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Journal : International Journal Of Science, Technology

Security Utilization of Cloud Computing in The World of Business For Small Medium Enterprises (SMEs) Fachmi Tamzil; Nizirwan Anwar; Muhammad Abdullah Hadi
International Journal of Science, Technology & Management Vol. 3 No. 1 (2022): January 2022
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v3i1.427

Abstract

At this time the business world began to compete globally with the aim of satisfying customers, so companies need access and information that is fast and accurate. To access information quickly, companies need to build information and communication technology infrastructure which is certainly not easy with the need for a large enough capital, besides that there is cloud computing which can be an alternative. The progress of information and communication technology that we have achieved now has really been recognized and felt to provide a lot of convenience and comfort for human life. Information Technology (IT) solutions, cloud computing, are now starting to be discussed a lot by business people, including in Indonesia. Even though it's popular, it doesn't mean cloud computing is easily accepted. Cloud computing will actually save business operations much more, compared to using traditional methods among Small and Medium Enterprises (SMEs). There are various kinds of services provided by cloud computing, including hardware, infrastructure, platforms, and applications. Cloud computing has considerable benefits, this is because the services of cloud computing can reduce computing costs, increase reliability and provide considerable opportunities for the infrastructure world. The purpose of this research is to increase business competitiveness in the business sector by using the Salesfoorce App Cloud application. The results of this application can make business models more flexible and know market needs and consumer needs.
The Agility, Adaptation, And Business Optimization, Normal Era For Entrepreneur In Indonesia Puspitaloka Mahadewi, Erlina; Septyanto, Dihin; Reza Hilmy, Mohamad; Tamzil, Fachmi
International Journal of Science, Technology & Management Vol. 4 No. 1 (2023): January 2023
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v4i1.756

Abstract

The present study reports the first comprehensive study about agility, adaptation, and rebuilt the business in new era after covid-19 in Indonesia. Business resilience is very important to achieve the rise of Micro, Small and Medium Enterprises (MSMEs), because of their important role in the national economy. Most business organizations in Indonesia have experienced disruption caused by the covid-19 pandemic, not a few have ended up bankrupt and unable to survive. Businessmen as well as marketers need to manage marketing activities that are adaptive and flexible according to the potential of MSMEs through agile marketing. This research aims to formulate a framework for business revival during and after a crisis like covid-19. This research is expected to provide insights into effective marketing division procedures for business organizations in dealing with business disruptions. A qualitative descriptive approach was used in this study to obtain an overview of the situation experienced by SMEs. Data collection methods used by way of interviews, observation, and documentation, by using purposive sampling method in selecting research sources. Methods of source triangulation and technique triangulation were used in this study to ensure data validation. The data sources for this research are five MSME actors (owners). The results of this study indicate that agile, adaptation, optimization of company business and marketing can be used as solutions to deal with business disruptions in the new normal era. It is hoped in the future that MSMEs can restore their business conditions slowly and be able to revive after the pandemic