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All Journal Jurnal Teknik Industri Untirta Jurnal Ilmiah Mahasiswa FKIP Prodi Biologi Jurnal Teknika Jurnal Rekayasa Lingkungan INAQUE: Journal of Industrial & Quality Engineering SPEKTA (Jurnal Pengabdian Kepada Masyarakat : Teknologi dan Aplikasi) Journal Industrial Manufacturing
Nurul Ummi
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Agriculture, Biological Sciences & Forestry Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Energy Engineering Environmental Science Industrial & Manufacturing Engineering Materials Science & Nanotechnology Mechanical Engineering

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Empowering Rural Housewives Through Creative Packaging Design: The Case of Beneng Taro Products in Juhut Village, Banten Agustina, Sri; Ummi, Nurul; Rahman, Arief; Pramudita, Marta; Al Aziz, Muhammad Daffa; Priyatna, Aufa Irsyad
SPEKTA (Jurnal Pengabdian Kepada Masyarakat : Teknologi dan Aplikasi) Vol. 6 No. 2 (2025)
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/spekta.v6i2.14467

Abstract

Background: This community service program was conducted in Juhut Village, Pandeglang, Banten, to address limited market access of Beneng taro-based food products produced by local housewives. Despite abundant raw materials, product competitiveness remains low due to unsafe processing practices and poor packaging design. Contribution: This program bridges the gap between product quality and consumer trust by integrating food safety education with creative packaging innovation. It offers a participatory model that strengthens visual identity, labeling compliance, and branding for rural microenterprises. Method: The program applied a participatory approach involving 20 local women from the Sendaloka group. Activities included technical training on oxalate reduction techniques, visual communication in packaging, and safe food processing. Results: The initiative led to the development of Talaschips, a branded Beneng taro chip product with complete labelling, health claims, and consumer-oriented design. Evaluation showed a 65% increase in knowledge based on post-training interviews, and more than 30% of participants expressed intent to register their products for food certification. Conclusion: The program effectively empowered rural women by improving their technical and design capabilities. It fostered self-recognition as legitimate entrepreneurs and improved market access for local food products. The model is scalable and can be adapted to other rural settings for inclusive economic development and gender-equitable entrepreneurship.
Co-Authors . Sirajuddin, . Achmad Bahauddin Achmad Syarif Abdullah Aditya Rahadian Fachrur Al Aziz, Muhammad Daffa Amirul Mu'minin Ananta, Surya Atmadilaga Ani Umiyati Anugrah, Edwin Fajar Arief Rahman Arlius Hamberto Aviantara, Dwindrata B Evi Febianti Faula Arina Frediyan Satya Muda Gunawan, Akbar Hadi Setiawan Hadi Setiawan Ikrima, Qonitati Imam Afifudin Kesuma Adi Jaya Marta Pramudita, Marta Mentari Indria Cahya Muhammad Haerus Salam Nisa Afina Nuraida Wahyuni Panji Negara Priyatna, Aufa Irsyad Putiri Bhuana Katili Putro Ferro Ferdinant Rizal Rizal Rudy Darmawan Shanti Kirana Anggraeni Shanti Kirana Putri Sinta Ramadhita Sri Agustina, Sri Syahrul Fauzi