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EFEKTIVITAS PROGRAM PUPUK SUBSIDI MELALUI KARTU TANI DI KECAMATAN TALUN KABUPATEN BLITAR Khusnah, Himayatul; Bakhtiar, Ary; Mazwan, M. Zul
AgriMu Vol 3, No 2 (2023): AgriMu Juni 2023
Publisher : Universitas Muhammadiyah Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26618/agm.v3i2.11613

Abstract

Penelitian ini bertujuan untuk menguji efektivitas program pupuk subsidi melalui kartu tani di Kecamatan Talun, Kabupaten Blitar. Penelitian ini melibatkan analisis pengaruh perilaku sosial dan budaya, serta kondisi perekonomian masyarakat terhadap keunggulan kartu tani dan efektivitas program subsidi pupuk. Hasil analisis menunjukkan bahwa pengaruh perilaku sosial dan budaya terhadap keunggulan kartu tani dan efektivitas program subsidi pupuk tidak signifikan. Meskipun demikian, temuan menarik muncul dalam analisis pengaruh kondisi perekonomian masyarakat. Ditemukan bahwa kondisi perekonomian yang baik berhubungan positif dan signifikan dengan keunggulan kartu tani serta efektivitas program subsidi pupuk. Penelitian ini menunjukkan bahwa faktor kondisi perekonomian masyarakat memiliki peran yang lebih dominan dalam keberhasilan program pupuk subsidi melalui kartu tani di Kecamatan Talun. Meskipun demikian, perlu dilakukan penelitian lebih lanjut untuk memahami faktor-faktor lain yang dapat meningkatkan efektivitas program ini, guna memberikan manfaat maksimal bagi petani dan pertumbuhan sektor pertanian di wilayah tersebut. Kesimpulannya, penelitian ini memberikan wawasan penting bagi pihak terkait dalam mengoptimalkan implementasi program pupuk subsidi melalui kartu tani di Kecamatan Talun. Diperlukan upaya lebih lanjut untuk mengatasi faktor-faktor yang mempengaruhi efektivitas program ini agar dapat memberikan dampak positif yang lebih besar bagi petani dan pertanian di daerah tersebut.
Utilization and Effectiveness of Agro-industrial Digital Marketing in Malang Raya Putra, Ida Bagus Damar; Djelantik, A.A.A. Wulandira Sawitri; Sudarma, I Made; Bakhtiar, Ary
Agriecobis : Journal of Agricultural Socioeconomics and Business Vol. 7 No. 02 (2024): October
Publisher : Universitas Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/agriecobis.v7i02.35208

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In the digital era, the agro-industrial sector has transitioned from conventional marketing to digital marketing. One of the agro-industry companies in Malang Raya, ALE, focuses on processing fruits and vegetables into healthy snack chips. The company engages in various digital marketing activities, including sales through e-commerce platforms such as Shopee, Tokopedia, and Lazada, and promotional efforts on social media platforms like TikTok and Instagram. This research aims to analyze (1) the utilization of digital marketing, and (2) the effectiveness of social media promotion based on engagement rates. The study employs both primary and secondary data, incorporating qualitative and quantitative forms, which are analyzed descriptively using a case study approach. Data collection methods include interviews, observation, and content analysis. The findings highlight the advantages of e-commerce channels, sales strategies like bundling and live streaming on e-commerce platforms, and storytelling and sales promotion strategies on social media. Additionally, the engagement rates on ALE's TikTok (12.71%) and Instagram (4.50%) indicate a high engagement rate level, with values exceeding the 2.72% benchmark, demonstrating the strong effectiveness of these platforms as promotional tools for the company.
Pelatihan Strategi Pemasaran Pisang “Sang Mulyo” Festy Putri Ramadhani; Mumpuni Ningsih, Gumoyo; Bakhtiar, Ary; Muhammad Shodiq, Wahid
Jurnal Pengabdian dan Peningkatan Mutu Masyarakat (Janayu) Vol. 6 No. 1 (2025): Jurnal Pengabdian dan Peningkatan Mutu Masyarakat (In Press)
Publisher : Universitas Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/janayu.v6i1.36514

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Purpose –The purpose of this community service activity was to enhance the local community's knowledge and skills in digital marketing, specifically focusing on the marketing of the local banana variety “Sang Mulyo.” By providing training in marketing strategies and the use of digital platforms, this initiative aimed to empower the residents of Sri Mulyo Village to expand their market reach, optimize their product sales, and increase the competitiveness of local micro-enterprises. Additionally, the program sought to support the long-term economic sustainability of the village through the integration of digital marketing solutions. Design/methodology/approach – This research utilized a community engagement-based approach, combining training, mentoring, and simulation methods. The development of online training media was implemented to enhance the digital marketing skills of SMEs in Srimulyo Village, Dampit District, specifically for "Sang Mulyo" banana derivative products. An initial assessment identified local challenges, followed by tailored digital marketing training and marketplace simulation. Continuous mentorship ensured the effective use of marketplace platforms, and participants developed action plans for sustained marketing efforts. Data collection included observation, questionnaires, and interviews, with an evaluation on the impact of digital marketing on product sales and production. Findings –The initial phase began with a preliminary survey of the conditions in Srimulyo Village, Dampit District, focusing on the marketing and product development of "Sang Mulyo" banana derivatives. The team, accompanied by the head of the SriMulyo Farmers Group, identified key issues within the community. Based on these findings, the team formulated training materials. The first phase of the community service activity was conducted on December 20, 2024, at the Srimulyo Village hall. During this phase, basic knowledge about marketplaces, practical application, and step-by-step marketplace creation were introduced. Additionally, platforms like Shopee and Tokopedia were presented as tools for expanding market reach. Originality/value – Overall, the marketing strategy training will have a positive impact on the community. The local population now greatly needs adaptive marketing skills to keep pace with technological advancements. By leveraging digital platforms, the community has a greater opportunity to optimize the sales of their local products in a broader market.
ANALISIS DAYA SAING EKSPOR KELAPA KERING ( DESICCATED COCONUT ) DI PASAR CHINA Selina, Novia Putri; Tain, Anas; Bakhtiar, Ary
Jurnal Ekonomi Pertanian dan Agribisnis Vol. 8 No. 4 (2024)
Publisher : Department of Agricultural Social Economics, Faculty of Agriculture, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/

Abstract

Kelapa ( Cocos nucifera L. ) salah satu buah yang memiliki nilai ekonomi tinggi karena seluruh bagiannya dapat dimanfaatkan secara aktif dalam kegiatan ekonomi. Selain memiliki produktivitas yang sangat tinggi dan konsisten, pohon kelapa juga memiliki kondisi iklim yang agak normal.  Berkat adanya sentra produksi di Asia dan Kepulauan Pasifik, ada pula yang mampu memproduksi berbagai barang jadi dan menjadi penggerak perekonomian lokal. Metode yang digunakan Revealed Comparative Advantage (RCA) Revealed Symetric Comparative Advantage (RSCA) dan Indeks Spesialisasi Perdagangan (ISP). Hasil menunjukkan bahwa  Indonesia memiliki daya saing secara komparatif. Namun keunggulan yang dimiliki Indonesia masih dibawah Filipina sebagai pengekspor utama di pasar China. Hal ini dikarenakan Filipina memiliki produk olahan kelapa lebih banyak dibanding produk olahan Indonesia. Kelapa kering Indonesia memiliki daya saing yang tinggi, karena nilai Indeks Spesialisasi Perdagangan (ISP) kelapa kering Indonesia sebebsar 1,00. Hal ini menandakan bahwa Indonesia merupakan negara pengekspor untuk komoditas kelapa kering. Hasil ISP yang positif lebih besar dari 0 menunjukkan bahwa komoditi kelapa kering Indonesia tersebut mempunyai daya saing yang kuat, karena nilai ekspor kelapa kering Indonesia lebih besar dari nilai import kelapa kering Indonesia.
Usaha Katering Ponpes Al-Fattah Muhammadiyah Ngantang M. Zul Mazwan; Ary Bakhtiar
JURNAL WIDYA LAKSANA Vol 13 No 2 (2024)
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jwl.v13i2.74653

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Usaha katering dalam mengelola usaha masih belum kontinu, serta tata kelola belum tersusun ke dalam unit manejemen, produksi, dan pemasaran. Tujuan pengabdian ini yaitu menganalisis implementasi Good Corporate Governance melalui pelatihan tata kelola usaha katering. Jenis dan pendekatan program ini adalah Pendekatan Pengembangan Usaha (Business Development Approach) dengan melibatkan analisis SWOT (Strengths, Weaknesses, Opportunities, Threats) untuk mengidentifikasi strategi terbaik dalam mengembangkan usaha katering tersebut. Fokusnya adalah pada aspek-aspek pengembangan, seperti peningkatan kualitas layanan, efisiensi operasional, dan inovasi produk. Subyek program ini adalah pengurus Ponpes Al-Fattah Muhammadiyah Ngantang. Hasil pendampingan digambarkan dalam diagram SWOT, dapat diketahui posisi strategis katering berada di kuadran tiga dengan penerapan strategi turn-around atau mengubah strategi, dimana pengurus ponpes memanfaatkan peluang yang ada dengan meminimalkan kelemahan. Strategi yang dijalankan adalah penyediaan sarana prasarana pokok dan penunjang perluasan skala usaha, seperti menambah tenaga kerja, penataan layout produksi dan perluasan tempat produksi serta kendaraan operasional pengiriman catering. Penentuan label pada kemasan dan pemanfaatan promosi di media sosial maupun market place dalam membranding dan memperluas pemasaran katering. inovasi Katering dalam menyajikan menu seperti memperbanyak varian menu.
The role of agricultural extension workers in digital transformation at the Agricultural Extension Center in Lowokwaru Malang Salsabella, Irene Hanies; Bakhtiar, Ary; Ibrahim, Jabal Tarik

Publisher : Fakultas Pertanian Universitas Yudharta Pasuruan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35891/agx.v15i2.4098

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Introduction: The pivotal role of the agricultural sector in Indonesia's economic advancement stems from the employment of a significant portion of the Indonesian populace. Central to this sector are agricultural extension workers tasked with fostering motivational shifts, altering operational methodologies, and instilling adaptive practices congruent with technological advancements. This research endeavors to scrutinize the modus operandi of agricultural extension workers amidst the digital metamorphosis era within the Agricultural Extension Center situated in Lowokwaru, Malang, Indonesia. Methods: Employing a Mixed methods approach, this study draws upon primary and secondary data sources. Thirty samples, affiliated with the Farmers Group at the Agricultural Extension Center in Lowokwaru Malang, constitute the study cohort, selected through purposive sampling techniques. Data accrual involves questionnaire administration, employing the Likert scale as the measurement metric. Statistical analysis entails multiple linear regression, facilitated through SPSS 22 software. Results: Simultaneously, variables embodying extension workers' roles as facilitators, innovators, motivators, dynamists, and educators collectively impact the income of registered farmers at the Agricultural Extension Center in Lowokwaru, Malang. Conclusion: This study reveals that the roles of extension workers as facilitators, innovators, and educators significantly enhance farmers' capacity to integrate digital technology into their agricultural practices. Nevertheless, the absence of direct statistical significance in some roles suggests the interplay of other critical factors, such as farmers' readiness to adopt technology and external support mechanisms. These findings highlight the need for targeted interventions to bolster extension workers' capabilities and farmer engagement with digital innovations.
Upaya Peningkatan Perekonomian Masyarakat di Desa Sumbersekar melalui Optimalisasi Potensi Desa Al Banna, M.Ulil Azmi; Apriliani , Priska; Sitari, Mayang; Bakhtiar, Ary; Ramadhani, Festy Putri
Jurnal Pengabdian dan Peningkatan Mutu Masyarakat (Janayu) Vol. 6 No. 1 (2025): Jurnal Pengabdian dan Peningkatan Mutu Masyarakat (In Press)
Publisher : Universitas Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/janayu.v6i1.36005

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Purpose – The aim of this activity is to improve the community's economy by utilizing the potential of Sumbersekar Village by processing low grade orange fruit into products with high selling value. Design/methodology/approach – The methods used in implementing this activity include obtaining permits, interviews, data collection, problem identification, program preparation, counseling and delivering material, mentoring, monitoring and evaluation, as well as reporting and publication. Findings – Through this activity, output can be produced in the form of a product resulting from the use of orange fruit with a low grade of eco-enzyme liquid which has been proven to be able to change waste which was previously worthless into a product with high selling value. Apart from that, making sponge cake with the addition of orange juice has succeeded in creating new innovations that support re- branding of local MSME sponge products, as well as increasing the community's knowledge and ability in processing and diversifying products from citrus fruit, so that the community is able to carry out production independently after this activity is completed. This can improve the community's economy along with the number of existing orders. Originality/value – Through activities carried out by PPK ORMAWA HIMAGRI UMM, the people of Sumbersekar Village are able to process low grade orange fruit into products that are diverse and have selling value, so that Sumbersekar Village can become an entrepreneurial village that is not only superior in its resource potential but also in the diversity of its products. processing.
Penerapan Agribisnis Kreatif dengan Pertanian Hidroponik Sebagai Upaya Pemberdayaan Ibu Rumah Tangga Kecamatan Lowokwaru Kota Malang Bakhtiar, Ary; Baroh, Istis; Hasan, Abdillah; Dewantara, M. Ali
JURNAL WIDYA LAKSANA Vol 10, No 2 (2021)
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (401.607 KB) | DOI: 10.23887/jwl.v10i2.30904

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AbstrakKelurahan Mojolangu terdiri dari 19 RW Rukun Warga) dan 115 RT (Rukun Tetangga), yang merupakan kelurahan terluas di wilayah kecamatan Lowokwaru. Umumnya masyarakat di wilayah tersebut tidak memiliki lahan pekarangan yang cukup luas, sehingga pemanfaatan dan pengelolaan lingkungan dapat dioptimalkan dengan penanaman tanaman organik dengan media hidroponik. Tujuan dari kegiatan pengabdian ini adalah memperkenalkan dan mempraktekkan penanaman sayur-sayuran dengan sistem hidroponik untuk para ibu rumah tangga. Metode yang digunakan adalah transfer ilmu, yaitu menularkan ilmu sekaligus memberikan pelatihan mengenai cara budidaya tanaman organik dengan penerapan hidroponik dan cara menganalisis usahatani bagi para ibu rumah tangga sebagai media pembelajaran yang efektif. Kemudian adalah metode diskusi atau interaksi antara dua pihak. Terakhir yaitu demontrasi, teknik pelatihan dengan langsung memberikan percontohan untuk masyarakat. Kegiatan pengabdian ini mendapat hasil bahwa ibu rumah tangga dapat mempraktekkan budidaya sayuran secara hidroponik di pekarangan rumah masing-masing atau fasilitas umum yang tersedia serta penghijauan yang berkelanjutan tercapai.Kata kunci: Hidroponik, Sayuran, Pemberdayaan MasyarakatAbstractMojolangu is the largest village in Lowokwaru District of Malang City which consists of 19 RW and 115 RT. Commonly, the people of this village do not have sufficient land, thus they prefer to optimize environment utilization and management by planting organic plants through hydroponic media. The purpose of this study is to introduce and practice hydroponic planting method to the housewives. This study applies knowledge transfer method which means sharing and giving practical training about organic planting cultivation through hydroponic media; and farming analysis as an effective learning media for the housewives. Then, discussion and interaction between the researcher and participants are included. Last, the researcher demonstrates the techniques to the housewives as participants. The results of this study showed that the participants are able to practice hydroponic method by planting organic vegetables in their own yard or public green area to sustain eco-green environment.Keywords: Hydroponics, Vegetables, Community Empowerment
Agroindustrial productivity through copra processing partnership mechanisms in Bulukumba, South Sulawesi, Indonesia Firdausi, Ananda Nuril; Bakhtiar, Ary; Agustina, Yohana; Akbar, Adjar Yusriandi

Publisher : Fakultas Pertanian Universitas Yudharta Pasuruan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35891/agx.v16i1.4013

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Introduction: the expanding demand for copra (the dried flesh of a coconut), the desiccated kernel of the coconut fruit, underscores its promising potential for agroindustrial development. Effective partnership formations emerge as pivotal drivers in this context. This study aims to ascertain the most productive partnership patterns within five distinct mechanisms operating in Bulukumba, South Sulawesi, Indonesia. Methods: the research site was determined using a purposive method, selecting five sub-districts prominent for coconut production, and employing the snowball sampling technique for data collection. Productivity analysis was conducted utilizing efficiency criteria and profit ratios across various partnership patterns. Results: efficiency and profit ratios were calculated for each mechanism as follows: 1) middlemen involvement yielded an efficiency of 107% and a profit ratio of 0.94; 2) engagement with local traders resulted in 77% efficiency and a profit ratio of 1.29; 3) participation in farmers' associations exhibited 36% efficiency and a profit ratio of 2.76; 4) group mechanisms demonstrated 86% efficiency and a profit ratio of 1.17; while 5) subcontract mechanisms displayed 31% efficiency and a profit ratio of 3.24. Conclusion: among the investigated mechanisms, the subcontract mechanisms emerged as the most productive partnership model, while the middlemen mechanism, non-partnership, exhibited the lowest productivity.
Prospects for Shallots Agribusiness Development in Pamekasan Regency Bakhtiar, Ary; Salsabila, Mulia; Fauzi bin Kamarudin, Mohd
Jurnal AGRISEP JURNAL AGRISEP VOL 24 NO 01 2025 (MARCH)
Publisher : Badan Penerbitan Fakultas Pertanian, Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31186/jagrisep.24.01.451-464

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Shallots have a strategic role in the local economy. Shallots are a staple food and essential seasoning, leading to high demand and strong market potential. As Indonesia is an agricultural country with rich natural resources, shallot farming can improve national food security and fulfil people's food needs. The research applies a descriptive quantitative method using trend analysis to examine shallot production in Pamekasan Regency. The data used are secondary production data from 2020 to 2023. This study aims to determine a. what factors influence the development of shallot farming in Pamekasan Regency, b. the prospects for developing shallot farming in Pamekasan Regency. The results showed that a. there are factors that dominate shallot production in Pamekasan Regency, such as land area, weather, fertilizer problems and agricultural technology. Shallots production data in Pamekasan Regency from 2020 to 2023 shows a significant downward trend. The area of shallot land in Pamekasan Regency is dominated by an area of less than equal to 1 Ha, so if there is a change in cropping patterns or farmers' attitudes in deciding which commodity to plant, it directly affects the level of shallot production.  B. Shallots have high economic value and stable domestic and international demand.  With appropriate planting and management patterns, shallots will become a commodity that can survive in the rainy and dry seasons. Onion derivative products, such as fried shallots, shallots paste, and shallots powder, have the prospect of increasing added value and farmers' income.
Co-Authors A Fauzan A.A.A. WULANDIRA SAWITRI DJELANTIK, A.A.A. WULANDIRA SAWITRI Akbar, Adjar Yusriandi Al Banna, M.Ulil Azmi Ali Mahmud Amanina Nur Fitria Anas Tain Anas Tain Tain Andayani, Ni Luh Nyoman Sinta Dewi Anggit Putra Wicaksono Anna Fatchiya Apriliani , Priska Arizal, Habib Muhammad Arum, Prettyziana Sekar Bambang Yudi Ariadi Bayu, Indra Bernadetta Devara Ridwan Bustomy, Mochammad Chairinina Rizka Fitria Dewantara, M. Ali Dewi, Ni Made Gita Santhika Dhea Aurelie Yoniansyah Dian Fibriyanti Dian Fibriyanti Dicky Adithya Pratama Dyah Ayu Utari Suwita Ningtyas Elga Imala Fauzi bin Kamarudin, Mohd Festy Putri Ramadhani Fibriyanti, Dian Firdausi, Ananda Nuril Fithri Mufriantie Gede Mekse Korri Arisena Gumoyo Mumpuni Ningsih H. R. Mahdoni Harpowo Hasan, Abdillah Helian Thus, Orca Oryza Anantha Hendro Ardiansyah I MADE SUDARMA Ike Wika Santi Indra Bayu Indriani Indriani Istis Baroh Istis Baroh Jabal Tarik Ibrahim KETUT BUDI SUSRUSA Khusnah, Himayatul Kombe, Luinasia Elikunda Lia Nita Pramudiastuti Livia Windiana Luinasia Elikunda Kombe Luinasia Elikunda Kombe M. Kamil M. Roja Afwihi M. Zul Mazwan M.Zul Marwan Mamlu Atul Hasanah Maykamas, Prafi Fachjurin Moch Bustomy Mochammad Imron Awalludin Muhammad Shodiq, Wahid Mustika Charismawati Mustika Charismawati Nirwanarti, Faulicia Taurudzi Novi Syafrina Madani Nur Ocvanny Amir Nurul Latifah Orca Oryza Anantha Helian Thus Orca Oryza Anantha Helian Thus Parameswari, Ni Wayan Mita Prabowo Tjitropranoto Prabowo Tjitropranoto Prafi Fachjurin Maykamas Pudji Muljono Putra, Ida Bagus Damar Putri, Indah Septi Yunita Rahadi Rahadi Rahadi Rahadi Rahadi, Rahadi Rahayu Relawati Rahmad Pulung Sudibyo Rahmad Pulung Sudibyo Rahmad Pulung Sudibyo Rahmat Mudzakir Husayn Ramadhani, Festy Putri Ratu Cahyaningrum Wulandari Ridha Rizki Novanda Ridha Rizki Novanda Rosalina Sutikno Putri Salsabella, Irene Hanies Salsabila, Mulia Samae Maisaroh Selina, Novia Putri Sendalo, Francis Raphael Shodiq, Wahid Muhammad Sinta Dewi Andayani, Ni Luh Nyoman Sitari, Mayang Sona Minasyan Tain, Anas Tain Valentino Putra Renaldi Wahid Muhammad Shodiq Wahid Muhammad Shodiq Wahid Muhammad Shodiq Wellynda Kusumawati Wicaksono, Anggit Putra Wulandari, Ratu Cahyaningrum Yanti Benson Yohana Agustina Yohana Agustina Yohana Agustina