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Organizational Capital Thijanul Aroby; M. Isa Anshori
Journal of Management and Creative Business Vol. 2 No. 3 (2024): July : Journal of Management and Creative Business
Publisher : Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30640/jmcbus.v2i3.2731

Abstract

Forming a good organization certainly requires a strong foundation, one of which is organizational capital. Organizational capital is a collection of internal resources and capabilities of an organization that are characteristic and able to improve the organization's ability to achieve its goals, in other words, organizational capital is a facility and infrastructure that supports workers so that they can carry out their duties with dedication. So this is very important to study together considering its very crucial impact on human resources in an organization. So the purpose of this study is to understand the various criteria related to organizational capital and why it is important to apply it in an organization. This research is a type of literature research where this research is a process consisting of a series of activities to obtain and process information obtained from various literary sources such as books, magazines, scientific journals, newspapers, and others. The results of this study show that if organizational capital does not exist, the company cannot grow or even operate. The true strength of a company lies in its human resources. Therefore, companies must optimize the use of human resources to become a crucial and reliable asset..
Analisis Proses Rekrutmen dan Seleksi Karyawan pada PT. Wijaya Kusumo Joyo Mulyo Nafisatul Ilim; M. Isa Anshori
GEMILANG: Jurnal Manajemen dan Akuntansi Vol. 5 No. 3 (2025): Jurnal Manajemen dan Akuntansi
Publisher : BADAN PENERBIT STIEPARI PRESS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/gemilang.v5i3.2445

Abstract

This study aims to analyze the recruitment and selection process at PT. Wijaya Kusumo Joyo Mulyo, an outsourcing service company. A qualitative approach was used, involving observation, interviews, and documentation. The results show that the recruitment process consists of several stages: receiving job requests, job posting, administrative selection, interviews, psychological tests, and onboarding. However, challenges arise such as difficulty in finding qualified candidates, ineffective job postings, and candidates resigning shortly after hiring due to mismatched expectations. Solutions implemented include stricter screening, targeted job advertisements, and presenting real work conditions through video during interviews. This research is expected to contribute to improving recruitment effectiveness in outsourcing companies.
Efektivitas Media Sosial sebagai Sarana Promosi Layanan Investasi di PT Victory International Futures Fitri Nur Wulansari; M. Isa Anshori
Jurnal Rimba : Riset Ilmu manajemen BisnisĀ danĀ Akuntansi Vol. 3 No. 3 (2025): Agustus : Jurnal Rimba : Riset Ilmu manajemen Bisnis dan Akuntansi
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/rimba.v3i3.2033

Abstract

This study aims to analyze the effectiveness of social media as a means of promoting investment services at PT Victory International Futures, a futures brokerage company operating in Indonesia. In the digital era marked by the development of information and communication technology, social media has become a strategic marketing tool to increase visibility, attract investor interest, and build relationships with customers. This study uses a literature study approach to review various literature related to digital marketing strategies, the role of social media in promotion, and the dynamics of the futures brokerage industry. This study found that social media, such as Instagram, Facebook, and LinkedIn, have a significant role in increasing brand awareness, expanding market reach, and influencing investment decisions. However, its effectiveness depends on relevant content strategies, consistent interactions, and a deep understanding of target audience behavior. This study also identifies challenges such as intense competition in the digital space and the need to comply with financial marketing regulations. The conclusion of this study confirms that targeted and measurable use of social media can improve a company's image and the effectiveness of investment service promotion, with recommendations to optimize digital content and analytics strategies.