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All Journal Proceeding SENDI_U Journal of Pragmatics Research Tourism Scientific Journal Abdimas Galuh: Jurnal Pengabdian Kepada Masyarakat Abdimasku : Jurnal Pengabdian Masyarakat Jurnal Abdimas Pariwisata SPEKTA (Jurnal Pengabdian Kepada Masyarakat : Teknologi dan Aplikasi) Jurnal Pengabdian kepada Masyarakat Journal of Social Responsibility Projects by Higher Education Forum NUSANTARA: Jurnal Pengabdian Kepada Masyarakat International Journal of Tourism and Hospitality in Asia Pasific Jurnal Pengabdian Masyarakat Waradin Literacy : International Scientific Journals of Social, Education, Humanities Jurnal Pengabdian Masyarakat Kesosi Jurnal Manajemen Pariwisata dan Perhotelan Journal of Gastro Tourism (JOGASTO) International Journal of Education, Language, Literature, Arts, Culture, and Social Humanities Aspirasi : Publikasi Hasil Pengabdian dan Kegiatan Masyarakat UTAMA: Jurnal Pariwisata Prima Mabha Jurnal International Journal of Accounting, Management, and Economics Research : Ijamer Brilliant International Journal of Management and Tourism Jurnal Karya untuk Masyarakat (JKuM) Jurnal Manajemen Pariwisata dan Perhotelan
Rahayu, Emik
Universitas Dian Nuswantoro
Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Mathematics Neuroscience Nursing Public Health Social Sciences Other

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Enhancing Hospitality Service Management and Financial Literacy for Sustainable Tourism Development : Evidence from Malaysia’s Local Destination Operators Imang Dapit Pamungkas; Emik Rahayu; Izza Ulumuddin Ahmad Asshofi; Nina Noviastuti; Mohd Hairulnizam Ibrahim
Brilliant International Journal Of Management And Tourism Vol. 5 No. 1 (2025): : Brilliant International Journal Of Management And Tourism
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/bijmt.v5i2.4961

Abstract

In the increasingly competitive tourism landscape, many local operators in Malaysia face challenges in maintaining service quality and managing their businesses sustainably. The objective of this study is to investigate how training in hospitality service management and financial literacy can enhance the long-term sustainability of local tourism businesses. This study aims to examine the impact of hospitality service management and financial literacy training on the business sustainability of local tourism operators. Using a quantitative approach, data were collected from 120 small-scale tourism entrepreneurs in East Malaysia through structured questionnaires and analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). The results show that both hospitality service management and financial literacy have a positive and significant effect on business sustainability. Moreover, the integrated implementation of both trainings produces a stronger impact than each intervention individually. These findings support the SERVQUAL Model, Human Capital Theory, and Empowerment Theory, highlighting that knowledge-based capacity building is crucial for improving operational performance and economic resilience in the tourism sector. The study recommends that policymakers and universities adopt integrated training modules that combine service and financial competencies to empower tourism-based microenterprises and foster inclusive, sustainable development.
Pendampingan Pengembangan Paket Wisata Berbasis Sapta Pesona, Kuliner Lokal, dan Promosi Digital di Desa Wisata Tinjomoyo Semarang Prima Setia Judha Pranatha; Emik Rahayu; Izza Ulumuddin Ahmad Asshofi; Andi Halang Lewa
Nusantara: Jurnal Pengabdian kepada Masyarakat Vol. 6 No. 4 (2026): November: NUSANTARA Jurnal Pengabdian Kepada Masyarakat
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/nusantara.v6i4.10596

Abstract

Tinjomoyo Tourism Village in Semarang has considerable potential for developing integrated tourism products based on natural attractions, local culinary traditions, community activities, and the surrounding environment. However, these resources have not been fully developed into structured tourism packages, while the integration of local culinary products, implementation of Sapta Pesona (the seven principles of tourism attractiveness), and utilization of social media for promotional purposes require further strengthening. This community service program aimed to enhance the capacity of tourism managers and local communities to develop tourism packages based on Sapta Pesona and local culinary products, supported by social media marketing. The program employed a participatory approach and mentoring, involving members of Pokdarwis Woloe Makmur, UMKM local culinary,, and community members. The activities consisted of four stages: preparation, training and mentoring, evaluation, and monitoring. The training materials covered Sapta Pesona, local culinary development, the use of TikTok and Instagram for digital promotion, and the development and integration of tourism packages. The program was conducted at the Pokdarwis Woloe Makmur Secretariat in Tinjomoyo Forest Tourism Area, involving 22 participants. Based on evaluations through interactive discussions and participatory observation, the activities resulted in increased participant enthusiasm and initial understanding of local potential identification, social media content planning, and the preparation of draft integrated tourism packages. Nevertheless, continued mentoring is necessary to support the practical application of the knowledge gained and the sustainable development of tourism products in Tinjomoyo Tourism Village.
Co-Authors Aditya Gema Fajariandi Ahmad Asshofi , Izza Ulumuddin Aji Kusumah Ramdhani Andi Halang Lewa Andi Hallang Lewa Ani Wijayanti Ariel Sabella Siva Shan Arjuna Putra Sifa Asshofi , Izza Ulumuddin Ahmad Atsal Rais Adani Atun Yulianto Budi Santoso Budi Santoso Chondro Suryono Cindy Citya Dima Citya Dima, Cindy Cut Aisha Febriani Dedi Joko Purnomo Dian Fitriyana Dian Indriana Hapsari Dwijayanti, Ratih Emmita Devi Hari Putri Fitriatunnisa Shabrina Halim, Veronica Haryadi Darmawan Heni Pujiastuti Ibnu Utomo Wahyu Mulyono Ibnu Utomo Wahyu Mulyono Imang Dapit Pamungkas Indah Indah Izza Ulumuddin Ahmad Asshofi Joseph Aldo Irawan Jumanto Jumanto, Jumanto Karis Widyatmoko Lestari, Fresta Indah Lewa, Andi Hallang Marisa, Kintan Mohd Hairulnizam Ibrahim Mulyono, Ibnu Utomo Wahyu Nina Noviastuti Nurjanah Nurjanah Nurjanah Pramitasari, Ratih Pranatha, Prima Setia Judha Prima Setia Judha Pranatha Purnomo, Dedi Joko Rahmanti Asmarani Ramdhani , Aji Kusumah Ramdhani Sri Oemiati Sri Oemiati Sudiana Wachyudi Ulumuddin Ahmad Asshofi, Izza Veronica Halim Veronica Halim Wahyu Mulyono , Ibnu Utomo Widyatmoko , Karis Widyatmoko Karis Wijaya, Muhammad Askha Rafliansyach