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All Journal JURNAL IQRA´ Kilat Journal on Education Jurnal Teknologi Terpadu JURNAL LENTERA BISNIS Jurnal Ilmiah Betrik : Besemah Teknologi Informasi dan Komputer Competitive Indonesian Journal of Electrical Engineering and Computer Science Jurnal Bisnisman : Riset Bisnis dan Manajemen JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Jurnal Sistim Informasi dan Teknologi Competitive Jurnal Informatika: Jurnal Pengembangan IT Journal of Innovative and Creativity Teknologi Informasi dan Digital (TRIDI)
suroso, amat
Universitas Bani Saleh
Automotive Engineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Materials Science & Nanotechnology Mathematics Social Sciences Transportation Other

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Digital Technology Management Challenges in Marketing Local Farm Products in Developing Countries: Analysis of International Publication Findings Abdul Samad Arief; Seprianti Eka Putri; Amat Suroso; Abdul Wahab Syakhrani; Noor Rahmini
Jurnal Iqra' : Kajian Ilmu Pendidikan Vol. 6 No. 2 (2021): Jurnal Iqra' : Kajian Ilmu Pendidikan
Publisher : Institut Agama Islam Ma'arif NU (IAIMNU) Metro Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25217/ji.v6i2.1378

Abstract

The success of marketing all business products is closely related to how to overcome marketing obstacles. One is the use of digital tools. In other words, there are many challenges that digital marketing tools can identify and solve. For this reason, the researchers have studied data from many international publication journals that discuss the study of marketing agricultural products in various contexts. Furthermore, the researchers examine by involving a data analysis system, rigorous evaluation of the data, and extracting the digests relevant to the formulation of this study's questions. Based on the discussion of the study data, the researchers believe that our findings are valid and reliable. The researchers succeeded in identifying the challenges of marketing agricultural products in developing countries, including the crisis of human resources operating digitally, so that they are often wrong in marketing applications, are reluctant to innovate, and lack professional marketing ideas. Hopefully, the results of this digital marketing study will be helpful for many further studies. Keywords: Digital Marketing, Agricultural Products, Management Challenges
The Influence of Strategic Agility, Dynamic Capabilities, and Business Model Innovation on Sustainable Business Performance of MSMEs Managed by Generation Z Ade Suhara; Ratna Tri Hari Safariningsih; Mirza Syahviyar; Titis Nistia Sari; Anita Bawaiqki Wandanaya; Amat Suroso
Journal of Innovative and Creativity Vol. 5 No. 3 (2025)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v5i3.5083

Abstract

The study at hand intends to measure the contribution of strategic agility, dynamic capabilities, and business model innovation, as the main factors, to the sustainable performance of the Millennials or Gen Z led Micro, Small and Medium Enterprises (MSMEs). The research is inspired by the digital economy where small and medium enterprises play an increasingly crucial role, and the youth entrepreneurs need to make their businesses survive in the tough and ever-changing market. The study is conducted using a quantitative explanatory method on a sample of 150 Generation Z MSMEs. Purposive sampling of factors like the time in business, the use of digital technology, and participation in business innovation was the sampling technique used. The questionnaire which was the research instrument underwent validation through item and total score correlation t-test and its reliability was determined by Cronbach's Alpha. Normality, heteroscedasticity, and multicollinearity were tested prior to regression analysis. Multiple linear regression analysis showed that all three independent variables had a positive and significant influence on business performance sustainability. The results of this study provide a substantial contribution to the strategic management of the young generation MSMEs literature. One of the research results is the practical application of the findings for Generation Z MSMEs in terms of their agility strategies, capability development, and business model innovation to ensure their long-term sustainability advice.
ANALISIS KINERJA SISTEM KOMPUTER BERBASIS CLOUD PADA IMPLEMENTASI PEMBELAJARAN DIGITAL DI PERGURUAN TINGGI Amat Suroso; Siti Chodijah; Rina Fitriani
Jurnal Teknologi Informasi dan Digital Vol. 3 No. 2 (2025): Teknologi Informasi dan Digital
Publisher : LPPM Universitas Bani Saleh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.65624/tridi.v3i2.242

Abstract

Transformasi digital di perguruan tinggi mendorong pemanfaat system computer berbasis cloud sebagai infrastruktur utama dalam penyelenggaraan pembelajaran berbasisLearning Management System (LMS). Penelitian ini bertujuan menganalisis performa cloud computing dalam mendukung aktivitas pembelajaran digital melalui pengukuran kecepatan akses, latency server, response time, serta persepsi pengguna. Metode yang digunakan mencakup survei terhadap 120 mahasiswa, uji performa jaringan, analisis statistic deskriptif, korelasi pearson, dan regresi linier. Hasil menunjukkan bahwa cloud computing meningkatkan efisiensi pembelajaran digital hinggga 34% dibandingkan system local. Nilai korelasi antara bandwidth dan response time sebessar r = -0,74, menunjukkan hubungan kuat dan negative, sedangkan model regresi (Y=480-4.2X) (Y=480-4.2X) mengindikasikan bahwa penambahan 1 Mbps bandwidth dapat menurunkan waktu respons rata-rata sebesar 4,2 ms. Temuan ini memberikan arah bagi peningkatan infrastruktur digital perguruan tinggi.
Co-Authors .S.T., M.Kom., Suhadi Abdul Samad Arief Abdul Wahab Syakhrani Abrar Hiswara Achmad Abdul Azis Ade Suhara Anita Bawaiqki Wandanaya Anugriaty Indah Asmarany Apit Fathurohman Arif Rinaldi Dikananda Atit Pertiwi Cipta Nugraha Damanik Dadang Sudrajat Dicki Irfansyah Esti Susiloningsih Hendrajaya - I Nyoman, Sudyana, Idris Saleh Imman Yusuf Sitinjak Jaya, Iwan Marhakim Mariam Masroni Masroni Merlyn Rutumalessy Metty Mustikasari Mirza Syahviyar Moh. Samsul Arifin Mohamad Trio Febriyantoro Mozart Malik Ibrahim Muhamad Akbar Muhamad Nur Muhammad Ade Kurnia Harahap Muhammad Djauhari Muhammad Fikri Maulana Murini, Murini Mustafa, Fahrina Noor Rahmini Nurhaifa Idris Orias, Marco Ratna Tri Hari Safariningsih Rina Fitriani - Rinovian Rais Rizky Ramadhan Sari, Titis Nistia Seprianti Eka Putri Siti Chodijah Sri Purwati Suhartono Suharyatun Suharyatun Sulistyowati Sulistyowati Widyatmoko Widyatmoko Yulius Luturmas Yusuf Iskandar