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Empowering Entrepreneurs: Financial Literacy, Culltural Exchange, and Human Resource Develompment at PERMAI Pulau Pinang, Malaysia Haanurat, A Ifayani; Jam’an, Andi; Muchran, Muchriana; Syukur, Alam Tauhid; Arsyad, Arsyad; Rahman, Wahyudin; Pratiwi, Nurul Rezky
IJCS: International Journal of Community Service Vol. 3 No. 2 (2024): July-December
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijcs.v3i2.1180

Abstract

This community service initiative aims to develop young people's entrepreneurial capabilities and access to economic opportunities for the migrant worker community in Pulau Pinang, Malaysia. The PERMAI organization conducts training sessions for the participants who become equipped with the necessary knowledge on topics like financial literacy, basic business management, and human resource development. Along with the theoretical part of the program, practical workshops and cultural exchange activities are incorporated, which promote knowledge sharing as well as closer interpersonal connections. This method of teaching not only offers professional qualifications but also helps in breaking the cultural barriers and thus, a feeling of togetherness and a common goal among the participants is developed. The program is a recognition of diverse challenges that migrant youth go through, such as economic and social vulnerabilities, hence, it is designed in such a way to resolve these problems. The results are encouraging — the participants show increased capability in making financial decisions as well as to develop a feasible business plan. The findings underscore the feasibility of the program as an international scalable model for empowering marginalized communities, based on the intersection of skill-building and cultural understanding to facilitate real change.
Enhancing Madrasah Excellence: Leadership of Principals in Creating Madrasah Research Rahman, Wahyudin; Salong, Amjad; Setyaningsih, Rina; Pujianti, Etika; Asmarany, Anugriaty Indah
Al-Hayat: Journal of Islamic Education Vol 8 No 2 (2024): Al-Hayat: Journal of Islamic Education
Publisher : Al-Hayat Al-Istiqomah Foundation collab with Letiges

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35723/ajie.v8i2.548

Abstract

This research aims to describe how program planning, implementation processes and supervision are applied in madrasah. The method used is a qualitative approach, data was collected through observation, interviews and document analysis. Research subjects include principals, quality development teams, supervisors, committees, teachers and supervisors. Data validation uses data triangulation. Data analysis is carried out through data condensation, data presentation and conclusions. The results of this study revealed that programme planning begins at the beginning of the year with a joint meeting between the principal, teaching team and other stakeholders. In the meeting, they discuss the formation of the research class, set the curriculum, and detail the programme plan. The programme is organised by assigning teachers who are competent in the field of research, forming an implementation structure, and a quality development unit. Programme implementation went according to plan, focusing on improving students' knowledge, developing a literacy culture, developing writing skills and participating in competitions. One of the main limitations is that programme supervision still needs to be improved. This may hinder effective monitoring and evaluation of the programme's progress. The study has limitations as it only focuses on one variable madrasah. Therefore, the generalisation of the results of this study to other madrasahs may be limited. This study makes a valuable contribution to understanding madrasah improvement practices in student-conducted research, thus providing essential and relevant insights for improving the quality of education in madrasahs.
PENERAPAN E-MARKETING SEBAGAI MEDIA STRATEGI PENINGKATAN PENJUALAN DAN PENGEMBANGAN PASAR UKM DI KECAMATAN BATUI Rahman, Wahyudin; Hadiyati, Rini; Belani, Sriwanti
Indonesian Collaboration Journal of Community Services (ICJCS) Vol. 5 No. 1 (2025): Indonesian Collaboration Journal of Community Services
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/icjcs.v5i1.192

Abstract

This community service activity, titled Application of E-Marketing as a Strategy for Increasing Sales and Market Expansion for MSMEs in Batui District, aimed to empower MSME actors by introducing digital marketing strategies. Through a series of training and direct mentoring, participants learned to utilize social media platforms (Facebook, Instagram, and TikTok) and e-commerce marketplaces (Tokopedia, Bukalapak, Shopee) to expand their market reach. The training covered content creation, social media management, and using analytical tools to evaluate marketing campaign effectiveness. The results showed a significant increase in social media followers and online transactions. However, challenges were observed in adopting digital technologies, especially among older MSME actors. Ongoing support is essential for ensuring the sustainability of these improvements. Overall, the application of e-marketing has proven to be a key strategy for enhancing MSME competitiveness, enabling them to reach broader markets locally, nationally, and internationally
Obstacle Factors and Difficulty Factors for Students in Higher Education in Completing Final Assignments Wahyudin Rahman; Loso Judijanto; Henny Sanulita
Journal of Education Reseach and Evaluation Vol 8 No 1 (2024): February
Publisher : LPPM Undiksha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jere.v8i1.71067

Abstract

Procrastination often occurs in students in higher education. Facts in higher education in 2021-2022 from 27 students were found, and 22.22% of students had not taken part in a proposal seminar and had not completed a final assignment or thesis, 40.74% of students had attended a proposal seminar but had not completed a final assignment or thesis, and 37.03% of students had have attended a proposal seminar and have completed a final assignment or thesis. This problem is urgent to research because there is a gap between theory, expectations and reality on the ground. This research aims to analyze the factors that cause procrastination in students when completing their theses in higher education. The research method is mixed methods. The subjects were 50 students. Data collection techniques use questionnaires, interviews and direct observation of students. Analysis technique by collecting data, reducing and drawing conclusions. Data is depicted in diagrams, and the results of interviews and observations are interpreted. The results and research findings show that students working on their thesis have many difficulties caused by internal factors, namely self-control, self-efficacy, and lack of motivation. In the process of completing a final assignment or thesis, students are required to learn to motivate themselves, control themselves, and develop high self-efficacy so that students can focus more on completing their thesis.
The Role Of Islamic Capital Markets In Promoting Sustainable Investment Judijanto, Loso; Rahman, Wahyudin; darmawan, Jaka; Sagira, Sagira
Journal of Islamic Economy Vol. 2 No. 1 (2025): MARCH-JOIE
Publisher : Pt. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/z785w972

Abstract

The Islamic capital market plays a strategic role in promoting sustainable investment by upholding Sharia principles based on ethics, justice, and sustainability. Sustainable investment in this context not only seeks financial returns but also considers the social and environmental impacts of investment decisions. As an alternative financing option aligned with Islamic principles, the Islamic capital market prohibits practices such as usury (riba), excessive uncertainty (gharar), and investments in sectors that contradict Islamic moral values. Financial instruments such as green sukuk offer solutions to support environmentally friendly and socially responsible projects. Additionally, the Islamic capital market encourages investment in companies that comply with Sharia principles and demonstrate a strong commitment to sustainability. This study aims to examine the contribution of the Islamic capital market in fostering more sustainable investments. By analyzing financial instruments and policies implemented in this sector, the study is expected to provide insights into the potential of the Islamic capital market as a tool for achieving investment goals that prioritize sustainability and align with the principles of Islamic economics.
Strategi Tiktok Marketing untuk Meningkatkan Kepercayaan Pelanggan Sutrisno K. Djawa; Wahyudin Rahman
Lentera: Multidisciplinary Studies Vol. 1 No. 3 (2023): Lentera: Multidisciplinary Studies
Publisher : Publikasiku

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57096/lentera.v1i3.31

Abstract

Tujuan Penulisan ini adalah untuk mengetahui dan menganalisis strategi Tiktok marketing dalam menarik pelanggan sehingga mau membeli produk apa saja yang dipasarkan secara digital (online). Popularitas TikTok menambah daftar media sosial yang perlu dijelajahi sebagai media marketing oleh bisnis. Terutama bisnis dengan target pasar dari kalangan generasi muda. Pasalnya sebagian besar pengguna TikTok didominasi oleh generasi muda. Metode yang digunakan dalam penulisan ini adalah metode kualitatif yaitu melakukan studi literasi gigital melalui google dan kecerdasan mesin lainnya yang terkait dengan marketing tiktok. Analisis dan pembahasan dilakukan terhadap strategi dan teknik pemasaran yang tiktok marketing terhadap pelanggan, konsumen dan pemerhati media sosial tiktok. Hasil yang diperoleh dari analisis dan pembahasan diatas, didapatkan hasil, pertama : terjadi peningkatan pemesanan produk tiktok marketing yang sangat signifikan. Kedua : adanya peningkatan kepercayaan (trust) pelanggan terhadap semua produk yang di tawarkan tiktok. Ketiga : terjadi kepuasan pelanggan melebihi produk yang dihasilkan lembaga pemasaran digital lainnya. TikTok Marketing adalah metode pemasaran brand, produk atau layanan sebuah bisnis melalui platform Tiktok. Metode ini meliputi influencer marketing, TikTok Ads, pembuatan konten viral dan banyak lagi. Hal yang perlu Anda perhatikan dalam aktivitas TikTok marketing adalah Anda membutuhkan analisis dan mengenal cara kerja platform tersebut terlebih dahulu. Tujuannya agar kegiatan promosi yang Anda lakukan dapat membuahkan hasil maksimal.
OMNICHANNEL MARKETING STRATEGIES: BRIDGING THE GAP BETWEEN ONLINE AND OFFLINE CONSUMER EXPERIENCES Wahyudin Rahman; Ansir Launtu; Muammar Revnu Ohara; Muhammad Asir; Klemens Mere
Journal of Economic, Bussines and Accounting (COSTING) Vol. 8 No. 2 (2025): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v8i2.14550

Abstract

Omnichannel marketing has emerged as a critical strategy for businesses aiming to provide seamless consumer experiences across online and offline platforms. This article explores the effectiveness of omnichannel strategies in bridging the gap between digital and physical consumer interactions through a literature review of studies published since 2020. Key components such as integrated technology, personalized customer engagement, and consistent brand messaging are analyzed for their role in enhancing customer satisfaction and loyalty. The findings reveal that successful omnichannel strategies require a deep understanding of consumer behavior, robust data analytics, and alignment between online and offline operations. Practical recommendations are provided to help businesses implement effective omnichannel frameworks, emphasizing the importance of technological integration and customer-centric approaches. This study contributes to the growing body of literature by synthesizing contemporary research and offering actionable insights for improving consumer experiences in a multi-channel environment.
PENGARUH BAURAN PROMOSI TERHADAP MINAT MAHASISWA MEMILIH FAKULTAS EKONOMI DAN BISNIS Layoo, Nurhidayah; Zainita, Amilia; Rahman, Wahyudin
Jurnal Ilmiah Manajemen Emor (Ekonomi Manajemen Orientasi Riset) Vol. 6 No. 1 (2022): Juni
Publisher : Universitas Muhammadiyah Luwuk Banggai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32529/jim.v6i1.1540

Abstract

Tujuan penelitian ini untuk mengidentifikasi bentuk-bentuk promosi yang dilakukan oleh Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Luwuk, mengidentifikasi hal-hal apakah yang dipertimbangkan oleh mahasiswa sehingga memilih fakultas ekonomi dan bisnis agar dapat menjadi materi promosi, serta mengkaji Bentuk bauran promosi manakah yang paling efektif berpengaruh terhadap minat kuliah di Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Luwuk. Jumlah sampel 208 orang mahasiswa, yang diambil dari seluruh mahasiswa Fakultas Ekonomi dan Bisnis yang sedang mengikuti orientasi mahasiswa baru. Data dikumpulkan melalui kuisioner, lalu dianalisis menggunakan statistik deskriptif, regresi, korelasi, dan determinasi, Hasil penelitian menunjukkan bahwa Bauran promosi yang dilakukan oleh Fakultas Ekonomi dan Bisnis adalah advertising (spanduk, brosur, Koran, Website) direct marketing (Sosialisasi di sekolah, dan di sekitar tempat tinggal), dan Word of Mouth. Bentuk promosi yang paling efektif menurut mahasiswa adalah promosi melalui Word of Mouth dan sosialisasi di Sekolah. Hasil analisis regresi menunjukkan word of mouth dan sosialisasi di sekolah berpengaruh secara signifikan terhadap minat mahasiswa memilih fakultas Ekonomi dan Bisnis sedangkan variable lain tidak signifikan. Oleh karena itu meningkatkan kualitas layanan kepada mahasiwa agar mereka dapat menjadi agen word of mouth dan menjalin kemitraan strategis dengan sekolah-sekolah menengah perlu menjadi perhatian pimpinan fakultas dalam upaya mempertahankan dan meningkatkan minat mahasiswa baru.
PENGARUH KARAKTER, KOMPETENSI DAN LITERASI DIGITAL TERHADAP KINERJA PEGAWAI PADA UNIVERSITAS MUHAMMADIYAH LUWUK Razak, Ikhsan; Masud, Masdar; Wahid, Muhsin; Rahman, Wahyudin
Jurnal Ilmiah Manajemen Emor (Ekonomi Manajemen Orientasi Riset) Vol. 6 No. 2 (2022): Desember
Publisher : Universitas Muhammadiyah Luwuk Banggai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32529/jim.v6i2.2399

Abstract

Tujuan penelitian ini adalah untuk mengetahui bagaimana pengaruh karakter, kompetensi dan literasi digital terhadap kinerja pegawai pada Universitas Muhammadiyah Luwuk, serta untuk menganalisis dan mengetahui faktor yang paling berpengaruh signifikan terhadap kinerja pegawai pada Universitas Muhammadiyah Luwuk.Data yang digunakan adalah data primer dan data sekunder. Populasi dalam penelitian ini adalah keseluruhan pegawai pada Universitas Muhammadiyah Luwuk. Populasi sebanyak 186 orang dengan sampel sebanyak 65 orang pegawai (Slovin). Pengumpulan yang dilakukan melalui observasi, kuesioner dan dokumentasi. Metode analisis data menggunakan metode analisis regresi linear berganda  dengan mengunakan SPSS versi 25.         Hasil penelitian menunjukan bahwa secara simultan karakter, kompetensi dan literasi digital berpengaruh positif dan signifikan terhadap kinerja pegawai, namun secara parsial karakter dan literasi digital berpengaruh tidak signifikan sementara kompetensi berpengaruh signifikan terhadap kinerja pegawai. Kesimpulannya karakter, kompetensi dan literasi digital merupakan serangkaian variabel yang dapat mempengaruhi kinerja pegawai, Artinya bahwa kinerja yang baik tidak hanya di dukung oleh literasi digital yang luas, karakter yang baik ataupun pegawai yang berkompetensi tinggi namun pegawai yang memiliki kinerja maksimal adalah pegawai yang memiliki karakter baik dan kompetensi yang didukung dengan keterbukaan wawasan digital yang sangat luas sehingga dapat mendorong produktivitas dari kinerja pegawai yang ada pada Universitas Muhammadiyah Luwuk. Kata Kunci : Karakter, Kompetensi, literasi digital dan kinerja pegawai
The Urgency of Establishing a World Class Takāful Operator in Indonesia: Reason and Concept Rahman, Wahyudin; Fatwa, Nur
Al-Iqtishad: Jurnal Ilmu Ekonomi Syariah Vol 14, No 1 (2022)
Publisher : Faculty of Sharia and Law, UIN Syarif Hidayatullah Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15408/aiq.v14i1.22464

Abstract

This study analyzes the urgency of establishing a World Class Takāful Operator(WCTO), initiated by the National Committee on Islamic Finance and Economics (KNEKS). This is due to several reasons, including a deadline for work plans and the separation of Sharia Units in 2024, risk mitigation support to Bank Syariah Indonesia (BSI), preparation of the ASEAN Framework Agreement On Services (AFAS) in 2025, strengthening halal value chain and improvement of the national insurance image. Using qualitative descriptive analysis, this study recommends the ideal concept (models, mechanisms, market segmentation and distribution channels) for WCTO formation. The ideal concept for WCTO requires the combination of social and commercial insurance, consolidation with portfolio transfers, retail and corporate balance and existing distribution channels with digitalization. This finding becomes a new insight into takafful literature.  AbstrakPenelitian ini menganalisis urgensi pembentukan Class Takāful Operator (WCTO) yang telah di inisiasi Komite Nasional Keuangan dan Ekonomi Syariah (KNEKS). Hal ini karena adanya batas waktu rencana kerja dan pemisahan Unit Syariah tahun 2024, dukungan mitigasi risiko kepada Bank Syariah Indonesia (BSI), persiapan ASEAN Framework Agreement On Services (AFAS) tahun 2025, penguatan rantai nilai halal dan meningkatkan citra asuransi nasional. Dengan analisis deskriptif kualitatif, penelitian ini merekomendasikan konsep ideal (model, mekanisme, segmentasi pasar dan jalur distribusi) pembentukan WCTO. Adapun konsep ideal WCTO dilakukan dengan kombinasi asuransi sosial dan komersial, konsolidasi dengan transfer portofolio, perimbangan retail dan korporasi dan existing jalur distribusi dengan digitalisasi.