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All Journal Professional : Jurnal Komunikasi dan Administrasi Publik EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Journal of Research in Business, Economics, and Education Journal of Business, Management, and Accounting Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Bima Journal : Business, Management and Accounting Journal Journal of Indonesian Management Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Review Jurnal Fokus Manajemen Jurnal Akuntansi, Manajemen Dan Ekonomi Islam (JAM-EKIS) Jurnal Akuntansi, Manajemen dan Bisnis Digital Jurnal Indonesia Raya Jurnal Dehasen Untuk Negeri
Ida Anggriani
Universitas Dehasen Bengkulu
Religion Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Nursing Public Health Social Sciences Other

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Menggali Potensi Usaha Kuliner Sebagai Peluang Peningkatan Keuangan Keluarga Suswati Nasution; Suwarni Suwarni; Ida Anggriani; Ermy Wijaya; Dennis Rydarto Tambunan
Jurnal Dehasen Untuk Negeri Vol 2 No 1 (2023): Januari
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jdun.v2i1.3540

Abstract

The attractiveness of the culinary business lies in food and beverage products that have uniqueness, value and high selling power, with a variety of foods, man-made products which are objects that attract consumers to buy. And to make it now is not a difficult thing, there are many culinary recipes and examples that can be innovated and created into new things that attract people's interest to buy them. The community of Rt.31.Rw.07 which is on Jalan Merawan Sawah Lebar Bengkulu, is located very close to the Dehasen University Bengkulu campus, also close to several elementary and advanced schools. This can be used as motivation to open a business, because the location is busy and it would be great if you could work with the campus or school as a supplier of consumption in the form of snacks if there were school or campus activities. For this reason, we, the Campus Service Team, consist of five (5) service groups that for a full month held community service for the residents of RT.31 Rw.07, Jalan Merawan, Sawah Lebar Village, Ratu Agung District, Bengkulu City. Where one form of service provided is learning about entrepreneurship regarding exploring the potential of culinary businesses that already exist or are just about to start a business, with the aim of increasing knowledge and useful activities that lead to an increase in family finances. Keywords: Potential, business, Culinary
Faktor-Faktor Yang Mempengaruhi Keputusan Konsumen Menggunakan jasa pada LPK Barokah Kota Bengkulu Memet Pradana; Ida Anggriani; Abdul Rahman
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 11 No 1 (2023)
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v11i1.3186

Abstract

The purpose of this study is to determine the factors that influence consumer decision to use services at LPK Barokah Bengkulu City. The analytical method used were multiple linear regression, coefficient of determination (R2) and hypothesis testing (t test and F test) with the help of SPSS version 22 program. The sample in this study amounted to 52 respondents. Multiple linear regression results obtained Y = 0.426 + 0.181X1 + 0.306X2 + 0.294X3 + 0.198X4 + e. The constant value of 0.426 means that if cultural factor (X1), social factor (X2), personal factor (X3), psychological factor (X4), are considered equal to zero then the consumer decision to use services (Y) at LPK Barokah Bengkulu City is 0.426. From the results of the coefficient of determination obtained an R value of 0.997 and R Square (R2) obtained a value of 0.994 or (99.4%), meaning that the contribution/contribution of cultural factor (X1), social factor (X2), personal factor (X3), psychological factor (X4) on consumer decision to use services (Y) at LPK Barokah Bengkulu City collectively amounted to 99.4%, the remaining 0.6% was a contribution / contribution from other variables not examined in this study. The results of the t-test on cultural factor (X1) obtained a significance value of <0.05, which is 0.001 meaning that cultural factor have a significant effect on consumer decision to use services at LPK Barokah Bengkulu City. The results of the t-test on social factor (X2) obtained a significance value of < 0.05, which is 0.000, meaning that social factor have a significant effect on consumer decision to use services at LPK Barokah Bengkulu City. The results of the t-test on personal factor (X3) obtained a significance value of < 0.05, which is 0.000, meaning that personal factor have a significant effect on consumer decision to use services at LPK Barokah Bengkulu City. The results of the t-test on psychological factor (X4) obtained a significance value of <0.05, which is 0.001 meaning that psychological factor have a significant effect on consumer decision to use services (Y) at LPK Barokah Bengkulu City. Based on the F test, the significance value <0.05 is 0.000, meaning that simultaneously cultural factor, social factor, personal factor, psychological factor have a significant effect on consumer decision to use services at LPK Barokah Kota Bengkulu.
Employee Performance Analysis At Regional Secretariat Of Lebong District Ropi Erwandi; Ida Anggriani; Yudi Irawan Abi
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 4 No. 3 (2023): Juli
Publisher : Penerbit ADM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emak.v4i3.1324

Abstract

The purpose of this study was to analyze the performance of employees at the Regional Secretariat of Lebong Regency The sample in this study were 79 civil servants at the Regional Secretariat of Lebong Regency. Data collection using a questionnaire and the method of analysis used is multiple linear regression, determination test and hypothesis testing.The results of the multiple regression test show a positive direction with the regression equation Y = 7.321 + 0.183X1 + 0.351 X2 + 0.314X3. Variable X1 (motivation) has a significant effect on Y (performance). This can be seen from the significance value of 0.036 <0.05, so it can be concluded that hypothesis 1 is accepted. Variable X2 (Leadership) has a significant effect on Y (performance). This can be seen from the significance value of 0.000 <0.05. then it can be concluded that hypothesis 2 is accepted. Variable X3 (work environment) has a significant effect on Y (performance). This can be seen from the significant value of 0.000 <0.05, so it can be concluded that hypothesis 3 is accepted. Simultaneous test results then H0 is rejected and Ha is accepted, between the independent variables namely X1 (motivation), X2 (leadership), X3 (work environment), have a jointly significant effect on performance (Y) because of a significant value of 0.000 smaller than 0.05.
The Effect Of Marketing Mix On Purchase Decisions In Zea Zahera Manna Furniture Gallery, Bengkulu Selatan Wenti Sundari Sundari; Ida Anggriani; M Rahman Febliansa
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 4 No. 3 (2023): Juli
Publisher : Penerbit ADM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emak.v4i3.1369

Abstract

Customer satisfaction is the most important thing used to attract consumers today. Customer satisfaction is a consumer's feeling of liking or disliking a product after comparing the results of the product with his expectations.The aim of this research is to find out which product, price, promotion and place/location dominantly influence purchasing decisions at the Zea Zahera Manna Furniture Gallery in South Bengkulu. This study uses quantitative research methods, the population in this study is consumers, through a given questionnaire. The technique in taking the research sample using the accidental sampling technique is a technique of determining a sample based on chance, the sample in this study was 45 customers at the Zea Zahera Manna Furniture Gallery, South Bengkulu. Data collection used instruments in the form of questionnaires and the analytical method used was multiple linear regression, determination test and hypothesis testing.Research Results There is a positive and significant influence between products on purchasing decisions at the Zea Zahera Manna furniture gallery in South Bengkulu Regency, which means that the better the product, the more likely it will be to increase purchasing decisions. There is a positive and significant influence between price and purchasing decisions at the Zea Zahera Manna furniture gallery, South Bengkulu Regency, which means that the affordable price of a product will increase purchasing decisions. There is a positive and significant influence between promotion on purchasing decisions at the Zea Zahera Manna furniture gallery, South Bengkulu Regency, which means that the better the promotion is carried out, the purchasing decision will increase. There is a positive and significant influence between place/location on purchasing decisions at the Zea Zahera Manna furniture gallery South Bengkulu Regency, which means that the better the place/location is done, the purchasing decision will increase. There is a positive and significant influence between product, price, promotion and place/location on purchasing decisions at the Zea Zahera Manna furniture gallery, South Bengkulu Regency.
Daya saing usaha agroforestri kopi di Desa Blitar Seberang, Kecamatan Sindang Kelingi, Kabupaten Rejang Lebong Ida ayu Made Er Meytha Gayatri; Ida Anggriani; Tri Febrina; Zoniarti Zoniarti; Yeni Herlina
Jurnal Dehasen Untuk Negeri Vol 2 No 2 (2023): Juli
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jdun.v2i2.4310

Abstract

Competitiveness is closely related to productivity which determines the success of increasing the standard of living of business actors, and at the MSME level productivity is highly dependent on the ability to collaborate with large businesses or fellow MSMEs, creating competitive advantage, proper management, appropriate technology, continuous innovation, paying attention to the quality, value and uniqueness of the product and how the efficiency of the product is produced so that the company can compete strictly with its competitors. The problem experienced by the people of Blitar Seberang Village in terms of coffee business competitiveness is in determining the competitive advantage that exists in Belitar Seberang coffee. The method used in this dedication activity consists of three stages of activity, namely the preparation stage, the implementation stage and the evaluation stage. The preparation stage consists of survey activities and problem identification. The implementation phase includes the activity of providing materials and training. The final stage is the evaluation and reporting stage of the results of community service activities. Through this community service activity, it is hoped that the community can increase the competitiveness of the coffee business by raising the competitive advantage of coffee. Communities can make decisions in determining marketing strategies so that Belitar Seberang Village coffee can compete on the national and international levels.
An Analysis Of Commmunity Satisfaction Index Of Public Services Of The Hajj And Umrah Organizing Section Of The Ministry Of Religion Office In South Bengkulu Regency Miki Asrayani; Ida Anggriani; Abdul Rahman
Jurnal Akuntansi, Manajemen dan Bisnis Digital Vol 2 No 2 (2023): Juli
Publisher : Fakultas Ekonomi Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jambd.v2i2.4487

Abstract

This study aims to measure how high the level of community satisfaction is with public services in the Hajj and Umrah Organizing Section of the Ministry of Religion Office in South Bengkulu Regency. Collecting data by distributing questionnaires. The data analysis technique used is to measure the value of CSI based on the Regulation of the Minister of Administrative Reform and Bureaucratic Reform Number 14 of 2017. The results of the CSI in the Hajj and Umrah Organizing Section of the Ministry of Religion of South Bengkulu Regency as a whole obtained an CSI score of 88.14 with service quality B and the performance assessment of the service unit was Good in the value interval of 76.61-88.30. This illustrates that the services provided by the Hajj and Umrah Organizing Section of the Ministry of Religion Office in South Bengkulu Regency are good and provide satisfaction to the community. Element U1 (requirements) with a value of 3.926 in the very good category. Element (U8) regarding Handling, Complaints, Suggestions and Feedback received the lowest rating of all elements of CSI. This is because there has been no direct attention the Ministry of Religion Office in South Bengkulu Regency to complaints felt by the community. If the community has complaints about services, it is difficult for the community to provide suggestions and criticisms because there is no suggestion box available so that the response given by the Ministry of Religion Office in South Bengkulu Regency to these community complaints is still considered unsatisfactory.
The Influence of Customer Experience and Trust on Customer Loyalty PT. Lion Parcel Bengkulu City Engki Yovanda; Abdul Rahman; Ida Anggriani
Jurnal Ekonomi, Manajemen, Akuntansi dan Keuangan Vol. 3 No. 4 (2022): Oktober
Publisher : Penerbit ADM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emak.v3i4.1008

Abstract

The number of people who send goods make delivery services. The distance between the sender and the receiver is getting infinite and the distance. One of the shipping services that are in demand is PT. Lion Parcel. First time in Bengkulu, PT. Lion Parcel is present at the Fatmawati Soekarno airport complex No. 10 RT. 08 Jln. Raya Padang Kemiling of Pekan Sabtu Urban Village, Selebar. PT. Lion Parcel gave his trust to Mr. M. Nopian Rafik because at that time he had a good relationship with Lion Air Group which at that time had a tour and travel business, namely PT. IdamanTour and Travel Based on the results of research and discussions that have been carried out previously, it can be concluded as follows: 1) The test results for the X1 variable (customer experience) show a significance value of 0.000 <0.05. Because the significance value is less than 0.05, X1 (customer experience) has a positive and significant effect on Customer Loyalty (Y). 2) The test results for the X2 (trust) variable show a significance value of 0.000 <0.05. Because the significance value is less than 0.05, X2(trust) has a positive and significant effect on Customer Loyalty (Y). 3) Based on the results of hypothesis testing with the F test, a significance value of 0.000 <0.05 and a significance level below 0.05 indicates that together customer experience (X1) and trust (X2) have a positive and significant effect on customer loyalty(Y). 4) the value of the coefficient of determination of the value of R2 (R Square) is 0.414. This means that customer experience (X1) and trust (X2) affect customer loyalty (Y) by 41.4% while the remaining 58.6% is affected by other variables not examined in this study.
The Effect of Work Environment and Leadership on Employee Performance at the Kaur Regency Dprd Secretariat Lias Mawati; Ida Anggriani; Yudi Irawan Abi
EKOMBIS REVIEW: Jurnal Ilmiah Ekonomi dan Bisnis Vol 12 No 1 (2024): Januari
Publisher : UNIVED Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/ekombis.v12i1.4382

Abstract

This study aims to determine the effect of the work environment on employee performance at the Kaur District DPRD Secretariat, to determine the effect of leadership on employee performance at the Kaur District DPRD, and to determine the effect of the work environment and leadership on employee performance at the Kaur District DPRD Secretariat. The method of collecting data in this study is using a questionnaire and the method of analysis is multiple linear regression. Based on the results of the study, it was found that the work environment had a significant effect on employee performance at the Kaur Regency DPRD Secretariat because the significance value was 0.000 <0.05. Leadership has a significant effect on employee performance at the Kaur Regency DPRD Secretariat because its significance value is 0.016 <0.05. The work environment and leadership simultaneously or jointly have a significant effect on employee performance at the Kaur Regency DPRD Secretariat because the significance value is 0.000 <0.05.
The Influence Of Product Completeness And Price On The Purchasing Decisions Of Motorcycle Spare Parts At Nica Motor Kepahiang Refaldo Rolansya; Ida Anggriani; Nenden Restu Hidayah
Jurnal Fokus Manajemen Vol 3 No 2 (2023): November
Publisher : Fakultas Ekonomi Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jfm.v3i2.4573

Abstract

Each varied product and affordable prices will provide a distinct advantage for companies engaged in the trading sector because this will provide an incentive for consumers to take an action to purchase at the company. The purpose of this research is to determine the effect of product completeness and price on the decision to purchase spare parts at Nica Motor Kepahiang. The samples in this study were 60 respondents according to the minimum sample. Data were collected using a questionnaire and analyzed through multiple linear regression, determination test and hypothesis testing. From the calculation of the multiple linear regression equation, it can be seen that X1 (product completeness) and X2 (price) have an influence on purchasing decisions (Y), with the results of the regression test: Y = 9.920 + 0.304X1 + 0.455 X2.. The value of the coefficient of determination is 0.498. This means that product completeness (X1) and price (X2) affect the purchasing decisions (Y) by 49.8% while the rest (100 - 49.8 = 50.2%) are influenced by other variables not examined in this study. The results of the partial hypothesis test for variable X1 (product completeness) show that tcount is greater than ttable (2.797 > 1.671) and a significance value of 0.007 <0.05, then H0 is rejected and Ha is accepted. This means that X1 (product completeness) has a significant influence on purchasing decisions (Y). Variable X2 (price) shows that tcount is greater than ttable (4.479 > 1.671) and a significance value of 0.007<0.05, then H0 is rejected and Ha is accepted. This means that X2 (price) has a significant influence on purchasing decisions (Y). The simultaneous hypothesis test results show that the value of Fcount > Ftable (28.316 > 3.16) is in line with a significance of 0.000 <0.05. meaning that together product completeness (X1) and price (X2) have a positive and significant influence on purchasing decisions (Y).
The Influence of Brand Image and Quality Perception on Acer Laptop Purchase Decisions at Sinar Karya Computer Manna, South Bengkulu Regency Rizka Safitri; Ida Anggriani; Rinto Noviantoro
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Review Vol. 1 No. 2 (2021): DESEMBER
Publisher : Penerbit Jurnal Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/emba.v1i2.202

Abstract

This study aims to determine the effect of brand image and perceived quality on purchasing decisions of Acer Laptops at Sinar Karya Computer Manna. The samples used in the study were consumers of acer laptops in Sinar Karya computers as many as 50 customers who came to the store. Data collection is done by using quantitative. The method used is multiple linear regression analysis using SPSS version 16.0 and hypothesis testing in these observations using t test and F test. Multiple Linear Regression Equation produces equation Y = 43.778+ 0.122 X1 +(-0.154 ) X2 . From these observations, Brand Image and perceived quality have a positive and significant effect on purchasing decisions. Based on the analysis of the coefficient of determination (R Square) of 0.36 which indicates that the variable Brand Image and perceived quality is able to contribute 36% of which 64% is influenced by other variables not examined in this study. The partial gain explains that the two independent variables are brand image and perceived quality with a value of t count < t table, namely 0.915 and 1.095 < t table 2.010. The two X variables have the greatest influence on the Y variable in Sinar Karya Computer Manna Kab. South Bengkulu.
Co-Authors Aan Ramadhan Saputra Abdul Rahman Abdul Rahman Agusman Ameri Ajeng Fitriani Akbar Kurniawan Aprian Ayu Andri Chintia Rahmadani Dennis Rydarto Tambunan Elen Novita Maharani Empon Tri Ayu Engki Yovanda Faizal Rekon Sirnandi Fenita Depriyanda Putri Fera Indasari Galuh Hardiyanti Gayatri, Ida Ayu Made Er Meytha Geni Rama Junita Herfianti, Meiffa Herlin Herlin Heru Orbandi Hodiah Apriani Imam Mas’ud Indah Mardiana Iswidana Utama Putra Kamelia Astuty Leza Kurniati Lias Mawati Lisa Rosalini M. Anggi Andrianto Memet Pradana Miki Asrayani Muhamad Dwi Tanto Muhammad Abdi Pratama Muhammad Rahman Febliansa Nenden Restu Hidayah Nia Indriasari Nirta Vera Yustanti Nirtha Vera Yustanti Nursia Regita Nurzam Nurzam Nurzam Refaldo Rolansya Renny Efryanty Rian Septiandre Rina Trisna Yanti Rizka Safitri Roni Nofirdaus Ropi Erwandi Sekuan Efendi Sri Wahyuni Suswati Nasution Suwarni Suwarni Tito Irwanto Tri Febrina Wagini Wedo Handika Saputra Wenti Sundari Sundari Wijaya, Ermy Willy Agustina Yanto Efendi Yeni Herlina Yesi Indian Ariska Yollandah Yollandah Yudi Irawan Abi Yulia Hartuti Yusni Octavia Batu Bara Zahrah Indah Ferina Zoniarti Zoniarti