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All Journal Akademika : Jurnal Manajemen, Akuntansi, dan Bisnis Ekspektra: Jurnal Bisnis & Manajemen JURNAL NUSANTARA APLIKASI MANAJEMEN BISNIS Eksis: Jurnal Riset Ekonomi dan Bisnis JAIM (Jurnal Abdi Masyarakat) EKONOMI BISNIS Jurnal ABDINUS : Jurnal Pengabdian Nusantara Creative Research Management Journal Jurnal Penelitian Manajemen Terapan (Penataran) Jurnal Abdimas Akademika MASALIQ: Jurnal Pendidikan dan Sains Majority Science Journal Nomico ADM : Jurnal Abdi Dosen dan Mahasiswa Jurnal Ilmiah Bisnis dan Ekonomi Asia (Jibeka) KIC SENMEA Prosiding Simposium Nasional Manajemen dan Bisnis Ulil Albab
RESTIN MEILINA
Universitas Nusantara PGRI Kediri
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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 1 
The Influence of Price, Service Quality and Promotion on Customer Satisfaction of Make Up Services at Elma Wedding Nganjuk Larasati, Dyah Siti Ayu; Meilina, Restin
Proceeding Kilisuci International Conference on Economic & Business Vol. 2 (2024): Proceeding Kilisuci International Conference on Economic and Business
Publisher : Universitas Nusantara PGRI Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/gmd4a189

Abstract

Research aim: The aim of this research is to analyze the influence of price, service quality and promotion partially and simultaneously on user satisfaction of make-up services at Elma Wedding Nganjuk. Design/Method/Approach: This research uses a quantitative approach and the technique used is causality. The population of this research is all Elma Wedding consumers in 2023 and the sample used in the research was 50 respondents and analyzed using the multiple linear regression method. Research Findings: The results of this research are that the price variable does not have a partially significant effect, but the service quality and promotion variables have a partially significant effect. Price, service quality and promotion simultaneously have a significant influence on customer satisfaction. Theoretical Contribution/Originality: Not much research has discussed the marketing of MUA services. Practical/Policy Implications: Can be useful for marketing make up services. Research Limitations: The limitation of this research is the lack of sampling time because it has entered the rainy season.
The Role of Cross-Cultural Communication in Enhancing Student Collaboration in a Multicultural Academic Environment Benedikta Dea Arely; Meilina, Restin
Proceeding Kilisuci International Conference on Economic & Business Vol. 3 (2025): Proceeding Kilisuci International Conference on Economic and Business
Publisher : Universitas Nusantara PGRI Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/

Abstract

Research aim: To analyze the experiences and challenges faced by Management Program students in cross-cultural collaboration and the efforts to overcome these obstacles within an academic environment. Design/Methode/Approach: This study employs a qualitative method using in-depth interviews with cross-cultural student informants at Nusantara PGRI Kediri University. Research Finding: Cultural diversity presents challenges in communication differences but also offers opportunities for the development of knowledge and soft skills.  Theoretical contribution/Originality: This study provides new insights into cross-cultural communication and solutions for addressing the dominance of majority cultures. Practitioner/Policy implication: The findings can be used to create an inclusive academic environment through cross-cultural communication training. Research limitation: The study is limited to the academic context and does not cover cross-cultural interactions outside the classroom
Product Quality and Customer Satisfaction: A Qualitative Analysis of Dairy Products from Anugrah Farm in Kediri Regency Prasetya, Irvan Ardiansyah; Meilina, Restin
Proceeding Kilisuci International Conference on Economic & Business Vol. 3 (2025): Proceeding Kilisuci International Conference on Economic and Business
Publisher : Universitas Nusantara PGRI Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/kilisuci.v3i.6010

Abstract

Research aim : This study aims to analyze customer perceptions of the product quality of Anugrah Farm’s milk in Kediri Regency, identify factors influencing customer satisfaction, and provide strategic recommendations to enhance product competitiveness. Design/Methode/Approach : The research employs a qualitative approach, with six informants selected from Anugrah Farm’s customers. Data analysis is conducted using source triangulation techniques through in-depth interviews, observations, and documentation.   Research Finding : The findings reveal that Anugrah Farm’s milk possesses good taste, texture, and freshness quality. However, product packaging is considered less appealing, and a lack of innovation in flavor variety poses a challenge. Affordable pricing and good service are identified as strengths, but promotional strategies need to be strengthened through social media channels.      Theoretical contribution/Originality : This research contributes to the literature on the relationship between product quality and customer satisfaction, particularly for local producers, emphasizing packaging, product variation, and promotional strategies as critical elements for enhancing competitiveness. Practitionel/Policy implication :  Recommendations include innovating packaging designs, diversifying product flavors, improving delivery systems, and strengthening social media promotions to expand market reach and boost customer loyalty..                                              Research limitation : The study is limited to customer perceptions in Kediri Regency.
The Influence of Motivation, Communication, and Work Stress on Employee Job Satisfaction at PT BPR Berkah Pakto Laksana, Ryan Galih Cahya; Meilina, Restin; Nurdiwaty, Diah
Proceeding Kilisuci International Conference on Economic & Business Vol. 3 (2025): Proceeding Kilisuci International Conference on Economic and Business
Publisher : Universitas Nusantara PGRI Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/2cvv2763

Abstract

Research Aim: This study aims to analyze the influence of motivation, communication, and work stress on job satisfaction among employees at BPR Berkah Pakto. The study also aims to provide recommendations to management regarding factors that can improve employee job satisfaction. Design/Method/Approach:This study uses a quantitative approach with a survey design. Data was collected by distributing questionnaires to 40 employees at BPR Berkah Pakto. The data were analyzed using multiple regression analysis with IBM SPSS software. Research Findings: The findings show that motivation, communication, and work stress significantly influence job satisfaction among employees at BPR Berkah Pakto. Among these three factors, communication has the strongest influence on job satisfaction. Theoretical Contribution/Originality: This study contributes to the development of motivation and communication theories within the context of small and medium-sized organizations. It also provides new insights into the impact of work stress on employee job satisfaction in the banking sector. Practical/Policy Implications: This study offers recommendations for BPR Berkah Pakto management to strengthen internal communication and give more attention to work stress management in order to improve employee job satisfaction. Research Limitation: This study is limited to a sample of employees at BPR Berkah Pakto, so the findings may not be generalizable to other organizations with different characteristics. Additionally, this study uses cross-sectional data and cannot demonstrate causal relationships.
Exploring The Job Expectations Of The Millennial Generation Vs. Generation Z Putri, Hanna Yustina; Meilina, Restin
Proceeding Kilisuci International Conference on Economic & Business Vol. 3 (2025): Proceeding Kilisuci International Conference on Economic and Business
Publisher : Universitas Nusantara PGRI Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/

Abstract

Research aim: Exploring the difference in job expectations between the Millennial Generation and Generation Z and their impact on workforce management. Design/Methode/Approach: A qualitative descriptive study through in-depth interviews and observations of Millennial employees, Gen Z, and company leaders. Research Finding: Millennials prioritize job stability and clear structure, while Generation Z prioritizes flexibility and personal development opportunities. Theoretical contribution/Originality: A cross-generational approach with the perspective of a company leader. Practitioner/Policy implication: Strategies for an inclusive work environment and adaptive human resource management. Research limitations: Limited participation and focus on specific geographic areas reduce the scope of generalization of results.
Co-Authors Aji Prasojo Al Aradatin, Sulton Ali Al Arif, Muwazirullah Iskandar Aliami, Sri Alif Okky Fadilah Alvi Nurul Hidayah Amin Tohari Ananda Etis Maskulin Arely, Benedikta Dea Aulia Hafidman Bambang Agus Sumantri Basthoumi Muslih Benedikta Dea Arely Bukhorida, Febby Faradella Dandi, Ahmad Dewi, Efita Kumala Diah Nurdiwaty Dialazta, Wildan Dodi Kusuma Hadi Soedjoko Ema Nurzainul Hakimah, Ema Nurzainul Fadila, Afrilia Ziam Farida Nurlaila Zunaidah Febriasari, Icha Parlista GESTY ERNESTIVITA Grace Monica H.M, Mefrinta Nadya Hafidman, Aulia Hendy Hermawan Ichsannudin Imanudin, M.Handik Itot Bian Raharjo Ivona Varella Putri Arismanda Khiftiyah, Fattma Ainun Kusuma, Bela Laksana, Ryan Galih Cahya Larasati, Dyah Siti Ayu Leksono, Poniran Yudho Leonard, Natassya Adelia Candradhita Lia Damayanti Listasari, Andini Irga Mauji, Bestie Salamah Medika Aditya, Ocha Moch. Wahyu Widodo Mochamad Wahyu Widodo Muhammad Arifin Muzayadah, Nafisatul Nugraha, Galih Punta Indra Permata, Tika Indra Pipit Rahayu Prasetya, Irvan Ardiansyah Prayogy, Mia Dwi Putri, Dhea Keniza Putri, Elvika Nungki Chintia Putri, Hanna Yustina Putri, Karina Widya raharjo, itot bian Rahmawati, Hasna Lutfia Rino Adi Kurniawan Rino Sardanto Rino Sardanto Rizqi, Ahmad Romadhon, Nor Rohman Samari Samari Saputra, Dhiki Hendra Saputra, Leny Bima Sari, Dewi Mayang SB, Sigit Wisnu Sigit Wisnu Setya Bhirawa Silalahi, Amat Pintu Batu Silvia Anitasari, Silvia Soedjoko, Dodi Kusuma Hadi Soeprajitno, Edy Djoko Sri Aliami Susi Damayanti, Susi Trilestari, Ika Wahyu Widodo Widodo, Mochamad Wahyu Wulandari, Arnita Mei Zulistiani, Zulistiani Zunaidah, Farida Nurlaila