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Development of a Problem Based Learning E-Module on Students Critical Thinking Abilities Nurrahman, Candra Kusuma; Rusdarti, Rusdarti; Prihandono, Dorojatun
Journal of Economic Education Vol. 13 No. 2 (2024): December 2024
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jeec.v13i2.28410

Abstract

Economic learning needs to be supported by learning media. In fact, at SMA Negeri 1 Kradenan, there is still little use of learning media. This learning media is really needed to realize students' critical thinking skills and learning motivation. It is necessary to develop an Economics E-Module as a learning medium. The research aims to determine the validity, effectiveness, critical thinking skills and learning motivation of students in learning using the Economics E-Module as a learning medium. The research method used is method Research and Development (R&D) 4-D. The research was carried out in class X of SMA Negeri 1 Kradenan, Kradenan District, Grobogan Regency. Non-test data was analyzed descriptively by percentage, while test data was analyzed using Mann-Whitney difference test analysis and analysis n-gain.The validation research results of expert lecturers obtained a very appropriate category, validation of economics teachers received a very appropriate category. Students' responses to the practicality of the Economics E-Module were categorized as very suitable for use, resulting in increased critical thinking skills and different learning motivation between the control class and the experimental class. The research concluded that the economics E-Module as a learning medium was declared very suitable by expert lecturers and economics teachers, effective for learning and able to improve students' critical thinking skills and learning motivation at SMA Negeri 1 Kradenan in the very good category.
Implications of the Theory of Planned Behavior for Green Purchase Intention in Cosmetic Products Zahro, Fathimatuz; Prihandono, Dorojatun; Yaacob, Zulnaidi; Soliha, Euis
Jurnal Dinamika Manajemen Vol. 16 No. 2 (2025): September
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jdm.v16i2.28986

Abstract

The rising demand for eco-friendly cosmetics in Indonesia reflects a shift in consumer awareness toward sustainability. This study examines the influence of social media marketing, green attitude, and green product knowledge on green purchase intention, with green trust as a moderating variable. Using a quantitative approach, data were collected from 150 consumers of sustainable cosmetic products in Central Java and analyzed using Structural Equation Modeling-Partial Least Squares (SEM-PLS). The results show that social media marketing, green attitude, and green trust have a significant positive impact on green purchase intention; however, green product knowledge does not have a significant effect. Furthermore, green trust strengthens the relationship between the three independent variables and purchase intention, indicating its moderating role. This research contributes to the development of sustainable marketing strategies, particularly in the cosmetics industry. The findings provide a strategic implication for companies: building authentic consumer trust is paramount and acts as a catalyst to convert positive attitudes and marketing exposure into tangible purchase intentions, thereby supporting the sustainable consumption goals of SDG 12.
PERAN SOCIAL PRESENCE, INTERACTIVITY, DAN VIVIDNESS TERHADAP PERCEIVED DIAGNOSTICITY DAN PERCEIVED ENJOYMENT SERTA DAMPAKNYA PADA PURCHASE INTENTION DI LIVE SHOPPING Safira Maharani, Rr Annisa Tri; Prihandono, Dorojatun
Jurnal Daya Saing Vol. 11 No. 3 (2025): Transformasi Manajemen, Kepemimpinan, dan Pemasaran Digital di Era Ekonomi Mod
Publisher : Komunitas Manajemen Kompetitif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35446/dayasaing.v11i3.2423

Abstract

Purchase Intention merupakan tahap dimana konsumen akan melakukan Tindakan sebelum melakukan keputusan pembelian, dan hal ini biasanya dilakukan ketika menonton live streaming shopping. Tujuan pada penelitian ini untuk mengetahui peran social presence, interactivity, vividness terhadap perceived diagnosticity dan perceived enjoyment, serta dampaknya pada purchase intention pada pengguna live streaming shopping di Kota Semarang, Solo, Magelang. Populasinya yaitu pengguna live streaming shopping di tiga kota tersebut. Sampel penelitian sebanyak 150 responden dengan menggunakan purposive sampling. Metode pengambilan data menggunakan kuesioner dan di analisis dengan menggunakan SmartPLS 4.0. Hasil menunjukan seluruh social presence, interactivity, dan vividness penelitian berpengaruh positif dan signfikan terhadap perceived diagnosticity dan perceived enjoyment. Serta perceived diagnosticity dan perceived enjoyment memiliki hubungan yang positif dan signifikan terhadap purchase intention.
Behavioural Assessment Perspective on Reward System Management and Performance: An Empirical Finding on Indonesian Lecturer Wahyono, Wahyono; Prihandono, Dorojatun; Wijayanto, Andhi
JDM (Jurnal Dinamika Manajemen) Vol 9, No 1 (2018): March 2018
Publisher : Department of Management, Faculty of Economics and Business, Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jdm.v9i1.14654

Abstract

The role of this research is to get a clearer picture of how remuneration system influence lecturer and employee performance moderates by motivation, specifically in the state universities. This study commenced in 3 major state universities in Central Java Indonesia in order to have Structural Equation Modelling (SEM)  method was applied to examine and analyse the relationships between determinants.  The results of this study show that ‘performance feedback’ has negative effect on ‘competence’; the relationship between ‘competence’ and ‘motivation’ is negative;‘remuneration’ positively affects ‘motivation’; the greater the level of remuneration, the greater the level of working performance intention in the institutions’;and there is positive and significant relationship between ‘motivation’ and ‘performance intention’. The study provides the importance of how the remuneration system can be applicated as one focal scheme to enhance instituions performance in general, especially applied to college.
Examining learning from failure to venture growth: Empirical study in hospitality SMEs in Indonesia Prihandono, Dorojatun; Abiprayu, Kris Brantas; Wijaya, Angga Pandu; Ismail, Norain
Jurnal Manajemen dan Pemasaran Jasa Vol. 17 No. 2 (2024): September
Publisher : Lembaga Penerbit Fakultas Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25105/v17i2.20338

Abstract

This study investigates the crucial role of learning from failure in shaping venture growth within the context of the hospitality industry, particularly in light of recent challenges posed by increasingly complex and competitive external factors. The hospitality industry has been the most severely affected by the crisis, making it a relevant context for research. Employing a quantitative approach, the study examines the influence of emotions, narcissism, and stock of knowledge on learning from failure and its subsequent impact on venture growth. A total of 161 respondents, all owners of SMEs in the hospitality sector, completed the questionnaire. The data obtained were analyzed using variance-based structural equation modeling (VB-SEM). The results indicate that while emotions and narcissism present obstacles and opportunities for learning, a strong stock of knowledge positively affects learning from failure and venture growth. However, the study shows that narcissism does not directly influence venture growth but does so indirectly through learning from failure. These findings underscore the importance of fostering a culture that embraces failure as a catalyst for innovation and resilience in adversity. The study contributes valuable insights into the dynamics of learning from failure and its implications for entrepreneurial success in the hospitality industry.
Apakah Pencarian Kebaruan Mempengaruhi Keputusan Pembelian? Memahami Pembelian Konsumen terhadap Produk Imitasi Wijaya, Angga Pandu; Prihandono, Dorojatun; Wiratama, Bayu; Rawi, Fauziana Fauzi @ Mat
Jurnal Riset Bisnis dan Manajemen Vol. 16 No. 2 (2023): August Edition
Publisher : Faculty of Economic and Business, University of Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jrbm.v16i2.7472

Abstract

This study aims to analyze the effect of product knowledge and product appearance on counterfeit product purchasing decisions through novelty seeking. In the current era, consumers use many counterfeit products as an alternative to the original product. The research using quantitative study by testing 148 samples as users of counterfeit products. The results showed product knowledge and product appearance positively impact on purchasing decisions. In addition, the appearance that imitates the original product tends to be liked because of its innovation. Research also proves that novelty seeking strengthens the effect of product knowledge and product appearance on purchasing decisions. The determinants of counterfeit product purchase, including product knowledge and product appearance, have limited understanding. The research indicates that when consumers have adequate knowledge of the product, they have identical desire to buy counterfeit product as the original product because it has a novelty. Research limitation only focuses on fashion counterfeit product (clothes and shoes), further study should expand in another types of product to gain comprehensive understanding.
PENGARUH KUALITAS LAYANAN TERHADAP KEPUASAN KONSUMEN MELALUI KEPERCAYAAN PELANGGAN SEBAGAI MEDIASI Putratama, Rozar; Prihandono, Dorojatun
Jurnal Daya Saing Vol. 11 No. 3 (2025): Transformasi Manajemen, Kepemimpinan, dan Pemasaran Digital di Era Ekonomi Mod
Publisher : Komunitas Manajemen Kompetitif

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35446/dayasaing.v11i3.2478

Abstract

Dalam konteks manajemen layanan, memberikan kualitas layanan yang luar biasa membantu membangun hubungan abadi yang didasarkan pada kepercayaan selain memenuhi harapan pelanggan. Kepercayaan konsumen merupakan poin penting bagi Perseroan untuk mendukung pencapaian penerapan kualitas layanan Perseroan untuk kepuasan konsumen. Penelitian ini bertujuan untuk menyelidiki bagaimana kepercayaan konsumen berfungsi sebagai komponen mediasi dalam hubungan antara kesenangan pelanggan dan kualitas layanan. Populasi penelitian ini hanya terdiri dari konsumen. yang telah menggunakan layanan informasi dari BMKG, khususnya wilayah Jakarta Pusat dan sekitarnya dengan jumlah penduduk yang tidak diketahui, teknik pengambilan sampel menggunakan teknik snowball sampling. Analisis data statistik menggunakan aplikasi statistik yang digunakan untuk pengujian instrumen, asumsi klasik dan hipotesis. Hasil penelitian menunjukkan bahwa kualitas layanan dan kepercayaan konsumen memiliki efek langsung terhadap kepuasan konsumen. Demikian pula, kepercayaan konsumen secara langsung mempengaruhi kepuasan konsumen, sedangkan hasil pengujian mediasi membuktikan bahwa kepercayaan konsumen dapat memediasi pengaruh kualitas layanan terhadap kepuasan konsumen. Saran untuk peneliti masa depan harus dapat menguji variabel yang sama pada objek yang berbeda sehingga peran masing-masing variabel dapat digeneralisasikan. Kata kunci: Kualitas layanan, Kepercayaan konsumen dan Kepuasan pelanggan
MENGUJI PERCEIVED EASE OF USE DAN PERCEIVED ENJOYMENT TERHADAP REPURCHASE INTENTION PADA ONLINE TRAVEL AGENCY Wiratama, Bayu; Prananta, Widya; Prihandono, Dorojatun; Febriatmoko, Bogy; Praatmana, Nanang Dwi
JURNAL MUTIARA MANAJEMEN Vol 10 No 2 (2025): Jurnal Mutiara Manajemen
Publisher : UNIVERSITAS SARI MUTIARA INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51544/jmm.v10i2.6454

Abstract

Latar belakang: Masih terbatasnya penelitian yang membahas aspek fungsional dan emosional dalam penggunaan layanan online travel agency (OTA). Keterbatasan tersebut memunculkan urgensi penelitian yang lebih mendalam untuk menganalisis perilaku pengguna layanan OTA. Tujuan: Penelitian ini mempunyai tujuan dalam menganalisis pengaruh perceived ease of use dan perceived enjoyment terhadap repurchase intention pada pengguna layanan OTA Metode: Penelitian ini mempergunakan pendekatan kuantitatif serta mempunyai sampel penelitian yang terdiri atas 187 responden yang merupakan pengguna layanan yang dalam kesehariannya mempergunakan aplikasi OTA. Data yang diperoleh, dianalisis dengan mempergunakan SEM-PLS Hasil: Hasil analisis menunjukkan bahwa perceived ease of use dan perceived enjoyment mempunyai pengaruh yang signifikan positif terhadap customer satisfaction maupun repurchase intention. Selain itu, customer satisfaction terbukti memediasi pengaruh perceived ease of use dan perceived enjoyment terhadap repurchase intention. Kesimpulan: Temuan ini menegaskan bahwa kepuasan pengguna mampu membentuk keinginan untuk membeli ulang pada platform OTA. Penyedia layanan OTA perlu memperkuat meningkatkan user experience melalui sistem.
The Influence Of Electronic Word Of Mouth (eWOM), Celebrity Worship, And Paylater Features On Purchase Decisions With Consumptive Behavior As An Intervening Variable Among Korean Pop Fans Hafizhah Zahra Farhani; Rusdarti; Prihandono, Dorojatun
Journal of Economic Education Vol. 14 No. 2 (2025): December 2025
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jeec.v14i2.29406

Abstract

This study investigates the determinants of purchasing decisions among teenage Korean-pop fans in Semarang City, highlighting the role of consumer behavior as a mediating variable. Understanding this phenomenon is increasingly important as the rapid growth of fan-based consumption has become a significant driver of youth spending patterns and a relevant topic in contemporary consumer behavior research. The variables examined include electronic word of mouth, celebrity worship, and pay later features. A quantitative approach was employed with 100 respondents selected through consecutive sampling to capture active consumers within a specific time frame. Data were collected using validated and reliable questionnaires and analyzed using multiple linear regression and the Sobel test, methods deemed appropriate for identifying both direct and mediating effects. The findings show that electronic word of mouth, celebrity worship, and pay later features positively and significantly influence purchasing decisions, with consumer behavior serving as an effective mediating factor. Practically, the findings guide marketers in targeting youth through digital and financial features, while scientifically they advance a mediation model that integrates psychological and financial determinants of fan-based purchasing behavior.
Enhancing Local Economic Growth through Digital Cooperative-Based MSME Development in Support of the Village SDGs Program Prihandono, Dorojatun; Airyq, Irnin Miladdyan; Wijaya , Angga Pandu; Witiastuti, Rini Setyo; Putri, Vini Wiratno
Indonesian Journal of Devotion and Empowerment Vol. 1 No. 1 (2025): Special Issue
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/ijde.v1i1.33180

Abstract

MSMEs are an integral part of advancing the rural economy and realizing the SDGs at the grassroots/village level. Many rural MSMEs often seem not to feel the full impact of this potential, as they are hindered by a lack of digital literacy, limited application of marketing strategies, and only weak ties to the economy. The primary objective of this program is to enhance the economic potential of MSMEs in Kalisidi Village, West Ungaran District, Semarang Regency, by utilizing an online cooperative application. A total of 30 MSMEs in Kalisidi Village participated in a community service program that included explanations and group coaching. Some of these activities included community training, presentations, and simulated use of a digital platform for a cooperative. The findings indicated that the trainees developed a deeper understanding of digital marketing and had high confidence in leveraging technology to conduct business. The digital platform also established an integrated business environment for MSMEs, facilitating collaboration in branding, shared resource deployment, and new market entry. This initiative demonstrates that implementing a digital cooperative model can effectively catalyze inclusive and sustainable economic development in rural areas. Furthermore, it contributes to the achievement of several SDG targets, particularly SDG 8 (decent work and economic growth) and SDG 811 (sustainable cities and communities). Digital integration rooted in local potential is key to building a resilient and independent village economy.