Article Per Year (5 Year)
p-Index From 2021 - 2026
5.875
P-Index
This Author published in this journals
All Journal Jurnal Manajemen Teori dan Terapan Ekonomi Bisnis Management Analysis Journal TIJAB (The International Journal of Applied Business) JURNAL PENDIDIKAN TAMBUSAI IKRA-ITH EKONOMIKA Biomolecular and Health Science Journal Revenue: Jurnal Manajemen Bisnis Islam Dakwatuna: Jurnal Dakwah dan Komunikasi Islam Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Layanan Masyarakat (Journal of Public Service) Journal Economy And Currency Study (JECS) Jurnal Pusat Studi Pendidikan Rakyat (PUSDIKRA) Journal of Artificial Intelligence and Digital Business UBMJ (UPY Business and Management Journal) Journal of Educational Research and Humaniora (JERH) Management Analysis Journal Jurnal Riset Multidisiplin Edukasi Indonesia Economic Journal
Gagas Gayuh Aji, Gagas Gayuh
Department Of Business, Faculty Of Vocational Studies, Universitas Airlangga, Surabaya
Religion Humanities Biochemistry, Genetics & Molecular Biology Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Immunology & microbiology Languange, Linguistic, Communication & Media Medicine & Pharmacology Neuroscience Public Health Social Sciences Other

Published : 48 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 48 Documents
Search

 1   2   3   4   5 
Representasi Perempuan dalam Film Sri Asih Sebagai Superhero di Tengah Kultur Patriaki Mauludina, Nadiya; Amaliyah, Amaliyah; Dimisqiyani, Erindah; Amalia, Rizky; Aji, Gagas Gayuh
Journal of Educational Research and Humaniora (JERH) Volume 3 Nomor 3 September 2025
Publisher : CV. Pusdikra Mitra Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51178/jerh.v3i3.2895

Abstract

Indonesia has a long history of patriarchal culture that places men as dominant and often restricts women's freedom of movement. This condition has given rise to gender inequality that persists to this day, making the issue of women's representation in the media, particularly in film, an important topic to examine. This study aims to analyze how the film Sri Asih (2022) represents women as superheroes amidst a patriarchal culture and its implications for the construction of gender roles in society. The study used a qualitative method with a narrative semiotic approach at the levels of reality and representation. Data were obtained through observation of scenes in the film and relevant supporting literature, then linked to theories of representation and feminism to uncover the meaning behind the depiction of Alana/Sri Asih. The results show that Sri Asih is portrayed as a brave, independent woman with the strength to challenge male domination. In various scenes, Alana appears not as a passive object but as an active subject who plays a role in fighting oppression, freeing citizens from exploitation, and becoming a symbol of new hope for society. This representation challenges traditional gender stereotypes that place women in a subordinate position, while also opening up new perspectives on gender equality in the public sphere. This research has had a positive impact in strengthening the understanding that film can be a crucial aspect in fostering collective awareness regarding women's empowerment. Future research could expand the study by comparing the representation of female superheroes in Indonesian and international films to broaden perspectives on gender construction in popular media.
Implementasi Pendidikan Anak-Anak di Desa Lenggang pada Film Laskar Pelangi Subagyo, Mauliza Putri; Amaliyah, Amaliyah; Dimisqiyani, Erindah; Amalia, Rizky; Aji, Gagas Gayuh
Journal of Educational Research and Humaniora (JERH) Volume 3 Nomor 4 Desember 2025
Publisher : CV. Pusdikra Mitra Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51178/jerh.v3i4.2896

Abstract

Education is a crucial pillar in developing the quality of human resources and shaping a nation’s progress. Yet, the condition of education in Indonesia still encounters many challenges, ranging from macro-level issues such as curriculum complexity, unequal access, high costs, and teacher competence, to micro-level problems like weak morals, poor character, and frequent cases of moral deviation. This research applies a qualitative approach through literature review and film analysis, using Laskar Pelangi as the main source to explore the application of educational theories. Findings indicate that the film portrays the determination of children in Lenggang Village to pursue education despite severe limitations. The educational practices illustrated in the film align with various theories, including behaviorism, constructivism, humanism, character education, creativity, multiple intelligences, and motivation. Teachers are shown not only as knowledge transmitters but also as mentors, role models, and motivators who nurture moral values, character, and learning enthusiasm. A paradox emerges when, on one hand, facilities and infrastructure are deemed vital for quality education, but the film demonstrates that persistence, student eagerness, and teacher dedication can compensate for such shortcomings. This highlights that educational achievement is influenced more by the integration of values, character, and motivation than by infrastructure alone. Ultimately, education that emphasizes humanistic values, moral development, and the optimization of student potential can create a generation with integrity, creativity, and resilience in facing global challenges, even though gaps between theory and practice remain.
VIRTUAL REALITY-BASED DIGITAL MARKETING DEVELOPMENT TRAINING FOR THE TOURISM AWARENESS GROUP OF TROWULAN TOURISM VILLAGE, MOJOKERTO REGENCY Kristanto, Damar; Aji, Gagas Gayuh; Kirana, Angkita Wasito; Suharno, Novianto Edi; Suharto, Bambang; Firdaus, Aji Akbar; Permatasari, Maurisia Putri
Jurnal Layanan Masyarakat (Journal of Public Services) Vol. 8 No. 1 (2024): JURNAL LAYANAN MASYARAKAT
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/jlm.v8i1.2024.001-011

Abstract

The COVID-19 pandemic has had a profound impact on the tourism industry since its emergence in late 2019. Visitor restrictions have led to a significant decline in activity across various sub-sectors of tourism, and prospective travelers have experienced burnout due to isolation. In such a situation, the digital industry has emerged as a rapid and interim solution. One intriguing digital technology that has garnered attention is Virtual Reality (VR). These efforts have been undertaken to ensure the sustainability of tourism destinations, and VR technology has piqued the interest of potential tourists. Despite its effective role in virtual promotion and learning, particularly for cultural heritage and archaeological sites like the Trowulan Site, stakeholders need to be supported through education on immersive technologies such as VR and their utilization in tourism and education, especially in the field of history. The adoption of VR technology in tourism destinations has experienced significant growth, but issues have arisen due to the lack of Human Resources (HR) related to VR Tourism content creation. As a result, the presentation of VR Tourism experiences has been delayed in terms of content updates, which can have a detrimental impact on the image of the tourism destination, potentially undermining its full potential. Awareness of this issue has been recognized by the Tourism Awareness Group (Pokdarwis) Ladewa, a stakeholder involved in the management of tourism destinations and travel packages in the Trowulan region. To address this issue, a proposed solution involves training related to VR Tourism and Social Media Content Creation as part of the digital marketing strategy for the tourism destination. This training will primarily focus on tourism themes with a sub-theme of enhancing the capacity of the Tourism Awareness Group (POKDARWIS) LADEWA.
Influencer Dynamics in the Digital Culinary Landscape: Unveiling the Impact and Engagement Strategies of @kulinersby on Instagram Syafira Devani Putri; Gagas Gayuh Aji
Management Analysis Journal Vol. 13 No. 1 (2024): Management Analysis Journal
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/maj.v13i1.2509

Abstract

The study aims to analyze social media, which has emerged as a medium influencing perceptions and behaviors. In the dynamic landscape of digital media, social platforms have fundamentally reshaped how individuals navigate and express their identities, ushering in a new era of online influence. At the forefront of this transformative wave are social media influencers, whose ability to craft compelling personas within specific niches has garnered them significant sway over audience perceptions and behaviors. This qualitative study delves deep into the intricate methods employed by influencers to shape their online presence, with a particular focus on Instagram and the renowned account @kulinersby. Through meticulous observation and content analysis, this research unveils the nuanced strategies utilized by influencers, including the strategic deployment of authentic storytelling, visually captivating content, and interactive engagement tactics. By shedding light on these key findings, this study not only offers valuable insights into the influential role of influencers but also provides a deeper understanding of the evolving dynamics between influencers and their audiences in the digital age.
PENGUATAN PEMASARAN VIRTUAL ECOTOURISM BAGI KELOMPOK SADAR WISATA DI DESA PATAAN, KABUPATEN LAMONGAN Aly, M. Nilzam; Kristanto, Damar; Aji, Gagas Gayuh; Sinulingga, Rizky Amalia; Firdaus, Aji Akbar; Kirana, Angkita Wasito; Suharto, Bambang
Community Development Journal : Jurnal Pengabdian Masyarakat Vol. 5 No. 1 (2024): Volume 5 No 1 Tahun 2024
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/cdj.v5i1.26232

Abstract

Perkembangan teknologi informasi memberi perubahan bagi pertumbuhan ekonomi. Semakin beragam dan mudah informasi yang didapatkan mengakibatkan pertumbuhan ekonomi semakin pesat. Teknologi informasi saat ini tentu membutuhkan sebuah jaringan internet. Sebagian besar masyarakat era 4.0 sekarang ini sudah mengikuti perkembangan teknologi yang pesat, sehingga semua aspek kehidupan dominan mengunakan tekonologi yang canggih khususnya di bidang pariwisata. Tetapi kondisi ini perlu disikapi dengan tetap mengedepankan aspek pengembangan sumber daya manusia dalam memanfaatkan teknologi. Upaya peningkatan kualitas manusia Indonesia dalam mencapai Visi Indonesia Emas 2045 menjadi fokus kebijakan pemerintah. Hal ini tercermin Rencana Kerja Pemerintah (RKP) tahun 2023, yaitu “Peningkatan SDM untuk Pertumbuhan Berkualitas”. Tema ini sangat didukung oleh civitas perguruan tinggi dengan melakukan kegiatan pengabdian masyarakat melalui pelatihan penguatan pemasaran pariwisata virtual untuk Kelompok Sadar Wisata (Pokdarwis) Desa Pataan di Kabupaten Lamongan. Pengabdian masyarakat ini bertujuan untuk Peningkatan kualitas anggota pokdarwis dalam hal pembuatan konten pariwisata virtual dengan daya tarik ekowisata di Desa Pataan. Metode yang digunakan dalam kegiatan ini adalah pelatihan tentang pemasaran digital dan pendampingan penggunaan drone dan handphone untuk pembuatan konten virtual. Hasil dari kegiatan ini adalah peserta mampu secara terstruktur dan konsisten membuat konten virtual di media sosial milik pokdarwis Desa Pataan
Representasi Kepemimpinan Transformasional Karakter Joy dalam Film “Inside Out (2015)” Herlambang, Iqbal Septiyan Putra; Amaliyah, Amaliyah; Dimisyqiyani, Erindah; Sinungga, Rizki Amalia; Aji, Gagas Gayuh
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 4 (2026): November - January
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i4.3497

Abstract

Kepemimpinan transformasional menjadi gaya kepemimpinan yang relevan dalam menciptakan perubahan positif dan memberdayakan individu melalui inspirasi, motivasi, perhatian individual, serta stimulasi intelektual. Film animasi Inside Out (2015) menawarkan peluang pembelajaran kontekstual tentang kepemimpinan kompleks melalui narasi visual yang mudah dipahami. Penelitian ini bertujuan mengidentifikasi dan menganalisis representasi kepemimpinan transformasional melalui karakter Joy dalam film tersebut serta mengeksplorasi bagaimana empat dimensi kepemimpinan transformasional ditampilkan dalam interaksi antar karakter. Penelitian menggunakan pendekatan deskriptif kualitatif dengan jenis penelitian kepustakaan yang menganalisis konten visual. Populasi penelitian adalah film Inside Out (2015), sedangkan sampel adalah adegan-adegan spesifik menunjukkan interaksi kepemimpinan Joy dengan emosi-emosi lain seperti Fear, Anger, Disgust, dan Sadness. Instrumen penelitian adalah peneliti sebagai human instrument dengan pedoman observasi berdasarkan empat dimensi kepemimpinan transformasional Shalahuddin. Teknik analisis data menggunakan analisis konten dikombinasikan dengan analisis tematik model Miles dan Huberman dengan tahapan reduksi data, penyajian data, dan penarikan kesimpulan, didukung triangulasi data. Hasil penelitian menunjukkan keempat dimensi kepemimpinan transformasional yakni motivasi inspirasional, pertimbangan individual, stimulasi intelektual, dan pengaruh ideal terepresentasi integral dan saling melengkapi dalam perilaku Joy. Joy menampilkan motivasi inspirasional dengan mengubah perspektif negatif menjadi peluang positif, pertimbangan individual melalui pembagian tugas sesuai kapasitas unik setiap emosi, stimulasi intelektual dengan membuka ruang kreativitas kolektif, dan pengaruh ideal melalui konsistensi optimisme serta kepercayaan diri. Penelitian menyimpulkan film animasi mampu merepresentasikan kepemimpinan kompleks secara akurat dan multidimensional, kepemimpinan transformasional relevan dalam dinamika relasional intim dengan menekankan pembelajaran berkelanjutan, serta sejalan dengan SDG 16 tentang Peace, Justice, and Strong Institutions dalam membangun kepercayaan dan kolaborasi inklusif.
Representasi Kepemimpinan Paternalistik dalam Film 1 Kakak 7 Ponakan Maysura, Suci Qaulan; Dimisyqiyani, Erindah; Amaliyah, Amaliyah; Aji, Gagas Gayuh; Sinulingga, Rizky Amalia
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 4 (2026): November - January
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i4.3112

Abstract

Penelitian ini mengkaji representasi kepemimpinan paternalistik dalam konteks keluarga yang digambarkan dalam film 1 Kakak 7 Ponakan. Fokus utama penelitian adalah mengidentifikasi peran kepemimpinan tokoh utama sebagai figur sentral keluarga, menganalisis pengaruh kepemimpinan paternalistik terhadap perkembangan karakter para keponakan, serta menilai bagaimana dinamika kepemimpinan tersebut direpresentasikan melalui alur cerita dan visual film. Penelitian ini menggunakan pendekatan kualitatif dengan metode naratif, yang menekankan pada analisis mendalam terhadap fenomena sosial dan perilaku manusia dalam lingkungan keluarga. Populasi penelitian mencakup seluruh elemen naratif dan visual film yang berkaitan dengan praktik kepemimpinan paternalistik. Teknik purposive sampling digunakan untuk memilih adegan-adegan yang dianggap paling relevan dan representatif terhadap tema kepemimpinan. Instrumen pengumpulan data berupa dokumentasi dan observasi, dengan memanfaatkan tangkapan layar serta transkrip dialog dari adegan-adegan kunci yang dianalisis secara sistematis. Analisis data dilakukan melalui analisis naratif yang meliputi tahap reduksi data, penyajian data, serta penarikan kesimpulan. Hasil penelitian menunjukkan bahwa kepemimpinan paternalistik yang ditandai oleh nilai kebaikan, moralitas, dan otoritas memiliki pengaruh positif terhadap prestasi akademik, kemandirian, serta penguatan ikatan emosional dalam keluarga. Namun demikian, kontrol yang berlebihan berpotensi memunculkan resistensi dan konflik internal. Penelitian ini menyimpulkan bahwa keseimbangan antara otoritas dan kasih sayang menjadi kunci dalam menciptakan lingkungan keluarga yang sehat, harmonis, dan mendukung pencapaian tujuan pembangunan berkelanjutan.
Pengaruh Kualitas Pelayanan terhadap Kepuasan Pelanggan pada PLN ULP Lamongan Gagas Gayuh Aji; Rahayu, Septian Puji
UPY Business and Management Journal (UMBJ) Vol. 5 No. 1 (2026): UBMJ (UPY Business and Management Journal)
Publisher : Department of Management, Universitas PGRI Yogyakarta.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31316/ubmj.v5i1.8741

Abstract

Tujuan: Penelitian ini bertujuan menganalisis pengaruh kualitas pelayanan terhadap kepuasan pelanggan PLN Unit Layanan Pelanggan (ULP) Lamongan. Fenomena monopoli PLN yang kerap dikritik masyarakat—dari pemadaman tanpa pemberitahuan hingga komunikasi yang minim—menjadi latar belakang penting untuk mengetahui dimensi layanan yang benar-benar menentukan kepuasan. Metodologi: Dari 280 responden, 276 kuesioner valid dianalisis. Penentuan jumlah responden mengacu pada rumus Slovin dengan tingkat kesalahan 10%, sehingga data dianggap representatif dari populasi 175.702 pelanggan. Analisis dilakukan melalui uji validitas, reliabilitas, dan regresi linier berganda terhadap lima dimensi SERVQUAL: bukti fisik, keandalan, daya tanggap, jaminan, dan empati. Temuan: Hasil penelitian menunjukkan seluruh dimensi SERVQUAL berpengaruh signifikan terhadap kepuasan pelanggan dengan kontribusi bersama 83,2% (R² = 0,832). Dimensi dominan adalah bukti fisik (β = 0,375), diikuti keandalan (β = 0,203), empati (β = 0,196), jaminan (β = 0,175), dan daya tanggap (β = 0,116). Artinya, kenyamanan fasilitas dan sarana layanan menjadi faktor utama kepuasan, sementara respon cepat dinilai penting tetapi belum konsisten. Orisinalitas: Studi ini memperluas literatur dengan menguji SERVQUAL pada konteks monopoli layanan publik di tingkat unit operasional. Penelitian menekankan bahwa kepuasan pelanggan PLN bukan semata soal pasokan listrik, melainkan juga pengalaman interaksi yang manusiawi. Keterbatasan Penelitian: Penelitian hanya dilakukan di ULP Lamongan dan menggunakan metode kuantitatif, sehingga hasil belum dapat digeneralisasi ke semua unit PLN. Penelitian mendatang disarankan memperluas lokasi, menambah variabel mediasi seperti kepercayaan, atau menggunakan desain longitudinal. Implikasi Praktis: Hasil ini menunjukkan perlunya PLN meningkatkan aspek fisik layanan dan memperkuat komunikasi. Di ULP Lamongan, langkah sederhana seperti memperbaiki ruang tunggu, memberi notifikasi pemadaman yang jelas, serta memastikan respon cepat dan personal dapat meningkatkan kepuasan dan memperbaiki citra PLN secara nasional
Co-Authors Afifah Hidayatul Hanifah Akbar Al Majid, Muhammad Kelvin Alifian Sukma, Alifian Aly, Muhammad Nilzam Amak Mohamad Yaqoub Amalia, Ghaitsaa Zurike Amalia, Nayla Lisda Amaliyah Amaliyah, Amaliyah Ananda Lutfitami, Ratu Hemas Titalya Anggraeni, Navelsa Anggraeni, Novi Dwi Angraeni, Navelsa Anwar, Hidan Razan Aqilah , Nawal Astri Dewayani Astriani Wahyuningati Auliya, Sinta Rahmah Bambang Suharto Calista, Ellysia Dea Chandra, Bintang Adi Dewi, Indri Mustika Dian Prawitasari Dimisqiyani, Erindah Dwi Ariani, Novita Indah Erindah Dimisyqiyani Erindah Dimisyqiyani Fardana, Valdavi Rachma Otta Ferdian, Fina Ayu Ferdinandus, Euvanggelia Dwilda Firdaus, Aji Akbar Firdaus, Faidzatul Ganjar Ndaru Aji Gilang Gusti Aji Hanifah, Afifah Hidayatul Herlambang, Iqbal Septiyan Putra Husna, Nawra Aqila Indah Fahmiyah Kinanti, Amara Bilqis Kirana, Angkita Wasito Kristanto, Damar Kristanto, Damar Madyan, Muhammad Mauludina, Nadiya Maurisia Putri Permatasari Maysura, Suci Qaulan Muhammad Fikri Muhammad, Bagus Nurchidayah Nanda Rachmad Putra Gofur Novian Abdi Firdausi Nugroho, Dewa Rizky Nurcholis, Sony Wijaya Nurul, Mochammad Prawitasari, Dian Primavera Rizka Nalarsari Rahayu, Septian Puji Rahma, Dinda Aulia Rahmadani, Putri Nia Rasyid As Syafi’i, Muhammad Fadhila Rizki Putra Prastio Rizky Amalia Rizky Hidayatullah Al Huda, Muhammad Ainur Rodik Wahyu Indrawan Sinulingga, Rizki Amalia Sinulingga, Rizky Amalia Sinulingga, Rizqy Amalia Sinulingga Sinungga, Rizki Amalia Siti Khaerunnisa Sofiah, Amila Soleh, Mochammad Sriani, Dewi Subagyo, Mauliza Putri Suharno, Novianto Edi Syafira Devani Putri Triwastuti, Amaliyah Ria Wafiq Luthfiya Tahta Salsabila Wicaksono, Herlyanto Doni Widodo, Suko Yankel Sena Yuniati, Anggita Dwi Zahra Hasoloan, Hanifah Az Zahroh, Arina Saffanah