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All Journal Media Wisata Jurnal Master Pariwisata (JUMPA) Nurani: Jurnal Kajian Syariah dan Masyarakat Briliant: Jurnal Riset dan Konseptual Jurnal Ecodemica : Jurnal Ekonomi Manajemen dan Bisnis Khasanah Ilmu - Jurnal Pariwisata Dan Budaya Ensiklopedia of Journal JURNAL PEMASARAN KOMPETITIF Value: Jurnal Manajemen dan Akuntansi Altasia : Jurnal Pariwisata Indonesia Revitalisasi : Jurnal Ilmu Manajemen Prosiding National Conference for Community Service Project Jurnal Manajemen Pelayanan Hotel Journal of Management - Small and Medium Enterprises (SME's) Yayasan Cita Cendikiawan Al Khwarizmi Ekombis Sains: Jurnal Ekonomi, Keuangan dan Bisnis Conference on Community Engagement Project (Concept) Madani: Jurnal Pengabdian Masyarakat dan Kewirausahaan
Sihombing, Dame Afrina
Universitas Internasional Batam
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Journal : Media Wisata

 1 
The Influence of Timeliness and Volume on Online Hotel Booking Intention in Batam City Selina; Afrina Sihombing, Dame
Media Wisata Vol. 21 No. 2 (2023): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v21i2.532

Abstract

This study aims to determine the influence of the role of timeliness and volume on online hotel booking intention in Batam City. This study uses a descriptive quantitative approach. The population and sample of the research is people who live or reside in Batam City with a total of 415 respondents based on the Slovin Formula calculation. Data collection technique used involved distributing questionnaires via Google Form. Sampling was carried out by applying random sampling techniques. Data analysis used in this research uses multiple regression analysis methods using SPSS software. The research results show that timeliness and volume have a significantly influence on online booking intention. The timeliness and volume of information, comments and opinions left in large numbers as well as updating useful information can be taken into consideration by consumers in determining their intention to book hotels online. Consumers may consider the timeliness and total volume of information, messages and interactive comments from other consumers that can be found in a product or service review. Individuals looking for information will exhibit greater interest, potentially resulting in a perception of decreased risk among consumers, particularly in the case of tourism products, which are frequently intangible and distinctive.
Assessing Tourist Loyalty: A Destination Analysis Approach For Beach Tourism In Batam City Sihombing, Dame Afrina; Pertiwi, Intan Bahtera; Hariyanto, Oda Ignatius Besar
Media Wisata Vol. 22 No. 2 (2024): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v22i2.752

Abstract

Destination loyalty at Batam City Beach is influenced by place attachment and familiarity. Respondents who feel attached to the place and have a high sense of familiarity with the destination tend to have higher loyalty to the destination. This means that place attachment and familiarity has a positive impact on satisfaction, which then affects the level of destination loyalty. The research utilizes a quantitative method, gathering data through questionnaires evaluated on a Likert scale. The data was analyzed using SPSS software, and the statistical results revealed a positive and significant relationship between place attachment, familiarity, satisfaction, and destination loyalty for Batam City Beach. This indicates that the higher level of place attachment and familiarity, the higher level of satisfaction and destination loyalty. Results indicate that variables such as place attachment and familiarity influence destination loyalty, with satisfaction acting as a mediator. This research can serve as a reference for developing marketing strategies and enhancing destination loyalty at Batam City Beach.
Destination Branding in The Digital Age: Social Media, Brand Equity, And Tourist Loyalty In Batam Meliawati; Sihombing, Dame Afrina; Lily Purwianti
Media Wisata Vol. 23 No. 1 (2025): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v23i1.779

Abstract

Batam is the largest contributor to the number of foreign tourists to the Riau Islands and has great potential as the main entry point for tourism. This research aims to determine tourist characteristics and the influence of social media communication and brand equity on destination brand loyalty and tourist satisfaction in Batam. This research applies quantitative methods using the population of foreign tourists who come to Batam. Apart from that, the sample used is data on foreign tourists who come to Batam for the purpose of traveling. This research obtained the results that social media communication and brand equity factors influence tourist satisfaction, then tourist satisfaction has a positive influence in mediating these factors on destination brand loyalty. The limitation of this research is the scope of the research which only involves foreign  tourists who travel to Batam.
Co-Authors Agustianto Agustianto, Agustianto Aisyah Nurkayla Aliandrina, Dessy Andhika Bayu Ariyanto, Hepy Hefri Ayu Fauzia Rahmah Brandon Kisu Candra Cherllyn Sepvinin Disemadi, Hari Sutra Efendri, Abel Fadigra Eka Nurwinda Dwy Prastyo Elita Elita Ellys Walvinson Ellysabeth Ellysabeth Ellysabeth, Ellysabeth Eryc, Eryc Fahlevi, Renza Febby Febby Febe Glorya Nainggolan Finy Marvelyn Frederick Nathanael Richie Fristhienty Tantya Gabriela Micheline Slikker Gabriella Jap Grace Jovial Marcella Hariyant, Oda I.B Hellen Hellen Imelva Bebby Chantika Indah Lilian Sari Br Ambarita Intan Bahtera Pertiwi Jackson Jackson Jennifer Jennifer Jennifer Wiwit Jessica Jessica Jibril Febrianto Fardiman Jola Fitria Ningsih Jordan Jordan Juliana Juliana Julianto Wijaya Akoi Lim Jurnali, Teddy Kelly Lim Kelly Limandar Kezia Hirano Danito Kezia Yohana Zai Kristina, Theresia Dwi Kwok, Sherly Liana Ester Lily Purwianti Louis Lim Lusi Ratnawati Malvin Iuryanto Meliawati Misna Misna Muamar Khadafi Muhamad Rustu Avicena Mujiyati Irsad Nindi Suci Rahmadani Nur Alficha Nur Sazwani Ismail Putri Nurika Rama Nasya Oda I. B. Hariyanto Oda I. B. Hariyanto, Oda I. B. Oda I.B Hariyanto Oda Ignatius Besar Hariyanto, Oda Ignatius Besar Palguna, Arya Irawan Putra Pertiwi, Intan Bahtera Piandi Purba, Hilarius Raditya Priambada Putri Salsabella Putri, Desyanti Randy Setiawan Ratih Anggraini, Ratih Ricky Kurniadi Rifal Septiana Putra Rina Anggraini Sachi Oinuma Saffian Saffian Sama, Hendi Samuel Samuel Sarfilianty Anggiani, Sarfilianty Selina Sellina Monica Sellinna Octaviani Septianti, Khainur Nisa Shelly LIm Shelly Rosalina Silfia Nadilla Siti Eldiani Nurrahma Stefanie Stefanie Steffani, Steffani Stevannie Chang Surya Chandra Syagita Swita Ningrum Tedia Sari Tjung, Kevin Yoshiki Tony Sumardi Tuanku Stefino Vina Liesty Indriani Viony Viony Vivian Carolina Wenny Permatasari Yulianti Yulianti