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All Journal Jurnal Anestesiologi Indonesia Fokus Ekonomi BBM (Buletin Bisnis dan Manajemen) Journal of Anaesthesia and Pain COMSERVA: Jurnal Penelitian dan Pengabdian Masyarakat Majalah Anestesia & Critical Care (MACC) Ahmad Dahlan Medical Journal Jurnal Ilmiah Fokus Ekonomi, Manajemen, Bisnis & Akuntansi (EMBA) Fokus Abdimas MANGGALI Jurnal Komplikasi Anestesi
Untung Widodo, Untung
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Humanities Biochemistry, Genetics & Molecular Biology Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Medicine & Pharmacology Public Health Social Sciences

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Journal : Fokus Abdimas

 1 
Nasi Bakar Menu Tradisional menjadi Menu yang Menasional Widodo, Untung; Farizi, Sulaiman Al; Hihayat, Ibnu; Wijayanti, Maria Setya; Lumbantoruan, Mitra; Puspita, Mia
Fokus ABDIMAS Vol 3, No 1: April 2024
Publisher : STIE Pelita Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34152/abdimas.3.1.26-30

Abstract

In Indonesia, there are many traditional foods that have almost disappeared from society. Because many contemporary food trends are appearing in society one after another, so traditional food has the potential to disappear and be forgotten by local people. Therefore, we took the initiative to preserve the local wisdom of traditional food typical of Sundanese, West Java, namely roasted rice. We will market this traditional food throughout Indonesia, especially on the island of Java. This grilled rice will be different from grilled rice in general. By creating and innovating grilled rice with various menu variations that are liked by all groups from children, teenagers, to adults, such as varying it with good quality chicken, sausages, meatballs and fish. By providing menu variations and new flavors in processing this grilled rice, we aim that this grilled rice food will be different from grilled rice in general. However, it will be a new high quality grilled rice with various variations and unique flavors that will be able to maintain the existence of grilled rice as a hitz food for Indonesian millennials and can be enjoyed by various groups. Seeing the opportunities from this business, we are sure to develop the simple grilled rice business to become better known to the wider community. Keywords: Grilled rice, innovation, menu variation
MEMBANGUN WIRAUSAHA MUDA BAGI PESERTA PELATIHAN DI LKP FLORENZA KABUPATEN DEMAK Wahyuningsih, Susanti; Widodo, Untung; Indriyatni, Lies; Yuliati, Yuliati; Prabowo, Janitra; Damayanti, Damayanti; Ainiyah, Ghonimah Zumroatun
Fokus ABDIMAS Vol 3, No 2: Oktober 2024
Publisher : STIE Pelita Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34152/abdimas.3.2.166-175

Abstract

This community service aims to broaden the perspectives and motivate participants of LPK Florenza in Demak Regency to become competent and successful entrepreneurs, so they can support themselves without depending on others, in accordance with the principles of management and accounting. The methods used include lectures, workshops, and mentoring in starting a business. Based on the results of the community service conducted at LPK FLORENZA, there is a lack of motivation to be creative and a lack of understanding of managing financial reports and tax reports correctly, often leading to fear of becoming an entrepreneur. The conclusion that can be drawn is the importance of providing training on building effective individuals and understanding business ethics, being able to manage financial reports and understand tax reports properly for each participant so that they can cultivate an interest in becoming an entrepreneur and be able to run their businesses without fear due to lack of knowledge. Thus, the training participants can become competent entrepreneurs. Keyword : Building effective individuals, Enterpreuner , Business ethics, Managing financial reports and Tax reports
PENGEMBANGAN PEMASARAN UMKM MELALUI SOSIAL MEDIA BAGI MASYARAKAT DI KELURAHAN GAJAH MUNGKUR KOTA SEMARANG Widodo, Untung; Widowati, Madu Retno; Tasriastuti, Nurohmi Ambar
Fokus ABDIMAS Vol 4, No 1: April 2025
Publisher : STIE Pelita Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34152/abdimas.4.1.62-66

Abstract

This community service activity aims to enhance the capacity of Micro, Small, and Medium Enterprises (MSMEs) in utilizing social media as a tool for digital marketing. The activity was conducted in Gajah Mungkur Subdistrict, Semarang City, targeting MSME actors who have not yet optimized their product marketing through digital means. The methods employed included training and direct assistance on digital marketing strategies using platforms such as Instagram, Facebook, and WhatsApp Business. The results showed an improvement in the participants' understanding and skills in creating promotional content, managing business social media accounts, and identifying online target markets. This program is expected to help MSMEs increase their competitiveness and expand their market reach.Keywords : MSMEs, digital marketing, social media, community service, Semarang
STRATEGI PEMASARAN DAN MANAJEMEN UMKM EFEKTIF DALAM MENINGKATKAN DAYA SAING DI ERA PASAR ONLINE PADA PELATIHAN KECAKAPAN WIRAUSAHA DI LKP KAWAICI NN KABUPATEN DEMAK Widodo, Untung; Indriyatni, Lies; Wahyunigsih, Susanti; Yuliati, Yuliati
Fokus ABDIMAS Vol 4, No 2: Oktober 2025
Publisher : STIE Pelita Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34152/abdimas.v4i2.1584

Abstract

This community service activity aims to improve the skills and understanding of entrepreneurship training participants at LKP Kawaici NN, Demak Regency, in implementing effective marketing strategies in the digital era. The methods used include training sessions, mentoring, and hands-on practice in utilizing social media and online marketplaces as marketing platforms. The results of the activity show an increase in participants’ understanding of digital marketing concepts, their ability to create promotional content, and their confidence in selling products online. Therefore, this training has had a positive impact on enhancing the participants’ competitiveness in the online market.
Co-Authors Abu Tholib Aman Adi Nugroho Adrin, Olga Elenska Agustina, Ayu Yesi Ainiyah, Ghonimah Zumroatun Aji, Bambang Hantoro Sarti Akbar, Shonnif Akhmad Yun Akhmad Yun Jufan Al-Hilal, Said Rival Andriani, Ika Jati Setya Anggraini, Diana Anisa Fadhila Farid Aprianti, Tutut Arif Setyo Wibowo Artika, I Gusti Ngurah Rai Bahrun, Nugraha Septian Baskoro, Windu Adi Bayu, Timor Krisna Bernadeta M Wara Kushartanti Bhaktiyar, Agung Bhirowo Yudo Pratomo Bowo Adiyanto Burhanuddin, Muhammad Fuad Calcarina Fitriani Retno Wisudarti Castro, Toto Damayanti Damayanti Dewi, Wahyu Jati Paramita Djayanti Sari Farizi, Sulaiman Al Ferdiansyah, David FRW, Calcarina Gafar, Wiramas Ikhsan Gautama, Raditsya Mada Gentong, Metia Gledis Gilang Hamam Hadi Harianto, Widi Yuli Hendra, Maijoni Hernawan, Agung Diky Heru Susilo Hihayat, Ibnu Hijriyatunnisa, Hijriyatunnisa Ikhwandi, Arif Indra Wijaya, Adi Irawati, Tri Endang Jaelani, M Jufan, Ahmad Yun Krispratama, Avian Kusumasari, Nur Hesti Lies Indriyatni Loru, Martha Yuanita Lumbantoruan, Mitra Maduretno Widowati Marthysal, Audhiaz Mi’raj, Geza Getar Mulyono, Arif Hei Muniroh Almunawar, Nira Naomi, Diah Anis Ningtias, Devi Rosita Noegroho, Wahyu Permatasari, Kartika Dewi Perwira, Rendra Prabowo, Janitra Prasamya, Erlangga Puspita, Mia Qurrotuaini, Dhiya Nisrina Rakhmatjati, Pradana Bayu Ramsi, Irhash Faisal Ratih Kumala Fajar Apsari Rudika Harminingtyas Sari, Ayu Rosema Sarosa, Pandit Satrya, Rafi Nanda Septiyono, Dwi Rahmat Gandhi Setiawan, Yosy Budi Shila Suryani, Shila Siti Helmyati Sudadi Sulistiyantoro, Antonius Catur Suryaman, Rifandi Suryono S, Bambang Susanti Wahyuningsih, Susanti Susetyowati Sutiyoso, Noor Aditya Tasriastuti, Nurohmi Ambar Teguh Setiadi Toruan, Joner Lumban Trifiana, May Lisa Triongko, Budi Ummi, Riadatul Wahyunigsih, Susanti Wicaksono, Galih Sahid Widowati, Madu Retno Widowati, Madurento Wijayanti, Maria Setya Yuliati - Yunita Widyastuti Yusmein Uyun Zulkarnaini, Zukarnaini