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Transformasi Digital Dan Kinerja Karyawan: Peran Mediasi Work Engagement Pada Karyawan Perusahaan Fintech Di Yogyakarta Muhammad Harfiansyah Makarim; Caesar Rosyad Achmadi; Agatha Saputri; Arief Nurrahman; R. Andro Zylio Nugraha
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 7 No. 1 (2026): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/a3s56r93

Abstract

Transformasi digital mengubah proses kerja, pola kolaborasi, dan tuntutan kompetensi karyawan, terutama pada industri financial technology (fintech) yang sangat bergantung pada teknologi dan data. Penelitian ini bertujuan menganalisis pengaruh digital transformation terhadap employee performance dengan work engagement sebagai variabel mediasi pada karyawan perusahaan fintech di Yogyakarta. Penelitian menggunakan pendekatan kuantitatif eksplanatori dengan purposive sampling terhadap 227 responden yang menggunakan teknologi digital dalam pekerjaan dan memiliki masa kerja minimal enam bulan. Data dikumpulkan melalui kuesioner skala Likert lima poin dan dianalisis menggunakan PLS-SEM. Hasil menunjukkan bahwa digital transformation berpengaruh positif terhadap work engagement (β=0,763; t=23,798; p<0,001) dan employee performance. Work engagement juga berpengaruh positif terhadap employee performance (β=0,564; t=8,067; p<0,001). Efek tidak langsung digital transformation melalui work engagement signifikan (β=0,430; t=7,534; p<0,001), sementara pengaruh langsung tetap signifikan (β=0,368; t=4,847; p<0,001), sehingga mediasi bersifat complementary partial mediation. Temuan menegaskan bahwa keberhasilan transformasi digital perlu disertai pengelolaan pengalaman kerja yang meningkatkan energi, dedikasi, dan keterlibatan karyawan.
Pemberdayaan Masyarakat Desa Margodadi Sleman melalui Transformasi Digital Potensi Budaya dan Kearifan Lokal untuk Mendorong Ekowisata Berkelanjutan Suwarna Suwarna; Caesar Rosyad Achmadi; Arief Nurrahman; Agatha Saputri; Muhammad Harfiansyah Makarim; R. Andro Zylio Nugraha; Eko Gunawan
Pandawa : Pusat Publikasi Hasil Pengabdian Masyarakat Vol. 4 No. 4 (2026): Oktober: Pandawa : Pusat Publikasi Hasil Pengabdian Masyarakat
Publisher : Asosiasi Riset Ilmu Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/pandawa.v4i4.3082

Abstract

Margodadi Village, Sleman Regency, has cultural, agricultural, culinary, and natural resources with strong potential for community-based ecotourism. These resources include agricultural education, cultural practices, wayang suket (grass puppet) crafting, local cuisine, and river tubing. However, their development is constrained by limited human resource capacity in culture-based tourism services, suboptimal MSME financial management, limited digital marketing strategies, and insufficient integration of digital technology for cultural education and promotion. This community service program aims to strengthen community capacity in managing cultural potential and local wisdom, improve tourism service standards based on Javanese etiquette (unggah-ungguh), enhance MSME financial management and digital marketing skills, and develop interactive educational media using Augmented Reality (AR). The program employed a Participatory Action Research (PAR) approach through five stages: outreach and initial mapping, hands-on training, technology implementation, mentoring and evaluation, and sustainability strategy development. Cultural service capacity was evaluated through pre- and post-training assessments using nine indicators grouped into the ILAT, ULAH, and ULAT dimensions across three community groups. The results showed an increase in the average score from 75.09 before training to 86.88 after training, representing an improvement of 11.79 points or 15.70%. The program also strengthened digital bookkeeping for MSMEs, developed AR-based media for local cuisine, enhanced digital branding, optimized websites, and established a digital promotion system. These outcomes demonstrate that integrating human capacity building, cultural preservation, business governance, and digital technology provides a relevant empowerment approach for supporting sustainable community-based ecotourism and strengthening community participation in managing local tourism resources over time and local ownership.
Migrant Financial Resilience: Penguatan Literasi Keuangan Digital Berkelanjutan bagi Pekerja Migran Indonesia Ani Widayati; Agatha Saputri; Dian Normalitasari Purnama; Arief Nurrahman; Masetah Ahmad Tarmizi
JURNAL PENGABDIAN MASYARAKAT INDONESIA Vol. 5 No. 3 (2026): Oktober: Jurnal Pengabdian Masyarakat Indonesia (JPMI)
Publisher : Politeknik Pratama Purwokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jpmi.v5i3.7953

Abstract

This community service (PkM) program was carried out in response to low financial literacy, minimal investment planning, high non-productive consumption, and limited access to digital entrepreneurship experienced by Indonesian Migrant Workers (PMI) affiliated with Sanggar Belajar (SB) Kepong, Kuala Lumpur, Malaysia. The program aimed to strengthen the financial resilience of PMI through collaboration among Universitas Negeri Yogyakarta (UNY), SB Kepong, Desamind Indonesia, and Universiti Teknologi MARA (UiTM). A community empowerment approach was applied through two complementary modes of activity: an online session on Monday, 8 June 2026, and an offline session on Thursday, 16 July 2026, at SB Kepong, with active involvement of all partner institutions in both sessions. The online session was attended by 35 of 40 registered participants (87.5%), while the offline session was attended by 32 participants (80%). Outcomes achieved to date include the implementation of two stages of Contextual Migrant-Based Financial Literacy Training, a draft financial literacy module grounded in the PMI context, pre-test and satisfaction evaluation data from both sessions, and 34 participants (85% of the 40-participant target) who had drafted personal financial plans. Average participant satisfaction was 3.3 (good) for the online session and 3.6 (very good) for the offline session on a 1-4 scale.