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All Journal Pendas mahakam : jurnal pendidikan dan pembelajaran Sekolah Dasar JURNAL MANAJEMEN MOTIVASI Pendas : Jurnah Ilmiah Pendidikan Dasar Jurnal Keperawatan Muhammadiyah Kappa Journal Jurnal Pendidikan, Sains, Geologi, dan Geofisika (GeoScienceEd Journal) Jurnal FASILKOM (teknologi inFormASi dan ILmu KOMputer) JIKKHC : Jurnal Ilmiah Keperawatan dan Kebidanan Holistic Care Jurnal Kolaboratif Sains Kumpulan Artikel Pendidikan Anak Bangsa : Journal Pendidikan, Sosial dan Humaniora Kreasi: Jurnal Inovasi dan Pengabdian Kepada Masyaraka Madako Elementary School JS (Jurnal Sekolah) Fikroh: Jurnal Pemikiran dan Pendidikan Islam Indonesia Journal of Engineering and Education Technology (IJEET) International Journal of Technology and Education Research International Journal of Education, Vocational and Social Science Innovative Approaches in Health Science Journal Journal of Business Economics and Management
Jusmawati
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Religion Agriculture, Biological Sciences & Forestry Humanities Astronomy Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Medicine & Pharmacology Nursing Physics Public Health Social Sciences Other

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Cita Rasa Produk dan Word Of Mouth sebagai Determinan Keputusan Pembelian Konsumen: Product Taste and Word of Mouth as Determinants of Consumer Purchasing Decisions Mahfud Supu; Arson Abd Rasyid Nunu; Agung Budi Winoto; Jusmawati; Alwi, Miftahul Jannah
Jurnal Kolaboratif Sains Vol. 9 No. 2: Februari 2026
Publisher : Universitas Muhammadiyah Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56338/jks.v9i2.10341

Abstract

Tujuan penelitian ini adalah untuk mengetahui bagaimana cita rasa dan word of mouth berpengaruh secara parsial dan simultan terhadap keputusan pembelian konsumen pada Bakso Bakar Mas Kuntet di Kecamatan Bungku Tengah dengan sampel 100 responden yang merupakan konsumen Bakso Bakar Mas Kuntet. Metode yang digunakan dalam penelitian ini adalah metode kuantitatif dengan jenis penelitian eksplanatori (explanatory research) yang bertujuan untuk menjelaskan hubungan kausal antara variabel independen dan variabel dependen melalui pengujian hipotesis. Teknik analisis yang digunakan pada penelitian ini adalah analisis regresi linier berganda yang dibuat dengan SPSS versi 26. Hasil pengujian statistik diperoleh bahwa variabel cita rasa berpengaruh positif dan signifikan terhadap keputusan pembelian dengan nilai t hitung > t tabel atau 14,058 > 1,661, dengan nilai signifikan sebesar 0,000 < 0,05. Variabel word of mouth berpengaruh positif tetapi tidak signifikan terhadap keputusan pembelian dengan nilai t hitung < t tabel atau 1,059 < 1,661, dengan nilai signifikansi 0,292 > 0,05. Variabel cita rasa dan word of mouth secara simultan berpengaruh positif dan signifikan terhadap keputusan pembelian dengan nilai f hitung > f tabel atau 105,675 > 3,09 dengan nilai signifikan 0,000 < 0,05. Berdasarkan uji koefisien determinasi diperoleh nilai Adjusted R Square sebesar 0,528. Hal ini berarti 67,9% keputusan pembelian dipengaruhi Cita Rasa dan Word of Mouth sedangkan sisanya yaitu 32,1% keputusan pembelian dipengaruhi oleh variabel- variabel lainnya seperti harga, lokasi, dan kualitas layanan.
Preliminary Study of In-Action Learning: An Analysis of Mathematical Connection Abilities of Junior High School Students R, Nurmala; Alfian Mucti; Achmad Zultan Mansur; Eka Widyawati; Jusmawati
International Journal of Technology and Education Research Vol. 4 No. 01 (2026): January- March, International Journal of Technology and Education Research (IJ
Publisher : International journal of technology and education research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63922/ijeter.v4i01.3040

Abstract

This article examines mathematical connection ability, an essential competency emphasized in the National Council of Teachers of Mathematics (NCTM) recommended mathematics learning objectives. Specifically, this research aims to describe students' mastery of mathematical connection ability in the topic of Quadrilaterals and Triangles. Employing a descriptive qualitative methodology, the research instrument consisted of three essay-type test questions on mathematical connection ability, which were implemented to collect data. Data analysis revealed that the average percentage of students' achievement in mathematical connection ability was 30%. These findings indicate that middle school students' mastery of the mathematical connection ability in the topics of quadrilaterals and triangles remains relatively low. The results of this study provide educators with a foundation for designing more effective learning experiences to enhance students' mathematical connection ability. The importance of developing this ability lies not only in fostering a deep conceptual understanding but also in applying mathematics in broader contexts, both within and outside the field of mathematics.
Marketing Management Strategy Of Konanami SME For Business Sustainability Amid Mining Activities In Morowali Regency Jusmawati; Isra Iradat, Muhammad; Supu, Mahfud; Budi Winoto, Agung; Suliastun Pebrianti, Denda
Jurnal Kolaboratif Sains Vol. 9 No. 5: Mei 2026
Publisher : Universitas Muhammadiyah Palu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56338/jks.v9i5.10822

Abstract

Konanami SME, a local microenterprise in Unsongi Village, Morowali Regency, was established under the PKK Women’s Organization to empower the community through sustainable entrepreneurship. This study aims to analyze Konanami’s marketing management strategy in maintaining business sustainability amid intensive mining activities in Morowali. Using a qualitative descriptive method, the research explores the application of segmentation, targeting, positioning, and the marketing mix (4P), product, price, place, and promotion. The findings show that Konanami successfully differentiates its nutmeg-based products by emphasizing natural ingredients, halal certification, and local cultural value. The enterprise applies affordable pricing, hybrid distribution and community based promotion through social media and local events. These strategies not only enhance brand recognition but also strengthen the local economy by creating jobs and supporting women’s empowerment. Konanami demonstrates that a community-based business can remain competitive and sustainable even in regions dominated by mining industries through adaptive and ethical marketing management.
Digitalization, Leverage, and Liquidity as Determinants of Return on Equity: Evidence from Technology Firms Listed on the Indonesia Stock Exchange Andriani, Nini; Putri Utami, Ayu; Azis R, Abdul; Jusmawati; Jannah Alwi, Miftahul
JURNAL MANAJEMEN MOTIVASI Vol 22 No 1 (2026): Jurnal Manajemen Motivasi
Publisher : Universitas Muhammadiyah Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29406/jmm.v22i1.8862

Abstract

This study examines the effect of digitalization and financial ratios on the financial performance of technology firms listed on the Indonesia Stock Exchange during 2020–2024. Digitalization is proxied by intangible assets, while financial ratios include DAR, DER, Current Ratio, and Quick Ratio. Using a quantitative approach with panel data regression on 17 selected firms, the results show that digitalization, DAR, and Quick Ratio positively and significantly affect Return on Equity (ROE), while DER and Current Ratio have a significant negative effect. These findings imply that digital transformation and financial structure play crucial roles in enhancing firm profitability. Keywords: Digitalization; Financial Ratios; Leverage; Liquidity; Return on Equity; Technology Firms; Panel Data
Co-Authors A. Afgan Nugraha Adila, Muktazah Agung Budi Winoto Ahmad Ahlullah Punggawa Sokku Ahmad Khamaluddin Alwi, Miftahul Jannah Ariestiandy, Deny Arson Abd Rasyid Nunu Asli, Kartika Ayu Mislena Azis R, Abdul Baharuddin Hafid Cayati Efruan, Ratu Juliana Eka Fitriana Eka Fitriana HS Eka Widyawati Evi, Sri Feronika Famani Firman, Fatihah Amania Fitrah, Nur Gina, Sri Regina Amir Hasrida Hati, Dhea Sabrina Permata HS, Eka Fitriana Isra Iradat, Muhammad Jafar, Wiknandar Jalal Jannah Alwi, Miftahul Lilik Suhery, Lilik Mahfud Supu Meilyta , Dewi Mucti, Alfian Muh. Khaedar Muh. Khaerdar Mutmainna Nini Andriani Nurwati Djam'an Nur’aeni , Teti Perawati Bte Abustang Pongnupa', Yulmianthi Putri Utami, Ayu R, Nurmala R. Supardi Rianti, Rianti Riswana Rosdiana Sabillah, Bellona Mardhatillah Satriawati Siti Nurhayati Suliastun Pebrianti, Denda Sumiati Wattimena Supu, Mahfud Suradi Tahmir Syamsul Alam Tomi Apra Santosa Tonggiroh, Mursalim Waddi Fatimah Wanda Aulya Yakub Yanuardi Yoan Titi Colauw Zultan Mansur, Achmad