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All Journal JURNAL ECONOMIA The International Journal of Accounting and Business Society EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Jurnal Ecodemica : Jurnal Ekonomi Manajemen dan Bisnis Perspektif : Jurnal Ekonomi dan Manajemen Universitas Bina Sarana Informatika IJBE (Integrated Journal of Business and Economics) Kinerja: Jurnal Ekonomi dan Manajemen Akuntabel : Jurnal Ekonomi dan Keuangan Forum Ekonomi : Jurnal Ekonomi, Manajemen dan Akuntansi Inovasi : Jurnal Ekonomi, Keuangan, dan Manajemen JURNAL AKUNTANSI, EKONOMI dan MANAJEMEN BISNIS JURNAL MANAJEMEN INDUSTRI DAN LOGISTIK Abdimas Dewantara MATAPPA: Jurnal Pengabdian Kepada Masyarakat Jurnal Penelitian dan Pengabdian Kepada Masyarakat UNSIQ Jesya (Jurnal Ekonomi dan Ekonomi Syariah) Jurnal Review Pendidikan dan Pengajaran (JRPP) International Journal of Economics, Business and Accounting Research (IJEBAR) Abdi Dosen : Jurnal Pengabdian Pada Masyarakat JURNAL AKUNTANSI KEUANGAN DAN MANAJEMEN Community Development Journal: Jurnal Pengabdian Masyarakat Yumary: Jurnal Pengabdian kepada Masyarakat Jurnal Pengabdian kepada Masyarakat International Journal of Educational Review, Law And Social Sciences (IJERLAS) International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Journal of Education Research The International Journal of Politics and Sociology Research Journal Of Human And Education (JAHE) Jurnal Pendidikan Dasar dan Sosial Humaniora Journal of Innovation Research and Knowledge Jurnal Pengabdian Mandiri Media Ekonomi Media Bina Ilmiah DEDIKASI : Jurnal Pengabdian Kepada Masyarakat Jurnal Pengabdian Barelang Belalek Jurnal Pengabdian Masyarakat dan Riset Pendidikan Jurnal Ilmiah Bisnis dan Ekonomi Asia (Jibeka) E-Amal: Jurnal Pengabdian Kepada Masyarakat Pelita : Jurnal Penelitian, Terapan dan Aplikatif International Journal of Islamic Finance (IJIF)
Soeharjoto, Soeharjoto
Faculty Of Economics And Business, Universitas Trisakti, Jakarta, Indonesia
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Public Health Social Sciences Transportation Other

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Journal : Belalek

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LITERASI DIGITAL BAGI UMKM S, Lydia Rosintan; Soeharjoto; Dewi, Rosiyana
Belalek Vol. 1 No. 2 (2023): BELALEK: Jurnal Pengabdian Kepada Masyarakat (Journal of Community Services)
Publisher : Institut Agama Islam Sultan Muhammad Syafiuddin Sambas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37567/belalek.v1i2.2404

Abstract

Digital literacy is an inseparable part of information. Information is no longer only in printed form, but can now be accessed using digital media. Digital literacy is an urgent need for today's society. Because technological progress that is not balanced by intelligence in using modern technological devices will undoubtedly have a negative impact on human civilization. With current technological developments, we must be able to make the best use of it. However, because the process of disseminating data in the digital world is very rapid, we are required to be able to filter information so as not to get wrong information. MSMEs also play a role in the distribution of development results and are the driving force behind the growth of national economic activity. Attention to the development of the MSME sector gives its own meaning to efforts to reduce a country's poverty rate. The existence of positive opportunities means that MSME players have enormous potential to be successful in the market, if they can adopt the right marketing strategy. This is what encouraged SMKS Pelita IV students and SME groups in the Tambora area, West Jakarta, to start learning to build small businesses in local residential areas. In this PKM activity, SMKS Pelita IV students help with training and counseling to develop their business. The Community Service Team (PKM) of the Faculty of Economics and Business, Trisakti University will hold training to better introduce marketing strategies, especially digital marketing, in this case Social Media, to students of SMKS Pelita IV Tambora, West Jakarta. to increase sales of their products.
Co-Authors A. A. Hubur AA Hubur Absoro, Heru Acep R Jayaprawira Acep R. Jayaprawira Ade Irma Nurhasanah Adhy Purnama, Adhy Adi Rosyadi Agustina, Rizka Akhmad Amien Mastur Alifia Silvi Fatiha Amran, Ellyana Apollo Apollo Ardiyanto Ardiyanto Asep Rovi Nurjaman Astrid, Elvana Bahtiar Usman BUDI SANTOSA Christina Dwi Astuti Damayanti, Mutia Melina Darwin Hasiholan Debbie Aryani Tribudhi Debbie Aryani Tribudhi Debbie Aryani Tribudhi Debbie Aryani Tribudhi Debbie Aryani Tribudhi Debbie Aryani Tribudhi Deden Misbahudin Muayyad Deni Mukti Hidayat Dewi, Agnes Panca Dian Octaviani Dini Hariyanti Elvana Astrid Endang Jumali Erny Tajib Faisal, Yusuf Fatik Rahayu Gandhi Kuntoyudho Danova Harahap, Cicely Delfina Henny Setyo Lestari Heru Kurniawan Susilo Hubur, Aa Ida Busnetty Ida Busnetty Imam Zul Fikri Indanarto, Aries Lalu Masyhudi Lin Oktris Lucky Nugroho Lutfi, Muh. Yudhi Lydia Rosintan Simanjuntak Mardani, Yhani Masfar Gazali Masni Salfinnia Masni Salfinnia Mitha Rachma Oktavia Mona Adriana Patriyasa Muayyad, Deden Misbahudin Muhammad Fathurrahman Muhammad Zilal Hamzah Mutiara S Panggabean Mutiara Sibarani Panggabean Nazmel Nazir Nirdukita Ratnawati Nirdukita Ratnawati nirdukita ratnawati, nirdukita Nur Fadilah Nuraini Chaniago Nurlida Fatmikasari Putri, Alisa Noviani Rinaldi Rustam Rizqullah Rizqullah Rizqullah, Rizqullah Roikhan Mochamad Aziz, Roikhan Mochamad Ronny Andesto Rosiyana Muunawaroh, Rosiyana Rustam, Rinaldi S, Lydia Rosintan Sabur, Moch. Saiful Ali Salma, Nabila Inas Santosa, Wahyuningsih Saputro, Wahyu Angko Shafira Putri Salsabila Sisca Damayanti Slamet Wiyono Soeharjoto, Isamu Rafael Sofie Sumiyarti Sumiyarti Sumiyarti Sumiyarti Susy Muchtar Susy Muchtar Syarifuddin Mabe Parenreng Syofriza Syofyan Tatik Mariyanti, Tatik Teguh Supriyadi Tia Fitriyani Tri Kunawangsih P Tri Wahyono Tribudhi, Debbie Aryani Tribudhi, Debble Aryani Ulfa Ulfa Yadi Supriyadi Yananto Mihadi Putra Yusran, Husna Leila