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All Journal Sosiohumaniora Jurnal Ilmu Sosial dan Humaniora Journal of Governance Al Ishlah Jurnal Pendidikan International Journal of Artificial Intelligence Research JISPO (Jurnal Ilmu Sosial dan Ilmu Politik) Inklusi Journal of Disability Studies JWP (Jurnal Wacana Politik) Ganaya: Jurnal Ilmu Sosial dan Humaniora Anterior Jurnal Jurnal Pendidikan Sejarah dan Riset Sosial Humaniora (KAGANGA) Journal on Education MUHARRIK: JURNAL DAKWAH DAN SOSIAL JISIP: Jurnal Ilmu Sosial dan Pendidikan Journal Sampurasun : Interdisciplinary Studies for Cultural Heritage Pena Justisia: Media Komunikasi dan Kajian Hukum Jurnal Mantik Management Studies and Entrepreneurship Journal (MSEJ) RESEARCH AND DEVELOPMENT JOURNAL OF EDUCATION (RDJE) International Journal of Demos Enrichment : Journal of Management Jurnal Kolaborasi Resolusi Konflik Jurnal Papatung : Jurnal Ilmu Administrasi Publik, Pemerintahan dan Politik Jurnal Scientia Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Focus : Jurnal Pekerjaan Sosial LEGAL BRIEF Indonesia Berdaya Jurnal Kewarganegaraan Jurnal Ilmiah Wahana Pendidikan International Journal on Social Science, Economics and Art Ilomata International Journal of Social Science Daengku: Journal of Humanities and Social Sciences Innovation ARRUS Journal of Social Sciences and Humanities Komitmen : Jurnal Ilmiah Manajemen Fox Justi : Jurnal Ilmu Hukum Jurnal EduHealth Jurnal Ekonomi Jurnal Info Sains : Informatika dan Sains Inspirasi & Strategi (INSPIRAT) : Jurnal Kebijakan Publik & Bisnis Jurnal Ilmiah Rehabilitasi Sosial (Rehsos) Co-Value : Jurnal Ekonomi, Koperasi & Kewirausahaan International Journal of Science and Society (IJSOC) The International Journal of Politics and Sociology Research Nautical: Jurnal Ilmiah Multidisiplin Indonesia Prisma Sains: Jurnal Pengkajian Ilmu dan Pembelajaran Matematika dan IPA IKIP Mataram Cessie : Jurnal Ilmiah Hukum Neo Journal of economy and social humanities Histeria: Jurnal Ilmiah Sosial dan Humaniora Innovative: Journal Of Social Science Research Jurnal Multidisiplin Sahombu Journal of Economics and Business (JECOMBI) International Journal of Law and Society Jurnal Ilmiah Multidisiplin Indonesia SOSIO KONSEPSIA: JURNAL PENELITIAN DAN PENGEMBANGAN KESEJAHTERAAN SOSIAL Influence: International Journal of Science Review Multidisiplin Pengabdian Kepada Masyarakat (M-PKM) Journal of Economic Empowerment Strategy (JEES) Blockchain Frontier Technology (BFRONT) Journal of Social Work and Science Education Aktivasi: Jurnal Pemberdayaan Masyarakat Jurnal Sosial Sains dan Komunikasi (Ju-SoSAK) Atestasi : Jurnal Ilmiah Akuntansi Jurnal Pendidikan Islam Jurnal Restorasi: Hukum dan Politik
Willya Achmad
Universitas Pasundan
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Journal : International Journal of Demos

 1 
Entrepreneurship and MSMEs during the COVID-19 Health Emergency in Indonesia Rizky Ilhami; Willya Achmad
ijd-demos Volume 4 Issue 2 (2022)
Publisher : HK-Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37950/ijd.v4i2.276

Abstract

AbstractThe purpose of this study is to demonstrate the challenges faced by MSMEs and entrepreneurship in Indonesia in dealing with the COVID-19 health emergency. Paying attention to market dynamics, regulatory framework, entrepreneurial vision and support from the Government. In addition, it seeks to identify new tools and strategies that companies have implemented to be able to sustain themselves in their business with the help of digital marketing and transformation of their products, to meet consumer needs quickly and thereby promote the reactivation of the country's economy. This research uses a qualitative approach with descriptive methods in analyzing the research data.Keywords: Entrepreneurship, MSMEs, COVID-19. AbstrakTujuan dari penelitian ini adalah untuk menunjukkan tantangan yang dihadapi oleh UMKM dan kewirausahaan di Indonesia dalam menghadapi darurat kesehatan COVID-19. Memperhatikan dinamika pasar, kerangka regulasi, visi kewirausahaan dan dukungan dari Pemerintah. Selain itu, ia berupaya mengidentifikasi alat dan strategi baru yang telah diterapkan perusahaan untuk dapat mempertahankan diri dalam bisnis mereka dengan bantuan pemasaran digital dan transformasi produk mereka, untuk memenuhi kebutuhan konsumen dengan cepat dan dengan demikian mendorong pengaktifan kembali ekonomi negara. . Penelitian ini menggunakan pendekatan kualitatif dengan metode deskriptif dalam menganalisis data penelitian.Kata kunci: Kewirausahaan, UMKM, COVID-19.
Co-Authors Ade Rahmat Ade Sudrajat Ahmad Junaedy Abu Huraerah, Ahmad Junaedy Ahmad, Aznan Che Akhmad Yani Surachman Atang Hermawan Dian Wardiana Sjuchro Didin Dikayuana Dini Nadila Eden Komarudin Soeardi Farhan Rifqi Gina Anaimah Gunawan, Uga Pratama Hani, Umi Harapan Tua R. F. S Herijanto Bekti Herman Herman Herry Wibowo Hindina Maulida Hsiu. M Chuang Ikhsan Maulana Ishak Fadlurrohim Jumawan, Jumawan Khansa Anisah Lilis Sulastri Marcelino Vincentius Poluakan Mimin Sundari Nasution Muhammad Budiana Muhammad Fedryansyah Muhammad Fedryansyah, Muhammad Mujiono Mujiono Nandang Mulyana, Nandang Nina Kurniasih Nita Kanya Nunung Nurwati Nunung Nurwati nunung nurwati Nur Aulia R. Widya Setiabudi Sumadinata R. Yogie Prawira W Rahayu, Mutia Sri Ramadhan Pancasilawan Rd Siti Sofro Sidiq Reni Novita Ollianti Rizky Ilhami Rostini, Deti Salma Aulia Santoso Tri Raharjo Setiabudi Sumadinata, R Widya Shinas Faiza Siti Anah Kunyanti Siti Sofro Sidiq Soni Akhmad Nulhaqim Sri Sulastri Suca Rusdian Sumadikara, T. Subarsyah Supardi Supardi Syam, Rifqi Zaeni Achmad Syifa Rachmania Komara Tengku Riza Zarzani N Teti Ratnawulan Thomas Green Uga Pratama Gunawan Warongan, Boy Iskandar Yudi Garnida Yulianah Yulianah Yulianah Yulianah Yulianah Yulianah Yundari, Yundari Yusuf, Ali Anwar Zulfa Rahmah Effendi