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All Journal Al-Iqtishad : Jurnal Ilmu Ekonomi Syariah (Journal of Islamic Economics) Assets : Jurnal Ekonomi, Manajemen dan Akuntansi Jurnal Akuntabilitas Manajemen Pendidikan JBTI : Jurnal Bisnis : Teori dan Implementasi Jurnal Mirai Management Jurnal Ilmiah Manajemen "E M O R" Journal of Economic, Bussines and Accounting (COSTING) Al-Hayat: Journal of Islamic Education JURNAL EKONOMI PENDIDIKAN DAN KEWIRAUSAHAAN Journal of Educational Research and Evaluation Jesya (Jurnal Ekonomi dan Ekonomi Syariah) MONSU'ANI TANO Jurnal Pengabdian Masyarakat Management Studies and Entrepreneurship Journal (MSEJ) Jurnal Ilmiah Manajemen Kesatuan Syar'Insurance: Jurnal Asuransi Syariah Indonesian Journal of Engagement, Community Services, Empowerment and Development (IJECSED) Indonesian Collaboration Journal of Community Services (ICJCS) Journal of Social Research Sejahtera: Jurnal Inspirasi Mengabdi Untuk Negeri The International Conference on Education, Social Sciences and Technology (ICESST) International Journal of Community Service (IJCS) Lentera: Multidisciplinary Studies Journal of World Future Medicine, Health and Nursing Journal of Islamic Economy Lentera: Multidisciplinary Studies International Conference on Digital Advanced Tourism, Management, and Technology Proceeding of The International Conference on Management, Entrepreneurship, and Business Journal of Management Oikonomia : Journal of Management Economics and Accounting Journal of Islamic Economy
Wahyudin Rahman
Universitas Muhammadiyah Luwuk
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Astronomy Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Medicine & Pharmacology Neuroscience Nursing Physics Public Health Social Sciences Transportation Veterinary Other

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PELATIHAN PENERAPAN SISTEM INFORMASI MANAJEMEN SEKOLAH UNTUK MENINGKATKAN LAYANAN PENDIDIKAN DI ERA DIGITAL PADA SEKOLAH SMK NEGERI 1 BATUI SELATAN KECAMATAN BATUI KABUPATEN BANGGAI Rahman, Wahyudin; Hadiyati, Rini; Saudin, La; Belani, Sriwanti
Indonesian Journal of Engagement, Community Services, Empowerment and Development Vol. 5 No. 1 (2025): Indonesian Journal of Engagement, Community Services, Empowerment and Developme
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/ijecsed.v5i1.198

Abstract

This community service activity aimed to enhance the capacity of school staff in managing academic and financial data through the use of a School Management Information System (SIMS). The training included pre-test and post-test assessments to evaluate participants' understanding, participant satisfaction surveys, and practical exercises to apply the system. Results indicated a 35% improvement in participants’ knowledge, as reflected in the post-test scores. The satisfaction survey showed that 85% of participants were satisfied with the training material and delivery, though some participants still required additional support in using more advanced features of the system. The training also helped improve the efficiency and transparency of school data management, particularly in academic and financial reporting. By incorporating digital solutions into school management, the training contributed to the overall improvement of educational services. This initiative serves as an example for other schools to implement technology-driven solutions to improve administrative processes.
The Influence of KPI-Based Performance Assessment System on Employee Motivation and Productivity at PT. Berca Hardiaperkasa Luwuk Central Sulawesi Juniche Irene Sarapang; Christian August Harold Legoh; Nani Nurcahyani Hi. Yusuf; Wahyudin Rahman
Proceeding of the International Conference on Management, Entrepreneurship, and Business Vol. 1 No. 1 (2024): June : Proceeding of the International Conference on Management, Entrepreneursh
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/icmeb.v1i1.131

Abstract

This study aims to analyze the effect of Key Performance Indicator (KPI)-based performance appraisal system, leadership style, and work motivation on employee productivity. The research method used is a quantitative approach with multiple linear regression analysis techniques. The results of the study indicate that simultaneously, the implementation of KPI, leadership style, and work motivation have a significant effect on employee productivity. Partially, the implementation of KPI and leadership style have a positive and significant effect on employee productivity, indicating that an effective KPI system and good leadership can improve individual performance. However, the results of the study also show that work motivation does not have a significant effect on employee productivity, indicating that there are other factors that may play a greater role in improving productivity. The implication of this study is that organizations need to focus more on optimizing the KPI system and developing a leadership style that can support the achievement of employee productivity.
Telemedicine in the Digital Era: Changing the Face of Health Services with Virtual Technology Anggo, Sulasmi; Rahman, Wahyudin; Chai, Som; Pao, Chai
Journal of World Future Medicine, Health and Nursing Vol. 3 No. 1 (2025)
Publisher : Yayasan Pendidikan Islam Daarut Thufulah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70177/health.v3i1.1897

Abstract

The rapid advancement of digital technology has transformed healthcare delivery, with telemedicine emerging as a vital tool for improving accessibility, efficiency, and patient-centered care. The COVID-19 pandemic accelerated the adoption of telemedicine, highlighting its role in bridging geographical barriers and optimizing medical consultations through virtual platforms. Despite its benefits, challenges such as regulatory issues, technological disparities, and concerns about patient data security remain significant obstacles to its widespread implementation. This study aims to examine the impact of telemedicine on modern healthcare services, evaluate its effectiveness in improving patient outcomes, and identify barriers to adoption. A systematic review approach was used, analyzing peer-reviewed studies, clinical reports, and policy papers published between 2018 and 2024. The findings indicate that telemedicine enhances healthcare accessibility, reduces consultation wait times, and lowers healthcare costs, particularly in remote and underserved areas. However, limitations such as uneven internet infrastructure, resistance from healthcare providers, and variations in legal frameworks hinder its optimal utilization. This study concludes that telemedicine represents the future of digital healthcare, requiring further technological advancements, regulatory standardization, and healthcare professional training to maximize its potential. Future research should explore AI-integrated telemedicine models and their role in improving diagnosis and treatment personalization.
Makassar Wuling Car Marketing Strategy Wahyudin Rahman; Asmita Wulansari Dg. Liwang
International Conference On Digital Advanced Tourism Management And Technology Vol. 1 No. 1 (2023): International Conference on Digital Advanced Tourism, Management, and Technolog
Publisher : Sekolah Tinggi Ilmu Ekonomi Pariwisata Indonesia Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/ictmt.v1i1.159

Abstract

This study focuses on marketing activities connected to advertising tactics in order to maximize the efficacy of advertising in influencing purchase choices. The purpose of this study is to collect empirical information on the efficacy of Wuling automobile advertising and advertising effectiveness indicators that impact Wuling car purchase choices. This study employed a descriptive analysis technique as well as quantitative analysis methods such as the EPIC model and multiple linear regression. The results of the analysis using the EPIC model show that Wuling car advertising is in the effective scale range, and statistical tests show that indicators of advertising effectiveness, namely advertising messages, brand recognition, consumer trust, and consumer attitudes, have a significant effect on purchasing decisions, then partially the indicators -Indicators of advertising effectiveness have a significant effect on Wuling car purchasing decisions. Meanwhile, consumer sentiments have a negative yet considerable effect on Wuling automobile purchase choices.
The Urgency of Establishing a World Class Takāful Operator in Indonesia: Reason and Concept Rahman, Wahyudin; Fatwa, Nur
Al-Iqtishad: Jurnal Ilmu Ekonomi Syariah Vol. 14 No. 1 (2022)
Publisher : UNIVERSITAS ISLAM NEGERI SYARIF HIDAYATULLAH JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15408/aiq.v14i1.22464

Abstract

This study analyzes the urgency of establishing a World Class Takāful Operator(WCTO), initiated by the National Committee on Islamic Finance and Economics (KNEKS). This is due to several reasons, including a deadline for work plans and the separation of Sharia Units in 2024, risk mitigation support to Bank Syariah Indonesia (BSI), preparation of the ASEAN Framework Agreement On Services (AFAS) in 2025, strengthening halal value chain and improvement of the national insurance image. Using qualitative descriptive analysis, this study recommends the ideal concept (models, mechanisms, market segmentation and distribution channels) for WCTO formation. The ideal concept for WCTO requires the combination of social and commercial insurance, consolidation with portfolio transfers, retail and corporate balance and existing distribution channels with digitalization. This finding becomes a new insight into takafful literature.  AbstrakPenelitian ini menganalisis urgensi pembentukan Class Takāful Operator (WCTO) yang telah di inisiasi Komite Nasional Keuangan dan Ekonomi Syariah (KNEKS). Hal ini karena adanya batas waktu rencana kerja dan pemisahan Unit Syariah tahun 2024, dukungan mitigasi risiko kepada Bank Syariah Indonesia (BSI), persiapan ASEAN Framework Agreement On Services (AFAS) tahun 2025, penguatan rantai nilai halal dan meningkatkan citra asuransi nasional. Dengan analisis deskriptif kualitatif, penelitian ini merekomendasikan konsep ideal (model, mekanisme, segmentasi pasar dan jalur distribusi) pembentukan WCTO. Adapun konsep ideal WCTO dilakukan dengan kombinasi asuransi sosial dan komersial, konsolidasi dengan transfer portofolio, perimbangan retail dan korporasi dan existing jalur distribusi dengan digitalisasi. 
The Role of Social Media Marketing on Company Orientation Rahman, Wahyudin; Aprilian, Muhammad Irfan; Pataba, Sarianti S.; Arda Suari, Ni Gusti Atu
Journal of Management Vol. 3 No. 1 (2024): January - June
Publisher : Yayasan Pendidikan Belajar Berdikari

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study is a descriptive quantitative study. This study used questionnaires and interviews as its technique of data gathering. MSMEs in Soppeng Regency make up the research population. The minimum sample size required for this study is equal to 12 times the total number of latent variables in the path model, or 12 times the total number of indicators. 114 MSME samples in all made up the study's sample. According to the study's findings, entrepreneurial orientation is positively and significantly impacted by social media marketing marketing capabilities, while entrepreneurial orientation is not impacted by social media marketing marketing assets. Regarding the indirect effects, MSME marketing performance is positively and significantly impacted by Social Media Marketing marketing capabilities through entrepreneurial orientation as an intervening variable, whereas marketing performance is not impacted by Social Media Marketing marketing assets through entrepreneurial orientation as an intervening variable
Digital Marketing-Based Business Management Strategy for MSMEs in Luwuk City Arafah Pandjo, Siti; Lalangi, Febrian; Afriani Ismail, Rindi; Lailatul Nikmah, Fika; Rahman, Wahyudin
Journal of Management Vol. 4 No. 2 (2025): July - December
Publisher : Yayasan Pendidikan Belajar Berdikari

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to analyze the implementation of digital marketing-based business management strategies among Micro, Small, and Medium Enterprises (MSMEs) in Luwuk City, Indonesia. The research was conducted to understand how MSMEs adopt digital tools to improve competitiveness, customer engagement, and business performance in the digital era. Using a qualitative research design, data were collected through in-depth interviews, field observations, and documentation involving 10 MSME owners from various sectors, including culinary, fashion, handicrafts, and services.The findings show that most MSMEs in Luwuk City have started integrating digital marketing platforms, particularly Facebook, Instagram, and WhatsApp Business, into their promotional strategies. Eight out of ten informants actively use social media to increase visibility and customer interaction, while only three have ventured into e-commerce platforms such as Tokopedia and Shopee due to logistical and payment challenges. The study also reveals that MSMEs adopting digital tools consistently experience sales growth, enhanced brand recognition, and improved management efficiency. However, obstacles such as limited digital literacy, unstable internet infrastructure, lack of advertising budgets, and minimal institutional support remain significant barriers. Digital marketing adoption has encouraged MSMEs to shift from traditional to more structured business management practices, supported by better record-keeping and customer communication. The study concludes that strengthening digital skills, strategic planning, and collaboration among stakeholders is essential to optimize MSME competitiveness in Luwuk City.
Transforming Traditional Businesses into Digital Marketplaces with the Latest Modern Management and Marketing Approaches Djawa, Sutrisno; Rahman, Wahyudin Rahman
JBTI : Jurnal Bisnis : Teori dan Implementasi Vol. 16 No. 3 (2025): December 2025
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Traditional businesses in Indonesia face significant challenges in adapting to the digital economy due to their limited understanding of digital marketing, data utilization, and technology-based operations. This urgent research aims to bridge the gap between digital technology adoption and business performance, particularly in the digital marketplace. The objective is to analyse how modern digital marketing strategies and transformation management contribute to the successful transition of traditional businesses to competitive digital platforms. A quantitative, correlational approach was used, covering 270 MSMEs that have transitioned to the digital marketplace. Data were collected through structured questionnaires, direct observation, and documentation. Validity and reliability tests were conducted to ensure instrument quality, followed by statistical analysis using the Pearson correlation coefficient and multiple linear regression. The results indicate that digital transformation management and modern digital marketing strategies have a significant impact on the success of business transformation. MSMEs implementing depersonalized promotions, customer data analysis, automated systems, and search engine optimization (SEO) experienced increased customer loyalty, operational efficiency, and market reach. This transformation was supported by internal leadership, digital training, and adaptation to technological changes. In conclusion, an integrated approach combining strategic marketing and digital management is crucial for maintaining competitiveness in the digital marketplace. The importance of Marketing 5.0, change management theory, and innovation diffusion in explaining digital business adaptation. Implications: Some stakeholders are promoting structured digital strategies and policy interventions to accelerate the transformation of MSMEs in Indonesia.
Intelligent Marketing Management: A Bibliometric Analysis of AI-Driven Technologies in Marketing Rahman, Wahyudin; Djawa, Sutrisno
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 6 (2025): JIMKES Edisi November 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i6.3940

Abstract

The integration of AI-based technologies, such as machine learning and natural language processing, is crucial for intelligent marketing management. This study explores market intelligence, encompassing marketing insights, alliance-centric focus, services, and marketing transformation to address dynamic consumer preferences and technological advancements. This study examines the application of AI in marketing through bibliometric analysis and evaluates the effectiveness of market intelligence components. The method used was a comprehensive bibliometric analysis using performance metrics and science mapping conducted on publications from the Scopus and Web of Science databases (2020–2024), using VOSviewer for network visualization. The findings revealed that a total of 9,067 papers from 63 countries were published between 2022 and 2024, with the largest contribution from the United States. Publications were categorized as mathematical modeling (18.9%), exploratory (16.5%), conceptual (17.3%), theoretical review (20.8%), case study (13.8%), and simulation (12.5%). Between 2020 and 2022, 254 articles were identified, highlighting the role of AI in hyperpersonalization, predictive analytics, and chatbots. AI improves marketing efficiency and personalization, but requires an integrated framework for adoption. Future research should focus on industry-specific AI implementations to address barriers such as ethical issues and technology adoption.
Digitalization of Sharia Economy: Welcoming a New Era of Modern Economy Moch. Khoirul Faizin; Wahyudin Rahman; Edy Setiawan
Oikonomia : Journal of Management Economics and Accounting Vol. 2 No. 3 (2025): Oikonomia - May
Publisher : PT. Hafasy Dwi Nawasena

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61942/oikonomia.v2i3.348

Abstract

various economic sectors, including the sharia economy. This article discusses the process of digitalization in the sharia economy and its implications in welcoming the new era of the modern economy. This study aims to identify how digital transformation can strengthen the sharia economic system through financial technology innovation (sharia fintech), halal-based digital platforms, and online integration of sharia payment systems. The method used in this study is a descriptive qualitative study through literature analysis and secondary data. The results of the study indicate that digitalization has the potential to expand sharia financial inclusion, increase service efficiency, and strengthen transparency and consumer trust in Islamic economic principles. However, challenges such as digital literacy, regulation, and compliance with sharia principles are still major obstacles. Therefore, synergy between regulators, industry players, and academics is needed to ensure that digitalization is in line with the maqashid sharia and is able to encourage sustainable sharia economic growth.
Co-Authors ., Kamaradika A Ifayani Haanurat Adrian Polim Afriani Ismail, Rindi Alam Tauhid Syukur, Alam Tauhid Amilia Zainita Amilia Zainita Saini Anugriaty Indah Asmarany Aprilian, Muhammad Irfan Arafah Pandjo, Siti Arda Suari, Ni Gusti Atu Arif Saefudin Arisanjaya Doloan Arsyad Arsyad Asmita Wulansari Dg. Liwang Belani, Sriwanti Cahyaning Raheni Chai, Som Christian August Harold Legoh Debiyanti Kune Djawa, Sutrisno Edy Setiawan Etika Pujianti Fitri Devi Lestari Izaak Gatot Wijayanto HADIYATI, RINI Hasrat A Aimang Henny Sanulita Herdiyanti, Herdiyanti Ikhsan S. Abd Razak Irwan Moridu Itang Itang Jaka Darmawan Jaka Darmawan Jam’an, Andi Judijanto, Loso Juniche Irene Sarapang Juwita Azizah K Djawa, Sutrisno Klemens Mere Lailatul Nikmah, Fika Lalangi, Febrian LAUNTU, ANSIR LAYOO, NURHIDAYAH Loso Judijanto Loso Judijanto Lucky Mahesa Yahya Masdar Masud Masud, Masdar Moch. Khoirul Faizin Muammar Revnu Ohara Muchriana Muchran Mudasetia, Mudasetia Muhammad Asir Muhsin Wahid Munawar Kader Nani Nurcahyani Hi. Yusuf Nur Fatwa Nur Fatwa Nur Fatwa, Nur Nurhidayah Layoo Nurhidayah Layoo Nurjanna Ladjin Pao, Chai Pataba, Sarianti S. Pratiwi, Nurul Rezky Razak, Ikhsan Rina Setyaningsih, Rina Riski Mahyudin Lamato Sagira Sagira Sagira, Sagira Saudin, La Sri Hastutik SULASMI ANGGO Sutrisno K. Djawa Wa Sari Aksa Wahid, Muhsin Zainita, Amilia