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Journal : International Journal Of Science, Technology

Increasing The Productivity Of Palm Sugar Through High Degree Of Crystalline Sugar Production Deni Faisal Mirza; Devi Alvionita Alindra; Khomeiny Yunior
International Journal of Science, Technology & Management Vol. 3 No. 1 (2022): January 2022
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v3i1.433

Abstract

One of the victims of Covid-19 is micro industry. The research team attempts to find the community of original palm sugar (sugar from sugar palm tree) industry which will be process to become gula semut (crystalline sugar). The location where the research and the public service are done is Deli Serdang Regency, North Sumatera. It seems that the farmers of palm sugar industry are decreasing in number in Deli Serdang so that the research team is interested in increasing the community of palm sugar farmers and industry in developing their micro business. Another objective of the research is to increase the welfare of the palm sugar farmers in Deli Serdang, North Sumatera, with good and qualified crystalline sugar so that its sales price increases and it can enter domestic and international markets. The research employs descriptive qualitative method. The data are gathered by conducting interviews and using Focus Group Discussion with stakeholders. Specifically, the sugar palm trees are used for hand-handle sap tapping which yields water that flows from the stem of sugar palm tree. The water is called palm water (juice of the sugar palm which when fermented turns into toddy and vinegar). It has numerous kinds of palm sugar and one of them is crystalline sugar processing. In this research, crystalline sugar is used as the innovation from palm sugar processing in the form of slabs because its sales value is very promising. The concept of marketing strategy applied in this research is the online and offline marketing.
Co-Authors Alamsyah Harahap, Rahmat Aldo Nanda Putra Pratama Amelia Putri Anjeli Rostauli Limbong Arjuna Sembiring, Bangkit Astri Ayu Purwati Br Bangun, Nirwana Butarbutar, Mangasi Calvin Chang Chandra, Vanessa Chelsea Herryanto Chris Jericho Chrisanti, Chrisanti Cindy Everlyn Cindy Selvia Cing Cing Cristy Berliana Siburian Darianty, Dewi Intan David Sutanto Davidto Davidto Davin Davin Dela Nila Rahayu Deni Faisal Mirza Deni Faisal Mirza Denny Denny Dherma Yusnita Dhita Adriani Rangkuti Dita Stefani Nahampun Dwi Syah Putri, Tantri Octora Dwita Sakuntala Elsa Cendana Elsa Cendana Emia Leniatri Sembiring Erica Sesiana Br Panggabean Erika Erika Fauzi Fauzi Fauzi Felia Devita Fitri Yani Fitriano, Andre GUCI, DEDE Hakim, Habib Halomoan Nathanael Joshua Akita Hendra Saputra Hendra Saputra Herlina Novita Herosian, Mila Yulia Hutagaol, Jarungjung Hutauruk, Monica Ursulla Indah Rahel Tenri Manik Ivan Leonardo Salim Ivana Tamara Jason Jonatan Jennifer Christian Jennifer Christian Jennifer Winata Jholant B. L Amelia Br. Sinaga john willy Jonsen Leonatan Juanda Arjuna Sirait Juni Oftariani Rajagukguk Kangga Ega Williyandi Kenny Laurendy LAMTIO SIANTURI Lidya Natalia Pasaribu Lisa Anwar Maharany, Maharany Manzilina Reji Pertiwi Marbun, Natasha P. Michael Michael Michael Steven Mila Yulia Herosian Natalia Pasaribu, Lidya Nazmi, Hendra Olivia Olivia Pinem, Diya Chris Dilla Br Prima Dewa Purba, Mohd. Nawi Ricky Rafii Ritonga Robert Tua Siregar Ronivman Jaya Prabowo Zega Salim Salim Santi Devi Silalahi Saut Parttuppuan Sinaga Sri Astuti Doloksaribu, Winda Syaifuddin Syaifuddin T.Vigneshvar, T.Vigneshvar Tasya Dasfitri Rapmian Hutasoit Teddy Teddy Tommy Tommy Veri Alessandro Butar-Butar Vincent Vincent Vincent Vincent, Vincent Viona Wijaya Vivien Ifana Br Ginting Vonny Vonny Willy andersen Wylie Raynaldo Yanto, Frandi Yeni Rafita Sihombing Yovie Ernanda