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Kinerja Karyawan Ony Comp Malang: Peran Kepemimpinan, Pemberdayaan dan Motivasi Kerja Nur Aini, Lilies; Nurtjahjani, Fullchis; Fany Novitasari, Ane; Dhakirah, Sanita
SINOMIKA Journal: Publikasi Ilmiah Bidang Ekonomi dan Akuntansi Vol. 2 No. 4 (2023)
Publisher : CV. Lafadz Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sinomika.v2i4.1615

Abstract

The success of company management is largely determined by the activities of utilizing human resources, where company managers must really pay attention to the attitudes, behavior, desires and needs of employees so that these employees can be encouraged to improve their performance. The aim of this research is to determine the relationship between leadership and empowerment on employee performance mediated by work motivation. The population in this study were 25 employees of Ony Comp Malang. This research uses a saturated sampling technique, so that the entire population becomes the sample in the research. The data collection method is through observation, interviews, questionnaires, while the data analysis method used is SEM-PLS with the help of SmartPLS software. The results of the research show that leadership has no effect on employee performance, empowerment has an effect on employee performance, leadership has an effect on work motivation, empowerment has an effect on work motivation, work motivation has an effect on employee performance, work motivation does not mediate the relationship between leadership and employee performance, and work motivation mediates the relationship empowerment on employee performance.
PENDAMPINGAN DIGITAL BRANDING DAN PROSES SERTIFIKASI HALAL MELALUI MEKANISME SELF DECLARE PADA PELAKU UMKM SAMBAL NONA VANKA Farida Akbarina; Shohib Muslim; Fadloli, Fadloli; Hudriyah Mundzir; Sanita Dhakirah
JURNAL PENGABDIAN MANDIRI Vol. 4 No. 5: Mei 2025
Publisher : Bajang Institute

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Abstract

Pengabdian ini bertujuan untuk meningkatkan nilai produk dan pendapatan ekonomi pelaku umkm merek sambal nona vanka. Usaha ini baru berdiri pada tahun 2023, berawal dari tahapan uji coba ibu rumah tangga untuk memberikan sambal gratis pada para tetangga sekitra rumah, ternyata lambat laun mulai cukup banyak permintaan atas produk tersebut. Untuk peningkatan nilai produk mitra berkeinginan untuk melakukan pengajuan label halal pada produknya, berikutnya mitra juga masih belum memiliki pengetahuan terkait bagaimana melakukan pemasaran secara online sehingga usaha umk sambal nona vanka dapat semakin dikenal. Persaingan usaha yang saat ini semakin kompetitif ditambah maka dipandang perlu untuk memberikan pendampingan agar Umkm yang terhitung masih baru ini dalam hal ini umkm dapat terus bersaing dan dapat membuka lapangan pekerjaan lebih luas
Pengaruh Keragaman Produk Dan Persepsi Harga Terhadap Impulse Buying Damayanti, Najwa Nafiz; Sanita Dhakirah
JURNAL ILMIAH EKONOMI DAN MANAJEMEN Vol. 3 No. 12 (2025): Desember
Publisher : CV. KAMPUS AKADEMIK PUBLISING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jiem.v3i12.7414

Abstract

The rapid growth of the retail industry in Indonesia, particularly in Malang, has intensified competition among retailers. Swalayan Enak Eco Karangploso seeks to attract customers by offering a wide variety of products and competitive prices. However, no prior research has specifically examined how product variety and price perception influence impulse buying in this supermarket. This study aims to analyze the effect of product variety and price perception on impulse buying at Swalayan Enak Eco Karangploso.This research employed a quantitative approach. Data were collected through questionnaires distributed to 100 respondents selected using purposive sampling. The t-test results for the product variety variable showed that t-count > t-table (3.033 > 1.661), indicating that product variety has a positive effect on impulse buying. The t-test results for the price perception variable also showed that t-count > t-table (4.876 > 1.661), meaning that price perception positively affects impulse buying. Furthermore, the F-test results revealed that product variety and price perception simultaneously have a positive and significant effect on impulse buying, as evidenced by F-count > F-table (47.485 > 3.09). The coefficient of determination (R²) was 0.484, which means that 48.4% of impulse buying is influenced by product variety and price perception, while the remaining 51.6% is affected by other factors. In conclusion, product variety and price perception simultaneously influence impulse buying at Swalayan Enak Eco Karangploso, with price perception contributing the most. It is recommended that the supermarket maintain and further optimize its competitive pricing strategy to enhance impulse purchases.
Increasing production capacity with drying oven and administrative order in the cassava cracker industry (Sari Potato) in Mulyoagung-Dau-Malang Village hadi susilo, sugeng; Arif Nur Huda, Muhammad; Maskur, Maskur; Nurhadi, Nurhadi; Saukani, Imam; Dhakirah, Sanita
Journal of Community Engagement Vol. 01 No. 02, (2025)
Publisher : PT. ELSHAD TECHNOLOGY INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70822/jce.vi.94

Abstract

The COVID-19 pandemic has had a significant impact on Indonesia's economy, with reduced purchasing power and job losses, highlighting the need for the strategic role of Micro, Small, and Medium Enterprises (MSMEs) in economic recovery. In Mulyoagung Village, East Java, cassava cracker MSMEs face challenges in increasing production capacity due to traditional drying methods that depend on sunlight, which is unreliable during the rainy season. This study proposes the adoption of a drying oven technology as a solution to enhance production efficiency and capacity. By implementing this technology, the production of cassava crackers increased from 200 kg/day to 500 kg/day, a 2.5-fold improvement. Additionally, the study addresses the administrative issues within MSMEs, specifically the lack of structured financial record-keeping. Through training in financial management and the use of break-even point (BEP) analysis, MSMEs were able to improve their financial tracking and decision-making processes. The combination of technological improvement and better administrative practices not only boosted production but also improved the competitiveness of the MSMEs in local and regional markets. This project demonstrates the importance of applying appropriate technology and effective management to overcome operational challenges and foster long-term business sustainability.
THE EFFECT OF FACILITIES AND SERVICE QUALITY ON VISITOR SATISFACTION AT MOG MALL, MALANG CITY Wulandari, Chofifah Laila; Dhakirah, Sanita; Budiarti, Lina
Jurnal Manajemen Vol 6, No 1 (2026): February
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/jm.v6i1.76466

Abstract

Abstract: The rapid development of the service sector has led to the emergence of various modern shopping centers, including the MOG Mall in Malang City, which is one of the malls with the highest number of visitors and reviews. However, some facilities are still considered inadequate by visitors. MOG Mall in Malang City is the object of this study, which aims to analyze the influence of facilities and service quality on visitor satisfaction. 100 respondents were randomly selected using a purposive sampling technique, and quantitative research methods were applied along with explanatory research methods. Data analysis was conducted using multiple linear regression, including partial and simultaneous hypothesis testing. The study findings show that visitor satisfaction is positively and significantly influenced by high-quality facilities and services. Therefore, improving comfortable facilities and responsive service needs to be a priority to increase visitor satisfaction.Keywords: Facilities, Service Quality, Visitor Satisfaction