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Work From Anywhere as a New Lifestyle: The Role of Work Flexibility, Work-Life Balance, and Job Satisfaction among Millennial Workers in Indonesia Itto Turyandi; Andi Nenie Srilestari; Dyah Bayu Framesthi
International Journal Administration, Business & Organization Vol 7 No 2 (2026): IJABO
Publisher : Asosiasi Ahli Administrasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61242/ijabo.26.820

Abstract

Research on Work From Anywhere (WFA) has primarily examined it as a work arrangement, while its role as a lifestyle orientation remains underexplored, particularly in developing countries. This study investigates the effects of work flexibility on work-life balance, job satisfaction, and the internalization of WFA as a lifestyle among Indonesian millennials, while also exploring their lived experiences. A mixed methods sequential explanatory design was employed. The quantitative phase surveyed 247 millennial employees practicing WFA in Jakarta, Bandung, and Bali, with data analyzed using Partial Least Squares Structural Equation Modeling. The qualitative phase involved semi-structured interviews with 20 participants and thematic analysis. The findings indicate that work flexibility positively influences work-life balance, job satisfaction, and WFA as a lifestyle. Work-life balance and job satisfaction partially mediate the relationship between work flexibility and lifestyle internalization. Four qualitative themes emerged: personal autonomy, work-life integration, mobility as identity, and challenges related to social isolation and economic uncertainty. The study concludes that work flexibility supports the adoption of WFA as a lifestyle by enhancing work-life balance and job satisfaction. These findings extend understanding of WFA among Indonesian millennials and offer practical implications for developing adaptive workplace policies.
Strategi Pengembangan Usaha Peternakan Sapi Perah Berkelanjutan Melalui Adaptasi dan Kreativitas Wirausaha pada Anggota KPBS Pangalengan Aditya Faturahman; Adi Bil Haq; Delia Fazriah Nursyifa; Nesa; Rasya Putri Falisha; Itto Turyandi
AL-MIKRAJ Jurnal Studi Islam dan Humaniora (E-ISSN 2745-4584) Vol. 6 No. 01: AL-Mikraj Jurnal Studi Islam dan Humaniora
Publisher : Pascasarjana Institut Agama Islam Sunan Giri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/almikraj.v6i01.10136

Abstract

This study aims to analyze sustainable dairy farming development strategies among members of the South Bandung Livestock Cooperative (Koperasi Peternak Bandung Selatan/KPBS) Pangalengan by examining business adaptation and entrepreneurial creativity as key drivers of business sustainability. A qualitative descriptive approach was employed. Primary data were collected through in-depth interviews, field observations, and documentation involving selected KPBS members, while secondary data were obtained from cooperative reports, government publications, and relevant scientific literature. Data were analyzed using the interactive model of Miles, Huberman, and Saldaña through data reduction, data display, and conclusion drawing, with data credibility ensured through source and technique triangulation. The findings reveal that business sustainability is supported by farmers' adaptive capacity in feed management, milk quality improvement, the adoption of simple farming technologies, business diversification, and the use of digital media to access market and technical information. Entrepreneurial creativity is reflected in feed innovation, the utilization of livestock waste into organic fertilizer, the development of value-added dairy products, and collaborative initiatives among cooperative members. Furthermore, KPBS plays a strategic role in strengthening business sustainability through marketing support, production inputs, veterinary services, and farmer capacity building. The study contributes to the sustainable agribusiness literature by demonstrating that business adaptation, entrepreneurial creativity, and cooperative institutional support constitute an integrated framework for strengthening the sustainability of smallholder dairy farming. These findings provide practical implications for cooperatives and policymakers in designing farmer empowerment, entrepreneurship development, and technology adoption programs to improve the long-term competitiveness of dairy farming.
Kontribusi KPBS Pangalengan Terhadap Pendapatan Peternak dan Daerah: Analisis Data Sekunder Berbasis Studi Literatur Refa Husni Hanifah; Fadly Nufradila; Fajar Wirawardana; Urfi Arham; Itto Turyandi
AL-MIKRAJ Jurnal Studi Islam dan Humaniora (E-ISSN 2745-4584) Vol. 6 No. 01: AL-Mikraj Jurnal Studi Islam dan Humaniora
Publisher : Pascasarjana Institut Agama Islam Sunan Giri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/almikraj.v6i01.10138

Abstract

Koperasi Peternak Bandung Selatan (KPBS) Pangalengan is one of Indonesia's largest dairy cooperatives and plays a strategic role in supporting dairy farming and regional economic development in Bandung Regency. This study aims to analyze the contribution of KPBS Pangalengan to regional economic development through a library research approach based on secondary data. The study employed a descriptive qualitative design by systematically reviewing and synthesizing data obtained from scientific journal articles, official government publications, the KPBS annual reports, statistical reports, and relevant regulatory documents. The findings indicate that KPBS contributes to regional economic development through multiple channels, including improving farmers' access to markets and production inputs, strengthening employment opportunities, supporting local economic activities, and generating fiscal benefits through taxes and other region-related economic activities. These findings also demonstrate that the cooperative functions not only as a marketing institution but also as a community-based economic institution that creates multiplier effects for local development. The study contributes to the literature by extending the analysis of dairy cooperatives beyond farmers' welfare to their broader role in regional economic development and local institutional strengthening. The findings provide practical implications for policymakers and cooperative managers in designing policies that reinforce community-based cooperatives as instruments for sustainable regional economic development
Pendampingan Penyusunan Laporan Keuangan Sederhana bagi Tenaga Kerja Mandiri Pemula (TKMP) di Kecamatan Cimalaka, Kabupaten Sumedang Ramayani Yusuf; Mira Veranita; Gunardi Gunardi; Itto Turyandi; Wahyudi Wahyudi
Journal of Community Service (JCOS) Vol. 4 No. 3 (2026)
Publisher : EDUPEDIA Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56855/jcos.v4i3.2372

Abstract

Program Tenaga Kerja Mandiri Pemula (TKMP) merupakan program Kementerian Ketenagakerjaan yang memberikan bantuan modal usaha sebesar Rp5.000.000 per peserta kepada wirausaha pemula, dengan syarat penerima mampu menyusun laporan pertanggungjawaban keuangan atas dana yang diterima. Kegiatan pengabdian ini bertujuan mendampingi 22 peserta TKMP (14 laki-laki dan 8 perempuan) yang berasal dari Kecamatan Cimalaka, Tanjungsari, Cileunyi, dan sekitar kawasan Gunung Tampomas, Kabupaten Sumedang, dalam menyusun laporan keuangan sederhana. Sebagian besar peserta berpendidikan SMA dan memiliki pengetahuan pencatatan keuangan yang minim. Metode pengabdian menggunakan pendekatan Participatory Action Research (PAR) yang melibatkan peserta secara aktif mulai dari identifikasi masalah, pelatihan, pendampingan, hingga evaluasi. Kegiatan dilaksanakan pada bulan September 2025 di Desa Cimalaka, Kabupaten Sumedang. Hasil pengabdian menunjukkan bahwa peserta mampu menyusun laporan keuangan sederhana yang sesuai antara catatan pengeluaran dan bukti transaksi, meningkat signifikan dibandingkan kondisi sebelum pendampingan. Kegiatan ini diharapkan dapat menjadi model pendampingan keuangan bagi program TKMP di wilayah lain.
Empowering Village MSMES Through the Strengthening of Legal Status and Business Digitalization: A Case Study of the Community Service Program in Baros Village Muhamad Rayhan Fadillah; Ananda Fikri Ali; Rizki Maulana; Vicki Abdul Rozak; Zeri Heryana; Aninda Septia Putri; Kesi Fitriani; Santi; Wafa Shakillah; Winda Dwi Wulandari; Itto Turyandi
Jurnal Dialektika: Jurnal Ilmu Sosial Vol. 24 No. 2 (2026): Jurnal Dialektika: Jurnal Ilmu sosial
Publisher : Pengurus Pusat Perkumpulan Ilmuwan Administrasi Negara Indonesia (PIANI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63309/dialektika.v24i2.1178

Abstract

Digitalization has now become a key strategy for enhancing the competitiveness of Micro, Small, and Medium Enterprises (MSMEs). However, in rural areas such as Baros Village, Arjasari Subdistrict, Bandung Regency, MSME operators still face many challenges. They struggle with building product brands, establishing payment systems, securing business legal compliance, and lack promotional channels. This raises the question: how can the digitization process be implemented to help MSMEs in villages with limited resources and time? This study aims to provide an answer. This study makes a tangible contribution to the body of research on MSME empowerment through a digital approach. Previously, many studies focused on urban or larger MSMEs. This study, however, presents direct evidence from a rural setting and offers a model of activities that can be replicated elsewhere. To answer this question, the study employed a case study method with a qualitative approach. Data were collected through direct observation and documentation of three work programs conducted over the course of one month. These programs include: First, branding and digitization of kicimpring MSMEs through the use of packaging stickers and registration of business locations on Google Maps in Kampung Pakusorok RW 8. Second, digitization of payments using QRIS and assistance in obtaining Business Identification Numbers (NIB) for MSMEs and small shops in Dusun 3. Third, the development of a website-based information system for Kopi Baros MSMEs in Kampung Pakusorok RW 8. The results show that all of these interventions successfully increased business visibility, made transactions easier, provided legal certainty, and expanded promotional reach. All of this demonstrates that small-scale, hands-on digitalization can be an effective way to empower rural MSMEs in a short period of time. Keywords: digitization of MSMEs, Community Service Program, rural economic empowerment, QRIS, case studies
Efektivitas Pemasaran Produk Susu pada Koperasi Peternakan Bandung Selatan (KPBS) Pangalengan Diana Syahira; Muhammad Akmal; Putra Salman Alfarizi Santoso; Salwa Anisa; Itto Turyandi
Populer: Jurnal Penelitian Mahasiswa Vol. 5 No. 2 (2026): Juni: Populer: Jurnal Penelitian Mahasiswa
Publisher : Universitas Maritim AMNI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/populer.v5i2.4984

Abstract

The South Bandung Livestock Cooperative (KPBS) in Pangalengan plays an important role in helping dairy farmers distribute milk while improving members’ economic welfare. This study examines KPBS Pangalengan’s dairy product marketing activities, evaluates their effectiveness, and identifies supporting and inhibiting factors. A qualitative descriptive method was applied through field observations, industrial visits, interviews, documentation, and literature review. The findings show that KPBS uses a marketing mix consisting of product, price, distribution, and promotion. Its products include fresh milk and processed dairy products such as pasteurized milk, yogurt, and mozzarella cheese, which provide added value for the cooperative and farmers. Marketing activities are considered fairly effective, as reflected in broad market coverage, smooth distribution, digital promotion, and strong trust from consumers and industrial partners. This effectiveness is supported by high milk quality, KPBS’s long-established reputation, and strong cooperation with the dairy processing industry. However, KPBS still faces competition from domestic and imported dairy products, limited promotional activities, and the short shelf life of dairy products. Therefore, stronger promotion and continuous product innovation are needed to improve marketing effectiveness and sustain dairy farmers’ businesses.  
Analisis Pengaruh Kualitas Produk dan Harga Nasi Jamblang terhadap Kepuasan Konsumen Arya Yudsitra; Nur Fadilah; Rifki Alpauji; Siska Reina Zuniar; Itto Turyandi
Populer: Jurnal Penelitian Mahasiswa Vol. 5 No. 2 (2026): Juni: Populer: Jurnal Penelitian Mahasiswa
Publisher : Universitas Maritim AMNI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/populer.v5i2.4998

Abstract

The growth of Indonesia’s culinary sector has encouraged businesses to strengthen their competitiveness by providing high-quality products and setting prices that match consumers’ perceived value. In a highly competitive market, customer satisfaction has become a crucial indicator of business success because it influences customer loyalty and long-term sustainability. Nasi Jamblang Sadakeling Bandung, a traditional culinary business originating from Cirebon, has successfully maintained its existence despite the rapid growth of modern culinary trends. This study aims to analyze the influence of product quality and price on consumer satisfaction at Nasi Jamblang Sadakeling Bandung. A qualitative descriptive approach was employed, with data collected through observation, in-depth interviews, and document analysis. Informants included the business owner, employees, and consumers selected using purposive sampling. Data were analyzed using the Miles and Huberman model, consisting of data reduction, data display, and conclusion drawing. The findings indicate that product quality, reflected in authentic taste, high-quality ingredients, cleanliness, menu variety, and consistency in presentation, is the main factor contributing to customer satisfaction. Affordable prices that correspond to the quality of the products also create positive value perceptions, increasing customer satisfaction and encouraging repeat purchases. In addition, the business’s ability to preserve traditional culinary values while utilizing digital media for promotion has strengthened its competitive position and customer loyalty. The study concludes that product quality and price are strategic factors in enhancing consumer satisfaction and supporting the sustainability of traditional culinary businesses in an increasingly competitive culinary industry.
Pengaruh Branding Produk Susu Olahan terhadap Minat Beli Konsumen pada KPBS Pangalengan Wulansari Wulansari; Zahra Nursyafa; Natasya Amanda; M. Dimas Pradipta; Itto Turyandi
Populer: Jurnal Penelitian Mahasiswa Vol. 5 No. 2 (2026): Juni: Populer: Jurnal Penelitian Mahasiswa
Publisher : Universitas Maritim AMNI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/populer.v5i2.5091

Abstract

This study aims to analyze the influence of branding of processed dairy products on consumers' purchase intention at the South Bandung Dairy Farmers Cooperative (KPBS) Pangalengan. Branding, as the independent variable (X), was measured using three main indicators: brand image, brand trust, and brand awareness, while consumers' purchase intention served as the dependent variable (Y). This study employed a descriptive qualitative method using a literature review approach supported by field observations conducted during an industrial visit to KPBS Pangalengan. The data were collected from relevant literature and direct observations of the company's operations. The findings indicate that branding has a significant influence on consumers' purchase intention. Brand image and brand trust are the most dominant factors influencing purchase intention, as they create positive perceptions and enhance consumers' trust in product quality. Meanwhile, brand awareness serves as the initial stage in establishing brand recognition in consumers' minds. These findings are consistent with previous studies, which suggest that brand image and brand trust are strong predictors of purchasing decisions for dairy products. Therefore, this study recommends strengthening branding strategies through packaging redesign, digital marketing optimization, and consistent product quality to enhance brand trust and consumers' purchase intention
Co-Authors Abdul Malik Rahman Kasim Abdurrahman Sadikin Adi Bil Haq Adi Bil Haq Aditiya Faturahman Aditya Faturahman Allgis Ravanail Ananda Fikri Ali Andi Nenie Srilestari Aninda Septia Putri Ansari Ansari Aprila Azzahra Arvan Putra Maulana S Arwin Arwin Arya Yudsitra Asep Kurniawan Baehaqi Bagas Yuzha Prayoga Daffa Alrafi Hakim Dea Dora Rori M Dede Yusuf Maulana Dela Nawa Aprilianti Delia Fazriah Delia Fazriah Nursyifa Delia Putri Kirani Diana Syahira Diana Syahira Dikky Bagja A.R Dyah Bayu Framesthi Dyah Bayu Framesthi Dzulfiqar, Irfan Dzysmi Nurani Fatimah1 Edgina Salsyabila Anindya Ermi Triaji Eva Solina Gultom Fadly Nufradila Fajar Wirawardana Fithri, Aliya Maulidya Fitria Wati Gunardi Gunardi Hefri Yodiansyah Helmi Ali Hutahaean, Limbert Imas Sumiati . Indradewa, Rhian Isna Nurlatifah Iwan Ardiansyah Jariah, Hairun Kesi Fitriani kesumah, priatna Kraugusteeliana Kraugusteeliana Kusumah, Raden Minda Lestari, Neni Sri M. Dimas Pradipta M. Dimas Pradipta Maisa Nidalatifah Mesri Welhelmina Nisriani Manafe Mira Veranita Misidawati, Dwi Novaria Muhamad Rayhan Fadillah Muhamad Risal Tawil Muhammad Akmal Muhammad Akmal Muhammad Azis Pasha N Muhammad Rafi S Muhammad Taufik Azhar Nabila Priani Nadiya Restu Fauziyah Naffa Nafilatul I Naila Aqila Natasya Amanda Natasya Amanda Nesa Nesa Nesa Nur Fadilah Putra Salman Alfarizi Santoso Putra Salman Alfarizi Santoso Rahmawati S. Busa Ramayani Yusuf Rasya Putri Falisha Rasya Putri Falisha Refa Husni Hanifah Regi Anggara Rifki Alpauji Risna Haryati Rival Maulan Rizki Maulana Rizky Zakaria Sakinah, R. Myrna N Salwa Anisa Salwa Anisa Santi Shofwani, Siti Aniqoh Silvi Adriyani W Siska Reina Zuniar Siti Zahrotul M Susi Sulistia Urfi Arham Veranita, Mira Via Sumelda Vicki Abdul Rozak Wafa Shakillah WAHYUDI Wahyudi Wahyudi Wahyudi Wahyudi Wildan Fauzi Winda Dwi Wulandari Wirahadi, Umar Wulansari Wulansari Wulansari Wulansari Yundha Destianty Yusril Nawawi Yustiar Ma'ani YUSUF, RAMAYANI Yuyun Mulyati Zahra Nursyafa Zahra Nursyafa Zeni Amalia Zeri Heryana Zulkifli Zulkifli