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Irsan Tricahyadinata
Faculty Of Economics And Business Mulawarman University
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Journal : Jurnal Sipakatau: Inovasi Pengabdian Masyarakat

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Smart Investment Awareness: Introducing Safe and Productive Investment for Millennials: Cerdas Berinvestasi: Memperkenalkan Investasi yang Aman dan Produktif untuk Generasi Milenial Wirasmi Wardhani; Muhammad Amin Kadafi; Ike Purnamasari; Arvita Rachmawaty; Irsan Tricahyadinata
Jurnal Sipakatau: Inovasi Pengabdian Masyarakat Volume 2 Issue 2 Februari 2025: Jurnal Sipakatau
Publisher : PT. Lontara Digitech Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61220/jsipakatau.v2i2.253

Abstract

The level of investment literacy among millennials is a crucial factor in personal financial management and long-term financial well-being. This study aims to analyze investment literacy levels, factors influencing investment interest, and the challenges faced by millennials in Balikpapan when investing. The research method employed is a survey with a quantitative approach targeting millennial respondents residing in Balikpapan. The findings indicate that most respondents have a basic understanding of investment, but it is still limited to common instruments such as time deposits and savings accounts. Their comprehension of portfolio diversification, risk management, and investment analysis remains low. The primary sources of information come from social media and seminars/webinars, while consultations with financial experts are rarely conducted. The factors influencing investment interest include perceived high risk, limited capital, and the influence of social environments and media. The main challenges faced are the lack of formal investment education and economic constraints. As a solution, this study recommends enhancing investment literacy through digital-based education, collaboration with financial institutions, and providing consultation or mentoring services. ABSTRAK Tingkat literasi investasi di kalangan milenial merupakan faktor penting dalam pengelolaan keuangan pribadi dan kesejahteraan finansial jangka panjang. Penelitian ini bertujuan untuk menganalisis tingkat literasi investasi, faktor yang mempengaruhi minat investasi, serta hambatan yang dihadapi oleh milenial Balikpapan dalam berinvestasi. Metode penelitian yang digunakan adalah survei dengan pendekatan kuantitatif terhadap responden milenial yang berdomisili di Balikpapan. Hasil penelitian menunjukkan bahwa sebagian besar responden memiliki pemahaman dasar tentang investasi, namun masih terbatas pada instrumen yang umum seperti tabungan berjangka dan deposito. Pemahaman terhadap konsep diversifikasi portofolio, manajemen risiko, dan analisis investasi masih rendah. Sumber informasi utama berasal dari media sosial dan seminar/webinar, sementara konsultasi dengan pakar keuangan masih jarang dilakukan. Faktor yang mempengaruhi minat investasi meliputi tingkat risiko yang dianggap tinggi, keterbatasan modal, serta pengaruh lingkungan sosial dan media. Hambatan utama yang dihadapi adalah kurangnya edukasi formal mengenai investasi dan keterbatasan ekonomi. Sebagai solusi, penelitian ini merekomendasikan peningkatan literasi investasi melalui edukasi berbasis digital, kolaborasi dengan institusi keuangan, serta penyediaan layanan konsultasi atau mentoring.
Co-Authors Ade Amrisal Anshar Ade Saputri Aini, Hekti Nur Akbar, Syahrizal Fitrian Al Hidayah, Rahmawati Alexander Sampeliling Alma Argriphi Ardhia Pramesti Wijaya Alpiani, Kiki Alwi, Abdul Rauf Amalia Nur Andi Nursyahriana Anisa Rahmawati Annisa Puteri, Sarah Shevi Aprilia, Nikita Apriliyani, Risma Dwi Aprillianto, Windi Dwi Ardi Paminto Ariesta Heksarini Arif Setiawan Arif Setiawan Arisona Chony Ronaldy Arvita Rachmawaty AS, Dirga Lestari Asnawati Asnawati Asnawati Asnawati Boyke Rorimpandey Boyke Rorimpandey Dara Fahriza Arinie Denny Christyanto, Frederikus Dewi Vibrayanti Dharma, Bayu Dwi Dio Caisar Darma Dirga Lestari Djoko Setyadi Ekinda Famelia Prisca Elianita Elianita Elsanita Vera Dilla Endang Sawitri Endang Sawitri Erwin Setiawan, Erwin Fakhrowan, Rizki Farah Fakhirah Salasiwa Felisitas Defung Feni Setiasih Gusti Noorlitaria Achmad Hadjat, Michael Hamdi Mayulu Hamdi Mayulu Hanif Taqiuddin Hekti Nur Aini Hidayati Tetra Ike Purnamasari Indah Oktafia Indrayani, Tri Irma Amrianti Nasir Isma, Said Muhammad Jiuhardi Jiuhardi Justina Ade Judiarni Kadafi, M. Amin Khairon, Muhammad Khusnul Sugiarto Kiki Alpiani Lestari A.S, Dirga Mardewi, Shinta Marry Christiyanto Martiyanti, Dwi Matande, Yudea Melisa Melisa Merissa Rizki Arviana Bachri Michael Hadjat Michael Michael Muhamad Haddad Alwi Muhammad Amin Kadafi Muhammad Amin Kadafi Muhammad Novas Clinton Mutiara Kartika Dewi Nabila, Zulfah Marwa Nadya Karina Ayu Sandra Nazaruddin Hasbi Nelly Rosita Nico Ananda Rizky Nidia Maharani Putri Nita Rahmi Iswariadi Nora Idiawati Novia Ulfa Wahid Nur, Amalia Nurmawati Nurmawati Nurmawati Nurmawati Nursyahriana, Andi Ories Maihesa Prisca, Ekinda Famelia Prisna Marina Rachmawaty, Arvita Rahmawati Rahmawati Rana Kirana Regina Puspa Fatma Rina Kusharyanti Riska Aprylia Rizki Fakhrowan Rizki Yuliana Rizky Yudaruddin Rizky, Nico Ananda Robiansyah Robiansyah Ronaldy, Arisona Chony Rosy Amalia Putri Rosy, Yuniar Fita Saida Zainurossalamia Zainal Arifin, Saida Zainurossalamia Salasiwa, Farah Fakhirah Sampeliling, Alexander Samuel Samuel Sarifudin, Muhammad Shinta Mardewi Shinta Mardewi Simatupang, Lukas Binar Siti Hasmah Siti Maria Siti Maria SITI MARIAM Siti Mariam siti rahmah Sri Kumoro Mariniharsi Sri Mintarti Sri Utama Sari Sri Wahyuni Sukisno Selamet Riadi SUTOMO MANDALA PUTRA Syahrizal Fitrian Akbar Syarifah Hudayah Syarifah Librainieka Zhaina Rajulia Taqiuddin, Hanif Taufan Purwokusumaning Daru, Taufan Purwokusumaning Wa Rusiani Wati Wati Wijaya, Alma Argriphi Ardhia Pramesti Windi Dwi Aprillianto Wirasmi Wardhani Yonathan Pongtuluran Yonathan Pongtuluran Yonathan Pongtuluran Yudha Atmoko Yusriana Adnan ZA, Saida Zainurossalamia Zainal Ilmi Zainal Ilmi Zainal Ilmi Zulfah Marwa Nabila