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Taḥlīl Nuṣūṣ al-Qirā’ah Min Kitāb Ta`līm al-Lughah al-`Arabiyah Li aṣ-Ṣaf aṡ-Ṡāliṡ al-Mutawassiṭah Min Ḥaiṡ al-Lughah Wa aṡ-Ṡaqāfah al-Islāmiyyah `Alā al-Manhaj ad-Dirāsī 2013: تحليل نصوص القراءة من كتاب تعليم اللغة العربية للصف الثالث المتوسطة من حيث اللغة والثقافة الإسلامية على المنهج الدراسي 2013 Taufiq, Muhammad Hanif; Moch. Fajarul Falah; Zulhelmi Zulhelmi
EL-MAQALAH : Journal of Arabic Language Teaching and Linguistics Vol. 2 No. 2 (2021): El-MAQALAH: Journal of Arabic Language Teaching and Linguistics
Publisher : The Department of Arabic Language Education, Pascasarjana Universitas Islam Negeri Banda Aceh of UIN Ar-Raniry Banda Aceh, Aceh, Indonesia.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22373/maqalah.v2i2.1463

Abstract

Overall, the goal of teaching Arabic at an intermediate level about religious ministry is to strengthen reading skills and increase religious knowledge. This is reflected in the planning of the Arabic subject at the intermediate level, so the reading texts must contain the two things mentioned, whether the application of the linguistic rules that have been studied or include religious knowledge in order to achieve the goal of teaching the Arabic language. The teaching and learning process needs the appropriate educational resources for the current curriculum. One of the educational resources is the textbook. The researcher found a book for teaching Arabic for the third intermediate grade, and this book is a model and was not printed for sale, so it can be fixed with suggestions and better analysis. According to this, the researcher analyzed the content of the book. This thesis aims to identify the compatibility of book-reading texts with the rules of arrangement and composing good study materials in terms of language and to identify the compatibility of book-reading texts with Islamic culture. The research tools used to obtain the desired data are observation and files. As for the results of this message, they are: 1). The reading texts found in the aforementioned book did not include the linguistic structure and this was not taken into account in every topic, 2). Of the five existing texts, four are texts that correspond to the Islamic culture or the teachings and creed of Islam, but one text needs to reform the content and the subject to conform to the established planning.
Taṭwīr Mawād at-Tarākīb Fī Kitāb al-Lughah al-`Arabiyah al-Madrasī Kurikulum 2013 Bi Microsoft Powerpoint: Microsoft Powerpoint بـــ Kurikulum 2013 تطوير مواد التراكيب في كتاب اللغة العربية المدرسي Raudhatul Jannah; Zulhelmi Zulhelmi
EL-MAQALAH : Journal of Arabic Language Teaching and Linguistics Vol. 3 No. 1 (2022): El-MAQALAH: Journal of Arabic Language Teaching and Linguistics
Publisher : The Department of Arabic Language Education, Pascasarjana Universitas Islam Negeri Banda Aceh of UIN Ar-Raniry Banda Aceh, Aceh, Indonesia.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22373/maqalah.v3i1.1819

Abstract

The title of this research is the Development of Material Structure in Arabic Textbook 2013 Curriculum year, with Microsoft PowerPoint. The researcher chose this title because she saw as the students of SMP Muhammadiyah 1 Banda Aceh, in practicing Arabic they did not pay attention to the correct language principles. Especially when they practiced Arabic sentences that do not match verbs and personal pronouns be right. In this school the students really like learning by using media, this phenomenon can be seen from the student questionnaire that they were very enthusiastic about learning by using PowerPoint. Therefore, the researcher wants to develop structural material using PowerPoint. The purpose of this research is to develop a product for the development of the material structure to determine the effectiveness of the material by using PowerPoint, and to find out what the experts think about the development of material structure using PowerPoint media. For data collection, the researcher used a pretest and post-test question questionnaire and an expert observation sheet. The results of the research show that the use of Microsoft PowerPoint media in developing the material structure increases student ability in learning structure so the media is effective for teachers in increasing their ability to learn it. Based on the results of the post-test average score (T-test 2,09 <7,1> 2,86.) this value shows that the development of material structure by using PowerPoint media at SMP Muhammadiyah 1 Banda Aceh is effective and useful. As for the expert assessment, it shows that the product is accepted based on the expert observation value, namely 80% from Expert I, and 75% from Expert II
Analisis Strategi Marketing Produk Pembiayaan Murabahah dalam Meningkatkan Jumlah Nasabah : Studi Kasus: BMT Agam Madani Nagari Batu Taba Kecamatan Ampek Angkek Chrisvi Febriani Adha; Sandra Dewi; Zulhelmi Zulhelmi; Rahmi Rahmi
Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Vol. 5 No. 1 (2026): Januari: Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jempper.v5i1.5658

Abstract

Marketing strategies are also needed by BMT Agam Madani Nagari Batu Taba to increase the number of customers for all its products, especially in murabahah financing. Murabahah financing to customers who need funds to start or develop their businesses, especially for residents of Nagari Batu Taba who are engaged in the convection, trade, and agriculture sectors. This study aims to find marketing methods that can increase the number of customers for murabahah financing at BMT Agam Madani Nagari Batu Taba. In this study, the method applied is field research with a qualitative approach. The data collected comes from primary and secondary sources through observation, interviews, and documentation. Data processing and analysis are carried out through three steps, namely data reduction, data presentation, and drawing conclusions. The findings of this study indicate that the number of customers for murabahah financing products has decreased. This decline is due to the lack of socialization and promotion activities and the presence of other more well-known financial institutions that are a threat to BMT in competing. Word of mouth marketing methods or direct invitations from mosques are considered less effective. Therefore, BMT Agam Madani Nagari Batu Taba needs to strengthen its marketing strategy known as 4P: product, price, place, and promotion. Especially in terms of promotion, it needs to be integrated with digital methods to reach more customers and increase sales.
Strategi Pengembangan Objek Wisata Alam Kapalo Banda Taram Kabupaten Lima Puluh Kota dalam Peningkatan Jumlah Pengunjung Ditinjau dari Perspektif Manajemen Bisnis Syariah Nhada Haresky; Zulhelmi Zulhelmi
ARZUSIN Vol 6 No 2 (2026): APRIL
Publisher : Lembaga Yasin AlSys

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58578/arzusin.v6i2.9501

Abstract

Although tourism development strategies have received attention in various studies, studies that specifically discuss strategies for developing natural tourist attractions to increase visitor numbers from the perspective of Sharia business management in a local context remain limited. This study aims to formulate a development strategy for the Kapalo Banda Taram tourist attraction, Lima Puluh Kota Regency, to increase visitor numbers based on a Sharia business management approach. This study employed a qualitative approach with a case study design, involving informants consisting of tourist attraction managers, the Wali Nagari, surrounding community members, and visitors selected purposively. Data were collected through in-depth interviews, observation, and documentation, and were then analyzed using SWOT analysis. The results showed that the Kapalo Banda Taram tourist attraction has strengths in the form of natural potential that remains unspoiled and a beautiful environment, but faces weaknesses in terms of infrastructure, management, and promotion. The available opportunities include increasing interest in nature tourism and government support, whereas the threats faced include competition from other destinations and weather factors. Management efforts have been made, but they have not yet had a significant impact on increasing visitor numbers. These findings contribute to the development of strategic management theory and Sharia business management in the tourism sector. This study concludes that improving management, providing facilities, and strengthening promotion strategies based on Sharia principles are important aspects in developing tourist attractions. The practical implications of this study are intended for managers and local governments, while also opening opportunities for further research on digital promotion and Sharia-based tourism management.
Analisis Strategi Pemasaran dalam Meningkatkan Daya Saing pada Usaha Stick Rayco Bunda di Kecamatan Lintau Buo Utara Kabupaten Tanah Datar Nadila Fitriana; Zulhelmi Zulhelmi
ARZUSIN Vol 6 No 2 (2026): APRIL
Publisher : Lembaga Yasin AlSys

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58578/arzusin.v6i2.9530

Abstract

Although marketing strategies in micro, small, and medium enterprises (MSMEs) have received attention in various studies, studies that specifically discuss marketing strategies in improving the competitiveness of locally based snack food businesses in rural areas remain limited. This study aims to analyze marketing strategies in improving competitiveness at Stick Rayco Bunda Business in Lintau Buo Utara Subdistrict, Tanah Datar Regency. This study employed a qualitative approach with a field research design, involving three participants consisting of the business owner, an employee, and a consumer selected through purposive sampling. Data were collected through interviews, observation, and documentation, and were then analyzed using the Miles and Huberman model. The results showed that the marketing strategy implemented through the marketing mix (product, price, place, and promotion) was able to improve business competitiveness, particularly through product quality and competitive pricing. However, this study also found fluctuations in production and sales during the 2020–2024 period, an increase in the number of competitors, limited labor, and distribution that remained confined to the local market. These findings contribute to the development of marketing mix and MSME competitiveness theory while broadening understanding of marketing strategies in snack food businesses in rural areas. This study concludes that optimizing all elements of the marketing mix is important for improving business competitiveness. Therefore, MSME actors need to improve distribution, promotion, and resource management so that marketing strategies become more effective. The implications of this study include theoretical contributions to enriching the MSME marketing literature and practical contributions for business actors in designing more effective marketing strategies, while also opening opportunities for further research on digital marketing in MSMEs.
Analisis Strategi Petani Kopi dalam Meningkatkan Pendapatan Menurut Perspektif Ekonomi Islam (Studi Kasus: Jorong Sungai Lambai Wonorejo Nagari Lubuk Gadang Selatan Kabupaten Solok Selatan) Mega Noviani; Zulhelmi Zulhelmi
YASIN Vol 6 No 2 (2026): APRIL
Publisher : Lembaga Yasin AlSys

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58578/yasin.v6i2.9480

Abstract

Although strategies to increase coffee farmers’ income have received attention in various studies, research that specifically discusses coffee farming strategies in a local context remains limited. This study aims to analyze the strategies employed by coffee farmers to increase their income and to identify the obstacles faced in developing coffee farming. This study used a qualitative approach with a case study design, involving 20 coffee farmers as informants selected through purposive sampling. Data were collected through observation, semi-structured interviews, and documentation, and were then analyzed through the stages of data reduction, data display, and conclusion drawing. The results showed that the strategies implemented by coffee farmers to increase income included market development, product development, market penetration, integration, and diversification. The market development strategy was carried out through the expansion of marketing beyond the jorong area and the sale of coffee in the form of green beans at a higher selling price. The product development strategy was carried out through the selection of Arabica Ciari and Robusta coffee varieties and the processing of coffee from raw beans into powder. In addition, farmers also implemented market penetration, integration, and diversification strategies to increase added value and reduce economic risk. However, farmers still faced internal constraints in the form of limited capital, the not yet optimal implementation of post-harvest practices, and a lack of training and extension services, so that plantation management still depended on individual experience. External constraints included weather changes, pest and plant disease attacks, and fluctuations in coffee prices. This study concludes that the strategies implemented have contributed to increasing farmers’ income, but have not yet operated optimally due to various constraints. Therefore, the optimization of farming strategies and the enhancement of farmers’ capacity are important factors in improving the welfare of coffee farmers.