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All Journal Buletin Udayana Mengabdi Jurnal IPTA Jurnal Pariwisata Pesona Jurnal Kajian Bali ASEAN Journal on Hospitality and Tourism International Journal of Community Service Learning Jurnal Abdi Insani Jurnal Kepariwisataan dan Hospitalitas Udayana Journal of Social Sciences and Humanities (UJoSSH) Jurnal Ilmiah Hospitality Management Open Access DRIVERset
Ni Ketut Arismayanti, Ni Ketut
Program Studi Diploma IV Pariwisata, Fakultas Pariwisata, Universitas Udayana
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Social Sciences Other

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Wisata Virtual: Keterlibatan Masyarakat Bali Aga dalam Promosi Pariwisata Virtual di Masa Pandemi Covid-19 di Bali Utara Nyoman Dini Andiani; Ni Ketut Arismayanti; Fitria Earlike Anwar Sani; Luh Yusni Wiarti
Jurnal Kajian Bali (Journal of Bali Studies) Vol. 12 No. 2 (2022): Volume 12 No 2 Oktober 2022
Publisher : Universitas Udayana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JKB.2022.v12.i02.p06

Abstract

Five Bali Aga (Old Balinese) tourist villages in Banjar District, North Bali, collaborated to promote their tourism potential through virtual tours two times during 2021 by bringing up different topics each time. This study analyses the process and the community involvement during implementation of virtual tour and also themes that were provided for the virtual tours. In collecting data, this qualitative study involved a literature review, participatory observation, and interviews. Data were analysed using marketing theory and community-based tourism theory. The analysis shows that Bali Aga tourist villages were very active in preparing attractions and conducting the virtual tours. This article contributes to our understanding that virtual tour as a new form of marketing communication in promoting tourist destination virtually. Moreover, virtual tours are not only for tourism promotion but are also useful for helping the community in maintaining their spirit to manage tourist attractions during the pandemic.
Co-Authors A. A. Ngr Yudha Marthin Mahardika Agni Dwi Ardanata Agung Sri Sulistyawati Agus Widdyanto, Muhammad Rizky Anggi Yuhista Astina, IB Ketut Dewa Made Orbit Gunawan Dewi, I Gusti Ayu Melistyari Dinar Sukma Pramesti Earlike Fitria Anwar Sani Fanny Maharani Suarka FANNY MAHARANI SUARKA, FANNY MAHARANI Fitria Earlike Anwar Sani Gede Putra Nugraha I Gusti Ayu Melistyari Dewi I Gusti Ngurah Widyatmaja I Ketut Ngurah Sulibra I Ketut Suwena I Made Antara I Made Sendra I Made Yudi Suartama I Nyoman Jamin Ariana I WAYAN WIRAATMAJA I. Rahyuda IB. Ketut Astina Imaniar, Nasdya Irma Rahyuda Jihan Tenia Mirandi Luh Seri Wahyuni Luh Yusni Wiarti Moh Ibnul Maarif Muriawan Putra, Agus N.L.N.S Malini Ni Kadek Septiyanti Ni Kadek Sri Mirayani Ni Luh Gede Astariyani Ni Made Ari Yuliarthini. G Ni Made Ariani Ni Made Mas Yogiswari Ni Putu Ratna Sari Ni Wayan Anik Swandewi Nyoman Ariana Nyoman Dini Andiani P.D. Kesumadewi panca adi noverlis Priti Nariya kesami Putri Sri, Anak Agung Septiani, Ni Luh Rania Sianturi, Sista Delarani Skolastika Marcia Devana Veriawan, I Putu Mahendra SF Wayan Agung Panca P Widuri, Setyowati Ayu Widuri, Setyowati Ayu