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All Journal Jurnal Dinamika Administrasi Bisnis NUSANTARA: Jurnal Pengabdian Kepada Masyarakat IJESPG (International Journal of Engineering, Economic, Social Politic and Government) journal Jurnal Kabar Masyarakat Masip: Jurnal Manajemen Administrasi Bisnis dan Publik Terapan Jurnal Pengabdian Kepada Masyarakat Journal of Community Service (JCOS) Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi Triwikrama: Jurnal Ilmu Sosial IIJSE Neraca Manajemen, Akuntansi, dan Ekonomi FINANCE : International Journal Of Management Finance Menawan : Jurnal Riset dan Publikasi Ilmu Ekonomi Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam MERDEKA: Jurnal Ilmiah Multidisiplin Sosial Simbiosis: Jurnal Integrasi Ilmu Sosial dan Politik Jurnal Ekonomi Manajemen Dan Bisnis (JEMB) HUMANIORASAINS Jurnal Manajemen Bisnis Digital Terkini International Journal of Economics, Accounting, and Management Journal of Ekonomics, Finance, and Management Studies Jurnal Akuntan Publik
Indah Respati Kusumasari
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Pemaksimalan Branding Usaha Melalui Pemahaman Pentingnya Identitas Usaha Bagi Pelaku UMKM di Jorong Uba, Kecamatan Tilatang Kamang Yani Maila Santi; Indah Respati Kusumasari
Jurnal Pengabdian Kepada Masyarakat Vol. 2 No. 2 (2023): Juni : Jurnal Pengabdian Kepada Masyarakat
Publisher : Sekolah Tinggi Pastoral Kateketik Santo Fransiskus Assisi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jpkm.v2i2.127

Abstract

Business identity is an important component for business progress. Many micro MSME actors underestimate the existence of a business identity. The existence of a business identity, indirectly the customer's business has a characteristic or differentiator with similar competitors' business products. In addition, having a business identity can indirectly promote and introduce products widely more quickly. During this assistance, micro, small and medium businesses are given knowledge about the importance of business identity and how to have a good and attractive business identity. This mentoring activity lasts for about 4 months and aims to develop micro businesses so that they can progress and develop. This activity was carried out in Jorong Uba, Tilatang Kamang District, the participants consisted of 2 people and 1 mentor who was experienced in their field. This series of mentoring activities will close with practice and creation of business identities for micro, small and medium businesses in Jorong Uba, Tilatang Kamang District. Keywords:,,,
Pengembangan Daya tarik dan Strategi Pemasaran Tempat Wisata Melalui Kegiatan Branding Wana Sumber Biru Fidda Rahmawati; Indah Respati Kusumasari
Jurnal Akuntan Publik Vol. 1 No. 3 (2023): September : Jurnal Akuntan Publik
Publisher : International Forum of Researchers and Lecturers

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jap-widyakarya.v1i3.923

Abstract

Tourism is a creative economy-based service industry that is very important for the progress of the Unitary State of the Republic of Indonesia. Tourism in Indonesia has great potential and makes a significant contribution to the economy, job creation, infrastructure development and community empowerment, including in rural areas. With good and sustainable management, tourism can grow in a sustainable manner and provide long-term benefits. Selection of tourist attractions can be adjusted to the goals of each tourist. The tourist village is a tourist attraction that can be developed and can make a positive contribution to the people of Jombang. The tourist spot chosen in this research is Sumber Biru tourism area. The implementation method used in this study is a qualitative approach with types of observation, documentation, and literature studies to obtain information about the problems faced by blue tourism sources starting from tourism development such as repairing or updating photo spots and obstacles in tourism promotion. The population in this activity were managers and visitors to the Sumber Biru tourism area which had been analyzed by KKNT students. In this community service, the team hopes to contribute more to Wonomerto village so that it can have a positive impact on local residents, especially on Sumber Biru tourism.
Co-Authors Adela Aurelia Kinaya Dewi Adiva Belva Sari Afifah Ulul Azmi Ahmad Yanuar Bahri Aisyah Putri Nabila Ajeng Suta Mayangsari Aldo Rizky Novaris Alexandria O.E. Tarigan Alexandria Oktavianta Emeia Tarigan Alfisyah Valentino A Alivia Dwi Vivi Desintawati Alya Hastin Nafisah Amalia Yuliana Syahba Anandita Desmaningtyas Ananta Rahma Alifya Andini Pramudita Andrea Cenda Kayle Andrew Wijaya Adiwana Ani Winda Auliya Anindita Maritza Putri Aqiela Kalistarosa Arfi Sintya Nabilla Artinegar Azmi Ismail Astrid Ayu Nastiti Aurelia Azizah Fatika Baraa Ziyad Ramadhan Bayu Adji Pangestu Belva Arina Cahyani Berlin Dewa P Permana Budi Prabowo Bunga Putri Andini Carisa Amalia Sukmana Chika Meidyanputri Cicilia Niluh Deabona Sanjaya Dafa Ramadhani Ahmad Daffa Raihan Pramudya Damara Altaf Alawdin Dea Mardiantini Suyuti Deva Putri Ramadhani Devin Nabillah Ramadanty Wibowo Devina Rahma Puspita Dian Theovani br Milala Dike Abrila Putri Yulion Dinda Margaretha Panjaitan Dinda Martha Irchami Dinda Yovita Cyntia Dio Irfandi Akbar Dwi Maulidia Putri Dwi Nurul Hidayati Dwi Nurwahyuni Elfitra Widia Wulandari Elia Rahmawati Sidauruk Evangeline Cherryl D. Falimatus Mei Lia Fauziyyah Hadi Febrita Shafa Nitanto Fera Kurnianingsih Ferthalia Jovita Putri Fidda Rahmawati Fidiniati Khasanah Fifi Alaida Yahya Fita Diana Fitria Ayu Kartika Damayanti Fransiska Eka Maharani Galang Falah Akbar Hendik Hendrawan Herlambang Bhakti Saputra Hikmah Mardiana Shofa Ihfada Qolbi Inestasya Br Sembiring Intan Fairuz Hudiyah Intan Mutiara Putri Irza Risqiansyah Iva Karmila Jesslyn Olyvviane Jihan Alya Sabrina Kafah Dewantara Lawitani Kania Agustin Cahya Kamila Khalishah Asti Salsabila Khofifah Nur Aini Kirana Yuni Susanti Krisna Putra Hermansyah Kusuma, Farah Rheina Lady Seftiani Nabila Leli Hutahaean Lutfi Nurul Mubayyinah Marsa Batrisya Bazla Meiwulan Zulias Pradika Miranda Maharani Muhammad Bintang Rizke Muhammad Reyhan Muhammad Wildan K Muhammad Zaid Ramdhani Nabila Aulia Nafisca Nabitha Widiya Berliana Nadiya Rizqy Azzahra Naila Rahma Safitri Nanda Ari Ramadhan Narulika Ris Latifah Nasywa Aulia Isna Zahra Navis Salma Fiyara Nelly Venyningtias Basuki Nindia Murdiana Novita Wulan Ramadanti Nugraha Kusbianto Nurul Dwi Wahyuni, Nurul Dwi Wahyuni Nurwahyuni, Dwi Pinky Arisma Putri Prilga Westrin Kusumaningrum Putri Imalya Azzahra Maskhulin Putri Sahya Fadiah Qolbi Etikasari RAFLI ARDIANSYAH Reghina Rahma K Regina Pinkan Efendi Reihan Masviansyah Rivi Ananda Alifia Rizky Alfiah Rizky Tri Syah Putra Rizkyna Amalia Rizqia Khairunnisa Wibowo Rusdi Hidayat Rusdi Hidayat N Rusdi Hidayat N. Rusdi Hidayat Nugroho Salza Ayu Ramadhana Santika Purwaty Ningsih Saphira Cerelia Dewi Sefiyana Jihanuri Nisrina Shafa Shauma Nuril Haqqi Siahaan, Stefani Tesalonika Siti Chalyandrha Putry Siti Hidayatul Khoirun Nisa Sonja Andarini Susanti Ratna Sari Syavirca Putri Rinjani Syifa Zahra Arista Afandi Vimamas Ainurrillah Visi Ari Pratiwi Wahyu Puspitasari Setyawan Widelia Wardani Widya Wisesa Wijaya, Arielva Hendra Winona Monica Bahari Yani Maila Santi Zaizatun Rizka Zein Marsitta Rinales Silalahi Zeta Arfian Zika Aisyantus Sophia Zulmi Fadillah Ramadani