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Strategi Komunikasi Politik Untuk Memperoleh Dukungan Pemuda Dalam Pilkada Kota Serang: Studi Pada Pasangan Calon Syafrudin-Subadri Mohamad Ikrom Arasid; Yusa Djuyandi; R. Widya Sumadinata
Sospol : Jurnal Sosial Politik Vol. 8 No. 1 (2022): Januari-Juni
Publisher : Faculty of Social and Political Sciences, Universitas Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/jurnalsospol.v8i1.12779

Abstract

Abstract A group of young people ventured to openly support the candidate pair Syafrudin-Subadri in the 2018 Serang City Regional Head General Election. Syafrudin-Subadri is an opponent of the incumbent family and a member of the Banten political class supported by the majority coalition. Rationally, the incumbent family has more political possibilities and power because it is supported by the majority coalition and is a member of the incumbent's family and the Banten political elite. The goal of this research is to describe and assess Syafrudin-political Subadri's communication strategy for gaining support for youth organizations in the 2018 Serang City Regional Elections, as well as the youth group's basic foundation. The conceptual basis for this research is the theory of political communication strategy with three approaches, namely maintaining the character and strengthening institutions, creating togetherness, and building consensus. This research method uses descriptive qualitative methods with a case study approach and uses purposive data collection techniques to obtain in-depth information. The research subjects are Syafrudin, the elected mayor and the object of the Serang City Youth Network. This paper examines the candidate pair Syafrudin-Subadri got youth support since they were deemed credible and of high quality. Political messages are delivered to the Syafrudin-Subadri pair using direct or face-to-face persuasive tactics, with media chosen based on the era and societal conditions. The Syafrudin-Subadri duo may then grasp the audience, particularly among the youth, by conditionally and more dominantly absorbing ambitions from diverse circles of society.
Identitas Jawara Banten Tak Lekang Dimakan Zaman di Era Globalisasi dan Modernisasi ( Studi Kasus Jawara di Desa Terumbu, Kec. Kasemen Kota Serang ) Suherman Arifin; April Laksana; Irwanto Irwanto; Mohamad Ikrom Arasid
Journal on Education Vol 5 No 3 (2023): Journal on Education: Volume 5 Nomor 3 Tahun 2023
Publisher : Departement of Mathematics Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joe.v5i3.1588

Abstract

One of the timeless cultural heritages is the designation of the word jawara. The purpose of study is to analyze the context of a champion in the era of globalization and modernization whose existence is still recognized, mainly related to someone who has martial arts skill or is also called a martial arts expert. Interaction theory by Pierre Felix Bourdiou is used in this study and interprets the term champion to describe martial arts experts either to protect themselves or to defend the weak as a result of oppression by the authorities. Qualitative description is a tool for analyzing this research either from the direct recognition of the winner in the currentsituation or the events and actions of the champion in the past. Using several analyzes, namely interviews with several martial arts figures, description of whereabouts and the image of the current champion. The existence of a champion in the midst of society communication events and communication actions. This study concludes that the existence of the jawara was formed when the sultanace of banten was founded which continued until the dutch colonial era, the dutch even labeled the jawara as a bandit who disrupted security and was labeled negatively because he was synonymous with acts of violence and deviated from dutch colonial law. The term jawara is a cultural subculture of the Indonesia nation and is a means of communicating nasional identity
Analisis Faktor–Faktor yang Mempengaruhi Kekalahan Calon Legislatif dalam Pemilu 2024 Rizka Sahbania; Ita Rosita Wahyiah; Mohamad Ikrom Arasid; Ayu Fadilah; Hani Apriliyani; R. Syehan Ali Al Farez; Shelina Mahwi
MISTER: Journal of Multidisciplinary Inquiry in Science, Technology and Educational Research Vol. 1 No. 3 (2024): MEI-JULI
Publisher : UNIVERSITAS SERAMBI MEKKAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32672/mister.v1i3.1634

Abstract

In the context of Indonesian politics, the 2024 General Election marks an important event that presents intense competition between legislative candidates from various political parties. Failure in the election is not only inevitable but also brings significant impacts. Through a qualitative approach, this study aims to explore and analyze the impact of losing candidates in the 2024 elections, especially in the psychological, social, and political aspects. The findings of this study show that losing a candidate can result in feelings of disappointment, frustration and even depression on a psychological level. On the social side, the defeat can disrupt relationships with supporters and campaign volunteers and cause stigmatization in the candidate's social environment. Politically, losing a candidate can affect the dynamics of political parties and political competition as a whole.
Revitalisasi Wisata Religi Petilasan Nyi Mas Gamparan dan Sumur Ciwasiat Berbasis Social Media Marketing Ita Rosita Wahyiah; Muhammad Ikrom Alrasid; Suherman Arifin; Suci Aprilianti; Bambang Arianto
Jurnal Pengabdian Dharma Wacana Vol 4, No 2 (2023): Jurnal Pengabdian Dharma Wacana
Publisher : Yayasan Pendidikan dan Kebudayaan Dharma Wacana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37295/jpdw.v4i2.424

Abstract

Wisata religi menjadi salah satu sektor yang bisa direvitalisasi oleh pemerintahan desa untuk memperkuat fundamental ekonomi desa. Revitalisasi wisata religi tidak sebatas pada penataan infrastruktur, tetapi juga memperkuat promosi agar semakin dikenal oleh publik. Pemanfaatan media sosial menjadi alternatif terbaik dalam memperkuat revitalisasi wisata religi berbasis nilai Kebantenan. Hal itu disebabkan media sosial merupakan saluran yang banyak digunakan oleh generasi internet dan efektif dalam pemasaran era digital. Dalam pengabdian masyarakat di Desa Tanjungsari, Kabupaten Serang yang dilaksanakan pada tanggal 3 Agustus 2023, telah diberikan pendampingan tentang penggunaan social media marketing sebagai strategi revitalisasi wisata religi petilasan Nyi Mas Gamparan dan Sumur Ciwasiat. Pendampingan dimulai dengan pembuatan platform Instagram dan edukasi tentang langkah teknis pemanfaatan media sosial. Mulai dari tata kelola media sosial, manajemen admin, konten kreatif, copywriting, dan manajemen viral. Dari hasil kegiatan ini diketahui bahwa penguatan dan penerapan social media marketing dapat berkontribusi merevitalisasi wisata religi petilasan Nyi Mas Gamparan dan Sumur Ciwasiat di Desa Tanjungsari, Kabupaten Serang.
PENYULUHAN UMKM DENGAN METODE DIVERSIFIKASI PADA PRODUK MAKANAN OLAHAN DENGAN PENAMBAHAN VARIAN RASA BARU DAN DESAIN PRODUK DI DESA TANJUNG SARI KECAMATAN PABUARAN KABUPATEN SERANG Ita Rosita Wahyiah; Luis Fiska Rahayu; Eli Apud Saepudin; Mohamad Ikrom Arasid; Suherman Arifin; Tubagus Bagas Adya Wijaya Kusuma; Jesika Anastasya Simarmata
Indonesian Collaboration Journal of Community Services (ICJCS) Vol. 3 No. 4 (2023): Indonesian Collaboration Journal of Community Services
Publisher : Yayasan Education and Social Center

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53067/icjcs.v3i4.147

Abstract

Product development is an activity carried out by companies or business people to perfect their products, one of the aims of product development is to increase sales volume. Through the PKM program, it is carried out by providing direct counseling and assistance to MSME actors in Tanjungsari Village, District. Pabuaran. The method used is implementation through material delivery seminars, discussions, practice with direct product processing and adding new innovations to processed emping melinjo food products as well as product packaging by adding product designs to processed emping melinjo food products, direct assistance, monitoring and evaluation . The results obtained were that the PKM ran smoothly and was participated enthusiastically by all craftsmen. After the craftsmen have attended training, the products have attractive designs and packaging, have an understanding of the manufacture and use of e-commerce, the products are widely known and liked by consumers and turnover has increased significantly
TINJAUAN HUKUM ISLAM TERKAIT FENOMENA PERKAWINAN DI BAWAH TANGAN Hidayat, Taufik; Arasid, Mohamad Ikrom; Hibar, Ujang
Jurnal Res Justitia: Jurnal Ilmu Hukum Vol. 4 No. 1 (2024): Jurnal Res Justitia : Jurnal Ilmu Hukum
Publisher : LPPM Universitas Bina Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46306/rj.v4i1.93

Abstract

Matrimony represents an esteemed avenue for structuring family life, welcoming children, fostering mutual acquaintance, and establishing a foundation for reciprocal support. The institution of marriage establishes explicit shared rights and responsibilities between spouses, as well as between parents and offspring. In practice, not all adherents of Islam adhere to contemporary procedures or regulations, evident in the persistence of individuals opting for clandestine unions. Islamic jurisprudence has elevated the motives and objectives of matrimony to a loftier and more dignified plane. While previous adherence to Islamic doctrines limited the purpose of marriage to biological needs and life necessities, Islamic law now designates it with the intent of fulfilling sunnatullah, directed toward the ultimate goal of 'worshipping Allah SWT
PENDAMPINGAN DESAIN DAN PENGEMBANGAN PACKAGING KERUPUK IKAN PINDANG DI DESA SUKAJADI KECAMATAN CARITA Wahyiah, Ita Rosita; Rahayu, Luis Fiska; Arasid, Mohamad Ikrom; Arifin, Suherman; Rendiyani, M; Ichwana, Cahya Tri; Sabrina, Ina; Destriana, Halizah; Aulia, Dita; Arif, Khaerul
Jurnal Akselerasi Merdeka Belajar dalam Pengabdian Orientasi Masyarakat (AMPOEN): Jurnal Pengabdian kepada Masyarakat Vol 2 No 2 (2024): AGUSTUS-NOVEMBER 2024
Publisher : UNIVERSITAS SERAMBI MEKKAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32672/ampoen.v2i2.2130

Abstract

KKM UNIBA Group 63 provided assistance in the design and development of packaging for pindang fish crackers in Sukajadi Village, Carita District, Pandeglang Regency as part of efforts to empower the local community economy with a focus on increasing the added value of local products. Pindang fish crackers, as one of the leading products from the village, has a wide market potential, but the main challenge faced is the packaging design that is less attractive and not in accordance with modern marketing standards. This service aims to provide support in terms of packaging design and development of pindang fish crackers to increase market attractiveness and expand distribution reach. The methods used include packaging design needs analysis, packaging design training, and new packaging implementation. The training process involved understanding the design concept, selecting appropriate packaging materials, and printing techniques. The results of the mentoring showed that the new packaging design successfully increased the visual appeal of the product, clarified product information, and improved quality perception in the eyes of consumers. The newly designed packaging also provides better protection to the product during the distribution process. With the attractive and functional packaging, sales of pindang fish crackers have increased significantly, and the product has successfully entered a wider market both at the local and regional levels.
Peran Media Sosial Instagram Sebagai Sarana Kampanye dalam Strategi Komunikasi Politik Suryasuciramdhan, Arfian; Zulfikar, Meiby; Fajarwati, Noerma Kurnia; Hakim, Cecep Abdul; Arasid, Mohamad Ikrom
PANDITA: Interdisciplinary Journal of Public Affairs Vol. 7 No. 1 (2024): Januari - Juni
Publisher : Fakultas Ilmu Administrasi Universitas Krisnadwipayana Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61332/ijpa.v7i1.150

Abstract

The role of social media which has a big role in political communication strategies for voter participation and how the relevance of political communication is increasing on social media platforms, implies the development and change of traditional political communication by converging information technology with more modern political communication so as to achieve novelty much more effectively to interact with the community. This research uses qualitative methods with descriptive narratives aimed at providing explanatory results that are easy to understand by describing and understanding social phenomena from the perspective of the subject under study. Subjects in research are individuals involved in the object of research based on information and data. The use of social media platforms can be systematically planned and programmed to develop identity politics, it is important to ensure interactive interactions on social media platforms. It is concluded that social media can be a forum as well as a facilitator and play a role for an interest and has the potential to have benefits in political campaigns. Through platforms such as Twitter, Instagram and TikTok political candidates can interact with the public and successfully win the hearts of the people.
TINJAUAN YURIDIS TENTANG HEGEMONI KEKUASAAN DAN GAYA HIDUP HEDONISME SEBAGAI EMBRIO PERILAKU KORUPTIF (STUDI KASUS DI PROVINSI BANTEN) Arifin, Suherman; Hibar, Ujang; Hendrawati, Sulkiah; Irwanto, Irwanto; Arasid, Mohamad Ikrom
JURNAL DARMA AGUNG Vol 32 No 2 (2024): APRIL
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat Universitas Darma Agung (LPPM_UDA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46930/ojsuda.v32i2.4262

Abstract

Penelitian ini bertujuan Menganalisa dan menganalisa faktor-faktor korupsi yang merupakan suatu kejahatan yang merusak sendi-sendi kehidupan. Perbuatan korupsi meracuni kehidupan rakyat. Rakyat akan sengsara dibuat koruptor yang merampok uang Negara untuk kepentingan pribadi dan kelompoknya, merampok hak hidup dan hak kesejahteraan yang diperuntukkan bagi rakyat. Korupsi memang sudah ada sejak zaman dahulu (Mesir Kuno) dan biasanya korupsi dilakukan oleh pejabat yang mempunyai pengaruh dan dapat menekan rakyat demi kepentingan pribadi dan golongannya. Penelitian ini menggunakan teori Jack Bologne dengan GONE Theory yang menguraikan tentang, Keserakahan (Greed), 2. Kesempatan (Opportunity), 3. Kebutuhan (Need). 4. Pengungkapan (Expose). Dengan melakukan korupsi, Negara akan bangkrut, rakyat sengsara, pembangunan tidak akan berkembang dan rakyat akan menjadi bodoh. Di Indonesia pelaku korupsi diancam dengan pasal 2 & pasal 3 UU No 31 Tahun 1999 jo UU No 20 Tahun2001 (UU Tipikor), tapi pelaku korupsi terus berkembang dari tahun ketahun. Penelitian ini menggunakan metode Hukum Normatif (Normative Law Research) dimana kajiannya berupa produk hukum. Dari hasil penelitian didapat bahwa korupsi menimbulkan masalah dibidang ekploitasi sumber daya alam yang berlebihan, pelayanan yang tidak optimal kepada rakyat, infrastruktur yang tidak memadai dan terjadinya kemiskinan absolut. Beberapa pendapat, peneliti menyimpulkan bahwa korupsi menyengsarakan rakyat, pembangunan tidak berjalan dengan semestinya dan pembodohan kepada rakyat. Hukum yang ada tidak membuat pelaku korupsi menjadi jera dan akan menimbulkan berbagai cara baru untuk melakukannya sehingga dapat mengelabui petugas pemberantasan korupsi (Komisi Pemberantasan Korupsi).
Public management communication strategy in managing accessibility of public services for persons with disabilities in Serang city Saepudin, Eli Apud; Hartoko, Gatot; Zulfikar, Meiby; Priatna, Achmad Nashrudin; Arasid, Mohamad Ikrom
The International Journal of Politics and Sociology Research Vol. 12 No. 1 (2024): June: Law, Politic and Sosiology
Publisher : Trigin Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/ijopsor.v12i1.247

Abstract

Communication strategies are key in dealing with complex challenges rooted in historical, social and regulatory factors. Stigma and discrimination, low understanding of the needs of people with disabilities, non-comprehensive regulations, budget and infrastructure limitations, lack of coordination and collaboration, and cultural and social challenges are the main obstacles in realizing inclusive accessibility. The method in this research is a qualitative descriptive approach. The purpose of this research is to examine the background of these problems and identify potential solutions to improve the accessibility of public services for people with disabilities in Serang City. Comprehensive and sustainable solutions are needed to address the root causes and build an inclusive city for all.