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Journal : Tourism

Tourism and Hospitality Essentials (THE) Journal, Vol.II, No.1, 2012 - 291 PENGARUH PROGRAM GREEN MARKETING DI HOTEL SHANGRI-LA JAKARTA TERHADAP GREEN CONSUMER BEHAVIOR (Survei Pada Tamu yang Menginap di Hotel Shangri-la Jakarta) Desliana, Anasti; Andari, Rini
THE Journal : Tourism and Hospitality Essentials Journal Vol 2, No 1 (2012)
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/thej.v2i1.1938

Abstract

Tourism holds an important role as a major contribution for economy of a country not least for Indonesia. Tourism activity can not be separated from the various tourism sectors are mutually supportive and integrated with one another so as to attract tourists to visit Indonesia. Hospitality industry is an important industry in tourism activity due to the hospitality industry is one industry that high contribute to the tourism sector particularly in Jakarta. Jakarta as the capital city of Republic of Indonesia has the potential to attract tourists to the fulfillment of needs in terms of lodging accommodations in great demand by the management of international chain hotels to expand its market share by establishing a network of hotels in Jakarta. The importance of the marketing strategy undertaken by the hotel a top priority with progress and about eco-friendly lifestyle imposed by the Hotel Shangri-La Jakarta. So in general the strategy undertaken by the Hotel Shangri-La Jakarta is the green marketing. Therefore, the research done in the hope that green marketing is a strategy of influence in the creation of green consumer behavior. In this study, the independent variable (X) is green marketing which has three sub variable are green value-Addition process, green management systems, and green products. Variable (Y) is green consumer behavior. The study was conducted during six months from September 2011 until February 2012 by using systematic random sampling as technique sampling. The results showed that green marketing significantly influence green consumer behavior. Factors of green marketing that gives a large effect is green management systems in Hotel Shangri-La Jakarta and the lowest factors in green marketing is green products in Hotel Shangri-La Jakarta.
Pengaruh Culture Event di Anjungan Bengkulu Taman Mini Indonesia Indah Jakarta Terhadap Citra Destinasi Wisata Provinsi Bengkulu Lestari, Annisa Asri; Waluya, Bagja; Andari, Rini
THE Journal : Tourism and Hospitality Essentials Journal Vol 7, No 2 (2017)
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/thej.v7i2.9017

Abstract

Bengkulu is one of the provinces in Indonesia, which has many potentials in terms of natural and cultural diversity. Looking at the numbers of potentials for cultural tourism around the province, Bengkulu Province was expected to increase the number of tourists for its unique characteristic and good image adhering in the minds of prospective tourists as a cultural destination. Problems occurred in Bengkulu Province is a fluctuating level of tourist visits to the province, and the growth level tends to be low. This is due to the image of Bengkulu Province as a tourist destination that is not good enough in the minds of prospective tourists. Hence, Anjungan Bengkulu, which is located in Indonesian Miniature Park, Jakarta was having the effort to overcome this problem. Therefore, the researcher chose Cultural Event as the solution that can be implemented to improve the Destination Image of the province. On this study, the independent variable (X) was Cultural Event, consisting of Spectacularisation, Theme, Participation and Immersion. The dependent variable (Y) was Destination Image. The type of the research used was a descriptive explanatory survey, and supported by the cross-sectional method. The samples in this study were 108 respondents consisting of individual visitors at the Anjungan Bengkulu Cultural Event, the sampling technique used was purposive sampling. Data analysis technique employed was multiple regressions. The result showed that the implementation of Cultural Event at Anjungan Bengkulu was assessed in the high category, with a dimension of "Spectacularisation" received highest score, and the lowest one was the "theme". Subsequently, visitors’ response regarding Destination Image at Anjungan Bengkulu was also categorized in a very high level, with a dimension of cognitive image received highest score and dimension of affective image became the lowest one. Results showed that there is a significant influence between Culture Event and Destination Image.
DEVELOPING A SUSTAINABLE URBAN TOURISM Andari, Rini
THE Journal : Tourism and Hospitality Essentials Journal Vol 9, No 1 (2019)
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/thej.v9i1.16986

Abstract

This paper aims to explain the importance of creating sustainable urban tourism. The method used is library research. Tourism is a useful activity that can preserve cultural and historical heritage and can prosper society. Throughout history, the city has become the focus of tourism activities, providing accommodation, entertainment and other facilities for tourists. Achieving sustainable urban development requires the preservation of historical sites and cultural structures. By preserving a cultural heritage, and reviving it in a new way, is one form of realization of effective sustainable development.
Pengaruh Perceived Quality Terhadap Kepuasan Pengunjung di Museum Mandala Wangsit Siliwangi Suryani, Cynthiawati Suci; Andari, Rini; Taufik, Abdullah
THE Journal : Tourism and Hospitality Essentials Journal Vol 8, No 2 (2018)
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/thej.v8i2.13741

Abstract

This study aims to determine and analyze the factors that affect Perceived Quality in Mandala Wangsit Silliwangi Museum. Mandala Wangsit Siliwangi Museum is one of the tourist destinations in Bandung with the theme of history museum in Bandung city visited by both domestic tourists and foreign tourists. Based on data acquisition, it is known that the visit to Mandala Wangsit Siliwangi Museum has decreased, even in 2016 2017 there was a very drastic decrease of visit. One of the factors that caused the decrease of the visit was due to the low Satisfaction of tourists at Mandala Wangsit Siliwangi Museum. Visitor Satisfaction is one of the important aspects of tourist destinations. In this study, the independent variable (X) used is Perceived Quality which consists of Service Interaction, Service Evidence, Product Functionality and Product Enrichment. The dependent variable (Y) used is Visitor Satisfaction. The type of this research is descriptive verification. The method used is a survey using systematic random sampling technique with the number of respondents as much as 100 respondents who visited the Mandala Wangsit Siliwangi Museum. Data analysis technique and hypothesis test used is Multiple Regression. The results showed that Perceived Quality gives a significant influence on visitor satisfaction. The biggest influence on visitor Satisfaction at Mandala Wangsit Siliwangi Museum is Service Interaction. The lowest effect on the visiting decision is Product Enrichment; this aspect needs to be improved in activity on Product Enrichment.
ANALYSING FACTORS FOR COMMUNITY PARTICIPATION IN TOURISM DEVELOPMENT Setiyorini, Heri Puspito Diyah; Andari, Rini; Masunah, Juju
THE Journal : Tourism and Hospitality Essentials Journal Vol 9, No 1 (2019)
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/thej.v9i1.16988

Abstract

This study aims to understand the perceptions of local communities to participate in tourism development. The method used in the research is a quantitative approach. Questionnaires were distributed to local communities in major destinations in Bandung, West Java, Indonesia. There were 200 data set analyzed by factor analysis. The result showed that from 28 indicators of community participation, eight groups of factors formed. The groups are 1) place attachments; 2) perception of negative consequences; 3) Community Involvement; 4) Infrastructure Development; 5) Place Satisfaction; 6) Economic Benefit; 7) Government Support; 8) Community Collaboration. This result also shows that place attachment, perception of negative consequences, place satisfaction, and community collaboration have higher factor loading compares to other groups. The finding implies that in gaining community participation, these factors could be considered as the essence of communication message in raising public awareness and participation for tourism development.
The Effectiveness of the Outdoor Learning Program in Improving High School Students: Understanding of Sustainable Tourism at Daarut Tauhiid Eco Islamic Boarding School Nugraha, Verza Aldirindra; Haryadi, Rafly; Elistio, Pijar Dwi; Andari, Rini; Yudha, Eka Sakti
Tourism and Hospitality Essentials Journal Vol 13, No 2 (2023)
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/jtee.v13i2.77807

Abstract

AbstractThis case study evaluates the effectiveness of an outdoor learning program in enhancing high school students' understanding of sustainable tourism at Daarut Tauhiid Eco Pesantren in Bandung, Indonesia. The qualitative research utilized observations, interviews, and documentation to assess the outdoor learning program which involved field trips to tourism destinations and interactive activities. The results indicate the outdoor learning program was effective in increasing students' comprehension of sustainable tourism principles, raising environmental awareness, and promoting active participation in sustainable tourism activities. Students developed deeper understandings of tourism impacts on the environment, culture and local economies. They exhibited more environmentally-friendly behaviors and initiative in community tourism projects after completing the program. While the program faced challenges like limited time and resources, the school implemented strategies such as curriculum integration, stakeholder partnerships, and continuous evaluation to overcome these obstacles. The outdoor, experiential learning approach showed potential for developing the knowledge, skills and values needed for a more sustainable tourism industry workforce. Implications include the need for wider adoption of outdoor learning in sustainable tourism education through school-industry-community collaboration. Further research could explore long-term impacts on graduates' sustainable tourism practices. Overall, this innovative pedagogical model can help shape a new generation committed to responsible tourism development.Keywords:  Sustainable tourism education, outdoor learning, environmental education, experiential learning,
Motivasi Wisatawan Mengunjungi Destinasi Wisata Dark Tourism Rusmiati, Debi; Andari, Rini; Waluya, Bagja
Tourism and Hospitality Essentials Journal Vol 12, No 1 (2022)
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/jtee.v12i1.77800

Abstract

AbstrakDestinasi wisata yang terkait dengan kejadian kelam (dark tourism) mendapatkan banyak perhatian dalam dua puluh tahun terakhir. Pertanyaan mengenai apa motivasi wisatawan yang berkunjung ke destinasi wisata dark tourism terus dikaji. Artikel ini bertujuan untuk memahami apa saja motivasi pengunjung yang berkunjung ke destinasi dark tourism. Studi literatur terkait kajian-kajian yang berkenaan dengan dark tourism digunakan untuk memahami motivasi pengunjung. Berdasarkan literatur, ditemukan sembilan jenis motivasi yang muncul pada aktivitas wisata dark tourism, yaitu Experience, History, Education, Culture and Identity, Remembrance, Thrill-seeking, Site, Exhibits, Death and Dying. Selain itu, ragam daya tarik yang terkait dengan dark tourism di Desa Ciburial Kabupaten Bandung juga didiskusikan. Kajian ini memberikan pemahaman mengenai ragam motivasi wisatawan dalam mengunjungi destinasi wisata dark tourism, khususnya di Indonesia.Keywords: dark tourism, motivasi, destinasi wisataAbstractTourist destinations related to dark tourism have received a lot of attention in the last twenty years. The question of what is the motivation of tourists who visit dark tourism destinations continues to be studied. This article aims to understand what are the motivations of visitors who visit dark tourism destinations. Literature studies related to studies related to dark tourism are used to understand the motivation of visitors. Based on the literature, nine types of motivation were found in dark tourism activities, namely Experience, History, Education, Culture and Identity, Remembrance, Thrill-seeking, Site, Exhibits, Death and Dying. In addition, various attractions related to dark tourism in Ciburial Village, Bandung Regency were also discussed. This study provides an understanding of the various motivations of tourists in visiting dark tourism destinations, especially in Indonesia.Keywords: dark tourism, motivation, tourist destinations
Co-Authors Abdilah, Muhammad Anthesa Abdillah, Muhammad Anthesa Adhitiowasis, Aryo Agus Sudono, Agus Al Mubarak, Fatih Muhammad Fakhri Alnuron, Arvid Amanda, Syava Pradina Falah Anasti Desliana, Anasti Andani, Radita Tullia Apriani Silalahi, Apriani Ariella, Jessica Askhiya, Ghina Aulia Rahmasari, Anissa Aulia, Lailatul Azzahra, Savira Tia bagja waluya, bagja Candella, Yokkeu Hanna Caria Ningsih Della Maghfira Napu, Della Maghfira Dewi Pancawati Novalita, Dewi Pancawati Dewi, Lilis Eliana Eka Sakti Yudha Elistio, Pijar Dwi Elly Malihah Elsa Dwi Melyanti, Elsa Dwi Enok Maryani Eva Mardiyana Fatin, Anisya Fitriyani, Endah Ghani, Luthfi Gina Anggina Mustika, Gina Anggina Gita Siswhara Haryadi, Rafly Heri Puspito Diyah Setiyorini Hutapea, Fanny Magdalena I Gede Riana Juju Masunah Kendid Syahid, Kendid Khaerani, Rijal Khosihan, Aan Kikania, Audy Putri Lestari, Annisa Asri Lili Adi Wibowo lilis nurhayati Mahmuda, Afghani Maisa Fitriani, Maisa Muslimah, Regalia Arsyika Nugraha, Verza Aldirindra Nurbaihaqi, Fariz Fardani Nurzannah, Nabila Zalfa Oce Ridwanudin Oksavira, Alfadiya Rizki P, Nadia Utami Pandia, Suka Prayanta Pramadika, Taukhid Prasetyo, Mahrandra Ravlyadi Rahmi, Mildayani Ramdhani, Dani Ramdhani, Dani Ratih Hurriyati Raynaldi, Rizki Rizky, Fahmi Muhamad Romizal, Alba Rosyifa, Mutia Rusmiati, Debi Sara, Fenny May Shalsabilla, Meylinda Rossiana Suryani, Cynthiawati Suci Syah Alam Taufik Abdullah Tinka Sabrilia, Tinka Tjok Gde Raka Sukawati Tryasnandi, Agung Vanessa Gaffar Woro Priatini Wulung, Shandra Rama Panji Yeni Yuniawati, Yeni Yuniar Sari Ratna Puri, Yuniar Sari