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All Journal JURNAL PENGABDIAN KEPADA MASYARAKAT Jurnal Manajemen dan Bisnis Jayakarta JaManKu : Jurnal Manajemen dan Kewirausahaan Jurnal Widya ProBisnis : Jurnal Manajemen Joong-Ki : Jurnal Pengabdian Masyarakat Jurnal Ekonomi dan Bisnis Digital (MINISTAL) Jurnal Dunia Pendidikan Jurnal Cakrawala Ilmiah Jurnal Peradaban Masyarakat (JPM) JURNAL EKONOMI BISNIS DAN MANAJEMEN (EKO-BISMA) International Review of Practical Innovation, Technology and Green Energy (IRPITAGE) Pedagogia: Jurnal Ilmiah Pendidikan Journal of Artificial Intelligence and Digital Business Innovative: Journal Of Social Science Research Jurnal bintang manajemen Riset Ilmu Manajemen Bisnis dan Akuntansi Journal Economic Management and Business Joong-Ki PUBLIDIMAS Jurnal Ekonomi Bisnis Digital Jurnal Ekonomi, Manajemen, Akuntansi Joong-Ki Jurnal Manajemen, Bisnis dan Kewirausahaan Smart International Management Journal (SIMJ) ACCUMULATED JOURNAL
Ananda Fitriani Dewi
UNIVERSITAS POTENSI UTAMA
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Pengaruh Penggunaan Mobile Banking Terhadap Peningkatan Pendapatan Pada Bank Aceh Syariah Sutomo KCP Kota Medan Purwita Sari; Musa Fernando Silaen; Yuli Arnida Pohan; Ananda Fitriani Dewi; Santi Rizki; Mawar Anggraini
ACCUMULATED JOURNAL Vol 5 No 2 (2023): ACCUMULATED JOURNAL (JULI 2023 )
Publisher : LPPM Univ Potensi Utama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22303/accj.5.2.2023.138-151

Abstract

Tujuan penelitian ini adalah untuk mengetahui Pengaruh penggunaan mobile banking terhadap peningkatan pendapatan dalam menggunakan aplikasi mobile banking di Bank Aceh Syariah Sutomo KCP Kota Medan. Teknik pengumpulan data menggunakan metode angket dengan sampel sebanyak 30 responden dan metode dokumentasi. Teknik analisis yang digunakan dalam penelitian ini adalah regresi linear sederhana yaitu untuk mengetahui pengaruh lebih dari satu variabel bebas terhadap satu variabel terikat. Dalam analisis linear sederhana, ada beberapa hal yang harus diperhatikan yaitu: Uji T (Parsial), Uji F (Simultan), dan Koefisien Determinasi (R2). Namun sebelum melakukan analisis regresi, terlebih dahulu data harus memenuhi uji asusmsi klasik. Hasil penelitian menunjukkan bahwa variabel penggunaan mobile banking berpengaruh terhadap peningkatan pendapatan dengan diperoleh nilai signifikansi 0,663 diatas 0,05, Sedangkan secara simultan diketahui bahwa nilai Fhitung 22,330 lebih besar dari Ftabel 2,471 artinya secara bersama-sama berpengaruh terhadap peningkatan pendapatan. Besarnya pengaruh penggunaan mobile banking terhadap peningkatan pendapatan sebesar 49,8%. Hasil analisis regresi linear berganda diperoleh persamaan : Y = 5,200 + -0,048 X1 + 0,019 X2 + 0,430 X3 + 0.282 X4 + e. dengan demikian H0 ditolak dan Ha diterima, maka dapat dikatakan bahwa variabel penggunaan mobile banking yang meliputi kemudahan penggunaan layanan, keamanan sistem mobile banking, kredibilitas perusahaan jasa layanan perbankan, dan kecepatan berpengaruh secara signifikan terhadap peningkatan pendapatan. Maka semakin tinggi penggunaan m- banking maka semakin meningkat pendapatan pada Bank Aceh Syariah Sutomo KCP Kota Medan.
The Influence of Compensation, Job Satisfaction, and Job Performance on Employee Performance at the Polonia Medan Pratama Tax Office Nanda, Ananda Fitriani Dewi; Purwita Sari
Smart International Management Journal Vol 1 No 2 (2024): June 2024
Publisher : CV. HEI PUBLISHING INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70076/simj.v1i2.34

Abstract

This study aims to determine the effect of compensation, job satisfaction and work ability partially and simultaneously on the performance of employees work in the Kantor Pelayanan Pajak Pratama Medan Polonia with population of 95 people, and a study sample. of 93 people. The data analysis technique used is multiple regression analysis using the IMB Statistics computer program for Product and Service Solution (SPSS) version 24. Based on the analysis results obtained compensation have a positive and significant effect on the performance of employees work of the Kantor Pelayanan Pajak Pratama Medan Polonia, this is supported by the results of t count analysis > t-table (2,938 > 1,987) at n = 93 at 95% significance level. Job satisfaction has a not effect on the performance of employees work of the Primary Tax Service Office of Medan Polonia, this is supported by an analysis of t count > ttable (2,128 > 1,987) at n = 93 at 95% significance level. Work ability has a effect on the performance of employees work of the Kantor Pelayanan Pajak Pratama Medan Polonia, this is supported by an analysis of t count >-table (3,335 > 1,987) at n = 93 with a significant level of 95%.Value of F-count > F table (16,396 > 2,71)This states that together (multiple) there are positive and significant effects of compensation, job satisfaction and work ability on the performance of employees work of employees of the Kantor Pelayanan Pajak Pratama Medan Polonia. Keywords : Compensation, job satisfaction and work ability and performance ofemployees work
Analysis Of Marketing Mix Strategies In Creating Purchase Interest Among Consumers Of Bah Butong Tea From PTPN IV Nanda, Ananda Fitriani Dewi; Siti Nurfadilla Nst; Tika Nirmala Sari; Ratih Anggraini
Smart International Management Journal Vol 2 No 2 (2025): June, 2025
Publisher : CV. HEI PUBLISHING INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70076/simj.v2i2.53

Abstract

This study aims to discover the implementation of the 7P marketing mix strategy by PT Perkebunan Nusantara IV Unit Bah Butong which released a new product to enter the retail market in Indonesia. The product is a black tea with the brand name “Teh Butong”. The tea produced is categorized as powdered tea and teabags with premium and regular quality. This study uses qualitative methods with data collection using interviews and observation techniques of PTPN IV employees that are responsible for the teh Butong product. The results of the study showed the importance of implementing the 7P marketing mix strategy as an effective way to obtain the consumers. This study also explained how PTPN IV's efforts in maximizing the marketing activities of its new tea products by utilizing the 7P marketing mix strategy as an effort to increase sales to achieve the targets of the company.
PUBLIC SPEAKING 5.0: EFFECTIVE COMMUNICATION TRAINING FOR GEN Z IN THE COMPETITIVE DIGITAL WORKPLACE Ari Prabowo; Yahya Tanjung; Ananda Fitriani Dewi; Austin Alexander Parhusip; Taufiq Risal; Yusriadi
International Review of Practical Innovation, Technology and Green Energy (IRPITAGE) Vol. 6 No. 1 (2026): March-June 2026
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Public Speaking 5.0 Training is an activity aimed at improving effective communication skills in Gen Z in facing the increasingly dynamic digital workplace competition. This activity was held on Wednesday, April 7, 2026, at the Study Room (Aula). Gen Z is known as a generation close to technology, but not all have the courage and skills to speak in public in a structured, confident, and persuasive manner. This training equips participants with a basic understanding of public speaking, message-building techniques, body language usage, nervousness management, and the ability to convey ideas interestingly, both in person and through digital media. The activity method is carried out through material delivery, interactive discussions, presentation simulations, speaking practice, and providing direct feedback to participants. Through this activity, participants are expected to be able to increase self-confidence, think more critically, and build a positive personal branding. Public speaking skills are an important competency because today's workplace demands not only mastery of technology, but also communication, collaboration, and adaptation skills. Thus, this training is expected to shape Gen Z who are communicative, creative, professional, and ready to compete in the era of digital transformation.
PENGARUH KESELAMATAN KERJA, PENGEMBANGAN KARIR DAN PELATIHAN KERJA TERHADAP PRODUKTIVITAS KERJA KARYAWAN PADA PT. SEGAR BERJAYA MAKMUR Wanda Virara; Ananda Fitriani Dewi
Journal Economic Management and Business Vol 5, No 1 (2026)
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/jfeb.v5i1.8838

Abstract

This study aims to analyze the influence of Occupational Safety and Health (OSH), Career Development, and Job Training on Employee Work Productivity at PT. Segar Berjaya Makmur. The research method used was a quantitative method with an associative approach. The population of this study included all employees of the company, with a sample of 55 respondents. Data collection techniques were conducted through questionnaires, interviews, and documentation. Data analysis used validity tests, reliability tests, classical assumption tests, multiple linear regression analysis, t-tests, F-tests, and the coefficient of determination (R²) with the assistance of the SPSS program. The results showed that partially, Occupational Safety and Health, Career Development, and Job Training had a positive and significant effect on Employee Work Productivity. Simultaneously, the three variables also had a positive and significant effect, with an F-value of 49.563 and a significance value of 0.000 < 0.05.
Co-Authors Adeliyansah Situmorang Aprilindiana, Byonda Usa Arasy Ayu Setiamy Ari Prabowo Atikah, Widya Nur Damariswara, Rian Desy Astrid Anindya Dewi Rafiah Pakpahan Efendi Pakpahan Gea, Sartaman Hutagalung, Esteria Febriati Hutapea, Delvina Natalina Hutauruk, Rinaldi Osvaldo Ina Liswanty Iwan Fitrianto Rahmad Jumeida Simatupang Lilis Evhelia Sihotang Marchelina Tarihoran, Shally Mawar Anggraini Morena Deva Rosyah Putri Pakpahan Muhammad Habibie Muhammad Rafly Syuhada Musa Fernando Silaen Nahar Maganda Saragih Ninsin Cemarlian Lase Pardede, Lasma Natalia Parhusip, Austin Alexander Pasaribu, Besty D. Pratami, Arifa Purba, Rara Ningsih Purwita Sari Purwita Sari PUTRI WULANDARI Rahma, Firda Fadlila Ratih Anggraini Rika Dwi Linanda Afni Rivan Aristo Putra RR. Ella Evrita Hestiandari Saha’aro Laia Salsabila, Nadia Lutfiah Santi Rizki Sari, Widia Sembiring, Erika Apulina Simangungsong, Cristin Marlina Simarmata, Veni Vera Simatupang, Jumeida Siti Aisyah Siti Aisyah Siti Nurfadilla Nst Syarifah Fadillah Natasha Taufik Risal Taufiq Risal Tika Nirmala Sari Tika Nirmala Sari Ulandari , Sindi Ummi, Khoirul Virra Argatha Wahyuni, Linda Wanda Virara Wardhani, Irine Ika Windi, Yogi Pratama Wisnu Rayhan Adithya Yahya Tanjung Yuli Arnida Pohan Yusriadi Zainuddin, Zainuddin Zendrato, Meriana