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All Journal JURNAL PENGABDIAN KEPADA MASYARAKAT JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) Journal of Economic, Bussines and Accounting (COSTING) EQIEN - JURNAL EKONOMI DAN BISNIS JURIKOM (Jurnal Riset Komputer) Jurnal Bisnis Darmajaya AMALIAH: JURNAL PENGABDIAN KEPADA MASYARAKAT Maker: Jurnal Manajemen Ecobisma (Jurnal Ekonomi, Bisnis dan Manajemen) Informatika Jurnal Ilmiah Edunomika (JIE) JURNAL ILMIAH KOHESI Jurnal Abdidas Target : Jurnal Manajemen Bisnis Jurnal Aplikasi Manajemen, Ekonomi dan Bisnis Journal of Industrial Engineering & Management Research (JIEMAR) Jurnal Akuntansi, Manajemen dan Ilmu Ekonomi (JASMIEN) Humanism : Jurnal Pengabdian Masyarakat Jurnal Visi Pengabdian Kepada Masyarakat JaManKu : Jurnal Manajemen dan Kewirausahaan Berajah Journal Jurnal Pengabdian Masyarakat (ABDIRA) Jurnal Ekonomi Empiricism Journal International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Jurnal Akutansi Manajemen Ekonomi Kewirausahaan (JAMEK) Formosa Journal of Applied Sciences (FJAS) Indonesian Journal of Advanced Research (IJAR) Indo Green Journal El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Jurnal Ekonomi Bisnis Digital Journal of Ekonomics, Finance, and Management Studies Indo Green Journal IDEI: JURNAL EKONOMI & BISNIS Jurnal Ilmu Manajemen METHONOMIX
Winda Ardiani
Universitas Harapan Medan
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THE INFLUENCE OF HUMAN RESOURCE PRACTICE AND CREATIVITY ON SMALL BUSINESS PERFORMANCE IN MEDAN JOHOR DISTRICT Angga Ardi Prasetya Siregar; Rindang Ni Bulan; Winda Ardiani
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 6 No. 3 (2026): June (ON PROGRESS)
Publisher : CV. Radja Publika

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Abstract

This study aims to determine the effect of Human Resource Practice and Creativity on MSME Business Performance in Medan Johor District. This type of research is quantitative research which is associative in nature. The population used in this study were MSME owners in Medan Johor District. Sampling was done non-randomly using judgment sampling technique. The number of respondents used as samples was 100 MSME units in Medan Johor District. The method of analysis of this research is statistical analysis using SPSS Version 25 software. Research Results There is a positive and significant influence of Human Resource Practice on MSME Business Performance in Medan Johor District. There is a positive and significant influence of Creativity on the Performance of MSMEs in Medan Johor District. There is a positive and significant influence of Human Resource Practice and Creativity on the Business Performance of MSMEs in Medan Johor District. From the results of the research conducted, it is obtained that Human Resource Practice is the dominant variable affecting MSME Business Performance in Medan Johor District by 65.8%, while the Creativity variable is the dominant variable affecting MSME Business Performance in Medan Johor District by 40.2%.
Co-Authors Al Qohirie, Mohammad Irfan andhika jaya saputra Angga Ardi Prasetya Siregar Anggie Yolanda Ritonga Annisa Suvero Suhya Arasy Ayu Setiamy Audia Junita Audia Junita Azzahra, Amanda Bagus handoko Batubara, Zulfa Khairina Bukit, Bella Septiani Br Chairunnisa Trg Ica Chairunnisa, T.Lyza Tahura Cyndi Tarisa Meraldy Dwi Aristy Widyaningrum Edward, Edward Fira Alzira Hasibuan Ginting, Esa Hanaya Br H. M. Hermansyur Hafizah Hanna Damanik Hanung Eka Atmaja Hasibuan, Fira Alzira Hasibuan, Putri Anggrie Yani Hasibuan, Yani Irawan, Aldi Isnaini, Dewi Budhiartini Juli Junico Kevin Simbolon Ketaren, Monalisa Br lasma siagian Manalu, Regista Masyitha Agri Syafira Muda Pardamean Nasution Nahrisah, Ezzah Nasti, Nilawati Nidal, Yasser Parlindungan, Anggiat Permana, Jaka Pitono Pristiyono Putra, Rizki Renaldi, Yori Rindang Ni Bulan Rizki Fillhayati Rambe Rizki Putra Rizky Putra Rizky Putra Rizky Putra, Rizky Shafa Syazida Simbolon, Anggiat Parlindungan Sopi Pentana Sunaryo Sunaryo Sunaryo Sunaryo, Sunaryo Sunday Ade Sitorus Suvero Suhya, Annisa Syazida, Shafa Tapi Rondang Ni Bulan Tarmiati, Erni Tulim, Anto Tumanggor, Boy Rizky Vira Sherina Waruwu, Febriaman Wendari, Radinka Maura Widyaningrum, Dwi Aristy Wynne, Grace Feodora Yovie Ernanda ZULFA KHAIRINA BATUBARA Zuwina Miraza