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All Journal Jurnal Ekonomi Pembangunan ETIKONOMI Maksimum : Media Akuntansi Universitas Muhammadiyah Semarang Jurnal Ekonomi, Bisnis dan Kewirausahaan (JEBIK) Jurnal Manajemen Bisnis Kompak : Jurnal Ilmiah Komputerisasi Akuntansi JDM (Jurnal Dinamika Manajemen) Infestasi Journal of Accounting and Investment Benefit: Jurnal Manajemen dan Bisnis DERIVATIF Jurnal Agribisnis Management Analysis Journal Jurnal Akuntansi dan Pajak Jurnal Maneksi (Management Ekonomi Dan Akuntansi) AKUNTANSI DEWANTARA Jurnal Manajemen & Keuangan Journal of Accounting Science BERDIKARI : Jurnal Inovasi dan Penerapan Ipteks Journal of Economic, Bussines and Accounting (COSTING) J-MAS (Jurnal Manajemen dan Sains) Distribusi Owner : Riset dan Jurnal Akuntansi Shirkah: Journal of Economics and Business YUME : Journal of Management Jurnal Maksipreneur: Manajemen, Koperasi, dan Entrepreneurship Profit : Jurnal Kajian Ekonomi dan Perbankan Syariah JENIUS (Jurnal Ilmiah Manajemen Sumber Daya Manusia) International Journal of Economics, Business and Accounting Research (IJEBAR) Jurnal Ilmiah Edunomika (JIE) Budimas : Jurnal Pengabdian Masyarakat Airlangga Journal of Innovation Management Jurnal Ilmu Manajemen Advantage Proceedings Series on Social Sciences & Humanities Jurnal Ekonomi dan Bisnis Digital (MINISTAL) East Asian Journal of Multidisciplinary Research (EAJMR) Indonesian Journal of Business Analytics (IJBA) Journal of Finance and Business Digital (JFBD) Journal of Accounting and Finance Management (JAFM) Master: Jurnal Manajemen dan Bisnis Terapan Asian Journal of Management Analytics Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Journal of Islamic Economics Lariba PERMANA : Jurnal Perpajakan, Manajemen, dan Akuntansi Paradoks : Jurnal Ilmu Ekonomi IIJSE Jurnal Ekonomi Bisnis Antartika Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Journal of Ekonomics, Finance, and Management Studies JURNAL MANAJEMEN DAN BISNIS INDONESIA
Maulida Nurul Innayah
Universitas Muhammadiyah Purwokerto
Religion Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Social Sciences Other

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Pengaruh Green Marketing, Brand Image, dan Kualitas Produk Terhadap Keputusan Pembelian The Body Shop di Purwokerto Qory Diana Lita; Hidayah, Arini; Innayah, Maulida Nurul; Aryoko, Yudhistira Pradhipta
Jurnal Ekonomi Bisnis Antartika Vol. 2 No. 1 (2024): Juni 2024
Publisher : Antartika Media Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70052/jeba.v2i1.259

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh Green Marketing, Brand Image dan Kualitas Produk terhadap Keputusan Pembelian The  Body Shop di wilayah Purwokerto. Data dalam penelitian ini diambil melalui penyebaran kuisioner dalam bentuk hardfile kepada reskponden. Jumlah kuisioner yang disebar sebanyak 100 responden di Universitas Muhammadiyah Purwokerto. Teknik analisis yang digunakan dalam penelitian ini yaitu teknik analisis linier berganda (Multiple linear analysis techniques) dengan Statistical Program for Social Science (SPSS). Hasil dari pengujian dalam penelitian ini dinyatakan bahwa green marketing, brand image dan kualitas produk berpengaruh secara positif dan signifikan terhadap keputusan pembelian The Body Shop di wilayah Purwokerto, Jawa Tengah, Indonesia.   This research aims to determine the influence of Green Marketing, Brand Image and Product Quality on Purchasing Decisions for The Body Shop in Purwokerto region. The data in the research was taken by distributing questionnaires in hard file form to respondents. The number of questionnaires distributed was 100 respondents at Universitas Muhammadiyah Purwokerto. The analysis technique used in this research is multiple linear analysis technique with Statistical Program for Social Science (SPSS). The test results in this research stated that green marketing, brand image and product quality have a positif and significant influence on purchasing decisions for The Body Shop region Purwokerto, Central Java, Indonesia.
Factors Affecting Financial Management Behavior of Millennial Generation: The Role of Financial Attitude, Financial Literacy, Locus of Control, and Financial Knowledge Zaen, Mudrikah; Innayah, Maulida Nurul; Purwidianti, Wida; Aryoko, Yudhistira Pradhipta
Jurnal Ilmiah Sumber Daya Manusia Vol 8 No 1 (2024): JENIUS (Jurnal Ilmiah Sumber Daya Manusia)
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/JJSDM.v8i1.42859

Abstract

This study aims to determine the effect of financial attitude, financial literacy, locus of control, and financial knowledge on financial management behavior. The population in this study is the millennial generation in Central Java. The type of research used in this study is descriptive-quantitative with a data processing technique using SEM (Structural Equation Modeling) based on partial least squares (PLS), which includes an outer model and an inner model. The sampling technique used the Slovin formula, which resulted in 135 respondents. The results showed that financial attitude, financial literacy, and locus of control have a positive and significant influence on financial management behavior. However, financial knowledge does not influence financial management behavior.
The Role of Intellectual Capital to Fill the Missing Link in The Relationship Between Social Responsibility and Islamic Banking Performance in Indonesia Pratama, Bima Cinintya; Makhrus, Makhrus; Innayah, Maulida Nurul
MAKSIMUM: Media Akuntansi Universitas Muhammadiyah Semarang Vol 13, No 2 (2023): MAKSIMUM: Media Akuntansi Universitas Muhammadiyah Semarang
Publisher : Universitas Muhammadiyah Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26714/mki.13.2.2023.114-126

Abstract

The purpose of this research is to analyse how Islamic banks in Indonesia performance using antecedents of their level of social responsibility and intellectual capital. In addition, the mediating role of IC in the connection between CSR and firm performance is examined. This study predicts that CSR strategies have the potential to enhance corporate IC, giving rise to a new type of IC called "Sustainable IC," which is closely related to environmental and social knowledge that businesses must have in order to thrive in the modern business world. This study result’s confirmed the mediating role of IC in the connection between CSR and performance. This study's findings have important practical implications for banks, which may use them to justify spending more on CSR implementation techniques that boost CSR indicators linked to more extensive use of IC resources and, hence, improved business outcomes. The findings also support the positive impact of IC and social responsibility on the performance of Islamic banks in Indonesia, demonstrating the existence of a causal link between the two
Factors Affecting Financial Behavior of Micro, Small and Medium Enterprises (MSMEs): The Role of Financial Inclusion, Financial Literacy and Financial Technology Azizah, Farinda Hauna; Innayah, Maulida Nurul; Tubastuvi, Naelati; Aryoko, Yudhistira Pradhipta
Jurnal Ilmu Manajemen Advantage Vol. 8 No. 2 (2024): Desember 2024
Publisher : Institut Teknologi dan Bisnis Widya Gama Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30741/adv.v8i2.1333

Abstract

The research examines the factors that influence the financial behaviour of micro, small and medium-sized enterprises (MSMEs), focusing on the roles of financial inclusion, financial literacy, and financial technology, framed within the Theory of Planned Behavior. The population for this research consisted of 89,553 MSME players, with a sampling technique utilizing the Slovin formula to achieve a sample size of 142 respondents. Using a mixed-methods approach, the research combines quantitative surveys of MSME owners. The findings reveal that financial inclusion significantly enhances access to credit and financial services, thereby improving the financial behavior of MSMEs. Additionally, higher levels of financial literacy correlate with better financial management practices, leading to increased profitability and sustainability. The study also highlights the transformative impact of financial technology, which facilitates easier access to financial resources and enhances operational efficiency. The results indicate that financial inclusion, financial literacy, and financial technology have a positive and significant effect on the financial behavior of MSMEs. This suggests that targeted interventions in these areas could foster greater economic resilience and growth within this vital sector.
Pengaruh Online Customer Review, Online Customer Rating, Kepercayaan Konsumen, dan Promosi terhadap Keputusan Pembelian Masyarakat Purwokerto Pengguna Tiktok Shop syafa’at, Faizal; Astuti, Herni Justiana; Hidayah, Arini; Innayah, Maulida Nurul
J-MAS (Jurnal Manajemen dan Sains) Vol 9, No 2 (2024): Oktober
Publisher : Universitas Batanghari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jmas.v9i2.2027

Abstract

This study aims to examine the effect of Online Customer Review, Online Customer Rating, consumer trust, and promotion on purchasing decisions at Tiktok Shop in the Purwokerto community. This study applies quantitative methods in order to evaluate the relevance of each variable. The sampling technique using purposive sampling. The instrument for collecting data was a five-level Likert scale questionnaire. The analysis tool uses SPSS. According to the findings of this study, it is known that, consumer confidence has a positive and significant effect on purchasing decisions, promotions have a positive and significant effect on purchasing decisions, while online customer reviews have no positive and insignificant effect on purchasing decisions, online customer ratings have a positive and insignificant effect on purchasing decisions.
Factors Influencing Financial Performance on Banking Companies in Indonesia: Does Financial Technology Matter? Zahra, Hakimatuz; Innayah, Maulida Nurul; Tubastuvi, Naelati; Aryoko, Yudhistira Pradhipta
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8, No 3 (2024): IJEBAR, VOL. 8, ISSUE 3, September 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i3.14475

Abstract

This study aimed to examine the effect of company size, liquidity, and dividend policy on financial performance, using financial technology as a moderating variable and leverage as a control variable. The population of this study is conventional banking sector companies registered with the Indonesian Financial Services Authority (OJK) from 2019 to 2022. The sample collection method uses a purposive sampling technique. The number of samples obtained was 91 companies, with 137 observations. This study utilized the Fixed Effect Regression Model based on the preliminary test result for panel data regression. The results showed that liquidity and financial technology significantly positively affect financial performance. Company size and dividend policy have a negative effect on financial performance. The application of financial technology by conventional Indonesian banks can strengthen the influence of the positive relationship between firm size, liquidity, and dividend policy on financial performance. Based on this research, it is necessary to maintain an optimal level of liquidity and adopt financial technology to improve the company's financial performance. The easier and safer the financial technology the company uses will further affect the level of company performance.
Factors Influencing Financial Performance on Banking Companies in Indonesia: Does Financial Technology Matter? Zahra, Hakimatuz; Innayah, Maulida Nurul; Tubastuvi, Naelati; Aryoko, Yudhistira Pradhipta
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8 No 3 (2024): IJEBAR, VOL. 8, ISSUE 3, September 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i3.14475

Abstract

This study aimed to examine the effect of company size, liquidity, and dividend policy on financial performance, using financial technology as a moderating variable and leverage as a control variable. The population of this study is conventional banking sector companies registered with the Indonesian Financial Services Authority (OJK) from 2019 to 2022. The sample collection method uses a purposive sampling technique. The number of samples obtained was 91 companies, with 137 observations. This study utilized the Fixed Effect Regression Model based on the preliminary test result for panel data regression. The results showed that liquidity and financial technology significantly positively affect financial performance. Company size and dividend policy have a negative effect on financial performance. The application of financial technology by conventional Indonesian banks can strengthen the influence of the positive relationship between firm size, liquidity, and dividend policy on financial performance. Based on this research, it is necessary to maintain an optimal level of liquidity and adopt financial technology to improve the company's financial performance. The easier and safer the financial technology the company uses will further affect the level of company performance.
Driving MSME Success: Unveiling the Impact of Digital Literacy, Financial Literacy, Innovation, and Human Capital Petra, Dany Nofrizal; Innayah, Maulida Nurul; Purwidianti, Wida; Utami, Restu Frida
Kompak :Jurnal Ilmiah Komputerisasi Akuntansi Vol. 18 No. 1 (2025): Jurnal Ilmiah Komputer Akuntansi (KOMPAK)
Publisher : Universitas Sains dan Teknologi Komputer

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/mcrbvy35

Abstract

This study aimed to examine the effect of digital literacy, financial literacy, innovation, and human capital on MSME performance. This study used Structural Equation Modeling (SEM) based on Partial Least Square (PLS). The population in this study consisted of MSMEs located in Banyumas Regency. Moreover, the sampling technique used in this study was convenience sampling, with the criteria that MSMEs were in Banyumas Regency and have been operating for at least 3 years, which resulted in 161 respondents. This study showed that digital literacy, innovation, and human capital have a positive and significant effect on MSME performance. In line with Resource-Based Theory (RBT), resources within organizations such as digital literacy, innovation, and human capital play an important role in facing competition to improve MSME performance. In addition, this study shows that financial literacy has not effect on MSME performance.
The Effect of Work-Life Balance and Work Environment on Organizational Commitment with Job Satisfaction as a Mediator at Ananda Purwokerto Hospital Tiarto, Ahlan Gema; Widhiandono, Hengky; Suyoto, Suyoto; Innayah, Maulida Nurul
Asian Journal of Management Analytics Vol. 4 No. 3 (2025): July 2025
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ajma.v4i3.14834

Abstract

This study investigates the influence of work-life balance and work environment on organizational commitment, with job satisfaction as a mediating variable, at Ananda Purwokerto General Hospital. Using a quantitative approach, data were collected from 130 healthcare workers selected through accidental sampling. The Slovin formula with a 5% margin of error was used to determine the sample size. Data analysis was conducted using Structural Equation Modeling (SEM) with the Partial Least Squares (PLS) approach via SmartPLS 4.0 software. The results show that work-life balance and work environment both have a positive and significant effect on job satisfaction and organizational commitment. Moreover, job satisfaction significantly influences organizational commitment and mediates the relationship between work-life balance, work environment, and organizational commitment.
The Influence Work-Life Balance, Perceived Organizational Support and Intrinsic Motivation to Employee Performance PT. MC (Mutiara Cahaya Slawi) In Tegal Regency Zulfikri, Moh. Danar; endratno, hermin; Suyoto, Suyoto; Innayah, Maulida Nurul
Asian Journal of Management Analytics Vol. 4 No. 3 (2025): July 2025
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ajma.v4i3.15080

Abstract

The purpose of this study is to examine the effect of Work Life Balance, Perceived Organizational Support, and Intrinsic Motivation on Employee Performance at PT MC (Mutiara Cahaya) Slawi in Tegal Regency. This study uses a quantitative approach with a purposive sampling technique involving 98 contract employees with a minimum of 6 months of work and permanent employees. Data collection was carried out online on Google from, and analyzed using the Structural Equation Modeling Partial Least Squares (SEM-PLS) method on SmartPLS 3.0 Software to test the relationship between variables. The results of this analysis indicate that work life balance has a positive but insignificant effect on performance, Perceived Organizational Support does not affect employee performance, while Intrinsic motivation has a significant positive effect on employee performance. With this research, the company is expected to create a balance of daily life and organizational support where the organization assesses contributions and cares about the welfare of employees. The implications of this study for supermarket management, the need to design policies that support intrinsic motivation of staff and provide work life balance in providing continuous improvement of employee performance.
Co-Authors Ainun Nizmah, Kemala Aji Sugiarto Akhmad Darmawan Akhmad Darmawan Akhmad Darmawan Al Mubarik, Aenad Alfalisyado Alfato Yusnar Kharismasyah Alfato Yusnar Kharismasyah Amrizah Kamaluddin Ana Dwi Setyaning Anatasya , Putri Syifa Anggita Nur Reza Aqila Jihan Putri Rahardin Arini Hidayah Arini Hidayah, Arini Aryoko, Yudhistira Pradhipta Asih, Faisyah Yuli Astuti, Hernia Justiana Azizah, Farinda Hauna Bagis, Fatmah Bima Cinintya Pratama Bintang Putra Fauzi Bondan Pradiptasani Suryawan Dian Larasati Dian Widyaningtyas Dyandra Viorica Ivonilenia Ega Yufitra Rahayu Eka Yuli Purwita Elda Nur Fadillah Erny Rachmawati Fatmah Bagis Fitriati, Azmi Frida Utami, Restu Hardiyanto Wibowo Hardiyanto Wibowo Hardiyanto Wibowo, Hardiyanto Hengky Widhiandono, M.Si. S.E. Hermin Endratno Herni Justiana Astuti Herni Justiana Astuti Herni Justiana Astuti Imaniar Zahwa, Tiara Indriana Putri Karin Maharani Sasongko Kharismasyah, Alfato Yusnar Lisa Cahya Zaharani Luthfi Zamakhsyari M Agung Miftahudin M Makhrus M. Agung Miftahuddin Maharani, Wilia Krisna Mamduh M. Hanafi Mastur Mujib Ikhsani Miftahuddin, Muchammad Agung Miftahul Furqon Muhammad Arfani Zaidan Muhammad Fuad Naelati Tubastuvi Naelati Tubastuvi Nawalin Nazah Nirvananda, Anandita Nurfiani, Aisah Nurul Nur Aeni Petra, Dany Nofrizal Pradana, Arkan Ananta Pradhipta, Yudhistira Pratami, Naturi Diah Purnadi Purnadi Purnadi, Purnadi Qory Diana Lita Ragil Danu Saputra Rahmawati, Ika Yustina Refaldy Barry Saputra Restu Frida Utami Retnaningrum, Maharani Rifka Utami Arofah Sahulata, Hanastasya Salsabilla, Syaefa Intan Sasongko, Karin Maharani Shabrina Zusryn, Alyta Shukriah Saad Siti Kholifah Siti Syaqilah Hambali Suyoto Suyoto Suyoto Suyoto Suyoto Syaefa Intan Salsabilla syafa’at, Faizal Tiarto, Ahlan Gema Wida Purwidianti Wida Purwidianti Widyaningtyas, Dian Wulan, Zani Nawang Wulandari, Nur Apni Yustina Rahmawati, Ika Zaen, Mudrikah Zahra, Hakimatuz Zulfa Putri Kasuwardani Zulfa Suhailah Zulfikar Ali Ahmad Zulfikri, Moh. Danar