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Journal : Jurnal Simki Economic

The Influence of The Number of Buyers, Length of Business, Type of Merchandise and The Use of E-Commerce on The Income of Kreneng Folk Market Traders in Denpasar Hutabarat, Wilda Br; Suasih, Ni Nyoman Reni
Jurnal Simki Economic Vol 6 No 2 (2023): Volume 6 Nomor 2 Tahun 2023
Publisher : Universitas Nusantara PGRI Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/jse.v6i2.376

Abstract

This study aims to analyze the number of buyers, length of business, type of merchandise and use of E-Commerce simultaneously and partially on the income of Kreneng Folk Market traders in Denpasar City. This research was conducted at the Kreneng Folk Market with a sample of 92 traders using the Proportional Random Sampling technique. The data used are qualitative and quantitative data. This study used multiple linear regression analysis techniques. The results showed that the number of buyers, length of business, type of merchandise and use of E-Commerce simultaneously had a significant effect on the income of Kreneng Folk Market merchants. The results of this study show that the number of buyers has a positive and partially significant effect on the income of traders in the Kreneng Folk Market. The length of business does not have a partial effect on the income of traders in the Kreneng Folk Market. Traders who sell types of basic food merchandise have an income that is not higher than traders who sell types of non-staple food merchandise at the Kreneng Folk Market. Merchants who use E-Commerce have a higher income than merchants who do not use E-Commerce at the Kreneng Folk Market.
Co-Authors Ali, Jati Kasuma Alit Sumantri Anak Agung Bagus Ngurah Nararya Nata Anak Agung Gede Oka Wisnumurti Anak Agung Istri Ngurah Marhaeni Anandari, I Gusti Agung Ayu Apsari Andriani, Ni Luh Ayu Dessy Dewi, Luh Gede Krisna Dibihantoro, Fino Rihab Fino Rihab Dibihantoro Guterres, Vicente Manuel Luis Herdina Selviani Tamba Hieke, Hubert Hutabarat, Wilda Br I Dewa Gede Krisna Cipta Paramartha I Gede Nandya Oktora Panasea I Gede Putu Kawiana I Gede Putu Kawiana I Gede Putu Kawiana I Kadek Noppi Adi Jaya I Ketut Sudama I Ketut Sudibia I Made Endra Kartika Yudha I Made Yullyantara Saputra I Nyoman Mahaendra Yasa I Nyoman Mahaendra Yasa I Nyoman Rasmen Adi I Nyoman Taun I Nyoman Wahyu Widiana, I Nyoman Wahyu I Putu Sastra Wibawa I Putu Suhartika I Wayan Algi Saputra Ida Ayu Meisthya Pratiwi Ida Ayu Nyoman Sakara Ida Ayu Nyoman Saskara Ida Bagus Adi Sutrisna Ida Bagus Purbadharmaja Jati Primajana, Dewa Kadek Eka Jayanthi, Ni Kadek Helia Rayani Kadek Oki Sanjaya Komang Ayu Widya Pramesti Kristanti, Ni Kadek Sania Made Dwi Setyadhi Mustika Made Heny Urmila Dewi Made Kembar Sri Budhi Made Putra Yasa, I Mohamad Suryadi Mohammad Saif Al-Moreno Narindra, Nyoman Diestha Putra Ni Luh Gde Mitha Ardiyanti Ni Luh Gede Arma Ningsih Ni Luh Karmini Ni Made Nia Widiani Ni Made Tisnawati Ni Nyoman Yuliarmi Ni Putu Eka Aprilia Dewi Ni Putu Nina Eka Lestari Ni Putu Premierita Haryanti Ni Putu Wiwin Setyari Ni Wayan Meisya Cempaka Puteri Nopiari, Ni Nengah Nyoman Yuliarmi, Ni Pradnyadewi, Diah Pradnyani, Ida Ayu Dipavali Putra, I Putu Reza Krisna Putu Ayu Pramitha Purwanti Putu Ayu Wulan Nanda Erayanti Putu Yudi Wijaya Putu Yudy Wijaya Rahutami, Ni Kadek Diah Renita Evelinda Sa-U, Samsoo Santana Putra A, Made Saraswati, I Gusti Ayu Prili Saskara, Ida Ayu Gde Dyastari Shita Sinthya Aryasthini M, Made Suasthi, I Gusti Ayu Sudharma, I Wayan Priyana Agus Sumantri, Alit W Priyana Agus Sudharma, I Wibawa , I Putu Sastra Widya Putri, Eka Febrina Wijaya , Putu Yudy Wijaya, Putu Yudy Yasa, I Made Putra