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Journal : Nomico

Consumer Preferences for Seoca Nugget: A Plant-Based Meat Innovation in Sustainable Food Markets Galih Punta Indra Nugraha; Restin Meilina
Nomico Vol. 2 No. 5 (2025): Nomico - June
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/pe9pg893

Abstract

Nuggets are one of the protein ready-to-eat food products that are now trending and can be accepted by the public because they are more practical, economical, and easy to consume. One form of food processing that can increase the nutritional value of processed products is vegetable nuggets. Vegetable nuggets are healthy, high in fiber, and come from nature. Vegetables can be processed goods that not only increase their selling value but also fall into the category of ASUH products (safe, healthy, intact, and hygienic). This research analyze consumer preferences in purchasing decisions for Seoca Nugget products, an alternative to vegetable protein nuggets that utilize cassava, soybeans, and mushrooms as meat substitutes. The main focus of the study is to understand how product attributes such as packaging, price, size, nutritional information, brand, and ease of obtaining influence consumer decisions in purchasing Seoca Nugget. In addition, this study also identifies the priority order of attributes that are the basis for purchasing, the most dominant attributes in consumer preferences, and the main reasons consumers choose this product. The method used was qualitative descriptive through in-depth interviews with 4 informants. The results of the study show that the attributes of packaging, size, nutritional information and ease of obtaining are very important preferences for consumers to decide to buy Seoca. While price, and brand are not so important preferences in buying Seoca. Consumers' preference to buy Seoca as a protein alternative is getting stronger because the nutritional information obtained shows that the vegetable protein content in this product is almost equivalent to the protein content in chicken nuggets.
The Role of Leadership in Improving Work Engangement to Support Sustainability at PT INKA Multi Solusi Hasna Lutfia Rahmawati; Restin Meilina
Nomico Vol. 2 No. 5 (2025): Nomico - June
Publisher : PT. Anagata Sembagi Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62872/etxj2s37

Abstract

This study aims to analyze the role of leadership in increasing work engagement to support the sustainability of the company in PT INKA Multi Solusi. The research uses a descriptive qualitative method with triangulation techniques of data sources in the form of interviews, observations, and documentation. Research informants involve leaders and staff who are directly related to human resource management. The results of the study show that democratic and empowering leadership styles have a significant contribution in increasing the dimensions of work engagement, namely vigor, dedication, and absorption. Effective leadership also strengthens team communication and creates a work environment that supports the company's sustainability. This study contributes to the literature by showing how empowering leadership styles can influence work engagement in the context of manufacturing companies in Indonesia, especially PT INKA Multi Solusi. The results of the study provide insights for companies to adopt a more inclusive leadership style, support individual development, and strengthen collaboration between divisions to improve work engagement and company sustainability. The results of the study provide insights for companies to adopt a more inclusive leadership style, support individual development, and strengthen collaboration between divisions to improve work engagement and company sustainability.
Co-Authors Aji Prasojo Al Aradatin, Sulton Ali Al Arif, Muwazirullah Iskandar Aliami, Sri Alif Okky Fadilah Alvi Nurul Hidayah Amin Tohari Anam Al Manshur, Moh Syaiful Ananda Etis Maskulin Arely, Benedikta Dea Aulia Hafidman Bambang Agus Sumantri Basthoumi Muslih Benedikta Dea Arely Bukhorida, Febby Faradella Dandi, Ahmad Dewi, Efita Kumala Diah Nurdiwaty Dialazta, Wildan Dodi Kusuma Hadi Soedjoko Ema Nurzainul Hakimah, Ema Nurzainul Fadila, Afrilia Ziam Farida Nurlaila Zunaidah Febriasari, Icha Parlista Galih Punta Indra Nugraha GESTY ERNESTIVITA Grace Monica H.M, Mefrinta Nadya Hafidman, Aulia Hasna Lutfia Rahmawati Hendy Hermawan Ichsannudin Imanudin, M.Handik Itot Bian Raharjo Ivona Varella Putri Arismanda Khiftiyah, Fattma Ainun Kusuma, Bela Laksana, Ryan Galih Cahya Larasati, Dyah Siti Ayu Leksono, Poniran Yudho Leonard, Natassya Adelia Candradhita Lia Damayanti Listasari, Andini Irga Mauji, Bestie Salamah Medika Aditya, Ocha Moch. Wahyu Widodo Mochamad Wahyu Widodo Muhammad Arifin Muzayadah, Nafisatul Nugraha, Galih Punta Indra Permata, Tika Indra Pipit Rahayu Prasetya, Irvan Ardiansyah Prayogy, Mia Dwi Putri, Dhea Keniza Putri, Elvika Nungki Chintia Putri, Hanna Yustina Putri, Karina Widya raharjo, itot bian Rahmawati, Hasna Lutfia Rino Adi Kurniawan Rino Sardanto Rino Sardanto Rizqi, Ahmad Romadhon, Nor Rohman Samari Samari Santoso, Rachmad Saputra, Dhiki Hendra Saputra, Leny Bima Sari, Dewi Mayang SB, Sigit Wisnu Sigit Wisnu Setya Bhirawa Silalahi, Amat Pintu Batu Silvia Anitasari, Silvia Soedjoko, Dodi Kusuma Hadi Soeprajitno, Edy Djoko Sri Aliami Susi Damayanti, Susi Trilestari, Ika Vijaya, Rahul Wahyu Widodo Widodo, Mochamad Wahyu Wulandari, Arnita Mei Zulistiani, Zulistiani Zunaidah, Farida Nurlaila