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All Journal Jurnal Peternakan Indonesia Agrokreatif Jurnal Ilmiah Pengabdian kepada Masyarakat Jurnal Hilirisasi IPTEKS (JHI) Buletin Ilmiah Nagari Membangun Warta Pengabdian Andalas: Jurnal Ilmiah Pengembangan Dan Penerapan Ipteks Agrivet: Jurnal Ilmu-ilmu Pertanian dan Peternakan IJLHE: International Journal of Language, Humanities, and Education
Reswati, Reswati
Universitas Andalas
Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Computer Science & IT Dentistry Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Nursing Public Health Social Sciences Veterinary Other

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Pemberdayaan Kelompok Tani Mubarakah di Kabupaten Agam Melalui Pengembangan Usaha Pupuk Kompos Reswati Reswati; Tinda Afriyani; Dian Hafizah; Fayyadh Atsil Muhadzid; Annisa Kamila; Rifqi Aulia
Jurnal Hilirisasi IPTEKS Vol. 8 No. 4 (2025)
Publisher : LPPM Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/jhi.v8i4.927

Abstract

The Mubarakah Farmers Group, established in 2009, is located in Nagari Sungai Landia, Agam Regency, and manages several business units, including cattle raising, crop production, and compost production. Although the group produces high-quality organic compost, sales remained low due to limited product recognition, weak product branding, and the absence of effective marketing strategies. Strengthening promotional efforts, particularly through digital approaches, was therefore essential to expanding market reach and improving members’ income. This Community Service program applied a capacity-building approach focusing on branding and digital marketing innovations for local farmer groups. Activities included brand and label development, packaging improvement, product arrangement and storage training, creation of promotional media, and utilization of social media platforms. Program effectiveness was measured through indicators such as sales volume, customer reach, and online engagement. This intervention generated measurable improvements. Monthly sales increased two to three times, from an average of 0-500 kg to 1,000-1,500 kg. Correspondingly, monthly revenue increased from IDR 0-400,000 to IDR 800,000-1,200,000. Strengthened social media promotion expanded product visibility, leading to increased customer inquiries and broader distribution coverage. The integration of branding and digital marketing proved effective in enhancing the competitiveness of locally produced organic compost, demonstrating a novel approach within community-based agricultural enterprises. This program offers both academic and practical contributions by demonstrating that structured branding and digital promotional strategies can significantly enhance the business performance and economic resilience of local farmer groups.
Implementasi Pengolahan Limbah Peternakan Menjadi Pupuk Organik untuk Meningkatkan Pendapatan Peternak Toni Farm Payakumbuh: Implementation of Livestock Waste Conversion into Organic Fertilizer to Improve Farmers' Income at Toni Farm, Payakumbuh Roni Pazla; Yolani Utami; Sepri Reski; El Latifa Sri Suharto; Ferawati Ferawati; Tevina Edwin; Reswati Reswati; Arief Arief; Zaitul Ikhlas; Dyana Dahlya; Fatimah Aini; Gabrel Bati Suta
Jurnal Hilirisasi IPTEKS Vol. 9 No. 2 (2026)
Publisher : LPPM Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/jhi.v9i2.931

Abstract

Toni Farm is a dairy goat enterprise located in Payakumbuh City that generates substantial quantities of organic waste, including goat manure, feed residues, and liquid effluents from the housing system. However, this waste has not been managed effectively, resulting in environmental pollution risks, reduced barn hygiene and animal welfare, and missed opportunities to create additional economic value for farmers. This community service program aimed to enhance farmers' knowledge and technical capacity through extension and mentoring activities on appropriate technologies for converting livestock waste into organic fertilizers suitable for small-, medium-, and large-scale farming systems. The program was implemented through educational outreach, demonstrations of organic fertilizer production, and hands-on training involving farmers at Toni Farm. The results demonstrated a significant improvement in participants' knowledge and practical skills in producing both solid and liquid organic fertilizers with commercial potential. In addition, the program contributed to reducing environmental problems associated with livestock waste accumulation. The utilization of livestock waste as organic fertilizer is expected to generate additional farm income while promoting the environmental sustainability of dairy goat production. Furthermore, the organic fertilizer produced at Toni Farm has strong potential to be developed into a locally based, environmentally friendly agribusiness product that supports sustainable agricultural development.
Co-Authors . Ferawati . Khalil Adisti Rastosari Alfiawati, Riska Amri Syahardi Amri Syahardi Annisa Kamila Arief Arief Aronal Arief Putra Dian Hafizah, Dian Dwi Yuzaria Dyana Dahlya E. Nurdin El Latifa Sri Suharto Erpomen Erpomen Fatimah Aini Fayyadh Atsil Muhadzid Ferawati Ferawati Ferawati, . Gabrel Bati Suta Jaswandi . Khalil Khalil Khalil Khalil Khasrad . Mangku Mundana Mangku Mundana Mylaufa Asyraf Mylaufa Asyraf Rifqi Aulia Roni Pazla Salam Ningsih Aritonang Sepri Reski Surastina, Surastina TEVINA EDWIN Tinda Afriani Tinda Afriyani Tommy Hastomo Yolani Utami Yulianti Fitri Kurnia Yurnalis Yurnalis Yurnalis Yurnalis Zaitul Ikhlas