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Journal : BJHTCR

Spiritual Tourism: A Grounded Theory Approach Sudiarta, Made; Bratayasa, I Wayan; Subadra, I Nengah; Endrayani
Bali Journal of Hospitality, Tourism and Culture Research Vol. 2 No. 2 (2025): Synergies for Sustainable Tourism Resilience in Challenging Times @ Bali Journa
Publisher : Language Assistance

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.16902652

Abstract

Spiritual tourism is a rapid growing segment of the travel industry that focuses on journeys aiming at fostering personal growth, self-discovery, and connection with sacred or transcendent experiences. This article explores the evolution, current trends, and future directions of spiritual tourism through a qualitative, grounded theory approach. Historically rooted in ancient pilgrimages and religious practices, spiritual tourism has evolved into a blend of traditional and contemporary spiritual pursuits, influenced by globalization and the rise of new age spirituality. Using Bali as a case study, the article highlights the island’s emergence as a global center for spiritual tourism which driven by its unique cultural and natural offerings. However, challenges such as cultural commodification and sustainability concerns are also discussed. The article identifies gaps in the literature, including the need for deeper qualitative research and the exploration of technology’s role in shaping spiritual tourism experiences. Ultimately, spiritual tourism offers significant potential for fostering cross-cultural understanding and sustainable development
Coral Reef Conservation For Blue Economy and Community-Based Sustainable Tourism in Pandanan Beach, North Lombok Bratayasa, I Wayan; Satria Prayuda, Danu; Martayadi, Uwi
Bali Journal of Hospitality, Tourism and Culture Research Vol. 2 No. 2 (2025): Synergies for Sustainable Tourism Resilience in Challenging Times @ Bali Journa
Publisher : Language Assistance

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.16361408

Abstract

This article explores a collaborative conservation initiative implemented at Pandanan Beach, Malaka Village, Pemenang Sub-district, North Lombok Regency. Coinciding with the celebration of World Oceans Day and Coral Triangle Day on June 8, 2025, the activity highlights the importance of coral reef ecosystems, seagrass beds, and tropical fish diversity as the foundation of a community-based blue economy and sustainable tourism. Engaging multiple stakeholders—including the Malaka Village Government, the Pandanan Beach Community Group led by Mr. HM. Syukur, the Coastal and Marine Resource Management Center (BPSPL) Denpasar, PLTU's CSR program, and academics—the program aimed to rehabilitate damaged coral reefs and enhance community awareness and capacity in managing coastal resources. This article analyzes the initial impact of this multi-stakeholder collaboration on conservation efforts and the potential for sustainable local economic development.
Digital Compliance as a Trust Framework: Constructing Tourist Confidence in Bali’s Cultural Tourism Ticket Market Subadra, I Nengah; Sudiarta, Made; Yuda, Ida Bagus Nyoman Krisna Prawira; Bratayasa, I Wayan
Bali Journal of Hospitality, Tourism and Culture Research Vol. 3 No. 1 (2025): Bali Journal of Hospitality, Tourism and Culture Research
Publisher : Language Assistance

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/kdyx9x23

Abstract

The digitalisation of Bali’s cultural tourism ticketing systems introduces critical trust challenges by shifting transactions from interpersonal exchanges to interface mediated encounters. While adherence to digital compliance standards such as data security, privacy, and consumer protection is increasingly mandated, the ways in which these regulatory and technological cues actively construct tourist trust within culturally sensitive contexts remain underexplored. Addressing this gap, this study adopts a Grounded Theory approach to develop a contextualised understanding of how digital compliance is interpreted and psychologically experienced by tourists in Bali’s cultural tourism market. Drawing on in-depth interviews tourism stakeholders with tourists, tourism operators, and platform intermediaries, the study inductively examines how trust emerges through interactions with digitally compliant systems. Through iterative coding and constant comparison, the analysis generates a four-dimensional compliance framework encompassing data security, transactional integrity, institutional legitimacy, and platform reliability. The findings reveal trust as a processual and situational outcome, assembled through compliance cues at critical transactional moments and shaped by Bali’s socio-cultural expectations of authenticity and ethical conduct. This study contributes a grounded, empirically derived model for designing trustworthy digital ecosystems in culturally embedded tourism destinations worldwide.