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Tata Kelola Produksi Gula Semut Aren Berbasis Pemberdayaan Masyarakat: Studi Kasus di Desa Way Kalam Kabupaten Lampung Selatan Ahmadi, Tyasto Prima; Putra, M. Reza Andrea; Bisri, Muawan; Wulansari, Wulansari; Sari, Yulia Puspita
Jurnal Pengabdian Masyarakat (ABDIRA) Vol 5, No 3 (2025): Abdira, Juli
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/abdira.v5i3.916

Abstract

The production of palm sugar (gula semut aren) in Way Kalam Village is still carried out using traditional methods, characterized by limited technology, lack of quality standards, and weak institutional coordination. This study aims to analyze the governance of palm sugar production based on community empowerment through an interdisciplinary approach. The research employs a qualitative case study method, with data collected through field observations, semi-structured interviews with sugar producers, farmer groups, village officials, and the agricultural office, as well as analysis of supporting documents. The results reveal various inefficiencies in the production process, including bottlenecks during the drying phase, inconsistent product quality, and minimal adoption of appropriate technology. Using the Lean Production approach, wastes such as waiting time and overprocessing can be reduced by reorganizing workflow and optimizing equipment capacity. On the institutional side, strengthening farmer groups, enhancing inter-institutional coordination, and ensuring continuous mentoring are proven to be key factors in creating a more adaptive production ecosystem. This study recommends integrating technical and institutional strategies to sustainably empower palm sugar farmers. The proposed governance model can serve as a reference for developing a more efficient, competitive, and self-reliant village-based palm sugar industry.
E-Business Strategies and Digital Marketing Practices – Literature Review Depi, Jeanne Nurtami; Sari, Yulia Puspita; Chintiyani, Fitri; Sari, Rahmi Rachmawati; Redjeki, Finny
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 1 (2025): Februari - April
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i1.362

Abstract

The rapid growth of digital technology has transformed the landscape of business operations. E-business strategies and digital marketing practices have become essential for achieving competitiveness, customer engagement, and market expansion. This literature review aims to explore and analyze the key components, trends, and implications of e-business strategies and digital marketing practices. By synthesizing findings from various academic sources, this study identifies common themes and emerging innovations in the field. The results show that successful e-business strategies are built on agility, customer-centricity, and data-driven decision-making, while digital marketing is increasingly personalized and omnichannel in nature. The review contributes to the understanding of how businesses adapt their models in the digital economy.
Kompetensi sosial dan interpersonal faktor utama memperkuat ketahanan diri remaja terhadap penyalahgunaan narkotika di Provinsi Sumatera Selatan Sari, Yulia Puspita
Journal of National Paradigm-Based Resilience Strategy Vol. 1 No. 1: (February) 2024
Publisher : Institute for Advanced Science, Social, and Sustainable Future

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61511/napbres.v1i1.2024.682

Abstract

Teenager in their mental and social development towards adulthood will definitely be faced with various challenges, one of which is threat of drug abuse. Therefore, teenager must have self-resilience against Narcotics, namely an ability to self control, keep away and refuse all of Narcotics. Until now, efforts to increase self-resilience of teenager against drug abuse in South Sumatra Province have only focused on activities of dissemination P4GN. This thesis aims to analyze each influence factor and the most dominant factor and also analyze the level of self resilience teenager against drug abuse in South Sumatra. This thesis research uses a quantitative approach. The research sample consisted of 100 teenager respondents, they are domiciled in South Sumatra who had received information dissemination from the National Narcotics Agency. The results obtained The most influential factor is social factor and interpersonal competence. That level of self-resilience of teenager against drugs abuse in South Sumatra is included category of moderate self-resilience.