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All Journal JAM : Jurnal Aplikasi Manajemen COMPETITIVENESS JOURNAL Jurnal Mirai Management EKONOMIS : Journal of Economics and Business Patria Artha Management Journal JURNAL MANAJEMEN BISNIS Jurnal Pengabdian Dharma Laksana Dinasti International Journal of Digital Business Management Enrichment : Journal of Management Jurnal Ilmu Manajemen Profitability Journal La Bisecoman Jurnal Bisnis Mahasiswa Journal of Public Representative and Society Provision Jurnal Ilmiah Multidisiplin Amsir IIJSE Journal of Management and Innovation Entrepreneurship (JMIE) Jurnal Ekonomi Bisnis Manajemen dan Akuntansi (Jebisma) International Journal of Economic Research and Financial Accounting Indonesian Journal of Management Studies IECON: International Economics and Business Conference
Andi Mappatompo
Universitas Muhammadiyah Makassar, Indonesia
Religion Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Pengaruh Costumer Relationship Management, Keamanan Layanan terhadap Kepuasan Nasabah dan Loyalitas Nasabah dalam Penggunaan Mobile Banking pada PT. Bank Mandiri Tbk Cabang Takalar Mardaniar, Andi; Mappatompo, Andi; Romadhoni, Buyung
Ekonomis: Journal of Economics and Business Vol 9, No 1 (2025): Maret
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/ekonomis.v9i1.2317

Abstract

This study aims to evaluate the effectiveness of targeted policies including customer relationship management, service security schemes to minimize user concerns about misuse of personal data in encouraging customer satisfaction in using mobile banking. The quantitative method approach uses a questionnaire as a source of data collection. This study used 200 respondents using the path analysis technique. The results showed that customer relationship management has a positive but insignificant effect on customer satisfaction, but service security has a significant positive effect on customer satisfaction. This finding suggests that a more consistent customer relationship management framework is essential to optimize the contribution of customer satisfaction. This study highlights the potential for highly effective customer feedback data and information management and can be used as a basis for knowing what customers need in order to achieve maximum customer satisfaction.
Role of Customer Relations Activities of PT.PLN (Persero) ULP Daya in Improving Business, Customer Satisfaction, and Assessing Service Quality Performance Mappatompo, Andi; Suarni, Agusdiwana; Indrawaty, Sri Mulyani
Jurnal Ilmu Manajemen Profitability Vol. 7 No. 2 (2023): AGUSTUS 2023
Publisher : Universitas Muhammadiyah Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26618/profitability.v7i2.11939

Abstract

The purpose of this research is to conduct a qualitative study aimed at understanding the role of PT. PLN (PERSERO) ULP DAYA in enhancing customer satisfaction and evaluating service quality performance. The sample for this study was collected from the PLN office located at Jl. Batara Bira No. 3, Pai, Kec. Biringkanaya, Makassar city. The research was conducted at PT. PLN (Persero) ULP DAYA, which serves as a benchmark for the performance of PT. PLN (Persero) ULP DAYA and involves direct interactions with customers beyond administrative aspects. The methodology employed by the author is qualitative, employing data collection techniques including interviews, observations, and literature review. The sampling technique used in this study was the snowball technique. Data analysis encompassed data reduction, data presentation, and drawing conclusions. The research findings indicate that PT. PLN (Persero) ULP DAYA demonstrates a comprehensive understanding of attitudes and benchmarks for superior service. The organization strives to uphold its commitment to consumers/customers by fostering strong customer relations. Despite encountering various challenges, the service performance delivered by PT. PLN (Persero) ULP DAYA is considered commendable and satisfying. However, the level of satisfaction bestowed upon customers has not reached its full potential and does not cover all service dimensions, which encompass reliability, responsiveness, empathy, assurance/guarantee, and physical appearance. This situation arises due to ongoing complaints and grievances voiced by customers themselves, primarily concerning the perceived incompetence and insufficient responsiveness of PT. PLN (Persero) ULP DAYA in addressing customer needs. This issue is notably related to service quality performance, particularly in terms of responsiveness and empathy.
The Effect of Brand Image and Product Quality on Consumer Purchase Interest in Vaseline Products for Students of the Management Department of FEB UNISMUH Makassar Aulia, Aulia; Mappatompo, Andi; Hasmiranda, Hasmiranda
Jurnal Ilmu Manajemen Profitability Vol. 8 No. 1 (2024): FEBRUARI 2024
Publisher : Universitas Muhammadiyah Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26618/profitability.v8i1.14079

Abstract

This study aims to: a) test the influence of brand image on consumer buying interest of Vaseline products in Management Department Students of FEB UNISMUH Makassar, b) test the effect of product quality on consumer buying interest of Vaseline products in Management Department Students of FEB UNISMUH Makassar. The population in this study is students majoring in Management, Faculty of Economics and Business, University of Muhammadiyah Makassar who buy and use Vaseline products. Because the population size is not yet known with certainty, Naresh K Malhotra's theory is used to determine the number of samples, which is as many as 105 respondents, but only 100 respondents can be analyzed.The type of data used in this study was descriptive quantitative obtained from questionnaires distributed to respondents. Based on the results of research using statistical calculations through the SPSS application version 25 regarding the influence of brand image and product quality on consumer buying interest, it shows that brand image has a positive and significant effect on consumer buying interest and product quality has a positive and significant effect on consumer buying interest.
Co-Authors A Ifayani Haanurat A. Endang Maulana A. Ifyani Haanurat ABD RAHMAN RAHIM, ABD RAHMAN Abdul Rahman Rahim AC., Ahmad Agus Salim Agusdiwana Suarni Agussalim Harrang Agustinus Ruti Ahmad AC, Ahmad Ahmad Ahmad Amran Amran Arfan Arfan Asbahar Asbahar Asrawan , Asrawan Aulia Aulia Aulia Aulia Aulia Aulia Awaliya, Nurdia Chairul Ikhsan Choiriah Muslimah Nurdin Dewi Iriani Erniati Erniati Erniati Erniati Fadhillah S Ramadhani Fahmi Nur Mala Firman Karim Firman syah, Firman Hasmiranda Hasmiranda Hasmiranda, Hasmiranda Hasriani Hasriani Hasriani Hasriani, Hasriani Husnaeda Idrus, Muh. Ikram Indrawaty, Sri Mulyani Irpan Joko Purnomo Lewangka, Oesman M. Syafiie Idrus Mardaniar, Andi Margono Setiawan Markiones, Sartika Aprilia Marsila Marsila Mohammad Rahmat N Muh Nur Abdi Muhaimin Muhaimin Muhammad Rusydi Muhran, Muhriadiy Nadia Nadia Nailah Nurjannah Nasrullah Nasrullah Nasrun Nasrun Nenny Slaviaty Nursyamsi, Siti Oesman Lewangka Putri, Meilin Dwi R, Ummu Kalsum Rahim Ramadhani, Fadhillah S Reka Ruslan Ridwan Ridwan Romadhoni, Buyung Rosinta Ruslan, Reka Ruti, Agustinus Salama Kaplale, Salama Samsul Rizal Sarfina, Sarfina Simiati Siti Nursyamsi Slaviaty, Nenny Sri Andayaningsih Sri Mulyani Indrawaty Suarni, Agusdiwana Sulastri Sulastri Syafaruddin Syafaruddin Syafaruddin Syafaruddin Syahrul Syahrul Syamsuddin Syamsuddin Syarthini Indrayani Umar Nimran wahyuni wahyuni Yusra Putri Zainal Yahya Idris