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All Journal Studia Economica: Jurnal Ekonomi Islam Journal Of Management Science (JMAS) An Nadwah Jurnal Mantik JENIUS (Jurnal Ilmiah Manajemen Sumber Daya Manusia) Jurnal Informasi dan Teknologi Management Studies and Entrepreneurship Journal (MSEJ) Konfrontasi: Jurnal Kultural, Ekonomi dan Perubahan Sosial Budimas : Jurnal Pengabdian Masyarakat Airlangga Journal of Innovation Management El-kahfi : Journal of Islamic economics Jurnal Kewarganegaraan Jurnal Abdimas ADPI Sosial Dan Humaniora JCDD JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Annals of Human Resource Management Research Al-Masraf: Jurnal Lembaga Keuangan dan Perbankan e-Jurnal Apresiasi Ekonomi Jurnal Manuhara: Pusat Penelitian Ilmu Manajemen Dan Bisnis Master Manajemen Mengabdi: Jurnal Hasil Kegiatan Bersama Masyarakat Jurnal Inovasi Ekonomi Syariah dan Akuntansi Involvement International Journal of Business J-Mabisya BORJUIS (JURNAL OF ECONOMY) Jurnal Ekonomi dan Bisnis (Jebi)
Sari Fitri
STAIN Mandailing Natal
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Social Sciences Other

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PENGARUH IMPULSE BUYING TERHADAP KEPUTUSAN PEMBELIAN (Studi Kasus Mahasiswa Manajemen Bisnis Syariah STAIN Mandailing Natal)   Melda Junita Nst; Sari Fitri, Ade Khadijatul Z Hrp
Jurnal Ekonomi dan Bisnis Vol. 3 No. 3 (2025): JEBI: Jurnal Ekonomi dan Bisnis
Publisher : CV. Adiba Aisha Amira

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Abstract

This research aims to determine the influence of impulse buying on purchasing decisions of STAIN Mandailing Natal students. This research was carried out at STAIN Mandailing Natal, Sharia Business Management study program, Jl. Prof. Dr. Andi Hakim Nst STAIN Pidoli Lombang Complex, Panyabungan District, Mandailing Natal Regency. Online impulse buying will occur in consumers who have spontaneous buying behavior which results in low self-control when receiving stimulation from online shopping sites. With the influence of impulse buying, it is hoped that students will not exceed reasonable limits when making online purchases. The purpose of this research is to determine the partial influence of impulse buying on purchasing decisions. The type of research used in this thesis is quantitative descriptive. The sample in this study was 75 respondents. The data collection technique used was observation and questionnaires using Google Form. The analysis method for this research uses validity tests, reliability tests, normality tests, heteroscedasticity tests, simple linear regression tests, partial tests and coefficient of determination tests. All of these tests were carried out using the SPSS version 25 program. Impulse Buying has a partial positive effect on the Purchasing Decisions of STAIN Mandailing Natal students as indicated by a significance value of t of 0.000 < 0.05, an R square value of 0.245, meaning that impulse buying is able to explain the dependent variable or purchasing decisions of 0.245 x 100% = 24.5% while 75 .5% is explained by other variables. Based on the research results, it can be concluded that impulse buying has a positive and significant influence on students' purchasing decisions with a calculated t value > t table (4.867 > 1.669).
PENGARUH SOFT SKILL DAN MOTIVASI KERJA TERHADAP KESIAPAN KERJA (Studi Pada Mahasiswa Prodi Manajemen Bisnis Syariah STAIN Mandailing Natal) Niwana Pulungan; Sari Fitri, Rizka Ar Rahmah
Jurnal Ekonomi dan Bisnis Vol. 3 No. 3 (2025): JEBI: Jurnal Ekonomi dan Bisnis
Publisher : CV. Adiba Aisha Amira

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Abstract

This research aims to determine the influence of soft skills and work motivation on work readiness of STAIN Mandailing Natal Sharia Business Management Study Program Students. This research uses a quantitative approach and the population in this study are active students of the Sharia Business Management study program, STAIN Mandailing Natal, class of 2020, where the sample was 41 respondents with a sampling technique using Saturated Sampling with Likert scale measurements. The results of this research show that Soft Skill influence the work readiness STAIN Mandailing Natal Sharia Business Management Study Program Students with a tvalue of 2,911 > ttable 1,686 and a significance value of 0,006 < 0,05 and work motivation also influence the work readiness of STAIN Mandailing Natal Sharia Business Management Study Program Students with a tvalue of 4,691 > ttable 1,686 and a significance value of 0,000 < 0,05, and there is an influence of soft skills and work motivation on work readiness of STAIN Mandailing Natal Sharia Business Management Study Program Students with a Fvalue of 27,210 > Ftable 3,24 and a Significance value of 0,000< 0,05. The coefficient of determination (R2) is 0,589, which means soft skill and work motivation simultaneously influence work readiness by 58.9%.
Analisis Faktor Determinan Consumer Decision Produk Halal pada Aplikasi Pesan Antar Makanan Iwan Adinugroho; Hendy Tannady; Eva Solina Gultom; Sari Fitri; Nova Erliyana
Jurnal Kewarganegaraan Vol 4 No 2 (2020): Desember 2020
Publisher : UNIVERSITAS PGRI YOGYAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31316/jk.v6i4.4437

Abstract

Abstrak Di era modern, dimana ilmu pengetahuan serta teknologi canggih berkembang pesat, pola hidup serta kebutuhan manusia juga turut berkembang. Kebutuhan wanita untuk tampil cantik akan menciptakan potensi pasar bagi produsen kosmetik. Dengan penduduk Indonesia yang mayoritas muslim, maka produk makanan yang halal akan menjadi pilihan utama bagi setiap orang yang ingin menjalankan syariat islam. Penelitian ini bertujuan untuk menguji apakah kemudahan, religiusitas, dan pengetahuan produk berpengaruh terhadap keputusan pembelian. Metode penelitian yang digunakan pada penelitian ini adalah penelitian kuantitatif. Teknik pengumpulan data menggunakan data primer melalui kuesioner. Metode sampel yang digunakan yaitu simple random sampling. Jumlah responden sebanyak 100 sampel responden. Hasil penelitian ini menunjukkan bahwa variabel kemudahan dan pengetahuan produk berpengaruh positif dan signifikan tehadap keputusan pembelian. Sedangkan variabel religiusitas tidak berpengaruh terhadap keputusan pembelian. Kata Kunci: Kemudahan, Religiusitas, Pengetahuan Produk, Keputusan Pembelian
Pengaruh Metode Pembayaran COD Terhadap Keputusan Pembelian Mahasiswa Pada Aplikasi Shopee Saidah Nur; Andy Hakim; Sari Fitri
Studia Economica : Jurnal Ekonomi Islam STUDIA ECONOMICA: Jurnal Ekonomi Islam | Vol. 11 | No. 1 | 2025
Publisher : Universitas Islam Negeri Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30821/se.v0i1.21588

Abstract

The aim of the research is to analyze the influence of the COD payment method variable on students purchasing decision variables on the Shopee platform. This research used a quantitative approach involving 75 respondents. Primary data was collected through questionnaires and analyzed statistically using SPSS 25 software. The results of this study show that the Cash On Delivery (COD) payment method influences the purchasing decisions of STAIN Mandailing Natal sharia business management students with a value of tcount = 8.721, ttable = 1.293 and sig = 0.000 at a significant level of 0.1. So, 0.000 < 0.1 and 8.721 > 1.293 means Ha is accepted and H0 is rejected. The Cash On Delivery (COD) payment method has a variable influence of 51% on purchase decisions, with a coefficient of determination (R2) of 0.510. Other factors not included in this study influence the remaining 49%. Based on the analysis findings, the decision of STAIN Mandailing Natal sharia business management students to buy at the Shopee Marketplace was influenced by the Cash On Delivery (COD) payment option
Co-Authors Ade Khadijatul Z Hrp Ade Khadijatul Z Hrp Ade Khadijatul Z Hrp Ahmad Lutfi Ainun Mardiah Aminah, Nur Andy Hakim Ar-Rahma, Rizka Arief, Ilham Arwin Arwin Atika Azzahra Batubara, Yenni Beby Melati Cahyani Aulia Fitri Endang Meilani Eva Solina Gultom Eva Solina Gultom Farid, Ahmad Salman Ghita Ramadhayanti Harisa Umri Nst Hendy Tannady Ilham Saputra Iwan Adinugroho Iwan Adinugroho Khadizatul, Ade Leli Arnita Lili Fadli Muhamad Mahrani Azis Mariko, Suhatri Marlina Marlina Marlina Marlina Maulana Maulana Melda Junita Nst Melda Junita Nst Moh Gifari Sono Mufti Fahrizal Muhammad Ardiansyah Muhammad Rizki Muhammad Rizki Muhlisah Lubis Mustafa, Fahrina Nasfi, Nasfi Niwana Pulungan Nova Erliyana Nova Erliyana Nur Salamah OCTAVIANI, RIZDA Rahmad Ade Putra Rambe, Elis Mayanti Rizaldi Rizka Ar Rahmah Rizka Ar Rahmah Saidah Nur Sari Mariahma Nova Sipayung Sari, Efti Novita Syafitri Daulay Nur Tri Yuliani, Tri Wahyuni, Rahmi Wisnu Wardana, Yoga Fortuna Yenni Batubara Yenni Elizah Yoesoep Edhie Rachmad Z Hrp, Ade Khadijatul