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All Journal Jurnal Minds: Manajemen Ide dan Inspirasi Jurnal JUMPED (Jurnal Manajemen Pendidikan) At-Tadbir : jurnal ilmiah manajemen AL-TANZIM : JURNAL MANAJEMEN PENDIDIKAN ISLAM Jurnal Maksipreneur: Manajemen, Koperasi, dan Entrepreneurship Jurnal Pengabdian Al-Ikhlas Al Kalam : Jurnal Komunikasi, Bisnis dan Manajemen Syntax Idea AL-ULUM : Jurnal Ilmu Sosial dan Humaniora Munaddhomah: Jurnal Manajemen Pendidikan Islam Multidiciplinary Output Research for Actual and International Issue (Morfai Journal) Journal of Innovation Research and Knowledge Jurnal Multidisiplin Sahombu Kegiatan Positif : Jurnal Hasil Karya Pengabdian Masyarakat Aspirasi : Publikasi Hasil Pengabdian dan Kegiatan Masyarakat Journal of Innovative and Creativity Jurnal Penelitian Pendidikan Indonesia International Journal of Nusantara Islam Masyarakat Berkarya: Jurnal Pengabdian dan Perubahan Sosial
Mohammad Zainul
Universitas Islam Kalimantan Muhammad Arsyad Al Banjari Banjarmasin
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Public Health Social Sciences Other

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Sosialisasi Peran Penting Komunikasi Dalam Membangun Hubungan Dengan Pelanggan Ilisa Fajriyati; Mohammad Zainul; Periyadi Periyadi
ASPIRASI : Publikasi Hasil Pengabdian dan Kegiatan Masyarakat Vol. 2 No. 2 (2024): Maret : ASPIRASI : Publikasi Hasil Pengabdian dan Kegiatan Masyarakat
Publisher : Asosiasi Periset Bahasa Sastra Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/aspirasi.v2i3.619

Abstract

In this increasingly difficult economic situation, there is a lot of competition in various fields, including competition in the business world. Many companies are competing to gain market share, so this spurs companies to strive to continue to progress in improving their business management. In addition, companies are starting to change their view from one that is product or service oriented, to a customer oriented view. One strategy that can be used by companies is to build customer loyalty. Customer loyalty is needed to ensure the company's future. Maintaining customer loyalty is absolutely necessary for a company to survive and be able to compete with other companies.
The effect of promotion and tuition costs on the determination of higher options Mohammad Zainul; Ma’rifah Ma’rifah; Syahrial Shaddiq
JPPI (Jurnal Penelitian Pendidikan Indonesia) Vol 9, No 4 (2023): JPPI (Jurnal Penelitian Pendidikan Indonesia)
Publisher : Indonesian Institute for Counseling, Education and Theraphy (IICET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29210/020233123

Abstract

The decision-making process for higher education options is influenced by various factors, including promotions and tuition costs. This study aims to examine and determine whether promotion and tuition fees partially and simultaneously have a significant effect on the choice of college for new students of the 2020/2021 class of the Informatics Management study program, at the State Polytechnic of Banjarmasin. This type of research is explanatory with a quantitative approach. The variables in this study consist of promotion variables, tuition fees variables, and choice selection variables. Sampling using a non-probability sampling technique in which carried out using a convenience sampling technique of 60 respondents with analysis multiple linear. Based on the results of the data analysis carried out, it shows that there is a significant effect of the promotion and tuition fees have an effect on the choice of college for new students.
Cognitive Style, Global Mindset, Self-Control, and Organizing Capacity of Managers: Insight from Retail Stores Zainul, Mohammad; Wicaksono, Teguh; Utaya, Yuniar Anggraini
Jurnal Minds: Manajemen Ide dan Inspirasi Vol 11 No 2 (2024): December
Publisher : Management Department, Universitas Islam Negeri Alauddin Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/minds.v11i2.48298

Abstract

The increasing demand and lifestyle changes have made shopping centers a primary destination for leisure, driving a surge in visits and compelling tenants to adapt continuously to these changes. However, tenant supervisors vary in their capacity to manage their businesses effectively amid this influx. This study explores how cognitive style, global mindset, and self-control predict organizational capacity in managing businesses in response to current trends. Using an exploratory quantitative design, the PLS-SEM procedure was employed to analyze data collected from 180 tenant leaders at the largest shopping center in Makassar, Indonesia. The findings confirm the significance of all proposed hypotheses, except for the influence of cognitive style on organizational capacity. This research highlights that tenant leaders must develop a strong understanding of global issues and exhibit self-restraint, particularly through an internal locus of control, to navigate ongoing changes effectively.
Penerapan Hukum Bisnis bagi Pelaku Usaha UMKM di Wilayah Kota Banjarmasin Mohammad Zainul; Periyadi Periyadi; Yulianis Safrinadiya Rahman; Sri Herlina
Masyarakat Berkarya : Jurnal Pengabdian dan Perubahan Sosial Vol. 2 No. 1 (2025): Februari : Masyarakat Berkarya : Jurnal Pengabdian dan Perubahan Sosial
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/karya.v2i1.1149

Abstract

This community service activity aims to examine the role of business law on Micro, Small, and Medium Enterprises (MSMEs) in improving the economy in Banjarmasin City. The background of this community service is based on the importance of the role of business law in providing protection and support for MSMEs, which are the backbone of the local economy. The results of the study show that the effective application of business law can improve the competitiveness and sustainability of MSME businesses, as well as encourage economic growth in Banjarmasin City.
The effect of promotion and tuition costs on the determination of higher options Zainul, Mohammad; Ma’rifah, Ma’rifah; Shaddiq, Syahrial
JPPI (Jurnal Penelitian Pendidikan Indonesia) Vol. 9 No. 4 (2023): JPPI (Jurnal Penelitian Pendidikan Indonesia)
Publisher : Indonesian Institute for Counseling, Education and Theraphy (IICET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29210/020233123

Abstract

The decision-making process for higher education options is influenced by various factors, including promotions and tuition costs. This study aims to examine and determine whether promotion and tuition fees partially and simultaneously have a significant effect on the choice of college for new students of the 2020/2021 class of the Informatics Management study program, at the State Polytechnic of Banjarmasin. This type of research is explanatory with a quantitative approach. The variables in this study consist of promotion variables, tuition fees variables, and choice selection variables. Sampling using a non-probability sampling technique in which carried out using a convenience sampling technique of 60 respondents with analysis multiple linear. Based on the results of the data analysis carried out, it shows that there is a significant effect of the promotion and tuition fees have an effect on the choice of college for new students.
Enhancing Competitiveness in Vocational Education: The Role of Strategic Marketing in Schools Zainul, Mohammad
JURNAL AL-TANZIM Vol 8, No 3 (2024)
Publisher : Nurul Jadid University, Probolinggo, East Java, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33650/al-tanzim.v8i3.9255

Abstract

This study aims to analyze marketing strategies to improve vocational high school competitiveness in Indonesia. This study uses a qualitative approach with a case study type. Data collection techniques are carried out through interviews, observations, and documentation. Data analysis is done through data reduction, presentation, and conclusion. The study results indicate that the school's competitive advantage lies in its special expertise in automotive technology, strong partnerships with leading companies, and modern facilities. The school's proactive approach to updating its curriculum to suit industry needs, effective branding and digital media strategies, and partnerships with industry have contributed to its success in producing employable graduates. The implications of this study suggest that vocational schools can improve their competitiveness by adopting a strategic marketing approach that focuses on building strong industry partnerships, developing relevant curricula, and utilizing digital media to promote their vocational programs.
THE ROLE OF MARKETING COMMUNICATION THROUGH SOCIAL MEDIA IN IMPROVING THE BRAND IMAGE OF THE ISLAMIC UNIVERSITY OF KALIMANTAN MUHAMMAD ARSYA AL BANJARI BANJARMASIN Mohammad Zainul; Ridha Septina Arini
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 5 No. 4 (2025): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/morfai.v5i4.3256

Abstract

This research aims to analyze the role of marketing communication through Instagram in enhancing the brand image of Universitas Islam Kalimantan Muhammad Arsyad Al Banjari (UNISKA MAB). The study adopts a qualitative descriptive method, utilizing interviews with social media administrators and content analysis of selected Instagram posts from the official account @uniska_mab. The findings reveal that UNISKA MAB strategically uses Instagram to highlight achievements, academic credibility, and spiritual values, thereby reinforcing a positive and trustworthy institutional image. Posts related to accreditation success, national recognitions, and faculty accomplishments are crafted with culturally resonant and emotionally engaging language. The study concludes that Instagram serves not only as an information platform but also as a powerful branding tool in the digital age. Future developments should include more interactive and audience-driven content to maintain engagement and strengthen emotional ties with the university’s brand.
PENGARUH KARAKTERISTIK INDIVIDU GENERASI MILENIAL, NILAI BUDAYA GENERASI MILENIAL DAN KARAKTERISTIK KEWIRAUSAHAAN TERHADAP PERILAKU KEWIRAUSAHAAN UMKM DI KOTA BANJARMASIN Basuki Basuki; Rahmi Widyanti; Mohammad Zainul; Idzani Muttaqin
Al-KALAM : JURNAL KOMUNIKASI, BISNIS DAN MANAJEMEN Vol 12, No 2 (2025): JULI: AL KALAM JURNAL KOMUNIKASI BISNIS DAN MANAJEMEN
Publisher : Universitas Islam Kalimantan Muhammad Arsyad Al Banjari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31602/al-kalam.v12i2.20089

Abstract

The success of an entrepreneur, including millennial entrepreneurs, in carrying out their business activities is inseparable from their internal characteristics and the cultural values that surround them.The purpose of this study is to examine and analyze the partial and simultaneous influence of individual characteristics of the millennial generation, millennial cultural values, and entrepreneurial characteristics on the entrepreneurial behavior of millennial-generation Small and Medium Enterprises (SMEs) in Banjarmasin City.The study location in Banjarmasin City has 36,781 MSMEs. Sampling was conducted using a purposive sampling technique with a sample of 150 MSMEs with the following conditions: MSMEs represent millennial-generation small and medium enterprises with business capital ranging from Rp 1,000,000 to Rp 300,000,000; Data analysis was performed using SPSS for Windows 21.The results of this study indicate a partial and simultaneous influence of individual characteristics of the millennial generation, millennial cultural values, and entrepreneurial characteristics on the entrepreneurial behavior of millennial-generation Small and Medium Enterprises (SMEs) in Banjarmasin
PENGARUH KREATIVITAS HIJAU TERHADAP EFIKASI DIRI HIJAU DAN LINGKUNGAN HIJAU: (STUDI PADA PERSPEKTIF ATASAN DAN BAWAHAN) Rahmi . Widyanti; Basuki Basuki; Mohammad Zainul
AL-ULUM : Jurnal Ilmu Sosial dan Humaniora Vol 11, No 2 (2025): Edisi Oktober
Publisher : Universitas Islam Kalimantan Muhammad Arsyad Al Banjari

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31602/alsh.v11i2.20889

Abstract

Penelitian ini didasari pada kerangka keberlanjutan memiliki pengaruh yang kuat terhadap kebijakan, praktik, dan prosedur perusahaan. Kreativitas ramah lingkungan memainkan peran penting dalam pengembangan inisiatif dan inovasi untuk pilar keberlanjutan lingkungan. Berdasarkan survei yang diterapkan pada perusahaan Pengolahan Kayu Di Kalimantan Selatan dengan sistem manajemen lingkungan sebanyak 32, temuan mengungkapkan bahwa kreativitas ramah lingkungan dipengaruhi dengan cara yang berbeda ketika dianalisis dari perspektif yang berbeda. Kreativitas hijau atasan dipengaruhi secara positif oleh efikasi diri hijau bawahan dan identifikasi pribadi dengan atasan, sedangkan kreativitas hijau bawahan dipengaruhi secara positif oleh semangat hijau dan efikasi diri hijau mereka, serta kreativitas hijau atasan. Studi ini menunjukkan bahwa kreativitas hijau berkembang secara berbeda-beda sesuai dengan posisi pekerjaan dan harapan yang berbeda, yang dalam praktiknya harus saling melengkapi dan sinergis agar pengembangannya efektif.
The Influence of Human Resources Quality and Supporting Facilities on the Quality of Health Services (A Study of PT Hasnur Riung Sinergi's COVID-19 Positive Employee Management Vendors Throughout South Kalimantan) Adhitya Chandra Setyawan; Sulastini Sulastini; Mohammad Zainul
Journal of Innovative and Creativity Vol. 6 No. 1 (2026)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The purpose of this study is to examine and analyze the influence of the quality of human resources (HR) in healthcare and supporting infrastructure on the quality of healthcare services provided by healthcare vendors to employees of PT. Hasnur Riung Sinergi in South Kalimantan, particularly during the COVID-19 response. This research is expected to provide an overview of the factors that determine the quality of healthcare services within the company. The research method used was a quantitative approach with an explanatory research design. The study sample consisted of 95 respondents, patients or employees of PT. Hasnur Riung Sinergi at the AGM Block 3 site in Hulu Sungai Selatan Regency and the AGM Block 4 site in Tapin Regency who had previously tested positive for Covid-19 and received services from a healthcare vendor. Data were collected through a questionnaire and analyzed using multiple linear regression techniques with the help of SPSS version 25. The results of the study show that the quality of health human resources and supporting infrastructure have a significant influence on the quality of health services, both partially and simultaneously. The conclusion of this study is that improving the competence of health human resources and the completeness of supporting infrastructure are key factors in improving the quality of vendor health services, thus having a direct impact on patient satisfaction and safety.
Co-Authors Adhitya Chandra Setyawan Ainur Rofiq Ardillah, Dessy Nur Arif Sidik Arizal Arizal Arizal, Arizal Basuki Basuki Basuki Basuki Burhannudin Burhannudin dedy dedy, dedy Ervica Zamilah Farida Yulianti Idzani Muttaqin Ilisa Fajriyati Kasypul Anwar, Kasypul Khuzaini Khuzaini khuzaini, Khuzaini Ma’rifah, Ma’rifah Mandalia , Sekar Arum Ma’rifah Ma’rifah Muhammad Harlie Periyadi Periyadi Periyadi Periyadi Periyadi, Periyadi Prihatini Ade Mayvita R. Rusli Rafikah Rafikah Rahmi . Widyanti Rahmi Widyanti Rahmi Widyanti Raihanah Raihanah Ridha Septina Arini Rika Apriany Sukmana Shalahuddin, Shalahuddin Sukmana, Rika Apriany Sulastini Sulastini Syahrial Shaddiq Teguh Wicaksono Ulfah, Yusrina Utaya, Yuniar Anggraini Yulianis Safrinadiya Rahman Yusrina Ulfah