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Role of Customer Relations Activities of PT.PLN (Persero) ULP Daya in Improving Business, Customer Satisfaction, and Assessing Service Quality Performance Mappatompo, Andi; Suarni, Agusdiwana; Indrawaty, Sri Mulyani
Jurnal Ilmu Manajemen Profitability Vol. 7 No. 2 (2023): AGUSTUS 2023
Publisher : Universitas Muhammadiyah Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26618/profitability.v7i2.11939

Abstract

The purpose of this research is to conduct a qualitative study aimed at understanding the role of PT. PLN (PERSERO) ULP DAYA in enhancing customer satisfaction and evaluating service quality performance. The sample for this study was collected from the PLN office located at Jl. Batara Bira No. 3, Pai, Kec. Biringkanaya, Makassar city. The research was conducted at PT. PLN (Persero) ULP DAYA, which serves as a benchmark for the performance of PT. PLN (Persero) ULP DAYA and involves direct interactions with customers beyond administrative aspects. The methodology employed by the author is qualitative, employing data collection techniques including interviews, observations, and literature review. The sampling technique used in this study was the snowball technique. Data analysis encompassed data reduction, data presentation, and drawing conclusions. The research findings indicate that PT. PLN (Persero) ULP DAYA demonstrates a comprehensive understanding of attitudes and benchmarks for superior service. The organization strives to uphold its commitment to consumers/customers by fostering strong customer relations. Despite encountering various challenges, the service performance delivered by PT. PLN (Persero) ULP DAYA is considered commendable and satisfying. However, the level of satisfaction bestowed upon customers has not reached its full potential and does not cover all service dimensions, which encompass reliability, responsiveness, empathy, assurance/guarantee, and physical appearance. This situation arises due to ongoing complaints and grievances voiced by customers themselves, primarily concerning the perceived incompetence and insufficient responsiveness of PT. PLN (Persero) ULP DAYA in addressing customer needs. This issue is notably related to service quality performance, particularly in terms of responsiveness and empathy.
The Effect of Brand Image and Product Quality on Consumer Purchase Interest in Vaseline Products for Students of the Management Department of FEB UNISMUH Makassar Aulia, Aulia; Mappatompo, Andi; Hasmiranda, Hasmiranda
Jurnal Ilmu Manajemen Profitability Vol. 8 No. 1 (2024): FEBRUARI 2024
Publisher : Universitas Muhammadiyah Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26618/profitability.v8i1.14079

Abstract

This study aims to: a) test the influence of brand image on consumer buying interest of Vaseline products in Management Department Students of FEB UNISMUH Makassar, b) test the effect of product quality on consumer buying interest of Vaseline products in Management Department Students of FEB UNISMUH Makassar. The population in this study is students majoring in Management, Faculty of Economics and Business, University of Muhammadiyah Makassar who buy and use Vaseline products. Because the population size is not yet known with certainty, Naresh K Malhotra's theory is used to determine the number of samples, which is as many as 105 respondents, but only 100 respondents can be analyzed.The type of data used in this study was descriptive quantitative obtained from questionnaires distributed to respondents. Based on the results of research using statistical calculations through the SPSS application version 25 regarding the influence of brand image and product quality on consumer buying interest, it shows that brand image has a positive and significant effect on consumer buying interest and product quality has a positive and significant effect on consumer buying interest.
The Effect of Work Commitment, Work Motivation, and Job Satisfaction on Employee Performance PT. Bangunindo Karya Utama Dewi Iriani; Muhammad Rusydi; Ahmad AC.; Andi Mappatompo; Muh. Ikram Idrus
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 8 No 3 (2025): Sharia Economics
Publisher : Universitas KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v8i3.7259

Abstract

This study aims to identify and analyze the influence of work commitment on employee performance, work motivation on employee performance, and job satisfaction on employee performance at PT. Bangunindo Karya Lutama. The research method used is quantitative, with data collected through a survey using questionnaires, involving a sample of 110 respondents. The data obtained were analyzed using Multiple Linear Regression Analysis to determine the relationships between the variables, utilizing the SPSS V.24 application. The results of the study indicate that: 1) Work commitment has a positive but not significant effect on employee performance, 2) Work motivation has a positive and significant effect on employee performance, and 3) Job satisfaction has a positive and significant effect on employee performance.
Pengaruh Kualitas Produk dan Kepercayaan terhadap Keputusan Pembelian Produk Gald2glow pada Mahasiswa Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Makassar Triwati, Apriliyah; Mappatompo, Andi; Abdi, Muhammad Nur
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 5 No. 1 (2026): Februari - April
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v5i1.6690

Abstract

Persaingan yang semakin ketat dalam industri produk kecantikan menuntut perusahaan untuk memperhatikan kualitas produk serta membangun kepercayaan konsumen guna meningkatkan keputusan pembelian. Penelitian ini bertujuan untuk menganalisis pengaruh kualitas produk dan kepercayaan terhadap keputusan pembelian produk Glad2Glow pada mahasiswa Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Makassar. Jenis Penelitian yang dilakukan adalah kuantitatif. Sampel penelitian terdiri dari 170 responden mahasiswa Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Makassar yang merupakan konsumen produk Glad2glow, ditentukan dengan menggunakan rumus malhotra. Data yang digunakan dalam penelitian ini adalah data kuantitatif yang diperoleh dari kuesioner terkait masalah yang diteliti. Pengumpulan data dilakukan melalui distribusi kuesioner, observasi dan studi dokumentasi. Sumber data mencakup data primer dan sekunder. Metode analisis yang diterapkan meliputi uji validitas, uji reliabilitas, uji asumsi klasik, regresi linear berganda serta pengujian hipotesis menggunakan SPSS  versi 26. Hasil penelitian menunjukkan variabel kualitas produk (X1) melalui uji t diperoleh t hitung 3,503 > t tabel 1,974  dengan tingkat signifikan 0,001 < 0,05 dan variabel kepercaan (X2) diperoleh t hitung 6,973 > t tabel 1,974 dengan tingkat sigifikan 0,000 < 0,05. Maka dapat disimpulkan variabel kualitas produk memiliki pengaruh positif dan signifikan terhadap keputusan pembelian, begitupun variabel kepercayaan berpengaruh positif signifikan terhadap keputusan pembelian. Semakin baik kualitas produk serta semakin tinggi kepercayaan, maka  semakin besar pula kecenderungan konsumen untuk mengambil keputusan pembelian produk Glad2Glow pada mahasiswa Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah.
Pengaruh Promosi Digital dan Citra Merek terhadap Keputusan Pembelian Rumah Syariah pada PT. Bintang Aruja Indonesia Khanz Haslinda, Haslinda; Mappatompo, Andi; Abdi, Muhammad Nur
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 5 No. 1 (2026): Februari - April
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v5i1.6763

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh promosi digital dan citra merek terhadap keputusan pembelian rumah syariah pada PT. Bintang Aruja Indonesia Khanz. Penelitian menggunakan pendekatan kuantitatif dengan metode analisis regresi linier berganda yang diolah menggunakan program SPSS versi 26. Populasi dalam penelitian ini adalah konsumen yang telah membeli rumah syariah pada PT. Bintang Aruja Indonesia Khanz, dengan jumlah sampel sebanyak 103 responden yang diperoleh melalui teknik penyebaran kuesioner. Metode analisis yang yang diterapkan meliputi uji validitas, uji reliabilitas dan uji asumsi klasik. Hasil penelitian menunjukkan bahwa promosi digital (X1) berpengaruh positif dan signifikan terhadap keputusan pembelian dengan nilai t-hitung sebesar 1,983 dan tingkat signifikansi 0,050 dan citra merek (X2) berpengaruh positif dan signifikan terhadap keputusan pembelian serta menjadi variabel yang paling dominan dengan nilai t- hitung sebesar 6,427 dan signifikansi 0,000, maka dapat disimpulkan promosi digital dan citra merek berpengaruh signifikan terhadap keputusan pembelian dengan nilai F-hitung sebesar 121,123 dan signifikansi 0,000. Nilai koefisien determinasi (R²) sebesar 0,708 menunjukkan bahwa kedua variabel independen mampu menjelaskan 70,8% variasi keputusan pembelian, sedangkan sisanya sebesar 29,2% dipengaruhi oleh faktor lain di luar model penelitian. Hal ini menunjukkan bahwa semakin efektif promosi digital yang dilakukan dan semakin baik citra merek perusahaan di mata konsumen, maka semakin tinggi pula kecenderungan konsumen untuk mengambil keputusan pembelian rumah syariah pada PT. Bintang Aruja Indonesia Kanz.
Pengaruh Green Product, Green Marketing, dan Citra Merek terhadap Keputusan Pembelian Teh Kotak di Kota Makassar (Studi Kasus Mahasiswa Universitas Muhammadiyah Makassar) Hasmin, Nurul Amira; Mappatompo, Andi; Abdi, Muhammad Nur
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 5 No. 1 (2026): Februari - April
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v5i1.6778

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh Green Product, Green Marketing, dan Citra Merek terhadap Keputusan Pembelian produk Teh Kotak di Kota Makassar. Meningkatnya kesadaran masyarakat terhadap isu keberlanjutan dan pelestarian lingkungan mendorong perusahaan untuk menerapkan strategi pemasaran yang berorientasi ramah lingkungan serta inovasi produk berkelanjutan. Fenomena tersebut tercermin melalui pengembangan kemasan yang dapat didaur ulang, penggunaan bahan yang lebih efisien, serta kampanye edukasi konsumen mengenai pentingnya menjaga lingkungan. Penelitian ini menggunakan pendekatan kuantitatif dengan metode asosiatif untuk menguji hubungan antarvariabel. Populasi penelitian adalah mahasiswa Universitas Muhammadiyah Makassar yang pernah membeli produk tersebut, dengan jumlah sampel 160 responden yang ditentukan melalui teknik purposive sampling. Pengumpulan data dilakukan melalui penyebaran kuesioner menggunakan skala Likert, kemudian dianalisis dengan regresi linier berganda, uji t, uji F, serta koefisien determinasi (R²). Hasil penelitian menunjukkan bahwa Green Product, Green Marketing, dan Citra Merek secara parsial maupun simultan berpengaruh positif dan signifikan terhadap Keputusan Pembelian. Variabel Citra Merek terbukti menjadi faktor paling dominan dalam memengaruhi preferensi dan keyakinan konsumen. Temuan ini memberikan implikasi teoritis dalam pengembangan literatur pemasaran berkelanjutan serta implikasi praktis bagi perusahaan untuk meningkatkan konsistensi strategi pemasaran hijau, memperkuat citra merek, dan membangun kepercayaan konsumen muda secara berkelanjutan dalam jangka panjang. Penelitian ini juga diharapkan menjadi referensi bagi penelitian selanjutnya terkait pemasaran berbasis lingkungan dan perilaku konsumen generasi muda Indonesia.
The Influence of Competency and Organizational Culture on Employee Performance at the South Sulawesi Provincial Education Service Mappatompo, Andi; Sandi, Rajib UI; Rizal, Samsul
Journal Social Society Vol. 6 No. 2 (2026): April - Juni 2026
Publisher : Pustaka Digital Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54065/jss.6.2.2026.825

Abstract

This study is important because employee performance determines the success of government organizations. Declining performance due to low competence and a weakening organizational culture needs to be examined to provide an empirical basis for improving human resource management and the quality of public services. The objectives of this study are: 1) To determine the effect of competence on the performance of employees at the Education Department of South Sulawesi Province. 2) To determine the effect of organizational culture on the performance of employees at the Education Department of South Sulawesi Province. This study uses a quantitative method with an associative approach. The sample consists of the entire population, namely all employees of the Education Department of South Sulawesi Province, totaling 114 individuals. The results of this study indicate that competence has a positive and significant effect on employee performance. Therefore, efforts to enhance competence through training and professional development are crucial to improving employee performance at the Education Department of South Sulawesi Province. Organizational culture also has a positive and significant effect on employee performance. Hence, improving organizational culture through instilling positive values, enhancing communication, and developing a conducive work environment is essential to boost employee performance at the Education Department of South Sulawesi Province.
PENGARUH KUALITAS PRODUK DAN PELAYANAN TERHADAP KEPUASAN KONSUMEN PADA TOKO KELONTONG SINAR MAJU DI KABUPATEN BONE A. Ainin Amelia; Andi Mappatompo; Basri Basir MR
Didaktik : Jurnal Ilmiah PGSD STKIP Subang Vol. 12 No. 01 (2026): Volume 12 No. 01 Maret 2026 Publish
Publisher : STKIP Subang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36989/didaktik.v12i01.11997

Abstract

This study aims to determine and analyze the effect of product quality and service on customer satisfaction at Sinar Maju Grocery Store in Bone Regency. The research applies a quantitative approach using an associative method. Data were collected through questionnaires distributed to customers of Sinar Maju Grocery Store as respondents. The data analysis techniques used include validity and reliability tests, classical assumption tests, and multiple linear regression analysis with the assistance of statistical software. The results indicate that product quality has a positive and significant effect on customer satisfaction. Service also has a positive and significant effect on customer satisfaction. These findings imply that the better the product quality and service provided, the higher the level of customer satisfaction. Therefore, the store needs to maintain and improve product quality and service in order to create customer loyalty amid increasingly competitive business conditions.
PENGARUH NILAI PRODUK DAN KEPUASAN TERHADAP LOYALITAS PELANGGAN PADA TOKO MR.DIY CABANG LASUSUA Andi Zaskia Ramdhani; Andi Mappatompo; Muhammad Nur Abdi
Didaktik : Jurnal Ilmiah PGSD STKIP Subang Vol. 12 No. 01 (2026): Volume 12 No. 01 Maret 2026 Publish
Publisher : STKIP Subang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36989/didaktik.v12i01.11998

Abstract

This study aims to analyze the effect of product value and customer satisfaction on customer loyalty at Mr. DIY Lasusua Branch. The research uses a quantitative approach with an associative method, which seeks to determine the relationship and influence among variables. The population of this study consists of all customers of Mr. DIY Lasusua Branch, with a sample of 150 respondents selected using purposive sampling techniques. Data were collected through the distribution of questionnaires using a Likert scale. The data analysis techniques applied include validity testing, reliability testing, classical assumption testing, and multiple linear regression analysis, assisted by SPSS software. The results of the study indicate that product value has a positive and significant effect on customer loyalty, customer satisfaction has a positive and significant effect on customer loyalty, and, product value and customer satisfaction have a significant effect on customer loyalty at Mr. DIY Lasusua Branch.
Co-Authors A Ifayani Haanurat A. Ainin Amelia A. Endang Maulana A. Ifyani Haanurat ABD RAHMAN RAHIM, ABD RAHMAN Abdi, Muhammad Nur Abdul Rahman Rahim Agus Salim Agusdiwana Suarni Agussalim Harrang Agustinus Ruti Ahmad AC, Ahmad Ahmad AC. Akhmad, Akhmad Amran Amran Andi Zaskia Ramdhani Arfan Arfan Asbahar Asbahar Asrawan , Asrawan Aulia Aulia Aulia Aulia Aulia Aulia Awaliya, Nurdia Basri Basir Chairul Ikhsan Choiriah Muslimah Nurdin Dewi Iriani Erniati Erniati Erniati Erniati Fadhillah S Ramadhani Fahmi Nur Mala Firman Karim Firman syah, Firman Haslinda Haslinda, Haslinda Hasmin, Nurul Amira Hasmiranda Hasmiranda Hasmiranda, Hasmiranda Hasriani Hasriani Hasriani Hasriani, Hasriani Husnaeda Indrawaty, Sri Mulyani Irpan Joko Purnomo Lewangka, Oesman M. Syafiie Idrus Mardaniar, Andi Margono Setiawan Markiones, Sartika Aprilia Marsila Marsila Mohammad Rahmat N Muh Nur Abdi Muh. Ikram Idrus Muhaimin Muhaimin Muhammad Nur Abdi Muhammad Rusydi Muhran, Muhriadiy Nadia Nadia Nailah Nurjannah Nasrullah Nasrullah Nasrun Nasrun Nenny Slaviaty Nursyamsi, Siti Oesman Lewangka Putri, Meilin Dwi R, Ummu Kalsum Rahim Ramadhani, Fadhillah S Reka Ruslan Ridwan Ridwan Romadhoni, Buyung Rosinta Ruslan, Reka Ruti, Agustinus Salama Kaplale, Salama Samsul Rizal Samsul Rizal Sandi, Rajib UI Sarfina, Sarfina Simiati Siti Nursyamsi Slaviaty, Nenny Sri Andayaningsih Sri Mulyani Indrawaty Suarni, Agusdiwana Sulastri Sulastri Syafaruddin Syafaruddin Syafaruddin Syafaruddin Syahrul Syahrul Syamsuddin Syamsuddin Syarthini Indrayani Triwati, Apriliyah Umar Nimran wahyuni wahyuni Yusra Putri Zainal Yahya Idris