdian Pada Masyarakat Journal of Social Science Journal of Advances in Accounting, Economics, and Management Jurnal Penelitian Pendidikan Indonesia
Oppier, Hermi .
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PENINGKATAN KAPASITAS PRODUKSI DAN STRATEGI PEMASARAN USAHA KECIL DAN MENENGAH (UKM) SIRUP BUAH PALA DI NEGERI BOOI, PULAU SAPARUA Hermi Oppier; Hendri Dony Hahury; Selvenco Tuasuun
Martabe : Jurnal Pengabdian Kepada Masyarakat Vol 6, No 5 (2023): martabe : jurnal pengabdian kepada masyarakat
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jpm.v6i5.1591-1600

Abstract

Small and Medium Entreprises (SMEs) play important and strategic roles in the regional economy, as well as at the national level. The SMEs refer to productive public economic operations proven to be resilient in times of crises. At the regional level, the presence of SMEs has indirectly absorbed labor and lowered unemployment, which is a constraint to economic progress. However, at the regional level, they face insignificant challenges in expanding their business, particularly in terms of production capacity and marketing strategy. The Community Service Team of Department of Development Economics of Faculty of Business and Economics of Pattimura University, provided training and science and technology diffusion. The training was delivered through counseling on improving the production capacity and marketing strategy while the science and technology diffusion was spread through the development of nutmeg syrup products. Outcomes of the Community Service activity included identifying the potential and problems developing the SMEs, as well as providing solutions by providing a more appealing container for the nutmeg syrup than the previous one, and increasing group members’ knowledge of increasing the production capacity and marketing strategy for the nutmeg syrup products.
Co-Authors Abdul Muis Kaimuddin Adellci Palloma Ali Tutupoho Amin Ramly Azis Laitupa B. Nikijuluw, Jeanne Billy Jhones Camerling Bugis, Muhammad Desry Jonelda Louhenapessy Diah Setya Djufri R. Pattilouw Djufri R. Pattilouw Erlinda Erlinda Febryano Saptenno Fredy H Louhenapessy Fredy H. Louhenapessy Fredy H. Louhenapessy Fredy Hendry Louhenapessy Fredy Louhenapessy Hahury, Hendri D. Hahury, Hendri Dony Hendri D. Hahuri Izaac T Matitaputty Izaac T. Matitaputty Izaac Tony Matitaputty Jeane B. Nikijuluw Jeanee Belthia Nikijuluw Jeanee Nikijuluw Johanes M. S. Tetelepta Jopie Tamtelahitu Kipeleleway, Agustinus Latuheru, Anita Lestari Dewi Anakoda Malawau, Imanuela G Marnex Bokaraman Maryam Sangadji Matdoan, Arsad Matitaputty, Izaac T. Matitaputty, Izaac Tonny Max R. Wenno Mudinillah, Adam Muspida Muspida Muspida Muspida, Muspida Nasya Nasyila Sugiarto Pattilouw, Djufri R. Pattimahu, Terezia V Ramly, Fahruddin Ramly, Fahrudin Revi W Silooy Rijoly, Jacobus Cliff Diky Rukmin W Payapo Rukmuin W. Payapo Rumerung, Dientje Sahetapy, Heaven V. Selvenco Tuasuun Sherly Ferdinandus Sherly Ferdinandus Sherly Ferdinandus Sherly Ferdinandus Siaila, Steven Siti Aminah Silawane Stellamaris Metekohy Suluh Priyosahubawa T. Matitaputty, Izaac Tamtelahitu, Jopie Teddy Ch Leasiwal Teddy Christianto Leasiwa Teddy Christianto Leasiwal Tuhumury, Harry A. Tupamahu, Maria K. umerung, Dientje R