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The Effect of Debt on Business Profit (Case Study at PT. Gudang Garam Tbk Listed on the Indonesia Stock Exchange for the 2015-2020 Period) Dody Faraitody Teguh; Astri Dwi Andriani; Fitri Pebryanti
International Journal of Economics, Business Management and Accounting (IJEBMA) Vol. 4 No. 1 (2022): January 2022
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijebma.v4i1.701

Abstract

Research conducted by the author to determine the effect of debt on operating profits at PT. Gudang Garam Tbk. Listed on the Indonesian Stock Exchange for the 2015-2020 period. The independent variable is debt, the dependent variable is operating profit. The sampling type chosen was purposive sampling. Quantitative data type. Secondary data sources include financial reports accessing www.idx.co.id and each company's website. The research results show that the effect of debt on business profits is two linear factors, characterized by the regression equation Ý = -1.242 + 0.519 x. This means that every time debt is increased by 1%, it will be followed by an increase in operating profit of 0.519 at a constant of 1.242. There is a very strong and significant influence between debt and business profits as shown by the Pearson product moment correlation coefficient r = 0.713 with tcount = 2.032, this value is greater than ttable = 2.132. In accordance with the correlation coefficient value above, the coefficient of determination is 0.508, which means that the influence of debt on business profits is 50.8% and the remaining 49.2% is explained by other variables not included in this analysis
Analysis of Village Financial Management in the Village Revenue and Expenditure Budget (APBDesa) Fiscal Year 2021 Dody Faraitody Teguh; Astri Dwi Andriani; Lutfiatul Zahra
International Journal of Economics, Business Management and Accounting (IJEBMA) Vol. 4 No. 1 (2022): January 2022
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijebma.v4i1.702

Abstract

This research aims to analyze village financial management in the Village APBDes. The method used is a qualitative method. Data collection methods were carried out by means of observation, interviews and documentation. The results of this research show that Sindangasih Village has not fully implemented the principles of village financial management in the APBDesa based on Minister of Home Affairs Regulation Number 20 of 2018. At the planning stage, the APBDesa was said to be not optimal because the APBDesa was set on March 15 2021, so it became an obstacle for budget submission. At the implementation stage, the implementation of infrastructure is not yet effective because there is still a lot of development that has not been realized. At the administration stage, Sindangasih Village uses the siskeudes application. However, there is a lack of professionalism in preparing village finances using the Siskeudes application. At the reporting and accountability stage, the Sindangasih village government does not report the implementation report for the first semester, it only reports the APBDesa report in the final semester, namely on 31 December 2021. Furthermore, the Sindangasih Village Government carries out APBDesa accountability in accordance with Minister of Home Affairs Regulation Number 20 of 2018 concerning accountability reports for the realization of the Village APBD and APBDesa realization report and informed to the public through information media      
Marketing Communication Strategy Online Product Cell Phone in Attracting Buyers Astri Dwi Andriani; Muhamad Ramadika
International Journal of Economics, Business Management and Accounting (IJEBMA) Vol. 4 No. 2 (2022): July 2022
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijebma.v4i2.961

Abstract

Marketing Communication Strategy for a product in a company is a form of marketing improvement strategy in advancing or improving a company or business actor and making the products offered more popular. The theory used in this research is IMC (Intergrated Marketing Communication). This type of research uses qualitative research with a case study approach. The data sources used were primary and secondary data sources with a total of 5 informants. The data collection techniques used in this research are observation, interviews and documentation.Research results show that Marketing Communication StrategyOnline ProductPainfulAttracting Buyer Interest is said to be good by referring to indicators (1) Advertising (Advertising), where the form of communication is carried out by posting products with photos and descriptions that are clear and easy for buyers to understand, as well as several unique descriptions. Then indicator (2) Sales Promotion (Sales Promotion), namely by providing a packagebundling andflash sale. Indicator (3) Public Relations (Public Relation), where each member maintains communication by posting information, commenting on photos of other members' products and communicating with customers in the comments column, direct messages and evenwhatsapp. Indicator (4) Individual Sales (Personal Selling), namely explaining in language that is easy to understand, providing comments on posts and providing product suggestions if there are customers who are looking for products withrange price or customer requirements. Indicator (5) Direct Sales (Direct Selling), namely communicating with customers who have made several transactions, by offering new or unused products directly throughinbox or numberwhatsapp which has been saved. Then the supporting factors are the seller's consistency in marketing by posting interesting products and information as well as media reachfacebook which is very broad, while the inhibiting factor is that there is still dishonesty, taking a long time to reply to customer messages because they are not read (Slow Respone)
Semiotic Analysis of Animated Advertising Pocari Sweat Astri Dwi Andriani; Muhamad Yusuf Habibie
International Journal of Economics, Business Management and Accounting (IJEBMA) Vol. 4 No. 2 (2022): July 2022
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijebma.v4i2.962

Abstract

Animated advertising is a promotional media that uses animation to introduce its products. One product that uses animation as an advertising medium is Pocari Sweat. In October 2020, Pocari Sweat issued an advertisement using its anime animation techniques with the theme Pocari Sweat: Sweat For Dream. To be able to find out the meaning of verbal and non-verbal semiotic messages contained in the Pocar Sweat: Sweat for Dream advertisement. This research is qualitative research using Saussure's semiotic model approach to analyze objects through the stages of signs, markers and signs, while Herbert Blumer's symbolic interaction theory analyzes objects through verbal and non-verbal signs. The results of this research show that the message to be conveyed in this advertisement is an invitation to stay enthusiastic and not give up easily in achieving your dreams, which is packaged through verbal and non-verbal signs in this advertisement   
Semiotic Analysis and Moral Message in the Film Parasite Andriani, Astri Dwi; Anggraeni, Yuni Sri
International Journal of Economics, Business Management and Accounting (IJEBMA) Vol. 5 No. 2 (2023): July 2023
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijebma.v5i2.1166

Abstract

The 2019 film Parasite is a film that tells about social and economic disparities in the lives of two families, which carries many moral messages for film lovers in Cianjur. The topic of Parasite 2019 is considered to attract the attention of researchers because the film was widely discussed and was a trend at that time, receiving many nominations and world awards. The 2019 film Parasite became the first film from South Korea to receive an Academy Award nomination and the first non-English language film to win a nomination for best film. The film also received four nominations at the 73rd British Academy Film Awards, winning for film not in the English language and best original screenplay. The film was also the first non-English language film to win the Screen Actors Guild Award for outstanding performance in a motion picture. This film by director Bon Joon Ho managed to get more than 10 million viewers, namely a total of around 10,249,000 viewers. This research is qualitative research using John Fiske's hermeneutics and semiotics approach. There are stages for analyzing objects according to John Fiske, namely the Reality and Representation stages. The results of this research show that the 2019 film Parasite is a film that represents the meaning of social and economic inequality that occurs in South Korea which is packaged nicely in a film               
The Influence of Television User Satisfaction on Youtube Media Adoption in the Cipanas Kabar Facebook Group Andriani, Astri Dwi; Anggawan, M. Yusuf Agam; Kurniadi, Endrian
International Journal of Economics, Business Management and Accounting (IJEBMA) Vol. 5 No. 2 (2023): July 2023
Publisher : MultiTech Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59890/ijebma.v5i2.1167

Abstract

TV The presence of the internet provides an additional medium for receiving various information. One of these media is Youtube. This study aims to examine the effect of television user satisfaction on the adoption of Youtube media in the Facebook group Kabar Cipanas. The method used in this research is quantitative method. The theory used in this research is the Uses and Gratifications theory by Katz, Blumer and Gurevitch and the innovation diffusion theory by Evert M. Rogers and Floyd G. Shoemaker. The data testing technique was carried out using IBM SPSS Statistics 22 (64-bit edition) 2013 software. The results of this study indicate that TV user satisfaction has a significant effect (0.006) on the adoption of Youtube Media in members of the Facebook group Kabar Cipanas
Dakwah Virtual: Internet sebagai Reaktualisasi Sistem Komunikasi Dakwah di Era Digital Andriani, Astri Dwi
Anida (Aktualisasi Nuansa Ilmu Dakwah) Vol. 23 No. 2 (2023): ANIDA (Aktualisasi Nuansa Ilmu Dakwah)
Publisher : Fakultas Dakwah dan Komunikasi UIN Sunan Gunung Djati Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/anida.v23i2.29299

Abstract

This investigate points to decide graphic information with respect to the part of the web as a re-actualization of the da'wah communication framework within the advanced time. The sort of investigate utilized in this talk is utilizing library inquire about or writing audit which incorporates: efficient recognizable proof, examination of data on reports containing data related to the ponder issue. The information collection strategy that analysts utilized was the documentation strategy, to be specific searching for information with respect to things or factors within the frame of books, daily papers, diaries, and so on. With the presence of the web, the boundaries of separate and time that utilized to be impediments are presently beginning to blur. As a result, people can associated in nearly all corners of the world, without separate. With respect to devout life, with the rise of the web and social media, references to devout information put the web as a reference. With the web, references to devout information gotten to be more open. Within the end, the web got to be a modern medium for Muslims to get to references to the devout life of Muslims. The suggestion of this inquire about is to supply expressive information with respect to the transformation process of Islamic da'wah. This will be seen from the rise of cyber da'wah talk, the improvement of online Islamic writing, and amar ma'ruf nahi munkar exercises within the computerized domain.
Therapeutic Communication of Health Workers with Patients in Complementary and Alternative Medicine Andriani, Astri Dwi
Communicatus: Jurnal Ilmu komunikasi Vol. 6 No. 2. December (2022): Communicatus: Jurnal Ilmu Komunikasi
Publisher : Fakultas Dakwah dan Komunikasi UIN Sunan Gunung Djati Bandung Sunan Gunung Djati Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/cjik.v6i2.20864

Abstract

Complementary and Alternative Medicine is an alternative for patients who want to take treatment outside of standard medical treatment, especially for groups of patients suffering from Priority Non-Communicable Diseases (NCDs). This phenomenon is then studied using the constructivist paradigm, qualitative methods, case study approaches, and social construction theory. Data collection techniques were participant observation for a year, interviews with six key informants and 19 resource triangulation, literature study, and document study. The data analysis technique uses the Miles and Huberman Interactive model, and the validity test uses data triangulation. The aims of this study were:1) to explore descriptive knowledge about holistic health;2)to find out the reasons for using self-healing as a priority treatment for NCDs patients; and 3)to create a therapeutic communication model for self-healing therapy. The results showed:1)holistic health is a state of well-being and balance between physical, mental, emotional, social, spiritual, and environmental conditions;2)self-healing is an alternative for Priority NCDs patients who want to reduce the adverse effects of drug side effects; and 3)communication delivered using therapeutic principles will affect the patient's perception of understanding the message so that it affects patient trust and patient compliance, accelerates the patient's adaptation process, and improves the patient's health condition holistically. This research is also expected to provide an overview of self-healing methods and become an alternative reference in the world of health as a solution for prioritising non-communicable diseases.
Influencer Academy: Implementasi Pengembangan Strategi Komunikasi Relawan Penyintas Bencana Sulaeman, Pradika; Nasution, Sri Mulyani; Andriani, Astri Dwi; Agustinah, Aminah; Rahmat S, Asep Deden; Muttaqin, Engkin Zainal
Prima Abdika: Jurnal Pengabdian Masyarakat Vol. 4 No. 2 (2024): Volume 4 Nomor 2 Tahun 2024
Publisher : Program Studi Pendidikan Guru Sekolah Dasar Universitas Flores Ende

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37478/abdika.v4i2.3706

Abstract

In higher education, where it is required to create superior human resources, digitalization is a challenge that must be overcome both administratively and in, terms of learning functions. The occurrence of the COVID-19 pandemic seems to encourage and force the implementation of digital education, one of the implementations of which is an online learning system. The online learning system should not be an obstacle that discourages the pursuit of knowledge. The academic community of Universitas Putra Indonesia (UNPI) Cianjur in collaboration with the Faculty of Psychology, Jayabaya University is trying to answer all the challenges above in the form of Community Service activities with the Short Class – Influencer Academy program. Through the Short Class – Influencer Academy program. This activity uses the Service-Learning or SL method, which is an activity that involves practical experience, academic learning, and community involvement. Activities will take place from 20 December 2022 to 20 January 2023. From the activities that have been carried out, it is concluded that this activity can not only be carried out for disaster survivors but can become an annual program to prepare advanced students to enter higher education.
Kegiatan Bermain sebagai Terapi bagi Anak-Anak Penyintas Gempa Indira, Lydia; Nasution, Sri Mulyani; Churnawan, Rizky Purnomo Adji; Indriani, Erry; Andriani, Astri Dwi; Faraitody T., Dody
Prima Abdika: Jurnal Pengabdian Masyarakat Vol. 4 No. 2 (2024): Volume 4 Nomor 2 Tahun 2024
Publisher : Program Studi Pendidikan Guru Sekolah Dasar Universitas Flores Ende

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37478/abdika.v4i2.4098

Abstract

The earthquake that occurred in Cianjur in November 2022 had an impact on all aspects. As a result of the accompanying team's observations and interviews with the children and those closest to them, it was found that the earthquake had an impact on the children's psychological condition. Among other things, they lose the fun and enjoyment of playing with their peers. They experience anxiety and fear and lack self-confidence. Childhood is a golden period in a series of developmental stages. During this period, almost all children's potential experiences rapid growth. This period is important because during this period various physical and psychological aspects develop. Considering this, in community service activities, one of the activities carried out is providing intervention for earthquake survivor children in the form of play therapy as a form of social support so that children can escape psychological trauma and return to age-appropriate developmental stages, such as being able to feel the fun of playing with his friends and exploring. After the intervention was carried out and re-observed, there were visible changes in the behavior shown by the children while playing. Those who were initially quiet, unhappy, and always wanted to be near their mother became active, laughed, and no longer worried after participating in play therapy activities.