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Journal : Maneggio

The Effect Of Customer Focus Strategy, Corporate Entrepreneurship And Organizational Innovation On Sustainable Competitive Advantage Eryco Muhdaliha; Jemmy Jemmy; Panca Maulana Firdaus; Dadet Sugiarto; Heru Nugroho
Maneggio Vol. 1 No. 6 (2024): Maneggio-Dec
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/mfabzg47

Abstract

This research intends to investigate the impact of customer focus strategy, corporate entrepreneurship, and organizational innovation on long-term competitive edge. In the current fast-paced and highly competitive business landscape, achieving a sustainable competitive advantage that organizations constantly evolve and drive innovation. A customer focus strategy emphasizes understanding and meeting customer needs, which enhances customer satisfaction and loyalty. Corporate entrepreneurship fosters a culture of intrapreneurship, empowering employees to drive innovation and strategic growth. Organizational innovation, both technological and non-technological, serves as a catalyst for improving processes, products, and services. This research employs a numerical method, utilizing survey data from selected organizations and analyzing the bonds between variables applying Partial Least Squares Structural Equation Modeling (PLS-SEM). The findings are expected to provide insights into how strategic capabilities, such as knowledge management, social capital integration, and organizational agility, mediate the bonds between these strategies and sustainable market dominance. This research adds to the literature by highlighting the importance of integrating customer focus, entrepreneurship, and innovation to achieve long-term organizational success in a rapidly evolving market landscape.  
The Implementation of Digital Technology to Enhance Energy Business Sustainability Through Operational Performance Improvement Adi Saputro; Selamet Riyadi; Setyani Dwi Lestari; Eryco Muhdaliha; David David
Maneggio Vol. 1 No. 6 (2024): Maneggio-Dec
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/ztr7jd54

Abstract

This study investigates the role of digital technology in improving business sustainability in Indonesia's energy sector, focusing on its impact on operational performance. The study aims to investigate how the adoption of digital tools such as automation, smart grid, and data analytics can help improve energy efficiency, reduce operational costs, and promote sustainable business practices. The study takes a quantitative approach and uses SPSS for data analysis to assess the impact of digital technologies on energy companies' operational performance and sustainability. The results show that there is a significant positive correlation between the adoption of digital technologies and both operational performance and business sustainability. These findings suggest that the integration of digital tools can lead to more efficient energy management, reduced costs, and improved sustainability practices in the energy sector. The study provides valuable insights for energy companies and policymakers, offering practical recommendations to aid in the adoption of digital technologies and further promote sustainability efforts in Indonesia's energy industry.
Leveraging Proptech Management for Improved Organizational Performance in the Property Sector Dadet Sugiarto; Selamet Riyadi; Jemmy Jemmy; Eryco Muhdaliha; Ravindra Safitra Hidayat
Maneggio Vol. 2 No. 1 (2025): Maneggio-Feb
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/em0zne17

Abstract

The development of technology has brought significant changes in the property sector, especially through the application of Property Technology (Proptech) in business management. This study aims to analyze the effect of Proptech management on improving organizational performance in the property sector. Using a quantitative approach, data is collected through surveys to property companies that have adopted digital technology in their operations. Regression analysis was used to examine the relationship between the application of Proptech with operational efficiency, profitability, and customer satisfaction. The results showed that Proptech management contributes positively and significantly to improving organizational performance. Digitization of management systems, automation of services, and the use of big data analytics proved to be able to improve the efficiency and competitiveness of the company. In addition, the study identifies factors that moderate the effectiveness of Proptech implementation, such as market conditions, government regulation, and organizational readiness to adopt technology. The findings suggest that companies with higher rates of technology adoption tend to have a greater competitive advantage compared to those still implementing conventional systems. The study also revealed that the main barriers to implementing Proptech include high investment costs, digital infrastructure limitations, and resistance to change on the part of internal companies. Therefore, this study provides recommendations for property companies to develop a comprehensive digital transformation strategy to improve management effectiveness and competitiveness in the industry.
Leadership Strategies to Achieve Organization with Superior Performance David David; Selamet Riyadi; Setyani Dwi Lestari; Adi Saputro; Eryco Muhdaliha
Maneggio Vol. 2 No. 1 (2025): Maneggio-Feb
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/xeedbh85

Abstract

Effective leadership strategies play a crucial role in achieving superior organizational performance. Leadership approaches such as transformational, visionary, and participative leadership contribute to enhancing productivity, efficiency, and overall organizational success. This study explores the relationship between leadership strategies and organizational performance, emphasizing how effective leadership can foster a positive work environment, drive employee motivation, and support strategic decision-making. Strong leadership is essential in navigating dynamic business challenges, ensuring adaptability, and promoting sustainable growth. The findings suggest that organizations should prioritize leadership development programs and adopt strategic leadership models to optimize performance. Additionally, fostering a culture of innovation, collaboration, and continuous improvement can further enhance organizational effectiveness. This study highlights the importance of leadership as a key factor in organizational success and provides insights into how leadership strategies can be effectively implemented to achieve long-term competitive advantage. Future research may explore additional factors influencing organizational performance, such as corporate culture and technological advancements.