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Journal : Linguistika

Linguistics Landscapes: New Normal Life Representation in Kuta, Bali I Wayan Mulyawan; I Gusti Agung Istri Aryani
Linguistika: Buletin Ilmiah Program Magister Linguistik Universitas Udayana Vol 28 No 2 (2021) : September
Publisher : Program Magister Linguistik Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (648.194 KB) | DOI: 10.24843/ling.2021.v28.i02.p07

Abstract

The covid-19 pandemic has influenced all human life worldwide. This pandemic affects all life in the world, including in Indonesia. Covid-19 had destroyed all aspects of life in Indonesia. One of the most devastating sectors affected is the tourism industry. In order to boost economic sustainability, the Indonesian government, through the Health Ministry, had issued a circular letter no. HK.02.01/MENKES/335/2020 about Protokol Pencegahan Penularan Corona Virus Disease (Covid-19) di Tempat Kerja Sektor Jasa dan Perdagangan (Area Publik) dalam Mendukung Keberlangsungan Usaha [Protocol for Prevention of Corona Virus Disease (Covid-19) Transmission in the Workplace of the Service and Trade Sector (Public Area) in Supporting Business Continuity]. This study is aimed to investigate the implementation of the Covid-19 protocol as an adaptation of New Normal life in Kuta village, Bali, Indonesia. It is chosen as the research area since Kuta is one of the international tourist destinations in Bali that mostly rely on the tourism industry. The data of this study is taken from any outdoor sign representing New Normal protocol in the area. The documentation method and note-taking technique were applied in collecting the data. The analysis is based on linguistics landscapes theory. The result showed that there are 199 outdoors signs found in 10 groups of most tourism facilities. The language of the sign is dominated by the Indonesian language with 84 signs, followed by the combination of English and Indonesian language with 55 signs.
MAKNA DAN IKLAN MEDIA CETAK: KAJIAN HIPERSEMIOKA I WAYAN MULYAWAN
Linguistika: Buletin Ilmiah Program Magister Linguistik Universitas Udayana Vol 15 (2008): March 2008
Publisher : Program Magister Linguistik Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (96.316 KB)

Abstract

ABSTRACT Besides language exploitation phenomenon, in an advertisement, the presence of non-verbal elements also indicate the same phenomenon, whereas between non-verbal sign and the products or services that is being advertise sometimes have no relation in meaning at all and even reflect unrealistic meaning. In order to uncover the insight of this non-realistic meaning, it is required a special approach of hyperrealistic meaning theory that is Hypersemiotics.
STRUKTUR WACANA IKLAN MEDIA CETAK KAJIAN STUKTUR VAN DJIK I Wayan Mulyawan
Linguistika: Buletin Ilmiah Program Magister Linguistik Universitas Udayana Vol 17 (2010): March 2010
Publisher : Program Magister Linguistik Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (160.396 KB)

Abstract

Discourse of advertisements, especially in printed ads, has shown the development of an extraordinary language phenomenon. A copywriter is able to exploit the language to be used as the media of communicative ads, which is very interesting and persuading. This exploitation of language, especially the mixture of verbal and non-verbal signs, makes discourse of ads an interesting subject to explore and analyze. To study the exploitation of the language in the discourse of ads, there are three main points to learn as proposed by Van Dijk; They are : superstructure, micro structure, and macro structure of the ads. The study shows that, superstructure of an ads should has body copy which shows persuasiveness; in micro structure, the exploitation of verbal aspect intensely applied the grammatical roles of ellipsis, substitution and references; meanwhile in macro structure, an ads could shows remarkable persuasiveness through verbal and visual aspect
en Ni Luh Anik Setiadewi; Ni Ketut Alit Ida Setianingsih; I Wayan Mulyawan
Linguistika: Buletin Ilmiah Program Magister Linguistik Universitas Udayana Vol 29 No 2 (2022): September
Publisher : Program Magister Linguistik Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1059.853 KB) | DOI: 10.24843/ling.2022.v29.i02.p06

Abstract

This study focuses on two aspects: (1) the translation procedures are found in English into Indonesian novel entitled Looking for Alaska; and (2) the most dominant translation procedure found in the novels entitled Looking for Alaska. The data were taken from a novel entitled Looking for Alaska and its Indonesian translation with the same title. The data collection was done by documentation method, reading and taking notes. The data were analysed by descriptive and qualitative methods. The data analysis was presented by using the informal method to describe and explain the types and translation procedures. The results suggested that (1) borrowing procedure found in the novel is 31 data, calque procedure with 10 data, literal translation procedure with 8 data, transposition procedure with 4 data, equivalence with 6 data, adaptation with 1 data; (2) the most dominant procedure used by the translator was borrowing procedure.
Verbal and Visual Sign in “Encanto” Movie Posters I Wayan Jason Karenski; Ida Ayu Made Puspani; I Wayan Mulyawan
Linguistika: Buletin Ilmiah Program Magister Linguistik Universitas Udayana Vol 30 No 2 (2023): September
Publisher : Program Magister Linguistik Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/ling.2023.v30.i02.p10

Abstract

This research deals with the movie poster of “Encanto” as the object of the study under semiotic theory. The aim of this research is to identify the semiotic signs that are contained in “Encanto” movie posters and to analyse the meaning of signs that are accomplished in “Encanto” movie posters. The data of this research is 6 movie posters of “Encanto”. This research employed a convenience sampling method to answer the research question. The data was taken from the Internet Movie Poster Awards on http://www.impawards.com. The data was analyzed based on the theory according to Dyer's concept of verbal and visual indicators (1982). Second, the meanings of the signs were analyzed according to the theory of signifiers and signified by Saussure (cited in Chandler, 2007) and supported with the colour term by Olesen (2013). There were nine verbal signs in those movie posters. The visual signs in those movie posters such as appearance, manner, otivity, background, and the colour. The application of color meaning by using the color terms of Olesen.
Slang Words in Jason Mraz’s Song Lyrics from the Album “We Sing. We Dance. We Steal Things.” Yusniantari, Ni Luh Dea Indri; Mulyawan, I Wayan; Indriani, Ketut Santi
Linguistika: Buletin Ilmiah Program Magister Linguistik Universitas Udayana Vol 31 No 1 (2024): Maret
Publisher : Program Magister Linguistik Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/ling.2024.v31.i01.p06

Abstract

This study entitled “Slang Words in Jason Mraz’s Song Lyrics from the Album We Sing. We Dance. We Steal Things.” aims to identify the types of slang words and analyze the word formation process used in Jason Mraz’s song lyrics. The data used in this study was taken from all song lyrics on Jason Mraz’s album entitled “We Sing. We Dance. We Steal Things.”. The data was collected by using the documentation method. This study used a qualitative method to analyze the data in the form of description using words. There were two theories applied in this study which are the theory proposed by Chapman (2007) to analyze types of slang words and Yule’s theory (2010) to analyze the word formation process. The results of this study indicate there were two types of slang words found in this album, namely primary slang and secondary slang. Primary slang was the most dominant type of slang word because it is commonly used in daily conversation. From the word formation analysis, there were six processes of forming slang found in this album. They are etymology, borrowing, compounding, blending, clipping, and derivation. The most frequent process was blending.