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Dedi Susanto
Akademi Komunitas Dharma Bhakti Bangka
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemistry Computer Science & IT Control & Systems Engineering Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Mechanical Engineering Medicine & Pharmacology Nursing Physics Social Sciences Other

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Journal : Journal on Education

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Pengaruh Era Digital 4.0, Pencarian Produk terhadap Minat Pembelian Produk Melalui Online Yanto Yanto; Martinus Buulolo; Dedi Susanto
Journal on Education Vol 5 No 3 (2023): Journal on Education: Volume 5 Nomor 3 Tahun 2023
Publisher : Departement of Mathematics Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joe.v5i3.1916

Abstract

Today's society is in an all-digital condition, but the more sophisticated the renewal and development of the digital revolution will provide positive and negative sides, this is by shopping through online sites it is necessary to be vigilant and must conduct a search for legitimacy before making a purchase action. This research is focused on users of the digital era in industry 4.0, product search, and interest in buying products online. The aim of the research is to analyze the effect of the digital era 4.0, product search on interest in buying products online. The method used is descriptive quantitative with google form. The research informants totaled 26 students of Accounting for Small and Medium Enterprises at the Dharma Bhakti Bangka Community Academy. The results showed that the digital era 4.0 had no positive effect, and was not significant at the error level, product search had a positive and significant effect, another finding that simultaneously had a positive and significant effect on the dependent variable.
Co-Authors Abubakar, Achmad Agus Syukron, Muh. Alamsyar, Al Amiruddin Angga Pradana, Fahruddin Aprira, Aprira Burhanuddin Bani Burhanuddin Burhanuddin Burhanudin Bani Chuzaini, Mochamad Cut Muthiadin Dani, Rian Darmi, Darmi Dewi Tumatul Ainin EDWAR EDWAR Eko Sulistyo Fajri , Ahmad Khairul Firdaus Yusrizal Galib, Muhammad Hutauruk, Rufinus Hotmaulana Indra Dwisaputra Irmanelly ISKANDAR Kasidi, David Khannanah, Sulafah Fathin Kuswiyanto Lutfi, Mukhtar Luthfi, Mukhtar Makrus, Mohamad Martinus Buulolo Minnah El Widdah Munir, Muhammad Syahrul Nasrullah Bin Sapa Novia Duya Novia, Tri Meli Nursuci Putri Husain Ocsirendi Ramli Ramli Rayyahun, Annisa Sabbar, Sabbar Dahham Sandre, Revas Sukirman Sukmana, Ahyana Syahila Suljatmiko, Suljatmiko Supriati, Rochmah Su’aidi Taharah, Nisa Veti Verawati Wardati Arfani Winarsih, Lies Yanto Yanto Yunaida, Ari